Explore the Canada Travel & Tourism Audience
Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 54.2 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.
INTERESTS
The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Canada Travel & Tourism audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.02% | 27.95x |
| Africa Trip Planners | 40.89% | 20.42x |
| Essential Oils Enthusiasts | 0.09% | 19.75x |
| Australia Trip Planners | 39.12% | 16.51x |
| Travel Book Readers | 33.86% | 16.19x |
| Egypt Trip Planners | 33.11% | 15.92x |
| Travel Guide and Review Readers | 38.01% | 15.78x |
| History Buffs | 32.74% | 15.74x |
| Ireland Trip Planners | 33.42% | 15.07x |
| Nature and Outdoors Book Readers | 29.73% | 14.86x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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APPAREL RETAILERS
The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.02% | 4.82x |
| Lorna Jane | 0.02% | 4.56x |
| Joe's Jeans | 0.01% | 4.08x |
| Calvin Klein | 0.02% | 4.06x |
| Express Outlets | 0.02% | 3.52x |
| Everlane | 0.02% | 3.52x |
| LL Bean | 0.02% | 3.05x |
| Saint Laurent Paris | 0.02% | 3.02x |
| Club Monaco | 0.02% | 2.83x |
| Intermix | 0.02% | 2.38x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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WEBSITES
The Canada Travel & Tourism audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Canada Travel & Tourism audience is worldatlas.com.
| Website | Composition | Index |
| worldatlas.com | 72.42% | 42.63x |
| 365greetings.com | 4.05% | 37.68x |
| timescolonist.com | 4.15% | 36.84x |
| sail.ca | 5.26% | 36.18x |
| roughguides.com | 5.40% | 35.50x |
| long-mcquade.com | 3.31% | 34.94x |
| ebgames.ca | 6.07% | 34.62x |
| winnipegfreepress.com | 3.86% | 31.56x |
| lcbo.com | 8.49% | 30.55x |
| mobilesyrup.com | 6.27% | 30.54x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is Custom T-Shirts.
| Content Affinity | Composition | Index |
| Custom T-Shirts | 0.30% | 83.98x |
| International Travel | 3.89% | 65.82x |
| England Tourism | 0.31% | 62.06x |
| Canadian Construction & Renovation Research Cluster | 1.61% | 57.11x |
| Canada Shopping - Kitchenware | 4.83% | 45.49x |
| Canadian Real Estate Researcher Cluster | 2.92% | 44.28x |
| Canadian Seniors Real Estate Research Cluster | 3.86% | 43.80x |
| Golf & Boats | 0.06% | 37.02x |
| London Tourism | 0.79% | 35.94x |
| Scotland Travel | 0.81% | 34.59x |
Composition Percentage:
The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
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DEMOGRAPHICS
The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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