Dstillery Audiences

CAR FORUMS

Audience Size: 2.7 Million Devices

Explore the Car Forums Audience

Below you'll find more information about the Car Forums audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Car Forums audience.

Dstillery Crafted Audiences

INTERESTS

The Car Forums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Car Forums audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 55.41% 20.01x
Auto Repair Researchers 41.74% 19.00x
Jeep Vehicle Shoppers 40.27% 17.88x
Dodge Vehicle Shoppers 46.95% 17.63x
Truck Drivers 51.20% 17.46x
Honda Vehicle Shoppers 34.50% 16.62x
Volkswagen Vehicle Shopper 27.72% 15.98x
Diesel Vehicle Shoppers 46.46% 15.70x
Tire Shoppers 25.39% 13.80x
Subaru Vehicle Shoppers 18.48% 13.75x
Composition Percentage: The overlap percentage between the Car Forums audience and the Interest attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Car Forums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Car Forums audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.35x
Maurices 0.03% 1.16x
Gymboree 0.02% 1.15x
Buckle 0.02% 1.14x
White House Black Market 0.01% 1.04x
Old Navy 0.02% 1.02x
Express 0.02% 1.01x
Chicos 0.01% 1.00x
Zumiez 0.02% 0.98x
American Eagle Outfitters 0.01% 0.96x
Composition Percentage: The overlap percentage between the Car Forums audience and the Location attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Web Insights

WEBSITES

The Car Forums audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Car Forums audience is powerstrokenation.com.

Website Composition Index
powerstrokenation.com 3.96% 54.08x
powerstroke.org 6.66% 51.80x
thedieselstop.com 7.37% 51.20x
dakota-durango.com 1.16% 50.69x
dieselbombers.com 2.39% 50.61x
dodgetalk.com 4.36% 50.29x
dieselplace.com 5.74% 50.26x
oilburners.net 1.02% 49.66x
thedieselgarage.com 2.06% 49.64x
355nation.net 1.66% 49.32x
Composition Percentage: The overlap percentage between the Car Forums audience and the Web attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Car Forums audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.10% 27.24x
Trucking 1.95% 25.62x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 22.30x
Auto Body Upkeep & Repair Researchers 0.15% 22.28x
Motorsport Equipment 2.76% 21.38x
Auto Tires & Parts Repair Researchers 0.03% 20.75x
Auto Enthusiast Information Researchers 7.00% 18.59x
Power Tools 0.95% 16.94x
Classic Car Enthusiasts 18.15% 16.74x
Garden Power Equipment 2.82% 14.74x
Composition Percentage: The overlap percentage between the Car Forums audience and the Content Affinity attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Car Forums audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male