Explore the Celebrity Gossip & News Audience
Below you'll find more information about the Celebrity Gossip & News audience, broken down in different categories based on their digital and physical behaviors. These are 8.2 million unique devices whose actions qualify for the Celebrity Gossip & News audience.
INTERESTS
The Celebrity Gossip & News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Celebrity Gossip & News audience is Celebrity Gossip Fans.
| Interest | Composition | Index |
| Celebrity Gossip Fans | 29.56% | 11.94x |
| Entertainment Industry Decision Makers | 24.59% | 10.83x |
| Entertainment & Tabloid Magazine Readers | 25.16% | 10.76x |
| TV Advertising Professionals | 23.55% | 10.01x |
| Women's Fashion Magazine Readers | 22.11% | 9.12x |
| Streaming Radio Listeners | 22.73% | 9.11x |
| TV Junkies | 20.43% | 9.01x |
| Country Music Fans | 20.88% | 8.88x |
| Hair Care Shoppers | 21.80% | 8.87x |
| Liberal News Readers | 20.04% | 8.74x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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APPAREL RETAILERS
The Celebrity Gossip & News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Celebrity Gossip & News audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.01% | 1.51x |
| Topshop | 0.02% | 1.27x |
| Bonobos | 0.10% | 1.22x |
| Jos A. Bank Clothiers | 0.33% | 1.21x |
| Mens Wearhouse | 0.54% | 1.18x |
| White House Black Market | 0.37% | 1.18x |
| Uniqlo | 0.02% | 1.15x |
| Lululemon | 0.05% | 1.13x |
| Lane Bryant | 0.05% | 1.13x |
| Buckle | 0.28% | 1.13x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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WEBSITES
The Celebrity Gossip & News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Celebrity Gossip & News audience is perezhilton.com.
| Website | Composition | Index |
| perezhilton.com | 9.34% | 23.84x |
| nationalenquirer.com | 5.63% | 23.46x |
| justjaredjr.com | 7.55% | 22.61x |
| bbcamerica.com | 2.12% | 21.54x |
| hellomagazine.com | 18.56% | 20.89x |
| stereogum.com | 15.79% | 20.72x |
| intouchweekly.com | 33.15% | 19.32x |
| latintimes.com | 1.68% | 19.10x |
| tamaratattles.com | 2.45% | 18.76x |
| starmagazine.com | 2.41% | 18.63x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Celebrity Gossip & News audience is Local & Travel England - East Midlands.
| Content Affinity | Composition | Index |
| Local & Travel England - East Midlands | 0.17% | 9.50x |
| Mysticism | 0.19% | 9.18x |
| Celebrity Gossip | 1.42% | 7.97x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.09% | 7.59x |
| London Tourism & Events | 0.17% | 7.46x |
| Edgy Content | 15.21% | 6.96x |
| Ireland Cluster | 3.86% | 6.76x |
| Assorted Topics (Rubik Cube, Gawker, Viral Media) | 21.90% | 6.74x |
| Assorted Topics (Viral Media, Paid Traffic) | 5.56% | 6.69x |
| Video Content Sites | 5.10% | 6.62x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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DEMOGRAPHICS
The Celebrity Gossip & News audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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