Explore the Career Cluster A Audience
Below you'll find more information about the Career Cluster A audience, broken down in different categories based on their digital and physical behaviors. These are 42.5 thousand unique devices whose actions qualify for the Career Cluster A audience.
INTERESTS
The Career Cluster A audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Career Cluster A audience is Job Seekers.
| Interest | Composition | Index |
| Job Seekers | 40.26% | 32.96x |
| Employee Management & HR Researchers | 56.89% | 19.19x |
| Career Focused Individuals | 22.54% | 18.95x |
| Retail Job Seekers | 54.49% | 18.17x |
| Fast Fashion Shoppers | 43.76% | 17.32x |
| Resume Writing Researchers | 33.26% | 16.77x |
| Chain Pizzeria Fans | 35.89% | 12.94x |
| Unemployment Benefit Researchers | 19.26% | 12.19x |
| Human Resources Professionals | 45.08% | 11.94x |
| Recreational Sports Participants | 25.82% | 11.81x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Interest attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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APPAREL RETAILERS
The Career Cluster A audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Career Cluster A audience is Gap.
| Location | Composition | Index |
| Gap | 0.07% | 3.30x |
| Talbots | 0.05% | 2.96x |
| LOFT | 0.04% | 2.03x |
| American Eagle Outfitters | 0.04% | 1.92x |
| Zumiez | 0.05% | 1.72x |
| Eddie Bauer | 0.02% | 1.58x |
| H&M | 0.02% | 1.52x |
| Hollister | 0.02% | 1.40x |
| J. Crew | 0.02% | 1.35x |
| Michael Kors | 0.02% | 1.34x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Location attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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WEBSITES
The Career Cluster A audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Career Cluster A audience is indeed.com.
| Website | Composition | Index |
| indeed.com | 19.66% | 115.16x |
| lensa.com | 10.83% | 60.74x |
| geebo.com | 8.75% | 37.14x |
| flexjobs.com | 6.45% | 28.32x |
| careersidekick.com | 4.18% | 26.39x |
| facebook.com | 7.03% | 24.43x |
| roberthalf.com | 5.34% | 21.14x |
| theinterviewguys.com | 2.42% | 18.93x |
| governmentjobs.com | 20.61% | 17.43x |
| findunclaimedassets.info | 3.10% | 16.64x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Web attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Career Cluster A audience is Corporate Employment Pages.
| Content Affinity | Composition | Index |
| Corporate Employment Pages | 8.28% | 295.52x |
| Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 11.47% | 51.22x |
| Medical Diagnostics | 1.37% | 19.86x |
| Philanthropy - Charities & Fundraising | 0.35% | 12.86x |
| Law School | 0.84% | 11.48x |
| Startup Investment | 0.40% | 11.39x |
| Medical Supplies and Information | 0.31% | 10.42x |
| Aid Groups | 0.71% | 9.61x |
| Motorsports | 0.22% | 8.36x |
| MBA Education | 0.18% | 7.61x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Content Affinity attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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DEMOGRAPHICS
The Career Cluster A audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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