Dstillery Audiences

CELEBRITY GOSSIP

Audience Size: 65.7 Thousand Devices

Explore the Celebrity Gossip Audience

Below you'll find more information about the Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 65.7 thousand unique devices whose actions qualify for the Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip audience is Celebrity Gossip Fans.

Interest Composition Index
Celebrity Gossip Fans 50.54% 25.12x
TV Junkies 49.04% 24.94x
Cholesterol Researchers 39.61% 23.35x
TV Advertising Professionals 42.18% 23.19x
Entertainment Industry Decision Makers 41.76% 22.03x
Nashville Activity Researchers 35.33% 21.05x
Online Health Researchers 36.40% 20.84x
Entertainment & Tabloid Magazine Readers 41.76% 20.82x
Heartburn Sufferers 39.61% 20.81x
Mens Fitness Publication Readers 36.83% 20.13x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip audience is White House Black Market.

Location Composition Index
White House Black Market 0.07% 4.76x
Zumiez 0.02% 1.99x
Victoria's Secret 0.02% 1.98x
Aeropostale 0.02% 1.95x
Gap 0.02% 1.95x
Bonobos 0.01% 1.93x
Old Navy 0.04% 1.89x
Banana Republic 0.02% 1.76x
Lane Bryant 0.01% 1.70x
American Eagle Outfitters 0.02% 1.69x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Location attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip audience is ans-wer.com.

Website Composition Index
ans-wer.com 42.30% 410.31x
healthyceleb.com 56.84% 327.68x
allstarbio.com 18.80% 127.58x
gossipgist.com 15.13% 97.62x
playerswiki.com 15.44% 96.51x
marathi.tv 12.53% 85.01x
wikinetworth.com 10.29% 78.19x
nationalenquirer.com 10.33% 76.27x
listal.com 11.61% 63.91x
peoplepill.com 9.62% 63.75x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Web attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip audience is Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor).

Content Affinity Composition Index
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.99% 35.21x
Video Content Sites 2.91% 33.82x
People Search 8.57% 28.36x
Fashion & Retail 0.90% 24.12x
Online Ticket Buyers 2.66% 24.11x
African-American Hair 0.99% 22.78x
Ireland Cluster 8.35% 22.78x
Tennis, Golf & Boxing 2.14% 22.47x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 4.33% 22.42x
Online Quiz & List Readers 23.05% 22.41x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female