Dstillery Audiences

CARIBBEAN VACATION

Audience Size: 440.2 Thousand Devices

Explore the Caribbean Vacation Audience

Below you'll find more information about the Caribbean Vacation audience, broken down in different categories based on their digital and physical behaviors. These are 440.2 thousand unique devices whose actions qualify for the Caribbean Vacation audience.

Dstillery Crafted Audiences

INTERESTS

The Caribbean Vacation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Caribbean Vacation audience is Travel Guide and Review Readers.

Interest Composition Index
Travel Guide and Review Readers 50.90% 21.06x
Vacation Planners 48.31% 20.43x
Travel Researchers 47.78% 20.31x
Family Adventures Travelers 41.87% 18.14x
Home Lending Researchers 42.20% 17.65x
Work Comes First Travelers 40.05% 17.47x
Luxury Travel Researchers 38.11% 17.24x
Cruise Travel Intenders 54.59% 17.23x
Luxury Boutique Hotel Researchers 43.73% 16.57x
Luxury Hotel Guests 42.42% 15.53x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Interest attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Caribbean Vacation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Caribbean Vacation audience is H&M.

Location Composition Index
H&M 0.03% 3.51x
Coach 0.02% 2.60x
Eddie Bauer 0.01% 2.36x
Banana Republic 0.03% 2.04x
Lane Bryant 0.02% 2.03x
Gap 0.03% 1.93x
Lululemon 0.01% 1.64x
Old Navy 0.03% 1.62x
Johnston and Murphy 0.02% 1.59x
Michael Kors 0.01% 1.50x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Location attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Caribbean Vacation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Caribbean Vacation audience is cbayresort.com.

Website Composition Index
cbayresort.com 5.86% 261.81x
myoutislands.com 1.83% 158.14x
barbados.org 1.89% 154.21x
intervalworld.com 4.92% 142.10x
gotobermuda.com 5.58% 136.60x
atlantisbahamas.com 2.71% 129.43x
tahiti.com 2.23% 128.38x
nassauparadiseisland.com 18.53% 117.22x
familyvacationcritic.com 64.58% 110.14x
oyster.com 70.49% 108.05x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Web attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Caribbean Vacation audience is Mexico Travel.

Content Affinity Composition Index
Mexico Travel 0.77% 40.04x
European Museums, Restaurants & Events 3.21% 27.54x
Travel Adventure 21.09% 24.62x
South Carolina Travel 0.16% 21.62x
Weather Information 1.65% 20.67x
London Tourism 0.12% 20.39x
Toronto Tourism 1.99% 19.80x
Cruise Vacations 20.88% 19.26x
Meeting Planning & Hotels 0.69% 17.78x
Beach Vacations 4.59% 17.71x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Content Affinity attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Caribbean Vacation audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female