Dstillery Audiences

CAREER CLUSTER A

Audience Size: 9.2 Million Devices

Explore the Career Cluster A Audience

Below you'll find more information about the Career Cluster A audience, broken down in different categories based on their digital and physical behaviors. These are 9.2 million unique devices whose actions qualify for the Career Cluster A audience.

Dstillery Crafted Audiences

INTERESTS

The Career Cluster A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Career Cluster A audience is Job Seekers.

Interest Composition Index
Job Seekers 27.34% 11.56x
Employee Management & HR Researchers 29.15% 10.90x
Career Focused Individuals 21.48% 10.89x
Fast Fashion Shoppers 25.77% 9.53x
Chain Pizzeria Fans 22.34% 8.03x
Recreational Sports Participants 16.29% 7.23x
Online Education Intenders 35.35% 6.71x
Accounting & CPA Continuing Education Researchers 15.64% 6.58x
Tax Filers 12.77% 6.37x
Business Decision Makers 13.84% 6.23x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Interest attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Career Cluster A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Career Cluster A audience is Journeys.

Location Composition Index
Journeys 0.02% 1.21x
Aeropostale 0.03% 1.19x
Belk 0.02% 1.18x
Zumiez 0.02% 1.17x
American Apparel 0.03% 1.16x
Lane Bryant 0.04% 1.15x
Lorna Jane 0.00% 1.13x
Old Navy 0.06% 1.13x
Dressbarn 0.04% 1.12x
Zara 0.02% 1.12x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Location attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Web Insights

WEBSITES

The Career Cluster A audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Career Cluster A audience is besthotelcareers.com.

Website Composition Index
besthotelcareers.com 0.02% 39.49x
enjoycareers.com 0.08% 39.45x
onemainfinancial.com 0.14% 39.19x
unitedrentals.com 0.04% 38.80x
thehive.com 0.05% 38.28x
ctg.com 0.13% 38.02x
kochtrucking.us 0.05% 37.98x
nestlepurinacareers.com 0.10% 37.75x
rollins.com 0.17% 37.43x
prodivnet.com 0.15% 36.76x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Web attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Career Cluster A audience is Healthcare Jobs.

Content Affinity Composition Index
Healthcare Jobs 3.11% 13.77x
Corporate Employment Pages 10.71% 13.56x
Job Interview Process 3.03% 12.61x
Assorted Topics #11442 (Pharmacies, Telemarketing Jobs, Women'S Clothing) 4.82% 12.54x
Assorted Topics #11536 (Food, Pharmacy, Commerce, Retail, Careers, Finance) 11.72% 11.01x
Canada Job Seekers Cluster 1.13% 9.44x
Higher Education 2.62% 8.53x
Human Resources & Employee Management 0.97% 8.22x
Online Learning 0.21% 7.96x
General Interest 0.19% 7.86x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Content Affinity attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Career Cluster A audience resonates most for the following age and income brackets.
Age
45-54
Income
Under $25,000