Dstillery Audiences

CELEBRITY GOSSIP

Audience Size: 405 Thousand Devices

Explore the Celebrity Gossip Audience

Below you'll find more information about the Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 405 thousand unique devices whose actions qualify for the Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip audience is Celebrity Gossip Fans.

Interest Composition Index
Celebrity Gossip Fans 39.82% 24.98x
TV Junkies 32.00% 24.24x
Entertainment Industry Decision Makers 35.28% 23.60x
Country Music Fans 34.53% 22.93x
TV Advertising Professionals 34.06% 22.17x
Entertainment & Tabloid Magazine Readers 33.80% 21.70x
LGBT Activists 37.53% 19.97x
Moviegoers 38.34% 19.66x
Cholesterol Researchers 31.15% 19.55x
Heart Surgery Researchers 31.37% 19.37x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip audience is Intermix.

Location Composition Index
Intermix 0.02% 2.58x
Ralph Lauren 0.02% 2.57x
Joe's Jeans 0.01% 2.42x
Express Outlets 0.01% 2.22x
Hugo Boss 0.05% 1.87x
Lorna Jane 0.01% 1.84x
Aeropostale 0.04% 1.78x
Zara 0.05% 1.76x
Chicos 0.07% 1.64x
Levi Strauss 0.02% 1.62x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Location attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip audience is omnilexica.com.

Website Composition Index
omnilexica.com 10.47% 374.22x
ans-wer.com 9.42% 363.68x
ecelebrityfacts.com 4.62% 348.51x
famoushookups.com 11.38% 343.97x
getnetworth.com 22.08% 296.29x
celebritysizes.com 12.98% 265.24x
healthyceleb.com 6.62% 256.93x
arogundade.com 4.55% 230.04x
realtytoday.com 2.59% 189.27x
celebrities-galore.com 4.78% 188.95x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Web attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 1.02% 63.14x
Instagram Management 2.50% 41.05x
As Seen On TV Products 0.22% 31.73x
England Tourism 0.17% 31.10x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 1.74% 27.07x
Mysticism 0.43% 24.29x
Local & Travel England - East Midlands 0.31% 23.93x
Discount Shopping 8.11% 23.50x
Ancestry & Memorial Researchers 10.50% 23.28x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 1.50% 23.04x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female