Explore the Caribbean Vacation Audience
Below you'll find more information about the Caribbean Vacation audience, broken down in different categories based on their digital and physical behaviors. These are 47.5 thousand unique devices whose actions qualify for the Caribbean Vacation audience.
INTERESTS
The Caribbean Vacation audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Caribbean Vacation audience is Luxury Hotel Guests.
| Interest | Composition | Index |
| Luxury Hotel Guests | 69.96% | 87.37x |
| Vacation Planners | 78.99% | 56.17x |
| Family Adventures Travelers | 11.55% | 51.66x |
| Work Comes First Travelers | 7.35% | 50.30x |
| Luxury Boutique Hotel Researchers | 80.88% | 48.44x |
| Luxury Second Home Owners | 21.01% | 41.00x |
| Luxury Travel Researchers | 37.18% | 34.73x |
| Travel Researchers | 29.83% | 31.48x |
| Sightseeing Travelers | 36.76% | 30.07x |
| Travel Guide and Review Readers | 28.36% | 28.96x |
Composition Percentage:
The overlap percentage between the Caribbean Vacation audience and the Interest attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
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APPAREL RETAILERS
The Caribbean Vacation audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Caribbean Vacation audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.05% | 5.49x |
| H&M | 0.04% | 3.67x |
| American Apparel | 0.02% | 1.97x |
| Michael Kors | 0.01% | 1.81x |
| Johnston and Murphy | 0.02% | 1.59x |
| Maurices | 0.02% | 1.55x |
| Aeropostale | 0.02% | 1.50x |
| White House Black Market | 0.02% | 1.45x |
| Buckle | 0.02% | 1.39x |
| Express | 0.02% | 1.28x |
Composition Percentage:
The overlap percentage between the Caribbean Vacation audience and the Location attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
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WEBSITES
The Caribbean Vacation audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Caribbean Vacation audience is nassauparadiseisland.com.
| Website | Composition | Index |
| nassauparadiseisland.com | 35.84% | 252.77x |
| oyster.com | 77.54% | 188.76x |
| tripadvisor.ca | 10.56% | 57.75x |
| familydestinationsguide.com | 26.65% | 38.70x |
| princeoftravel.com | 4.97% | 37.04x |
| cruzely.com | 3.59% | 33.89x |
| nomadicmatt.com | 3.74% | 31.13x |
| cruisecritic.com | 4.21% | 30.28x |
| theplanetd.com | 4.75% | 29.84x |
| flightconnections.com | 4.72% | 29.80x |
Composition Percentage:
The overlap percentage between the Caribbean Vacation audience and the Web attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Caribbean Vacation audience is Cruise Vacations.
| Content Affinity | Composition | Index |
| Cruise Vacations | 4.29% | 37.56x |
| Smart Travel | 1.35% | 37.40x |
| Canada Consumer Product Cluster | 1.39% | 33.69x |
| Travel Adventure | 7.99% | 33.33x |
| Canada Tax and Finance Research Cluster | 0.88% | 33.11x |
| Quebec Vacations | 1.18% | 26.16x |
| Pre-Built Home Researchers | 0.24% | 21.32x |
| Local Events & Travel Guide | 8.54% | 18.64x |
| Canada Culture and Tourism | 3.45% | 18.26x |
| Travel, Food, Fashion & Fitness | 1.09% | 18.14x |
Composition Percentage:
The overlap percentage between the Caribbean Vacation audience and the Content Affinity attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
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DEMOGRAPHICS
The Caribbean Vacation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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