Dstillery Audiences

CANADA TRAVEL & TOURISM

Audience Size: 24.7 Thousand Devices

Explore the Canada Travel & Tourism Audience

Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 24.7 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Travel & Tourism audience is Australia Trip Planners.

Interest Composition Index
Australia Trip Planners 55.84% 23.75x
Online Grammar Tool Users 42.64% 23.31x
Men's Health Researchers 39.59% 21.90x
Ireland Trip Planners 51.78% 21.63x
Travel Guide and Review Readers 49.75% 21.48x
Travel Book Readers 37.06% 21.22x
Wellness Enthusiasts 36.55% 20.36x
College Students 42.13% 19.48x
Mens Fitness Publication Readers 34.01% 19.33x
Running Enthusiasts 32.49% 19.23x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.06% 6.46x
Columbia 0.01% 1.83x
Carhartt 0.10% 1.78x
Armani 0.01% 1.60x
Uniqlo 0.01% 1.59x
Supreme 0.02% 1.59x
Topshop 0.02% 1.40x
Dressbarn 0.01% 1.22x
Hugo Boss 0.01% 0.92x
Abercrombie & Fitch 0.02% 0.72x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Travel & Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Travel & Tourism audience is worldatlas.com.

Website Composition Index
worldatlas.com 89.24% 107.94x
canadapost.ca 12.40% 42.76x
wayfair.ca 13.85% 40.90x
t-nation.com 9.45% 35.88x
macleans.ca 18.58% 35.76x
thespec.com 7.29% 35.69x
glassdoor.ca 13.85% 34.08x
lonelyplanet.com 15.33% 32.26x
bodybuilding.com 8.26% 29.82x
tripadvisor.ca 23.06% 29.65x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is Canadian Healthcare.

Content Affinity Composition Index
Canadian Healthcare 3.20% 61.84x
Canada Tax and Finance Research Cluster 4.96% 58.00x
International Travel 5.89% 54.07x
Ontario Canada Cluster 2.79% 45.57x
Canadian Lifestyle 14.15% 45.47x
Weight Lifting Enthusiasts 5.58% 42.08x
Caribbean Vacation 2.89% 40.16x
Historical Information - Museums & Libraries 3.20% 38.22x
Canada Tourism Research Cluster 10.64% 35.12x
Canada Consumer Product Cluster 9.40% 34.91x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male