Dstillery Audiences

CELEBRITY GOSSIP

Audience Size: 69.4 Thousand Devices

Explore the Celebrity Gossip Audience

Below you'll find more information about the Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 69.4 thousand unique devices whose actions qualify for the Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 47.83% 19.18x
TV Junkies 52.47% 19.08x
Celebrity Gossip Fans 54.71% 18.06x
Entertainment Industry Decision Makers 49.33% 17.79x
TV Advertising Professionals 47.38% 17.67x
Entertainment & Tabloid Magazine Readers 49.63% 17.32x
Online Health Researchers 43.35% 17.12x
Mens Fitness Publication Readers 43.35% 16.58x
Heartburn Sufferers 44.84% 16.41x
Documentary Film Fans 46.19% 16.04x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip audience is Zumiez.

Location Composition Index
Zumiez 0.02% 3.35x
Banana Republic 0.03% 3.06x
Mens Wearhouse 0.03% 2.34x
White House Black Market 0.01% 2.18x
Dressbarn 0.01% 2.09x
Bonobos 0.01% 1.93x
Jos A. Bank Clothiers 0.01% 1.82x
Gymboree 0.01% 1.79x
Lane Bryant 0.01% 1.66x
Journeys 0.02% 1.63x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Location attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip audience is healthyceleb.com.

Website Composition Index
healthyceleb.com 46.38% 328.45x
famousbirthsdeaths.com 35.57% 277.12x
allstarbio.com 13.24% 170.53x
playerswiki.com 13.12% 100.74x
glamourpath.com 6.97% 89.22x
bestofcomicbooks.com 10.57% 87.38x
listal.com 10.80% 82.07x
alamy.com 7.52% 81.55x
nationalenquirer.com 13.84% 78.35x
coed.com 5.80% 76.02x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Web attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip audience is Local & Travel England - East Midlands.

Content Affinity Composition Index
Local & Travel England - East Midlands 0.59% 35.87x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 3.00% 29.32x
Mysticism 0.53% 26.15x
Pac 12 Sports 0.81% 24.50x
Video Content Sites 8.49% 24.21x
Vitamin Shoppers 1.51% 22.47x
Tennis, Golf & Boxing 4.99% 18.71x
People Search 18.50% 18.49x
Online Quiz & List Readers 33.95% 17.91x
Ancestry & Memorial Researchers 2.21% 17.78x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female