Dstillery Audiences

CASUAL & NINTENDO GAMERS

Audience Size: 4.3 Million Devices

Explore the Casual & Nintendo Gamers Audience

Below you'll find more information about the Casual & Nintendo Gamers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Casual & Nintendo Gamers audience.

Dstillery Crafted Audiences

INTERESTS

The Casual & Nintendo Gamers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casual & Nintendo Gamers audience is Nintendo Enthusiasts.

Interest Composition Index
Nintendo Enthusiasts 49.49% 21.59x
PokemonGo Fans 44.18% 21.49x
eSports Enthusiasts 40.72% 18.86x
Video and Computer Gaming Enthusiasts 37.20% 18.52x
Pokemon Enthusiasts 42.83% 18.00x
Xbox Enthusiasts 41.83% 16.60x
Super Mario Bros Fans 40.14% 16.38x
Gamers 73.64% 16.23x
Movie and Game Review Readers 26.27% 16.20x
Anime Fans 36.25% 15.61x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Interest attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Casual & Nintendo Gamers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Casual & Nintendo Gamers audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.02% 1.25x
Uniqlo 0.02% 1.25x
Zumiez 0.05% 1.20x
Express Outlets 0.01% 1.19x
Hollister 0.03% 1.17x
American Apparel 0.05% 1.17x
Supreme 0.01% 1.15x
Michael Kors 0.03% 1.14x
The Childrens Place 0.07% 1.13x
Coach 0.08% 1.13x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Location attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Casual & Nintendo Gamers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Casual & Nintendo Gamers audience is forums.supercheats.com.

Website Composition Index
forums.supercheats.com 1.55% 79.16x
videogamesblogger.com 2.01% 75.70x
smashboards.com 2.33% 75.08x
bulbagarden.net 1.11% 71.42x
strategywiki.org 5.81% 69.37x
nintendolife.com 26.23% 68.32x
mariowiki.com 11.13% 67.17x
zeldadungeon.net 6.92% 65.89x
pokemoncenter.com 4.05% 64.82x
giantbomb.com 8.68% 64.49x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Web attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casual & Nintendo Gamers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 11.41% 24.43x
PC Gamers 16.97% 20.92x
Roleplay & Fantasy Games 0.71% 20.80x
Anime 7.59% 16.82x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.88% 16.36x
Magic & Games 3.68% 14.99x
Collectibles - Toys & Collectibles 13.62% 13.50x
Minecraft Video Game Players 3.85% 12.02x
Fantasy Name Generators 5.91% 11.26x
Phone & Computer Game Downloaders 3.07% 11.10x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Content Affinity attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casual & Nintendo Gamers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male