Dstillery Audiences

CANADA TRAVEL & TOURISM

Audience Size: 29.1 Thousand Devices

Explore the Canada Travel & Tourism Audience

Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 29.1 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Travel & Tourism audience is Australia Trip Planners.

Interest Composition Index
Australia Trip Planners 57.21% 24.65x
Ireland Trip Planners 46.98% 19.83x
Online Grammar Tool Users 37.67% 19.50x
Africa Trip Planners 51.16% 19.28x
Travel Guide and Review Readers 44.19% 18.36x
Travel Book Readers 33.02% 18.26x
Spanish Language Learners 41.40% 17.71x
Study Abroad Researchers 41.86% 17.21x
Italy Trip Planners 43.26% 17.03x
Ivy League College Researchers 28.84% 16.53x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.06% 6.46x
Columbia 0.01% 1.83x
Armani 0.01% 1.60x
Uniqlo 0.01% 1.59x
Supreme 0.02% 1.59x
Topshop 0.02% 1.40x
Dressbarn 0.01% 1.22x
Carhartt 0.04% 1.20x
Abercrombie & Fitch 0.02% 0.72x
Johnston and Murphy 0.01% 0.41x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Travel & Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Travel & Tourism audience is worldatlas.com.

Website Composition Index
worldatlas.com 93.53% 97.79x
theodysseyonline.com 10.42% 50.62x
lonelyplanet.com 15.87% 45.87x
wayfair.ca 9.15% 45.50x
t-nation.com 10.60% 42.69x
improb.com 7.83% 41.01x
instructables.com 13.33% 39.76x
macleans.ca 16.23% 39.01x
historyextra.com 12.79% 38.41x
babynames.net 6.55% 36.86x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is Canada Tax and Finance Research Cluster.

Content Affinity Composition Index
Canada Tax and Finance Research Cluster 4.41% 64.11x
International Travel 4.87% 47.01x
Canadian Lifestyle 12.04% 43.72x
Weight Lifting Enthusiasts 5.06% 41.93x
Historical Information - Museums & Libraries 2.85% 41.28x
Canada Consumer Product Cluster 8.46% 37.70x
Caribbean Vacation 2.39% 37.62x
Nature & Wildlife 2.85% 34.85x
Ontario Canada Cluster 1.84% 32.94x
Science Education & Resources 6.62% 28.06x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male