Dstillery Audiences

CASUAL & NINTENDO GAMERS

Audience Size: 6.3 Million Devices

Explore the Casual & Nintendo Gamers Audience

Below you'll find more information about the Casual & Nintendo Gamers audience, broken down in different categories based on their digital and physical behaviors. These are 6.3 million unique devices whose actions qualify for the Casual & Nintendo Gamers audience.

Dstillery Crafted Audiences

INTERESTS

The Casual & Nintendo Gamers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casual & Nintendo Gamers audience is Gamers.

Interest Composition Index
Gamers 54.36% 18.46x
Nintendo Enthusiasts 51.92% 17.73x
PokemonGo Fans 50.04% 17.50x
Video Gamers 43.94% 17.06x
Video and Computer Gaming Enthusiasts 41.24% 15.83x
eSports Enthusiasts 44.87% 15.81x
Anime Fans 42.14% 14.60x
PlayStation Enthusiasts 46.39% 14.34x
Xbox Enthusiasts 42.87% 14.07x
Video Game Shoppers 41.95% 13.92x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Interest attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Casual & Nintendo Gamers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Casual & Nintendo Gamers audience is gonintendo.com.

Website Composition Index
gonintendo.com 1.46% 34.04x
bulbagarden.net 1.07% 33.73x
strategywiki.org 10.54% 33.22x
smashboards.com 2.40% 32.47x
zeldadungeon.net 5.36% 31.99x
cheatcc.com 8.07% 31.42x
supercheats.com 16.57% 31.17x
nintendolife.com 32.92% 30.62x
fireemblemwiki.org 1.82% 30.21x
giantbomb.com 13.44% 30.18x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Web attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casual & Nintendo Gamers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.90% 18.73x
Roleplay & Fantasy Games 0.58% 17.37x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.53% 16.09x
Anime 7.90% 15.43x
PC Gamers 19.55% 14.60x
Magic & Games 4.32% 13.14x
Phone & Computer Game Downloaders 1.07% 12.58x
Collectibles - Toys & Collectibles 14.29% 11.76x
Assorted Topics (Toys, T-Shirts, Volvos) 0.09% 11.04x
Drawing & Animation 0.06% 10.91x
Composition Percentage: The overlap percentage between the Casual & Nintendo Gamers audience and the Content Affinity attribute.
Index: A comparison of the Casual & Nintendo Gamers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casual & Nintendo Gamers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male