Explore the Celebrity Gossip & News Audience
Below you'll find more information about the Celebrity Gossip & News audience, broken down in different categories based on their digital and physical behaviors. These are 8.9 million unique devices whose actions qualify for the Celebrity Gossip & News audience.
INTERESTS
The Celebrity Gossip & News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Celebrity Gossip & News audience is Celebrity Gossip Fans.
| Interest | Composition | Index |
| Celebrity Gossip Fans | 23.99% | 10.17x |
| Entertainment & Tabloid Magazine Readers | 22.13% | 9.96x |
| Entertainment Industry Decision Makers | 21.40% | 9.93x |
| TV Advertising Professionals | 20.45% | 9.70x |
| Women’s Fashion Blogs Readers | 21.15% | 8.98x |
| Country Music Fans | 21.82% | 8.96x |
| Liberal News Readers | 17.96% | 8.90x |
| TV Junkies | 19.29% | 8.89x |
| Mens Fitness Publication Readers | 17.86% | 8.77x |
| Women’s Lifestyle Blogs Researchers | 19.14% | 8.75x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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APPAREL RETAILERS
The Celebrity Gossip & News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Celebrity Gossip & News audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.01% | 1.29x |
| Express | 0.01% | 1.15x |
| Buckle | 0.01% | 1.13x |
| Journeys | 0.02% | 1.13x |
| Old Navy | 0.02% | 1.12x |
| Carhartt | 0.15% | 1.04x |
| Mens Wearhouse | 0.01% | 1.01x |
| The Childrens Place | 0.01% | 1.01x |
| Victoria's Secret | 0.01% | 0.98x |
| Maurices | 0.01% | 0.91x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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WEBSITES
The Celebrity Gossip & News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Celebrity Gossip & News audience is metalheadzone.com.
| Website | Composition | Index |
| metalheadzone.com | 1.81% | 18.58x |
| nationalenquirer.com | 2.33% | 18.34x |
| perezhilton.com | 7.54% | 18.29x |
| starmagazine.com | 1.01% | 17.49x |
| stereogum.com | 11.39% | 17.43x |
| idolator.com | 3.53% | 17.28x |
| allhiphop.com | 2.60% | 17.17x |
| justjaredjr.com | 6.90% | 16.80x |
| thisisinsider.com | 3.69% | 16.19x |
| bbcamerica.com | 1.38% | 16.18x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Celebrity Gossip & News audience is Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations).
| Content Affinity | Composition | Index |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.03% | 8.47x |
| Celebrity Gossip | 0.51% | 8.26x |
| Ireland Cluster | 4.82% | 8.09x |
| Mysticism | 0.12% | 8.05x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.07% | 8.01x |
| Local & Travel England - East Midlands | 0.10% | 7.92x |
| London Tourism & Events | 0.05% | 7.89x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.02% | 7.62x |
| Fashion Cluster | 4.80% | 7.54x |
| Video Content Sites | 1.91% | 7.50x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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DEMOGRAPHICS
The Celebrity Gossip & News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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