Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 19.3 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 19.3 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 12.71% 4.51x
Horror Movie Fans 13.08% 4.46x
Comedy Fans 11.94% 4.45x
Streaming Video Fans 11.21% 4.41x
Movie and Game Review Readers 12.07% 4.40x
Star Wars Fans 13.13% 4.37x
Entertainment Industry Decision Makers 10.38% 4.37x
Video and Computer Gaming Enthusiasts 13.25% 4.34x
TV Advertising Professionals 9.96% 4.32x
Entertainment & Tabloid Magazine Readers 10.95% 4.32x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.19x
Victoria's Secret 0.01% 1.18x
Buckle 0.01% 1.18x
Journeys 0.01% 1.15x
Mens Wearhouse 0.02% 1.15x
Maurices 0.02% 1.13x
Old Navy 0.02% 1.10x
Carhartt 0.16% 1.08x
The Childrens Place 0.01% 1.06x
Chicos 0.01% 1.06x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is epicstream.com.

Website Composition Index
epicstream.com 3.03% 7.70x
lordsofpain.net 1.14% 7.63x
lrmonline.com 1.23% 7.52x
newsarama.com 2.88% 7.50x
comicbookmovie.com 3.85% 7.40x
heroichollywood.com 7.54% 7.40x
tvweb.com 1.37% 7.39x
powerpyx.com 1.14% 7.35x
dsogaming.com 1.08% 7.28x
nintendoenthusiast.com 1.92% 7.27x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 5.98% 4.27x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.09% 4.13x
Studio & Franchise Video Game Players 1.38% 4.10x
Roleplay & Fantasy Games 0.11% 4.07x
Australia & New Zealand Media 1.19% 3.92x
Mysticism 0.10% 3.91x
Feminism 0.24% 3.86x
Local & Travel England - East Midlands 0.07% 3.80x
Anime 1.88% 3.78x
Assorted Topics (Viral Media, Paid Traffic) 1.44% 3.77x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male