Dstillery Audiences

CAREER CLUSTER A

Audience Size: 6.3 Million Devices

Explore the Career Cluster A Audience

Below you'll find more information about the Career Cluster A audience, broken down in different categories based on their digital and physical behaviors. These are 6.3 million unique devices whose actions qualify for the Career Cluster A audience.

Dstillery Crafted Audiences

INTERESTS

The Career Cluster A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Career Cluster A audience is Job Seekers.

Interest Composition Index
Job Seekers 37.17% 12.46x
Employee Management & HR Researchers 43.36% 11.88x
Retail Job Seekers 34.91% 11.44x
Fast Fashion Shoppers 37.63% 11.07x
Career Focused Individuals 32.17% 11.06x
Resume Writing Researchers 31.06% 9.96x
Chain Pizzeria Fans 27.14% 8.66x
Online Education Intenders 30.46% 8.52x
Background Check Users 24.48% 8.16x
Recreational Sports Participants 23.31% 7.61x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Interest attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Career Cluster A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Career Cluster A audience is Topshop.

Location Composition Index
Topshop 0.02% 1.38x
Bonobos 0.10% 1.31x
Uniqlo 0.02% 1.29x
Columbia 0.02% 1.24x
Jos A. Bank Clothiers 0.32% 1.22x
White House Black Market 0.37% 1.21x
Mens Wearhouse 0.52% 1.20x
Buckle 0.28% 1.19x
J. Crew 0.06% 1.18x
Michael Kors 0.06% 1.17x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Location attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Web Insights

WEBSITES

The Career Cluster A audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Career Cluster A audience is pepsicojobs.com.

Website Composition Index
pepsicojobs.com 3.59% 36.06x
ajilon.com 1.47% 35.19x
fritolayemployment.com 2.29% 32.77x
kellyservices.us 1.52% 32.72x
xpo.com 2.45% 32.54x
finddreamjobs.com 1.56% 32.52x
silkroad.com 14.84% 31.73x
compassgroupcareers.com 5.18% 31.59x
jobs.net 16.35% 31.32x
dejobs.org 2.25% 31.32x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Web attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Career Cluster A audience is Corporate Employment Pages.

Content Affinity Composition Index
Corporate Employment Pages 8.22% 15.56x
Healthcare Jobs 2.54% 14.81x
Job Interview Process 1.97% 14.01x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 4.08% 12.85x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 16.78% 11.98x
Canada Job Seekers Cluster 0.90% 10.21x
Higher Education 1.54% 9.86x
Human Resources & Employee Management 0.77% 8.38x
Teaching Abroad 0.14% 8.31x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.17% 8.04x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Content Affinity attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Career Cluster A audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female