Dstillery Audiences

CAREER CLUSTER A

Audience Size: 4 Million Devices

Explore the Career Cluster A Audience

Below you'll find more information about the Career Cluster A audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Career Cluster A audience.

Dstillery Crafted Audiences

INTERESTS

The Career Cluster A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Career Cluster A audience is Job Seekers.

Interest Composition Index
Job Seekers 44.77% 18.76x
Retail Job Seekers 48.89% 17.36x
Employee Management & HR Researchers 48.38% 17.12x
Career Focused Individuals 37.93% 16.47x
Fast Fashion Shoppers 46.16% 15.64x
Resume Writing Researchers 36.71% 14.01x
Background Check Users 24.89% 12.02x
Chain Pizzeria Fans 33.04% 11.84x
Online Education Intenders 34.51% 11.68x
Recreational Sports Participants 26.39% 11.27x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Interest attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Career Cluster A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Career Cluster A audience is Kate Spade.

Location Composition Index
Kate Spade 0.01% 1.31x
Zara 0.01% 1.24x
Coach 0.02% 1.24x
H&M 0.04% 1.21x
The North Face 0.01% 1.20x
American Eagle Outfitters 0.03% 1.20x
Zumiez 0.04% 1.19x
Gymboree 0.03% 1.18x
Aeropostale 0.03% 1.16x
Old Navy 0.05% 1.15x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Location attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Web Insights

WEBSITES

The Career Cluster A audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Career Cluster A audience is pepsicojobs.com.

Website Composition Index
pepsicojobs.com 3.51% 53.78x
fritolayemployment.com 2.00% 49.84x
xpo.com 2.43% 49.38x
ajilon.com 1.24% 49.23x
compassgroupcareers.com 5.56% 47.83x
kellyservices.us 1.20% 47.41x
silkroad.com 12.64% 46.53x
jobs.net 16.81% 45.73x
appone.com 9.59% 45.44x
dejobs.org 1.70% 45.35x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Web attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Career Cluster A audience is Corporate Employment Pages.

Content Affinity Composition Index
Corporate Employment Pages 7.23% 26.21x
Healthcare Jobs 2.37% 24.51x
Job Interview Process 1.38% 22.60x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 3.71% 21.07x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 21.20% 17.92x
Canada Job Seekers Cluster 0.99% 15.72x
Higher Education 1.19% 14.06x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.10% 12.95x
Apartment & Community Real Estate Researchers 0.19% 12.73x
Teaching Abroad 0.11% 12.39x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Content Affinity attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Career Cluster A audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female