Dstillery Audiences

CANADIAN UNIVERSITIES

Audience Size: 48.5 Thousand Devices

Explore the Canadian Universities Audience

Below you'll find more information about the Canadian Universities audience, broken down in different categories based on their digital and physical behaviors. These are 48.5 thousand unique devices whose actions qualify for the Canadian Universities audience.

Dstillery Crafted Audiences

INTERESTS

The Canadian Universities audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canadian Universities audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 78.90% 20.05x
French Language Learners 80.23% 19.53x
Volleyball Enthusiasts 77.00% 19.18x
Canada Trip Planners 71.48% 18.47x
Travel Guide and Review Readers 64.45% 17.94x
Italy Trip Planners 59.89% 16.56x
Foot Health Researchers 61.60% 15.66x
Home Cleaning Researchers 56.65% 15.10x
Ireland Trip Planners 50.76% 14.82x
Australia Trip Planners 47.91% 14.66x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Interest attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canadian Universities audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canadian Universities audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 2.50x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Location attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canadian Universities audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canadian Universities audience is toronto.com.

Website Composition Index
toronto.com 31.78% 302.37x
680news.com 24.39% 199.01x
cp24.com 32.84% 184.95x
canadapost.ca 39.06% 183.46x
thespec.com 40.35% 172.41x
ricardocuisine.com 18.45% 158.29x
mastermindtoys.com 18.68% 156.16x
stcatharinesstandard.ca 15.88% 153.40x
citynews.ca 56.49% 152.99x
healthlinkbc.ca 21.06% 149.36x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Web attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canadian Universities audience is Canadian Seniors Real Estate Research Cluster.

Content Affinity Composition Index
Canadian Seniors Real Estate Research Cluster 6.34% 289.93x
Canadian Real Estate Researcher Cluster 14.29% 259.11x
Canada Job Seekers Cluster 6.49% 253.49x
Canadian Healthcare 24.09% 198.12x
Canada Shopping - Kitchenware 14.29% 185.99x
Toronto Tourism 8.57% 174.08x
Canada Shopping - General Commerce 14.75% 165.36x
Canada Tax and Finance Research Cluster 19.82% 162.23x
Canadian Lifestyle 70.11% 152.85x
Ontario Canada Cluster 14.94% 142.02x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Content Affinity attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canadian Universities audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male