Dstillery Audiences

CAR FORUMS

Audience Size: 3.3 Million Devices

Explore the Car Forums Audience

Below you'll find more information about the Car Forums audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Car Forums audience.

Dstillery Crafted Audiences

INTERESTS

The Car Forums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Car Forums audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 58.46% 22.34x
Diesel Vehicle Shoppers 54.57% 19.85x
Jeep Vehicle Shoppers 46.32% 19.03x
Dodge Vehicle Shoppers 46.41% 17.61x
Honda Vehicle Shoppers 39.55% 17.24x
Corvette Enthusiasts 39.87% 15.98x
Auto Repair Researchers 38.73% 15.92x
Ford Mustang Enthusiasts 36.85% 15.67x
Quads and ATV Enthusiasts 45.14% 15.55x
Mazda Vehicle Shoppers 32.01% 14.60x
Composition Percentage: The overlap percentage between the Car Forums audience and the Interest attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Car Forums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Car Forums audience is Carhartt.

Location Composition Index
Carhartt 0.15% 1.23x
Banana Republic 0.01% 1.19x
White House Black Market 0.01% 1.19x
Maurices 0.02% 1.08x
Old Navy 0.02% 0.98x
Victoria's Secret 0.02% 0.93x
Buckle 0.01% 0.85x
Journeys 0.01% 0.81x
The Childrens Place 0.01% 0.74x
Composition Percentage: The overlap percentage between the Car Forums audience and the Location attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Web Insights

WEBSITES

The Car Forums audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Car Forums audience is dieselbombers.com.

Website Composition Index
dieselbombers.com 1.94% 57.28x
powerstrokenation.com 3.88% 56.81x
4btswaps.com 1.00% 54.79x
powerstroke.org 7.20% 54.36x
dieselplace.com 5.28% 52.96x
dodgetalk.com 4.71% 52.64x
thedieselstop.com 9.31% 52.55x
dieseltruckresource.com 7.32% 52.34x
thedieselgarage.com 1.92% 52.29x
355nation.net 1.46% 52.20x
Composition Percentage: The overlap percentage between the Car Forums audience and the Web attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Car Forums audience is Trucking.

Content Affinity Composition Index
Trucking 7.66% 29.15x
Auto Body Upkeep & Repair Researchers 1.35% 27.39x
Car Keys, Locks & Remotes 1.69% 26.29x
Motorsport Equipment 4.86% 25.08x
Auto Enthusiast Information Researchers 7.41% 23.00x
Texas Off-Roading 0.02% 22.62x
Auto Tires & Parts Repair Researchers 0.73% 21.33x
Hobby Drones & Remote-Controlled Cars 0.27% 20.37x
Classic Car Enthusiasts 20.12% 20.01x
Motorcycles & Snowmobiles 11.72% 19.49x
Composition Percentage: The overlap percentage between the Car Forums audience and the Content Affinity attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Car Forums audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male