Dstillery Audiences

CANADA TRAVEL & TOURISM

Audience Size: 72.4 Thousand Devices

Explore the Canada Travel & Tourism Audience

Below you'll find more information about the Canada Travel & Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 72.4 thousand unique devices whose actions qualify for the Canada Travel & Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Travel & Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Travel & Tourism audience is Africa Trip Planners.

Interest Composition Index
Africa Trip Planners 42.38% 16.41x
Australia Trip Planners 39.07% 15.09x
Travel Guide and Review Readers 39.68% 14.82x
Travel Book Readers 33.64% 13.29x
Italy Trip Planners 35.37% 13.07x
Ireland Trip Planners 35.03% 12.88x
Egypt Trip Planners 32.25% 12.75x
Nature and Outdoors Book Readers 28.63% 11.90x
History Buffs 31.30% 11.87x
Study Abroad Researchers 31.20% 11.29x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Interest attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Travel & Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Travel & Tourism audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.06% 5.54x
Talbots 0.06% 3.69x
Ann Taylor 0.03% 3.32x
Bonobos 0.03% 2.52x
Aeropostale 0.06% 2.21x
Old Navy 0.09% 2.12x
Hollister 0.04% 2.09x
Banana Republic 0.07% 2.06x
Armani 0.03% 1.99x
Michael Kors 0.04% 1.98x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Location attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Travel & Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Travel & Tourism audience is ireland-calling.com.

Website Composition Index
ireland-calling.com 24.53% 347.67x
nationalsports.com 3.71% 50.74x
sail.ca 4.91% 44.34x
worldatlas.com 76.24% 42.69x
hockeycanada.ca 2.99% 42.14x
heritage.org 3.09% 41.01x
mobilesyrup.com 5.45% 40.37x
365greetings.com 3.30% 39.48x
roughguides.com 4.08% 39.36x
ebgames.ca 5.68% 38.02x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Web attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Travel & Tourism audience is International Travel.

Content Affinity Composition Index
International Travel 3.43% 64.91x
Canadian Construction & Renovation Research Cluster 1.52% 52.96x
Canadian Seniors Real Estate Research Cluster 3.21% 40.04x
Canada Shopping - Kitchenware 4.22% 37.40x
Scotland Travel 0.58% 34.91x
Canadian Real Estate Researcher Cluster 3.37% 33.49x
London Tourism 0.37% 31.02x
Canada Tax and Finance Research Cluster 6.01% 30.24x
Weather Information 2.82% 24.48x
Canada Job Seekers Cluster 2.22% 24.28x
Composition Percentage: The overlap percentage between the Canada Travel & Tourism audience and the Content Affinity attribute.
Index: A comparison of the Canada Travel & Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Travel & Tourism audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male