Dstillery Audiences

CELEBRITY GOSSIP

Audience Size: 22.5 Thousand Devices

Explore the Celebrity Gossip Audience

Below you'll find more information about the Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 22.5 thousand unique devices whose actions qualify for the Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 11.89% 25.62x
TV Junkies 27.31% 25.30x
Cholesterol Researchers 17.62% 24.63x
Nashville Activity Researchers 16.30% 23.55x
Texas Activity Researchers 16.30% 20.63x
Online Health Researchers 17.62% 20.59x
Celebrity Gossip Fans 31.72% 20.37x
Men's Health Researchers 19.82% 20.25x
Entertainment Industry Decision Makers 24.23% 19.76x
Documentary Film Fans 24.23% 19.29x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip audience is Maurices.

Location Composition Index
Maurices 0.06% 3.92x
The Childrens Place 0.06% 2.80x
Zumiez 0.04% 1.66x
Journeys 0.03% 1.28x
Old Navy 0.03% 1.23x
Levi Strauss 0.01% 0.69x
Carhartt 0.04% 0.30x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Location attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip audience is celebpie.com.

Website Composition Index
celebpie.com 28.27% 93.90x
heightzone.com 28.19% 78.87x
listal.com 15.23% 63.86x
liverampup.com 19.83% 57.05x
playersbio.com 20.87% 55.98x
zimbio.com 22.59% 49.24x
thenetline.com 20.01% 38.60x
gossipcop.com 8.84% 36.78x
tvovermind.com 26.87% 36.41x
eurweb.com 7.41% 34.33x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Web attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip audience is People Search.

Content Affinity Composition Index
People Search 3.37% 22.92x
Tennis, Golf & Boxing 1.76% 22.86x
Ireland Cluster 3.06% 21.71x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 4.36% 20.08x
Pac 12 Sports 1.99% 18.03x
Assorted Topics (Television, Origami, Men's Health) 0.77% 17.89x
Southeast College Athletics 2.14% 17.19x
Illinois College Sports 0.69% 16.57x
Fashion Cluster 11.40% 15.67x
Online Quiz & List Readers 7.35% 14.96x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female