Dstillery Audiences

CANADIAN UNIVERSITIES

Audience Size: 80.3 Thousand Devices

Explore the Canadian Universities Audience

Below you'll find more information about the Canadian Universities audience, broken down in different categories based on their digital and physical behaviors. These are 80.3 thousand unique devices whose actions qualify for the Canadian Universities audience.

Dstillery Crafted Audiences

INTERESTS

The Canadian Universities audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canadian Universities audience is Hawaii Trip Planners.

Interest Composition Index
Hawaii Trip Planners 21.35% 7.69x
Pet Health and Nutrition Researchers 17.12% 6.81x
Contractors & Construction Professionals 17.02% 6.40x
Orthopedic Health Researchers 15.96% 6.27x
Las Vegas Trip Planners 23.56% 5.76x
United Kingdom News Readers 11.54% 5.37x
Running Enthusiasts 11.25% 5.36x
High End TV Shoppers 12.02% 5.15x
Tablet Researchers 12.60% 4.86x
California Trip Planners 13.27% 4.85x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Interest attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canadian Universities audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canadian Universities audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 2.50x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Location attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canadian Universities audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canadian Universities audience is threebestrated.ca.

Website Composition Index
threebestrated.ca 18.26% 263.44x
mirvish.com 19.91% 248.81x
mississauga.com 18.07% 231.61x
lcbo.com 33.48% 221.15x
toronto.com 32.15% 220.59x
nowtoronto.com 28.56% 201.86x
yorkregion.com 22.93% 196.73x
simcoe.com 15.03% 186.59x
scene.ca 13.39% 182.84x
structube.com 13.64% 181.07x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Web attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canadian Universities audience is Canada Job Seekers Cluster.

Content Affinity Composition Index
Canada Job Seekers Cluster 7.16% 202.98x
Washington D.C. Hotels 0.25% 95.09x
Canadian Construction & Renovation Research Cluster 0.98% 79.93x
Canada News 1.15% 64.00x
Texas Off-Roading 0.56% 50.92x
ISPs & Local Services 0.38% 41.04x
Canada Travel & Tourism 1.79% 40.26x
Discount Books 0.71% 35.42x
Human Resources & Employee Management 1.06% 27.46x
Saskatchewan Media & Retail Cluster 0.75% 26.49x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Content Affinity attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canadian Universities audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male