Dstillery Audiences

CARIBBEAN VACATION

Audience Size: 362 Thousand Devices

Explore the Caribbean Vacation Audience

Below you'll find more information about the Caribbean Vacation audience, broken down in different categories based on their digital and physical behaviors. These are 362 thousand unique devices whose actions qualify for the Caribbean Vacation audience.

Dstillery Crafted Audiences

INTERESTS

The Caribbean Vacation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Caribbean Vacation audience is Travel Guide and Review Readers.

Interest Composition Index
Travel Guide and Review Readers 53.58% 22.40x
Vacation Planners 53.26% 22.00x
Travel Researchers 50.69% 21.05x
Family Adventures Travelers 45.53% 19.81x
Home Lending Researchers 46.80% 19.34x
Work Comes First Travelers 43.56% 18.97x
Luxury Travel Researchers 40.31% 18.61x
Cruise Travel Intenders 56.66% 17.57x
Luxury Boutique Hotel Researchers 44.83% 16.71x
Luxury Hotel Guests 43.31% 16.37x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Interest attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Caribbean Vacation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Caribbean Vacation audience is H&M.

Location Composition Index
H&M 0.02% 3.84x
Chicos 0.01% 2.50x
Dressbarn 0.01% 2.14x
Johnston and Murphy 0.02% 1.59x
Maurices 0.01% 1.47x
Carhartt 0.08% 0.60x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Location attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Caribbean Vacation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Caribbean Vacation audience is cbayresort.com.

Website Composition Index
cbayresort.com 5.77% 306.10x
atlantisbahamas.com 2.63% 177.04x
intervalworld.com 4.46% 174.86x
gotobermuda.com 5.00% 162.98x
nassauparadiseisland.com 18.38% 153.83x
tahiti.com 2.32% 142.93x
oyster.com 72.04% 128.06x
familyvacationcritic.com 66.82% 124.97x
sandals.com 3.34% 104.41x
tripexpert.com 1.67% 89.09x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Web attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Caribbean Vacation audience is Mexico Travel.

Content Affinity Composition Index
Mexico Travel 0.73% 48.35x
European Museums, Restaurants & Events 2.73% 30.51x
Travel Adventure 20.52% 28.66x
Toronto Tourism 1.86% 25.80x
Weather Information 1.57% 23.90x
London Tourism 0.10% 23.19x
Cruise Vacations 20.49% 22.72x
Beach Vacations 4.13% 20.87x
Meeting Planning & Hotels 0.62% 20.13x
San Francisco Tourism 0.54% 20.13x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Content Affinity attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Caribbean Vacation audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female