Dstillery Audiences

CANCER RESEARCH

Audience Size: 1.2 Million Devices

Explore the Cancer Research Audience

Below you'll find more information about the Cancer Research audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Cancer Research audience.

Dstillery Crafted Audiences

INTERESTS

The Cancer Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cancer Research audience is Oncology Researchers.

Interest Composition Index
Oncology Researchers 64.82% 39.33x
Heart Surgery Researchers 36.80% 29.09x
Medical Consultation Researchers 39.64% 28.12x
Medical Science Researchers 35.79% 26.43x
Hematologists 34.72% 25.63x
Doctors 40.93% 25.52x
Gastroenterology Journal Researchers 40.73% 24.65x
Menopause Researchers 32.56% 23.81x
Primary Care Doctor Researchers 36.75% 23.80x
Healthcare Provider Education Researchers 38.28% 23.61x
Composition Percentage: The overlap percentage between the Cancer Research audience and the Interest attribute.
Index: A comparison of the Cancer Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cancer Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cancer Research audience is LL Bean.

Location Composition Index
LL Bean 0.02% 1.88x
Free People 0.03% 1.38x
Bonobos 0.10% 1.38x
Brooks Brothers 0.04% 1.33x
White House Black Market 0.35% 1.31x
Jos A. Bank Clothiers 0.38% 1.30x
Express Outlets 0.01% 1.27x
Ann Taylor 0.04% 1.26x
J. Crew 0.08% 1.24x
Kate Spade 0.04% 1.23x
Composition Percentage: The overlap percentage between the Cancer Research audience and the Location attribute.
Index: A comparison of the Cancer Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cancer Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cancer Research audience is cancernetwork.com.

Website Composition Index
cancernetwork.com 1.38% 157.19x
whatnext.com 4.09% 137.04x
cancer.net 1.26% 137.00x
cancercompass.com 11.47% 134.91x
cancerresearch.org 1.81% 132.84x
facingourrisk.org 1.08% 132.09x
thyca.org 1.13% 124.94x
komen.org 11.08% 118.02x
cancerresearchuk.org 4.71% 113.17x
oncolink.org 17.43% 112.43x
Composition Percentage: The overlap percentage between the Cancer Research audience and the Web attribute.
Index: A comparison of the Cancer Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cancer Research audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 10.41% 29.14x
Reproductive Health 7.74% 27.17x
Cardiac & Other Health Research 9.88% 25.42x
Disease Cluster 7.20% 24.28x
Healthcare - Doctors & Diagnosis 9.93% 21.98x
Home Décor, Furniture, & Decorating 0.04% 21.92x
Nutrition & Diabetic Living 1.74% 20.13x
Natural Diet & Supplement Researchers 8.39% 19.86x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 4.77% 19.17x
Medical & Pharmaceutical Scholarship 24.10% 18.37x
Composition Percentage: The overlap percentage between the Cancer Research audience and the Content Affinity attribute.
Index: A comparison of the Cancer Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cancer Research audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female