Explore the Canadian Healthcare Audience
Below you'll find more information about the Canadian Healthcare audience, broken down in different categories based on their digital and physical behaviors. These are 23.4 thousand unique devices whose actions qualify for the Canadian Healthcare audience.
INTERESTS
The Canadian Healthcare audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Canadian Healthcare audience is Social Workers.
| Interest | Composition | Index |
| Social Workers | 47.08% | 23.95x |
| Doctors | 50.42% | 23.66x |
| Professional Medical Journal Readers | 45.42% | 22.88x |
| Holiday Cocktail Researchers | 25.42% | 20.56x |
| Yogis | 35.00% | 19.61x |
| Healthy Eaters | 33.33% | 19.46x |
| Food Allergies Researchers | 38.33% | 19.14x |
| Psychiatrists | 43.75% | 19.14x |
| Headache and Migraine Sufferers | 32.50% | 18.72x |
| Eco-Conscious Consumers | 30.42% | 18.71x |
Composition Percentage:
The overlap percentage between the Canadian Healthcare audience and the Interest attribute.
Index: A comparison of the Canadian Healthcare audience to the internet population.
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APPAREL RETAILERS
The Canadian Healthcare audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Canadian Healthcare audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.03% | 1.05x |
Composition Percentage:
The overlap percentage between the Canadian Healthcare audience and the Location attribute.
Index: A comparison of the Canadian Healthcare audience to the internet population.
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WEBSITES
The Canadian Healthcare audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Canadian Healthcare audience is macleans.ca.
| Website | Composition | Index |
| macleans.ca | 31.24% | 110.39x |
| ratemds.com | 40.64% | 90.55x |
| savvynewcanadians.com | 18.46% | 87.97x |
| huffingtonpost.ca | 48.11% | 86.21x |
| glassdoor.ca | 29.55% | 78.94x |
| chatelaine.com | 18.13% | 74.27x |
| ricardocuisine.com | 15.07% | 71.69x |
| tripadvisor.ca | 58.86% | 63.72x |
| autotrader.ca | 18.89% | 58.72x |
| jamieoliver.com | 14.61% | 58.59x |
Composition Percentage:
The overlap percentage between the Canadian Healthcare audience and the Web attribute.
Index: A comparison of the Canadian Healthcare audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Canadian Healthcare audience is Canada Consumer Product Cluster.
| Content Affinity | Composition | Index |
| Canada Consumer Product Cluster | 22.77% | 149.41x |
| Canada Tax and Finance Research Cluster | 7.70% | 137.58x |
| Canadian Lifestyle | 25.14% | 119.53x |
| French Education | 5.65% | 107.10x |
| Ontario Canada Cluster | 5.16% | 104.87x |
| Medical & Pharmaceutical Scholarship | 6.47% | 98.85x |
| Canada Shopping - Lifestyle and Mommy Blogs | 12.94% | 90.50x |
| Canada Business Cluster | 41.36% | 84.33x |
| Child Development | 4.59% | 79.32x |
| Canadian Lifestyle | 9.17% | 76.10x |
Composition Percentage:
The overlap percentage between the Canadian Healthcare audience and the Content Affinity attribute.
Index: A comparison of the Canadian Healthcare audience to the internet population.
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DEMOGRAPHICS
The Canadian Healthcare audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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