Dstillery Audiences

CANADIAN CONSTRUCTION & RENOVATION RESEARCH CLUSTER

Audience Size: 16.7 Thousand Devices

Explore the Canadian Construction & Renovation Research Cluster Audience

Below you'll find more information about the Canadian Construction & Renovation Research Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 16.7 thousand unique devices whose actions qualify for the Canadian Construction & Renovation Research Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canadian Construction & Renovation Research Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canadian Construction & Renovation Research Cluster audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 73.66% 27.57x
Tire Shoppers 65.59% 23.07x
Canada Trip Planners 65.05% 22.71x
Contractors & Construction Professionals 53.76% 20.58x
Beard Care Shoppers 63.98% 18.89x
DIYers 42.47% 18.83x
Infiniti Vehicle Shoppers 47.31% 18.75x
Home Cleaning Researchers 41.40% 17.66x
Welding Tools and Supplies Shoppers 48.39% 17.61x
Civil Engineers 51.61% 17.52x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Interest attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canadian Construction & Renovation Research Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canadian Construction & Renovation Research Cluster audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.56x
Gymboree 0.02% 1.47x
Buckle 0.02% 0.66x
Jos A. Bank Clothiers 0.03% 0.61x
Mens Wearhouse 0.02% 0.40x
Johnston and Murphy 0.02% 0.32x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Location attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canadian Construction & Renovation Research Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canadian Construction & Renovation Research Cluster audience is princessauto.com.

Website Composition Index
princessauto.com 50.72% 135.79x
thespec.com 24.48% 77.52x
wayfair.ca 44.75% 66.97x
citynews.ca 34.52% 59.15x
autotrader.ca 33.83% 57.70x
iheartradio.ca 18.73% 55.16x
redflagdeals.com 58.91% 53.59x
glassdoor.ca 22.36% 51.68x
winnipegfreepress.com 16.95% 50.95x
tripadvisor.ca 45.63% 50.80x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Web attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canadian Construction & Renovation Research Cluster audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 3.17% 326.45x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 3.30% 308.20x
Quebec Real Estate 18.31% 278.11x
Canadian Real Estate Researcher Cluster 17.64% 260.43x
Texas Off-Roading 2.42% 221.28x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 2.49% 213.91x
Men's Fashion Shopping 3.10% 187.43x
Quebec Vacation Research Cluster 11.46% 180.40x
ISPs & Local Services 1.67% 179.89x
Assorted Topics (Coupons, Stain Removal, Seafood) 3.03% 172.26x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canadian Construction & Renovation Research Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male