Dstillery Audiences

CAR FORUMS

Audience Size: 5.1 Million Devices

Explore the Car Forums Audience

Below you'll find more information about the Car Forums audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Car Forums audience.

Dstillery Crafted Audiences

INTERESTS

The Car Forums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Car Forums audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 50.67% 19.21x
Diesel Vehicle Shoppers 49.49% 17.27x
Jeep Vehicle Shoppers 44.92% 16.76x
Dodge Vehicle Shoppers 44.41% 15.97x
Honda Vehicle Shoppers 38.07% 15.35x
Corvette Enthusiasts 38.62% 15.18x
Quads and ATV Enthusiasts 39.64% 14.80x
Auto Repair Researchers 37.11% 14.74x
Ford Mustang Enthusiasts 35.09% 14.47x
Mazda Vehicle Shoppers 31.11% 13.59x
Composition Percentage: The overlap percentage between the Car Forums audience and the Interest attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Car Forums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Car Forums audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 1.35x
Carhartt 0.20% 1.27x
Lane Bryant 0.01% 1.20x
Journeys 0.01% 1.18x
Maurices 0.02% 1.14x
Victoria's Secret 0.01% 1.01x
Mens Wearhouse 0.01% 0.96x
The Childrens Place 0.01% 0.96x
Old Navy 0.01% 0.94x
Composition Percentage: The overlap percentage between the Car Forums audience and the Location attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Web Insights

WEBSITES

The Car Forums audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Car Forums audience is dieselbombers.com.

Website Composition Index
dieselbombers.com 2.08% 41.87x
powerstrokenation.com 3.51% 41.53x
powerstroke.org 6.73% 40.02x
thedieselgarage.com 1.97% 39.16x
dieselplace.com 5.27% 39.05x
dodgetalk.com 4.21% 38.93x
thedieselstop.com 7.94% 38.72x
dieseltruckresource.com 7.52% 38.69x
dakota-durango.com 1.27% 38.46x
355nation.net 1.38% 38.36x
Composition Percentage: The overlap percentage between the Car Forums audience and the Web attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Car Forums audience is Trucking.

Content Affinity Composition Index
Trucking 9.06% 22.64x
Auto Body Upkeep & Repair Researchers 2.70% 20.46x
Motorsport Equipment 6.48% 20.33x
Car Keys, Locks & Remotes 4.23% 19.29x
Auto Enthusiast Information Researchers 9.25% 17.63x
Auto Tires & Parts Repair Researchers 1.51% 17.34x
Motorcycles & Snowmobiles 11.79% 16.48x
Classic Car Enthusiasts 22.40% 16.26x
Texas Off-Roading 0.06% 15.51x
Power Tools 3.01% 15.15x
Composition Percentage: The overlap percentage between the Car Forums audience and the Content Affinity attribute.
Index: A comparison of the Car Forums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Car Forums audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male