Explore the Celebrity Gossip Audience
Below you'll find more information about the Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 113.7 thousand unique devices whose actions qualify for the Celebrity Gossip audience.
INTERESTS
The Celebrity Gossip audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Celebrity Gossip audience is Auto Insurance Shoppers.
| Interest | Composition | Index |
| Auto Insurance Shoppers | 34.62% | 16.41x |
| NCAA Fans | 30.45% | 13.30x |
| Home Exterior Design Enthusiasts | 24.83% | 11.57x |
| NFL Fans | 27.22% | 11.45x |
| Coffee Lovers | 25.75% | 11.36x |
| Retired Budget Healthcare Shoppers | 26.37% | 11.26x |
| High School Sports Researchers | 29.99% | 11.12x |
| College Football Fans | 27.60% | 10.99x |
| Kitchen Appliance Shoppers | 25.37% | 10.89x |
| Washington Redskins Fans | 26.37% | 10.51x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
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APPAREL RETAILERS
The Celebrity Gossip audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Celebrity Gossip audience is Express.
| Location | Composition | Index |
| Express | 0.02% | 3.61x |
| White House Black Market | 0.01% | 2.18x |
| Dressbarn | 0.01% | 2.09x |
| Bonobos | 0.01% | 1.93x |
| Eddie Bauer | 0.01% | 1.52x |
| Victoria's Secret | 0.01% | 1.44x |
| Mens Wearhouse | 0.01% | 1.38x |
| Old Navy | 0.01% | 1.13x |
| Urban Outfitters | 0.01% | 0.97x |
| Levi Strauss | 0.01% | 0.69x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip audience and the Location attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
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WEBSITES
The Celebrity Gossip audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Celebrity Gossip audience is fabwags.com.
| Website | Composition | Index |
| fabwags.com | 28.29% | 305.80x |
| dailyentertainmentnews.com | 22.63% | 299.05x |
| healthyceleb.com | 43.73% | 221.08x |
| celebrities-galore.com | 10.50% | 194.00x |
| compareceleb.com | 8.22% | 172.46x |
| famousbirthsdeaths.com | 34.49% | 168.12x |
| marriedbiography.com | 13.62% | 102.88x |
| dreshare.com | 4.88% | 100.84x |
| allstarbio.com | 13.14% | 100.77x |
| bodyheightweight.com | 7.94% | 97.36x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip audience and the Web attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Celebrity Gossip audience is Celebrity Gossip & Viral News.
| Content Affinity | Composition | Index |
| Celebrity Gossip & Viral News | 53.85% | 32.40x |
| Alternative Movie Streaming | 0.41% | 31.72x |
| London Tourism & Events | 0.34% | 31.05x |
| Discount Shopping | 0.77% | 29.03x |
| Local & Travel England - East Midlands | 0.60% | 27.88x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.34% | 27.12x |
| Song Lyrics & Sheet Music | 38.46% | 26.65x |
| Mysticism | 0.62% | 25.17x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.46% | 25.13x |
| Liberal Media | 30.77% | 23.57x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
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DEMOGRAPHICS
The Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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