Dstillery Audiences

CARIBBEAN VACATION

Audience Size: 349.7 Thousand Devices

Explore the Caribbean Vacation Audience

Below you'll find more information about the Caribbean Vacation audience, broken down in different categories based on their digital and physical behaviors. These are 349.7 thousand unique devices whose actions qualify for the Caribbean Vacation audience.

Dstillery Crafted Audiences

INTERESTS

The Caribbean Vacation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Caribbean Vacation audience is Vacation Planners.

Interest Composition Index
Vacation Planners 55.33% 21.75x
Travel Researchers 57.42% 21.56x
Travel Guide and Review Readers 55.16% 20.71x
Luxury Boutique Hotel Researchers 55.02% 20.25x
Home Lending Researchers 48.73% 20.10x
Luxury Hotel Guests 53.63% 19.27x
Luxury Travel Researchers 43.32% 18.37x
Cruise Travel Intenders 61.32% 17.89x
Flight and Hotel Shoppers 45.92% 17.60x
Vacation Rental Accommodation Researchers 43.03% 17.51x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Interest attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Caribbean Vacation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Caribbean Vacation audience is Everlane.

Location Composition Index
Everlane 0.02% 3.44x
Intermix 0.03% 3.42x
Abercrombie & Fitch 0.01% 2.50x
Bonobos 0.20% 2.31x
Saint Laurent Paris 0.02% 2.09x
REI 0.03% 2.03x
Supreme 0.01% 2.02x
Club Monaco 0.03% 1.94x
Brooks Brothers 0.05% 1.77x
White House Black Market 0.63% 1.75x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Location attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Caribbean Vacation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Caribbean Vacation audience is iberostar.com.

Website Composition Index
iberostar.com 7.29% 399.50x
cbayresort.com 6.39% 397.08x
fivestaralliance.com 5.06% 296.41x
pacificislands.com 3.19% 217.80x
bvitourism.com 3.12% 204.43x
barbados.org 3.52% 199.12x
nassauparadiseisland.com 6.70% 192.04x
myoutislands.com 3.17% 188.55x
royaltonresorts.com 2.83% 174.90x
gotobermuda.com 9.83% 164.15x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Web attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Caribbean Vacation audience is Mexico Travel.

Content Affinity Composition Index
Mexico Travel 1.67% 48.62x
South Carolina Travel 0.53% 44.36x
European Museums, Restaurants & Events 5.49% 30.99x
Travel Adventure 26.10% 26.39x
Meeting Planning & Hotels 1.31% 24.98x
Weather Information 2.47% 21.00x
Cruise Vacations 29.80% 20.56x
London Tourism 0.28% 20.51x
San Francisco Tourism 2.06% 20.16x
Beach Vacations 10.80% 19.91x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Content Affinity attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Caribbean Vacation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female