Explore the Celebrity Gossip & News Audience
Below you'll find more information about the Celebrity Gossip & News audience, broken down in different categories based on their digital and physical behaviors. These are 7.6 million unique devices whose actions qualify for the Celebrity Gossip & News audience.
INTERESTS
The Celebrity Gossip & News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Celebrity Gossip & News audience is Celebrity Gossip Fans.
| Interest | Composition | Index |
| Celebrity Gossip Fans | 20.11% | 14.50x |
| Entertainment Industry Decision Makers | 16.40% | 12.84x |
| Entertainment & Tabloid Magazine Readers | 16.96% | 12.56x |
| TV Advertising Professionals | 16.04% | 11.72x |
| Streaming Radio Listeners | 15.64% | 10.55x |
| Women's Fashion Magazine Readers | 15.10% | 10.53x |
| TV Junkies | 13.24% | 10.51x |
| Hair Care Shoppers | 14.92% | 10.32x |
| Country Music Fans | 13.24% | 10.22x |
| Liberal News Readers | 13.71% | 9.80x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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APPAREL RETAILERS
The Celebrity Gossip & News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Celebrity Gossip & News audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.02% | 1.48x |
| Topshop | 0.02% | 1.41x |
| REI | 0.02% | 1.36x |
| Jos A. Bank Clothiers | 0.38% | 1.27x |
| American Apparel | 0.05% | 1.26x |
| Uniqlo | 0.02% | 1.25x |
| The North Face | 0.03% | 1.24x |
| Club Monaco | 0.02% | 1.23x |
| Bonobos | 0.07% | 1.22x |
| Ralph Lauren | 0.02% | 1.20x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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WEBSITES
The Celebrity Gossip & News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Celebrity Gossip & News audience is perezhilton.com.
| Website | Composition | Index |
| perezhilton.com | 9.74% | 26.73x |
| nationalenquirer.com | 7.06% | 25.60x |
| justjaredjr.com | 7.05% | 24.07x |
| celebritynetworth.com | 1.02% | 23.92x |
| hellomagazine.com | 17.09% | 23.38x |
| stereogum.com | 15.69% | 22.48x |
| latintimes.com | 1.33% | 22.19x |
| bbcamerica.com | 3.06% | 22.13x |
| intouchweekly.com | 33.51% | 21.01x |
| tamaratattles.com | 2.28% | 19.62x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Celebrity Gossip & News audience is Local & Travel England - East Midlands.
| Content Affinity | Composition | Index |
| Local & Travel England - East Midlands | 0.19% | 10.73x |
| Mysticism | 0.22% | 10.67x |
| Celebrity Gossip | 1.63% | 8.29x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.12% | 7.97x |
| London Tourism & Events | 0.18% | 7.55x |
| Edgy Content | 13.74% | 7.33x |
| Assorted Topics (Viral Media, Paid Traffic) | 4.43% | 7.07x |
| Ireland Cluster | 3.29% | 7.06x |
| Assorted Topics (Rubik Cube, Gawker, Viral Media) | 19.84% | 6.91x |
| Movie Reviews | 6.11% | 6.88x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & News audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & News audience to the internet population.
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DEMOGRAPHICS
The Celebrity Gossip & News audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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