Dstillery Audiences

CANADA TRAVEL & TOURISM

Audience Size: 33.5 Thousand Devices

Explore the Canada Travel & Tourism Audience

Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 33.5 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Travel & Tourism audience is Travel Book Readers.

Interest Composition Index
Travel Book Readers 39.36% 20.00x
Australia Trip Planners 59.48% 18.17x
Nature and Outdoors Book Readers 35.86% 17.94x
Africa Trip Planners 45.19% 17.51x
Travel Guide and Review Readers 53.94% 15.48x
History Buffs 36.73% 14.60x
Ireland Trip Planners 48.98% 14.58x
Medieval History Enthusiasts 31.49% 13.77x
Egypt Trip Planners 38.48% 13.66x
Italy Trip Planners 47.81% 13.53x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.06% 6.46x
Columbia 0.01% 1.83x
Tommy Bahama 0.01% 1.75x
Armani 0.01% 1.60x
Uniqlo 0.01% 1.59x
Supreme 0.02% 1.59x
Carhartt 0.15% 1.40x
Topshop 0.02% 1.40x
Dressbarn 0.01% 1.22x
Hugo Boss 0.01% 0.92x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Travel & Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Travel & Tourism audience is worldatlas.com.

Website Composition Index
worldatlas.com 85.16% 73.24x
canadapost.ca 12.51% 56.44x
citynews.ca 16.16% 46.91x
cp24.com 6.96% 41.92x
thespec.com 9.06% 40.68x
indexmundi.com 5.85% 37.68x
savvynewcanadians.com 7.21% 37.64x
citynews1130.com 9.10% 37.39x
forum.bodybuilding.com 9.00% 36.52x
bnnbloomberg.ca 5.54% 35.45x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is Canada Shopping - General Commerce.

Content Affinity Composition Index
Canada Shopping - General Commerce 4.76% 54.66x
Canadian Universities 3.01% 52.29x
Canadian Real Estate Researcher Cluster 2.83% 52.25x
Canada Tax and Finance Research Cluster 6.33% 51.96x
Toronto Tourism 2.29% 47.87x
Canada Shopping - Kitchenware 3.38% 44.64x
Crossfit & Obstacle Race Enthusiasts 4.34% 44.33x
Weather Information 1.63% 41.02x
Canadian Healthcare 4.70% 39.59x
Canadian Lifestyle 16.21% 36.14x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male