Dstillery Audiences

CANADIAN UNIVERSITIES

Audience Size: 144.8 Thousand Devices

Explore the Canadian Universities Audience

Below you'll find more information about the Canadian Universities audience, broken down in different categories based on their digital and physical behaviors. These are 144.8 thousand unique devices whose actions qualify for the Canadian Universities audience.

Dstillery Crafted Audiences

INTERESTS

The Canadian Universities audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canadian Universities audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 70.48% 25.12x
Volleyball Enthusiasts 65.71% 24.32x
Canada Trip Planners 57.63% 20.53x
French Language Learners 62.53% 20.47x
Travel Guide and Review Readers 40.59% 16.78x
Skin Disorder Researchers 43.32% 16.70x
Foot Health Researchers 42.88% 16.32x
Italy Trip Planners 38.61% 15.52x
Beard Care Shoppers 50.64% 14.71x
Ireland Trip Planners 33.84% 14.39x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Interest attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canadian Universities audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canadian Universities audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 2.50x
Carhartt 0.01% 1.31x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Location attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canadian Universities audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canadian Universities audience is sunnybrook.ca.

Website Composition Index
sunnybrook.ca 22.00% 569.40x
utoronto.ca 19.09% 476.01x
cioc.ca 36.88% 437.64x
goldbook.ca 13.96% 259.70x
stepstojustice.ca 8.92% 238.42x
njoyn.com 10.31% 219.58x
charityvillage.com 9.14% 211.12x
redcross.ca 6.94% 204.08x
legalline.ca 8.49% 203.96x
wagjag.com 7.72% 201.86x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Web attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canadian Universities audience is Canadian Seniors Real Estate Research Cluster.

Content Affinity Composition Index
Canadian Seniors Real Estate Research Cluster 9.72% 200.74x
Canadian Real Estate Researcher Cluster 14.68% 171.87x
Canada Job Seekers Cluster 7.45% 137.65x
Canada Tax and Finance Research Cluster 19.14% 117.65x
Canada Shopping - Kitchenware 13.57% 115.97x
Ontario Canada Cluster 13.92% 110.41x
Canadian Healthcare 22.94% 108.72x
Washington D.C. Hotels 0.25% 95.09x
Canada Shopping - General Commerce 16.49% 88.03x
Canadian Lifestyle 66.75% 87.88x
Composition Percentage: The overlap percentage between the Canadian Universities audience and the Content Affinity attribute.
Index: A comparison of the Canadian Universities audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canadian Universities audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male