Dstillery Audiences

CAREER CLUSTER A

Audience Size: 92.4 Thousand Devices

Explore the Career Cluster A Audience

Below you'll find more information about the Career Cluster A audience, broken down in different categories based on their digital and physical behaviors. These are 92.4 thousand unique devices whose actions qualify for the Career Cluster A audience.

Dstillery Crafted Audiences

INTERESTS

The Career Cluster A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Career Cluster A audience is Job Seekers.

Interest Composition Index
Job Seekers 62.87% 34.94x
Career Focused Individuals 53.27% 29.22x
Social Workers 40.61% 20.67x
Fast Fashion Shoppers 55.80% 20.20x
Resume Writing Researchers 44.73% 18.99x
Retail Job Seekers 54.64% 17.46x
Chain Pizzeria Fans 48.52% 17.32x
Employee Management & HR Researchers 59.18% 16.38x
Unemployment Benefit Researchers 35.44% 16.08x
Train Travelers 43.14% 15.82x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Interest attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Career Cluster A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Career Cluster A audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.02% 3.94x
Express Outlets 0.01% 3.91x
Hollister 0.05% 3.50x
Eddie Bauer 0.02% 2.43x
LOFT 0.04% 2.16x
Jos A. Bank Clothiers 0.03% 2.01x
Old Navy 0.06% 1.93x
Belk 0.01% 1.89x
Mens Wearhouse 0.04% 1.55x
Lululemon 0.01% 1.41x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Location attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Web Insights

WEBSITES

The Career Cluster A audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Career Cluster A audience is icims.com.

Website Composition Index
icims.com 60.88% 595.25x
careerbuilder.com 19.09% 308.29x
theapplicantmanager.com 13.65% 252.92x
force.com 11.60% 148.19x
indeed.com 18.88% 93.36x
papajohns.com 6.91% 84.78x
myjobhelper.com 3.80% 67.28x
insidehighered.com 3.26% 62.20x
allthetopbananas.com 4.77% 53.25x
hilton.com 3.52% 45.17x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Web attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Career Cluster A audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 7.53% 654.03x
Corporate Employment Pages 8.42% 207.16x
Healthcare Jobs 1.25% 106.24x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 21.49% 69.94x
Fashion & Retail 0.85% 54.58x
Oil & Energy 0.69% 46.72x
Learning & Development Products 0.58% 45.94x
Business News & Information Readers 0.65% 44.52x
Education Cluster 0.98% 34.77x
Trucks 0.48% 34.71x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Content Affinity attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Career Cluster A audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male