Explore the Canada Travel & Tourism Audience
Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 16.9 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.
INTERESTS
The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Canada Travel & Tourism audience is Australia Trip Planners.
| Interest | Composition | Index |
| Australia Trip Planners | 51.72% | 22.68x |
| Africa Trip Planners | 58.05% | 22.32x |
| Travel Book Readers | 34.48% | 19.83x |
| Travel Guide and Review Readers | 46.55% | 19.66x |
| Online Grammar Tool Users | 33.33% | 18.87x |
| Ireland Trip Planners | 42.53% | 18.02x |
| Ivy League College Researchers | 27.59% | 17.03x |
| Executive Travelers | 25.86% | 16.32x |
| Men's Health Researchers | 26.44% | 16.22x |
| Italy Trip Planners | 41.38% | 16.11x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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APPAREL RETAILERS
The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 0.06% | 6.46x |
| Columbia | 0.01% | 1.83x |
| Armani | 0.01% | 1.60x |
| Uniqlo | 0.01% | 1.59x |
| Supreme | 0.02% | 1.59x |
| Topshop | 0.02% | 1.40x |
| Dressbarn | 0.01% | 1.22x |
| Carhartt | 0.12% | 0.81x |
| Abercrombie & Fitch | 0.02% | 0.72x |
| Johnston and Murphy | 0.01% | 0.41x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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WEBSITES
The Canada Travel & Tourism audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Canada Travel & Tourism audience is worldatlas.com.
| Website | Composition | Index |
| worldatlas.com | 94.07% | 96.74x |
| autotrader.ca | 10.95% | 34.24x |
| irishcentral.com | 10.44% | 32.64x |
| huffingtonpost.ca | 18.15% | 31.46x |
| glassdoor.ca | 11.60% | 30.88x |
| sciencedaily.com | 13.40% | 30.61x |
| redflagdeals.com | 20.45% | 24.60x |
| readersdigest.ca | 8.98% | 24.49x |
| princessauto.com | 8.03% | 23.65x |
| tripadvisor.ca | 21.02% | 22.95x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is International Travel.
| Content Affinity | Composition | Index |
| International Travel | 4.51% | 51.45x |
| Canada Consumer Product Cluster | 5.93% | 38.92x |
| Canadian Lifestyle | 8.07% | 38.35x |
| Canada Culture and Tourism | 18.39% | 28.99x |
| Ireland Cluster | 8.07% | 28.58x |
| Canada Business Cluster | 13.64% | 27.81x |
| Science Education & Resources | 5.69% | 27.26x |
| Canada Shopping - Lifestyle and Mommy Blogs | 3.80% | 26.55x |
| Weight Lifting Enthusiasts | 2.73% | 25.95x |
| Middle East News | 4.86% | 24.39x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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DEMOGRAPHICS
The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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