Explore the Career Cluster A Audience
Below you'll find more information about the Career Cluster A audience, broken down in different categories based on their digital and physical behaviors. These are 538.2 thousand unique devices whose actions qualify for the Career Cluster A audience.
INTERESTS
The Career Cluster A audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Career Cluster A audience is Job Seekers.
| Interest | Composition | Index |
| Job Seekers | 72.81% | 31.81x |
| Career Focused Individuals | 63.11% | 28.47x |
| Resume Writing Researchers | 57.51% | 20.23x |
| Employee Management & HR Researchers | 66.77% | 18.56x |
| Fast Fashion Shoppers | 60.39% | 18.11x |
| Retail Job Seekers | 65.01% | 18.04x |
| Train Travelers | 51.39% | 17.47x |
| Recreational Sports Participants | 48.20% | 17.03x |
| Tutoring Resources Researchers | 48.02% | 16.85x |
| Online Education Resource Researchers | 46.67% | 16.20x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Interest attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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APPAREL RETAILERS
The Career Cluster A audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Career Cluster A audience is J. Crew.
| Location | Composition | Index |
| J. Crew | 0.01% | 2.51x |
| Mens Wearhouse | 0.02% | 2.16x |
| Express | 0.01% | 1.63x |
| Buckle | 0.01% | 1.60x |
| Victoria's Secret | 0.02% | 1.38x |
| Old Navy | 0.02% | 1.22x |
| The Childrens Place | 0.01% | 1.11x |
| Journeys | 0.01% | 1.07x |
| Carhartt | 0.13% | 1.05x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Location attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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WEBSITES
The Career Cluster A audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Career Cluster A audience is pepsicojobs.com.
| Website | Composition | Index |
| pepsicojobs.com | 3.30% | 325.77x |
| compassgroupcareers.com | 5.11% | 290.59x |
| adeccousa.com | 3.90% | 267.52x |
| silkroad.com | 11.50% | 264.78x |
| jobs.net | 15.27% | 258.19x |
| appone.com | 8.59% | 253.29x |
| aerotek.com | 3.53% | 229.07x |
| adp.com | 26.37% | 220.93x |
| startwire.com | 2.96% | 212.09x |
| icims.com | 67.51% | 186.48x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Web attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Career Cluster A audience is Healthcare Jobs.
| Content Affinity | Composition | Index |
| Healthcare Jobs | 1.96% | 81.72x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 2.68% | 80.25x |
| Corporate Employment Pages | 6.00% | 75.88x |
| Job Interview Process | 0.85% | 63.21x |
| Canada Job Seekers Cluster | 1.12% | 60.73x |
| Apartment & Community Real Estate Researchers | 0.11% | 48.10x |
| Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 24.52% | 45.10x |
| Higher Education | 0.62% | 34.60x |
| Teaching Abroad | 0.07% | 34.52x |
| Paper & Packaging | 0.16% | 32.35x |
Composition Percentage:
The overlap percentage between the Career Cluster A audience and the Content Affinity attribute.
Index: A comparison of the Career Cluster A audience to the internet population.
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DEMOGRAPHICS
The Career Cluster A audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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