Dstillery Audiences

CASUAL & NINTENDO GAMERS

Audience Size: 4.8 Million Devices

Explore the Casual & Nintendo Gamers Audience

Below you'll find more information about the Casual & Nintendo Gamers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Casual & Nintendo Gamers audience.

Dstillery Crafted Audiences

INTERESTS

The Casual & Nintendo Gamers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casual & Nintendo Gamers audience is Nintendo Enthusiasts.

Interest Composition Index
Nintendo Enthusiasts 45.43% 22.54x
PokemonGo Fans 41.78% 22.32x
eSports Enthusiasts 37.55% 20.30x
Video and Computer Gaming Enthusiasts 35.11% 19.83x
Pokemon Enthusiasts 39.50% 18.96x
Super Mario Bros Fans 35.07% 18.39x
Anime Fans 32.90% 17.35x
Gamers 71.52% 17.29x
Xbox Enthusiasts 41.10% 17.21x
Movie and Game Review Readers 25.66% 16.80x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Interest attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Casual & Nintendo Gamers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Casual & Nintendo Gamers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.44% 1.10x
Jos A. Bank Clothiers 0.24% 0.99x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Location attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Casual & Nintendo Gamers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Casual & Nintendo Gamers audience is forums.supercheats.com.

Website Composition Index
forums.supercheats.com 1.32% 63.66x
smashboards.com 2.00% 61.96x
videogamesblogger.com 1.67% 60.39x
strategywiki.org 7.35% 58.82x
bulbagarden.net 1.30% 57.99x
nintendolife.com 26.74% 57.39x
zeldadungeon.net 5.45% 56.55x
pokemoncenter.com 3.44% 56.47x
mariowiki.com 10.18% 54.94x
nintendoeverything.com 5.56% 52.98x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Web attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casual & Nintendo Gamers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 10.49% 21.28x
PC Gamers 17.31% 17.93x
Anime 6.89% 15.29x
Magic & Games 3.96% 13.16x
Collectibles - Toys & Collectibles 13.44% 12.37x
Minecraft Video Game Players 4.14% 11.05x
Phone & Computer Game Downloaders 2.68% 10.62x
Fantasy Name Generators 5.97% 10.31x
Gaming Content Readers 82.04% 9.71x
RPG & MMO Video Game Fans 17.41% 9.45x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Content Affinity attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casual & Nintendo Gamers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male