Dstillery Audiences

CANADA TRAVEL & TOURISM

Audience Size: 51.1 Thousand Devices

Explore the Canada Travel & Tourism Audience

Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 51.1 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Travel & Tourism audience is Documentary Film Fans.

Interest Composition Index
Documentary Film Fans 26.66% 11.89x
Indoor Cycling & Spinning Enthusiasts 23.77% 11.63x
Sinus Researchers 24.96% 11.15x
Rock Climbing Enthusiasts 28.86% 10.52x
Ski and Snowboard Enthusiasts 23.94% 10.21x
Organic Food Eaters 24.96% 9.33x
Restaurant Researchers 19.02% 8.90x
World War One History Buffs 25.30% 8.89x
Physicians 20.71% 8.72x
Horse Owners 22.24% 8.56x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.06% 6.46x
Gap 0.04% 5.28x
Zumiez 0.03% 3.46x
Columbia 0.01% 1.83x
Tommy Bahama 0.01% 1.75x
Carhartt 0.11% 1.62x
Armani 0.01% 1.60x
Uniqlo 0.01% 1.59x
Supreme 0.02% 1.59x
Lane Bryant 0.01% 1.51x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Travel & Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Travel & Tourism audience is lcbo.com.

Website Composition Index
lcbo.com 9.90% 64.43x
lowes.ca 9.29% 62.01x
muscleandstrength.com 6.01% 54.75x
canadapost.ca 13.24% 49.61x
nowtoronto.com 6.98% 48.56x
worldatlas.com 83.41% 47.18x
castanet.net 4.29% 41.86x
moneysense.ca 5.40% 41.32x
toronto.com 5.58% 37.79x
ricardocuisine.com 7.05% 36.25x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is Canadian Real Estate Researcher Cluster.

Content Affinity Composition Index
Canadian Real Estate Researcher Cluster 3.00% 44.96x
Toronto Tourism 2.74% 41.04x
Canada Shopping - Kitchenware 3.85% 40.86x
Canadian Universities 3.04% 40.26x
Canada Shopping - General Commerce 4.64% 36.48x
Mining & Natural Resources 0.69% 32.78x
International Development & Health 1.44% 31.55x
Weather Information 1.76% 29.66x
International Travel 5.97% 29.35x
Social & Demographic Trends 0.65% 27.02x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female