Dstillery Audiences

CANADIAN CONSTRUCTION & RENOVATION RESEARCH CLUSTER

Audience Size: 27.3 Thousand Devices

Explore the Canadian Construction & Renovation Research Cluster Audience

Below you'll find more information about the Canadian Construction & Renovation Research Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 27.3 thousand unique devices whose actions qualify for the Canadian Construction & Renovation Research Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canadian Construction & Renovation Research Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canadian Construction & Renovation Research Cluster audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 70.41% 25.10x
Tire Shoppers 59.52% 21.30x
Canada Trip Planners 57.82% 20.60x
Locking Device Shoppers 68.71% 19.38x
Contractors & Construction Professionals 46.26% 18.83x
Beard Care Shoppers 60.20% 17.49x
Infiniti Vehicle Shoppers 41.84% 16.90x
Welding Tools and Supplies Shoppers 44.22% 15.65x
Mens Shaving Products Shoppers 39.46% 15.06x
Plumbers 38.10% 14.97x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Interest attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canadian Construction & Renovation Research Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canadian Construction & Renovation Research Cluster audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.56x
Gymboree 0.02% 1.47x
Buckle 0.02% 0.66x
Jos A. Bank Clothiers 0.03% 0.61x
Mens Wearhouse 0.02% 0.40x
Johnston and Murphy 0.02% 0.32x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Location attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canadian Construction & Renovation Research Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canadian Construction & Renovation Research Cluster audience is lowes.ca.

Website Composition Index
lowes.ca 53.42% 226.75x
princessauto.com 43.07% 166.76x
lcbo.com 24.19% 104.47x
canadapost.ca 43.52% 100.47x
dewalt.com 23.71% 96.98x
ricardocuisine.com 28.15% 84.77x
wayfair.ca 37.87% 83.84x
lenecrologue.com 18.44% 80.82x
cancer.ca 13.26% 67.26x
nowtoronto.com 12.30% 65.21x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Web attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canadian Construction & Renovation Research Cluster audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 3.17% 326.45x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 3.30% 308.20x
Texas Off-Roading 2.42% 221.28x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 2.49% 213.91x
Canadian Real Estate Researcher Cluster 16.35% 191.39x
Men's Fashion Shopping 3.10% 187.43x
Quebec Hunting & Outdoors Cluster 14.95% 186.13x
ISPs & Local Services 1.67% 179.89x
Quebec Real Estate 18.94% 177.70x
Assorted Topics (Coupons, Stain Removal, Seafood) 3.03% 172.26x
Composition Percentage: The overlap percentage between the Canadian Construction & Renovation Research Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canadian Construction & Renovation Research Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canadian Construction & Renovation Research Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male