Dstillery Audiences

CANADA TRAVEL & TOURISM

Audience Size: 13.6 Thousand Devices

Explore the Canada Travel & Tourism Audience

Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 13.6 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Travel & Tourism audience is Travel Book Readers.

Interest Composition Index
Travel Book Readers 34.75% 31.39x
Africa Trip Planners 67.38% 28.06x
Travel Guide and Review Readers 39.01% 21.10x
Ivy League College Researchers 17.73% 18.72x
Costa Rica Trip Planners 36.88% 18.14x
History Buffs 28.37% 16.67x
Online Grammar Tool Users 18.44% 16.60x
Caribbean Trip Planners 51.77% 16.54x
Egypt Trip Planners 42.55% 16.24x
Executive Travelers 15.60% 16.01x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Carhartt.

Location Composition Index
Carhartt 0.21% 2.32x
Columbia 0.01% 1.83x
Uniqlo 0.01% 1.59x
Supreme 0.02% 1.59x
Topshop 0.02% 1.40x
Abercrombie & Fitch 0.02% 0.72x
Johnston and Murphy 0.01% 0.41x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Travel & Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Travel & Tourism audience is worldatlas.com.

Website Composition Index
worldatlas.com 98.94% 58.27x
seterra.com 11.98% 26.88x
encyclopedia.com 18.60% 19.02x
ushistory.org 7.35% 18.57x
worldhistory.org 10.08% 18.40x
tripadvisor.ca 9.82% 18.03x
touropia.com 10.59% 17.42x
wikiwand.com 7.56% 16.97x
frommers.com 6.94% 16.70x
owlcation.com 11.55% 16.29x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is Ireland Cluster.

Content Affinity Composition Index
Ireland Cluster 4.78% 31.71x
Historical Information - Museums & Libraries 1.97% 24.53x
Middle East News 4.92% 24.21x
Canada Business Cluster 6.18% 22.36x
Canada Culture and Tourism 8.15% 22.29x
Canadian Lifestyle 2.81% 21.17x
Maps & Navigation 1.83% 20.97x
Science Education & Resources 4.78% 20.33x
Teaching Tools for Kids 7.02% 19.57x
Assorted Topics (Viral Media, Paid Traffic) 2.11% 19.41x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male