Dstillery Audiences

CASUAL & NINTENDO GAMERS

Audience Size: 3.6 Million Devices

Explore the Casual & Nintendo Gamers Audience

Below you'll find more information about the Casual & Nintendo Gamers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Casual & Nintendo Gamers audience.

Dstillery Crafted Audiences

INTERESTS

The Casual & Nintendo Gamers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casual & Nintendo Gamers audience is Gamers.

Interest Composition Index
Gamers 57.67% 19.38x
Nintendo Enthusiasts 57.09% 19.11x
Video Gamers 43.25% 18.45x
PokemonGo Fans 55.02% 17.25x
Video and Computer Gaming Enthusiasts 42.24% 17.03x
eSports Enthusiasts 46.35% 16.12x
Movie and Game Review Readers 32.23% 15.66x
Anime Fans 44.26% 14.92x
iPhone Users 31.61% 14.05x
Video Game Shoppers 47.19% 13.64x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Interest attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Casual & Nintendo Gamers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Casual & Nintendo Gamers audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.93x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Location attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Casual & Nintendo Gamers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Casual & Nintendo Gamers audience is marriland.com.

Website Composition Index
marriland.com 2.05% 49.81x
pokecommunity.com 3.21% 47.42x
strategywiki.org 11.95% 46.59x
smashboards.com 1.76% 45.77x
gamecrate.com 1.68% 45.09x
powerpyx.com 1.57% 44.85x
bulbagarden.net 1.32% 44.43x
zeldadungeon.net 8.49% 43.33x
shacknews.com 1.37% 43.14x
supercheats.com 12.56% 42.80x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Web attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casual & Nintendo Gamers audience is Roleplay & Fantasy Games.

Content Affinity Composition Index
Roleplay & Fantasy Games 0.21% 22.47x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.11% 22.06x
Studio & Franchise Video Game Players 3.66% 20.97x
Anime 4.92% 18.27x
Phone & Computer Game Downloaders 0.14% 17.87x
Magic & Games 6.29% 13.44x
PC Gamers 20.55% 13.33x
Collectibles - Toys & Collectibles 11.65% 12.83x
Airsoft & Paintball Equipment 0.07% 11.66x
Vaping 0.14% 11.42x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Content Affinity attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casual & Nintendo Gamers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male