Dstillery Audiences

CELEBRITY GOSSIP

Audience Size: 483.8 Thousand Devices

Explore the Celebrity Gossip Audience

Below you'll find more information about the Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 483.8 thousand unique devices whose actions qualify for the Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip audience is Celebrity Gossip Fans.

Interest Composition Index
Celebrity Gossip Fans 40.58% 21.71x
TV Junkies 30.16% 20.41x
Entertainment Industry Decision Makers 34.27% 20.28x
Country Music Fans 32.97% 20.13x
TV Advertising Professionals 32.44% 19.31x
Entertainment & Tabloid Magazine Readers 31.63% 18.93x
LGBT Activists 37.90% 17.55x
Tennis Players 33.62% 16.97x
Cholesterol Researchers 28.15% 16.95x
Moviegoers 37.28% 16.65x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip audience is Hollister.

Location Composition Index
Hollister 0.02% 1.64x
Aeropostale 0.05% 1.49x
Charlotte Russe 0.03% 1.40x
Belk 0.02% 1.38x
Urban Outfitters 0.05% 1.36x
American Eagle Outfitters 0.07% 1.28x
Old Navy 0.07% 1.27x
Dressbarn 0.05% 1.26x
Gymboree 0.04% 1.23x
Tommy Bahama 0.03% 1.21x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Location attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip audience is omnilexica.com.

Website Composition Index
omnilexica.com 10.56% 316.91x
ecelebrityfacts.com 4.84% 315.00x
theballerlife.com 3.73% 295.16x
ans-wer.com 10.44% 288.41x
famoushookups.com 10.70% 285.72x
moneynation.com 2.86% 244.24x
getnetworth.com 23.15% 236.14x
celebritysizes.com 12.70% 231.63x
weht.net 2.72% 223.99x
healthyceleb.com 6.39% 216.77x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Web attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip audience is Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 1.10% 51.98x
Instagram Management 2.59% 33.48x
Assorted Topics #11259 (Vacation, Travel, Automotive Entertainment, Diet) 1.85% 21.45x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.31% 21.14x
Mysticism 0.35% 20.58x
Assorted Topics #11411 (Photography Resources, Stock Photos, Motorcycles) 2.45% 20.23x
Local & Travel England - East Midlands 0.26% 20.07x
Ancestry & Memorial Researchers 10.63% 20.07x
Assorted Topics #11631 (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 1.50% 18.89x
Discount Shopping 8.74% 18.52x
Composition Percentage: The overlap percentage between the Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female