Dstillery Audiences

CARIBBEAN VACATION

Audience Size: 394.8 Thousand Devices

Explore the Caribbean Vacation Audience

Below you'll find more information about the Caribbean Vacation audience, broken down in different categories based on their digital and physical behaviors. These are 394.8 thousand unique devices whose actions qualify for the Caribbean Vacation audience.

Dstillery Crafted Audiences

INTERESTS

The Caribbean Vacation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Caribbean Vacation audience is Travel Researchers.

Interest Composition Index
Travel Researchers 51.37% 21.45x
Vacation Planners 50.90% 20.71x
Home Lending Researchers 40.14% 20.64x
Luxury Hotel Guests 49.92% 20.42x
Luxury Boutique Hotel Researchers 52.41% 20.38x
Travel Guide and Review Readers 48.76% 20.23x
Luxury Travel Researchers 38.89% 19.09x
Flight and Hotel Shoppers 43.00% 18.67x
Vacation Rental Accommodation Researchers 37.46% 18.49x
Cruise Travel Intenders 55.50% 17.74x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Interest attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Caribbean Vacation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Caribbean Vacation audience is Supreme.

Location Composition Index
Supreme 0.02% 2.04x
Bonobos 0.16% 1.88x
Jos A. Bank Clothiers 0.57% 1.72x
Saint Laurent Paris 0.02% 1.71x
Armani 0.05% 1.68x
Brooks Brothers 0.06% 1.67x
Columbia 0.03% 1.58x
Ann Taylor 0.06% 1.57x
White House Black Market 0.50% 1.53x
Free People 0.04% 1.50x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Location attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Caribbean Vacation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Caribbean Vacation audience is iberostar.com.

Website Composition Index
iberostar.com 8.43% 278.20x
cbayresort.com 7.29% 274.51x
couples.com 3.59% 226.51x
oceanhotels.net 3.33% 209.52x
fivestaralliance.com 6.99% 203.78x
finestresorts.com 4.35% 194.66x
tahiti.com 2.49% 186.65x
pacificislands.com 3.50% 155.35x
bvitourism.com 3.16% 152.34x
barbados.org 3.77% 147.41x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Web attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Caribbean Vacation audience is Mexico Travel.

Content Affinity Composition Index
Mexico Travel 2.16% 42.45x
South Carolina Travel 0.73% 37.37x
European Museums, Restaurants & Events 6.57% 27.04x
Meeting Planning & Hotels 1.49% 23.08x
Travel Adventure 29.11% 21.79x
London Tourism 0.42% 19.18x
Toronto Tourism 1.06% 19.09x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.45% 18.26x
Weather Information 2.82% 18.19x
San Francisco Tourism 2.74% 18.16x
Composition Percentage: The overlap percentage between the Caribbean Vacation audience and the Content Affinity attribute.
Index: A comparison of the Caribbean Vacation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Caribbean Vacation audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female