Explore the Celebrity Gossip & News Audience
Below you'll find more information about the Celebrity Gossip & News audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the Celebrity Gossip & News audience.
INTERESTS
The Celebrity Gossip & News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Celebrity Gossip & News audience is Entertainment Industry Decision Makers.
| Interest | Composition | Index |
| Entertainment Industry Decision Makers | 10.66% | 10.33x |
| TV Advertising Professionals | 9.32% | 10.25x |
| Entertainment & Tabloid Magazine Readers | 16.27% | 10.16x |
| Mens Fitness Publication Readers | 7.22% | 9.56x |
| Women's Fashion Magazine Readers | 9.51% | 9.43x |
| Celebrity Gossip Fans | 16.66% | 9.12x |
| Women's Fitness Enthusiasts | 6.64% | 9.05x |
| Women’s Fashion Blogs Readers | 12.34% | 9.03x |
| Women’s Lifestyle Blogs Researchers | 7.02% | 9.01x |
| Home Custom Bedroom Decorators | 2.07% | 9.00x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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APPAREL RETAILERS
The Celebrity Gossip & News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Celebrity Gossip & News audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.01% | 1.18x |
| Aeropostale | 0.02% | 1.13x |
| Old Navy | 0.03% | 1.10x |
| Victoria's Secret | 0.02% | 1.09x |
| J. Crew | 0.01% | 1.09x |
| White House Black Market | 0.02% | 1.08x |
| Lululemon | 0.01% | 1.06x |
| Dressbarn | 0.01% | 1.06x |
| Mens Wearhouse | 0.02% | 1.06x |
| Lane Bryant | 0.01% | 1.05x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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WEBSITES
The Celebrity Gossip & News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Celebrity Gossip & News audience is nationalenquirer.com.
| Website | Composition | Index |
| nationalenquirer.com | 1.60% | 16.51x |
| perezhilton.com | 3.79% | 16.34x |
| stereogum.com | 7.22% | 16.31x |
| showbiz411.com | 1.09% | 16.02x |
| gofugyourself.com | 1.84% | 15.61x |
| techtimes.com | 3.31% | 15.42x |
| gossipcop.com | 1.85% | 15.30x |
| intouchweekly.com | 24.25% | 14.90x |
| moviefone.com | 1.93% | 14.49x |
| laineygossip.com | 2.48% | 14.25x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Celebrity Gossip & News audience is Fashion Cluster.
| Content Affinity | Composition | Index |
| Fashion Cluster | 5.70% | 7.14x |
| Local & Travel England - East Midlands | 0.04% | 7.05x |
| Celebrity Gossip | 0.14% | 6.85x |
| Australia & New Zealand Media | 0.61% | 6.82x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 2.44% | 6.79x |
| LGBTQ Advocacy | 2.78% | 6.73x |
| Assorted Topics (Freebies, Gardens, Jewelry) | 0.76% | 6.53x |
| Edgy Content | 11.34% | 6.20x |
| Ireland Cluster | 0.55% | 6.19x |
| Liberal Media | 11.38% | 6.06x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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DEMOGRAPHICS
The Celebrity Gossip & News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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