Dstillery Audiences

CAR ENTHUSIASTS

Audience Size: 671.8 Thousand Devices

Explore the Car Enthusiasts Audience

Below you'll find more information about the Car Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 671.8 thousand unique devices whose actions qualify for the Car Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Car Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Car Enthusiasts audience is Audi Vehicle Shoppers.

Interest Composition Index
Audi Vehicle Shoppers 60.03% 26.90x
Mazda Vehicle Shoppers 47.81% 20.36x
Corvette Enthusiasts 55.73% 19.56x
Honda Vehicle Shoppers 49.86% 19.30x
Subaru Vehicle Shoppers 40.46% 19.13x
Acura Vehicle Shoppers 50.19% 18.98x
Auto Repair Researchers 52.05% 18.94x
Volvo Vehicle Shoppers 44.77% 18.93x
Cadillac Vehicle Shoppers 63.29% 18.92x
Car Buyers 44.94% 18.87x
Composition Percentage: The overlap percentage between the Car Enthusiasts audience and the Interest attribute.
Index: A comparison of the Car Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Car Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Car Enthusiasts audience is Kate Spade.

Location Composition Index
Kate Spade 0.01% 2.24x
Brooks Brothers 0.01% 2.02x
Express 0.03% 1.83x
Jos A. Bank Clothiers 0.02% 1.58x
Zumiez 0.02% 1.46x
Journeys 0.03% 1.35x
Michael Kors 0.01% 1.34x
Lululemon 0.01% 1.32x
Gymboree 0.02% 1.32x
The Childrens Place 0.03% 1.26x
Composition Percentage: The overlap percentage between the Car Enthusiasts audience and the Location attribute.
Index: A comparison of the Car Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Car Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Car Enthusiasts audience is landroversonly.com.

Website Composition Index
landroversonly.com 2.86% 230.74x
audiforums.com 10.39% 216.71x
volkswagenownersclub.com 3.80% 210.73x
m5board.com 5.10% 210.19x
6speedonline.com 10.15% 198.77x
mini2.com 4.79% 198.55x
audizine.com 21.73% 196.18x
passatworld.com 7.18% 190.61x
mercedesforum.com 3.04% 184.32x
a5oc.com 2.49% 180.29x
Composition Percentage: The overlap percentage between the Car Enthusiasts audience and the Web attribute.
Index: A comparison of the Car Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Car Enthusiasts audience is Assorted Topics (Toys, T-Shirts, Volvos).

Content Affinity Composition Index
Assorted Topics (Toys, T-Shirts, Volvos) 0.19% 101.29x
Car Keys, Locks & Remotes 0.71% 60.54x
Motorsport Equipment 11.80% 59.84x
Auto Body Upkeep & Repair Researchers 0.86% 53.70x
Auto Tires & Parts Repair Researchers 0.50% 37.01x
Auto Enthusiast Information Researchers 12.83% 29.93x
Auctions & Repossessions 0.05% 29.70x
Trucking 5.99% 28.46x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.44% 25.09x
Classic Car Enthusiasts 26.67% 23.32x
Composition Percentage: The overlap percentage between the Car Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Car Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Car Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male