Explore the Casual & Nintendo Gamers Audience
Below you'll find more information about the Casual & Nintendo Gamers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Casual & Nintendo Gamers audience.
INTERESTS
The Casual & Nintendo Gamers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Casual & Nintendo Gamers audience is Nintendo Enthusiasts.
| Interest | Composition | Index |
| Nintendo Enthusiasts | 45.43% | 22.54x |
| PokemonGo Fans | 41.78% | 22.32x |
| eSports Enthusiasts | 37.55% | 20.30x |
| Video and Computer Gaming Enthusiasts | 35.11% | 19.83x |
| Pokemon Enthusiasts | 39.50% | 18.96x |
| Super Mario Bros Fans | 35.07% | 18.39x |
| Anime Fans | 32.90% | 17.35x |
| Gamers | 71.52% | 17.29x |
| Xbox Enthusiasts | 41.10% | 17.21x |
| Movie and Game Review Readers | 25.66% | 16.80x |
Composition Percentage:
The overlap percentage between the Casual & Nintendo Gamers audience and the Interest attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
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APPAREL RETAILERS
The Casual & Nintendo Gamers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Casual & Nintendo Gamers audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.44% | 1.10x |
| Jos A. Bank Clothiers | 0.24% | 0.99x |
Composition Percentage:
The overlap percentage between the Casual & Nintendo Gamers audience and the Location attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
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WEBSITES
The Casual & Nintendo Gamers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Casual & Nintendo Gamers audience is forums.supercheats.com.
| Website | Composition | Index |
| forums.supercheats.com | 1.32% | 63.66x |
| smashboards.com | 2.00% | 61.96x |
| videogamesblogger.com | 1.67% | 60.39x |
| strategywiki.org | 7.35% | 58.82x |
| bulbagarden.net | 1.30% | 57.99x |
| nintendolife.com | 26.74% | 57.39x |
| zeldadungeon.net | 5.45% | 56.55x |
| pokemoncenter.com | 3.44% | 56.47x |
| mariowiki.com | 10.18% | 54.94x |
| nintendoeverything.com | 5.56% | 52.98x |
Composition Percentage:
The overlap percentage between the Casual & Nintendo Gamers audience and the Web attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Casual & Nintendo Gamers audience is Studio & Franchise Video Game Players.
| Content Affinity | Composition | Index |
| Studio & Franchise Video Game Players | 10.49% | 21.28x |
| PC Gamers | 17.31% | 17.93x |
| Anime | 6.89% | 15.29x |
| Magic & Games | 3.96% | 13.16x |
| Collectibles - Toys & Collectibles | 13.44% | 12.37x |
| Minecraft Video Game Players | 4.14% | 11.05x |
| Phone & Computer Game Downloaders | 2.68% | 10.62x |
| Fantasy Name Generators | 5.97% | 10.31x |
| Gaming Content Readers | 82.04% | 9.71x |
| RPG & MMO Video Game Fans | 17.41% | 9.45x |
Composition Percentage:
The overlap percentage between the Casual & Nintendo Gamers audience and the Content Affinity attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
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DEMOGRAPHICS
The Casual & Nintendo Gamers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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