Dstillery Audiences

CAREER CLUSTER A

Audience Size: 7.1 Million Devices

Explore the Career Cluster A Audience

Below you'll find more information about the Career Cluster A audience, broken down in different categories based on their digital and physical behaviors. These are 7.1 million unique devices whose actions qualify for the Career Cluster A audience.

Dstillery Crafted Audiences

INTERESTS

The Career Cluster A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Career Cluster A audience is Job Seekers.

Interest Composition Index
Job Seekers 28.63% 14.67x
Employee Management & HR Researchers 33.80% 14.10x
Career Focused Individuals 24.46% 13.37x
Fast Fashion Shoppers 28.52% 12.00x
Online Education Intenders 23.18% 10.14x
Chain Pizzeria Fans 20.63% 10.03x
Background Check Users 17.31% 9.33x
Recreational Sports Participants 17.27% 8.84x
Tutoring Resources Researchers 15.73% 8.57x
Train Travelers 13.03% 8.23x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Interest attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Career Cluster A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Career Cluster A audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.25x
Supreme 0.01% 1.21x
Jos A. Bank Clothiers 0.35% 1.20x
H&M 0.08% 1.20x
Mens Wearhouse 0.57% 1.20x
Abercrombie & Fitch 0.05% 1.18x
Johnston and Murphy 0.16% 1.18x
Topshop 0.02% 1.17x
Belk 0.01% 1.17x
Forever 21 0.06% 1.17x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Location attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Web Insights

WEBSITES

The Career Cluster A audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Career Cluster A audience is pepsicojobs.com.

Website Composition Index
pepsicojobs.com 3.41% 34.78x
ajilon.com 1.57% 34.45x
theapplicantmanager.com 1.09% 33.76x
xpo.com 2.48% 31.87x
kellyservices.us 1.89% 31.70x
fritolayemployment.com 2.16% 31.70x
compassgroupcareers.com 4.80% 31.05x
finddreamjobs.com 1.80% 30.86x
silkroad.com 15.44% 30.72x
jobs.net 16.25% 30.64x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Web attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Career Cluster A audience is Corporate Employment Pages.

Content Affinity Composition Index
Corporate Employment Pages 8.87% 15.87x
Healthcare Jobs 2.73% 15.02x
Job Interview Process 2.26% 14.22x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 4.27% 13.15x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 14.93% 11.96x
Canada Job Seekers Cluster 0.79% 10.54x
Higher Education 1.88% 10.10x
Human Resources & Employee Management 0.80% 8.69x
Teaching Abroad 0.15% 8.47x
Online Learning 0.14% 8.38x
Composition Percentage: The overlap percentage between the Career Cluster A audience and the Content Affinity attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Career Cluster A audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female