Dstillery Audiences

CANADA TRAVEL & TOURISM

Audience Size: 14.5 Thousand Devices

Explore the Canada Travel & Tourism Audience

Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 14.5 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Travel & Tourism audience is Australia Trip Planners.

Interest Composition Index
Australia Trip Planners 57.04% 24.26x
Travel Book Readers 43.70% 23.14x
Travel Guide and Review Readers 52.96% 22.91x
Ireland Trip Planners 48.89% 22.05x
Tokyo Trip Planners 45.19% 20.69x
Nature and Outdoors Book Readers 37.41% 20.52x
Readers of Muslim Content 42.96% 19.55x
Italy Trip Planners 47.41% 19.49x
Africa Trip Planners 54.07% 19.45x
Online Grammar Tool Users 35.93% 19.15x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.06% 6.46x
Columbia 0.01% 1.83x
Tommy Bahama 0.01% 1.75x
Armani 0.01% 1.60x
Uniqlo 0.01% 1.59x
Supreme 0.02% 1.59x
Carhartt 0.07% 1.50x
Topshop 0.02% 1.40x
Dressbarn 0.01% 1.22x
Hugo Boss 0.01% 0.92x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Travel & Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Travel & Tourism audience is worldatlas.com.

Website Composition Index
worldatlas.com 86.85% 106.84x
glassdoor.ca 14.26% 40.87x
tripadvisor.ca 23.83% 37.66x
canadapost.ca 13.33% 36.13x
macleans.ca 19.86% 34.67x
lonelyplanet.com 14.96% 30.39x
sportsnet.ca 10.40% 29.46x
nationalgeographic.com 13.89% 29.33x
redflagdeals.com 25.72% 29.03x
thechronicleherald.ca 9.61% 27.64x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is Canadian Universities.

Content Affinity Composition Index
Canadian Universities 3.33% 93.61x
Canada Shopping - General Commerce 4.31% 85.59x
Crossfit & Obstacle Race Enthusiasts 3.47% 71.96x
Canada Tax and Finance Research Cluster 6.60% 69.75x
Canada Shopping - Kitchenware 3.40% 59.76x
Canadian Healthcare 4.10% 58.64x
Canadian Lifestyle 16.25% 50.73x
Ontario Canada Cluster 3.54% 49.57x
Weight Lifting Enthusiasts 6.74% 43.93x
International Travel 5.42% 43.39x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male