Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 21.6 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 21.6 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Comedy Fans.

Interest Composition Index
Comedy Fans 11.23% 6.66x
Horror Movie Fans 11.64% 6.56x
Blockbuster Movie Fans 11.26% 6.43x
Doctor Who Fans 13.09% 6.34x
Star Wars Fans 10.06% 6.13x
Movie and Game Review Readers 8.70% 5.98x
Video and Computer Gaming Enthusiasts 9.38% 5.78x
Sci-Fi Show Watchers 11.87% 5.53x
Star Trek Fans 10.46% 5.48x
Astronomy Enthusiasts 8.96% 5.35x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.01% 1.06x
Lorna Jane 0.00% 1.06x
Eddie Bauer 0.01% 1.03x
Carhartt 0.19% 1.02x
Lane Bryant 0.03% 1.01x
The North Face 0.02% 1.00x
Calvin Klein 0.01% 1.00x
Coach 0.05% 0.98x
American Eagle Outfitters 0.04% 0.98x
Free People 0.01% 0.97x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is topmenmag.com.

Website Composition Index
topmenmag.com 0.60% 17.74x
galleryroulette.com 0.01% 17.71x
theclever.com 1.44% 17.69x
minq.com 9.84% 17.42x
tpxsideline.com 0.02% 17.15x
viralsprint.com 0.01% 16.99x
tpxtempo.com 0.05% 16.97x
mydish.com 0.02% 16.95x
thegrumpyfish.com 0.12% 16.94x
thronesrealm.com 0.02% 16.94x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Gossip & Rumors.

Content Affinity Composition Index
Gossip & Rumors 13.87% 6.19x
Assorted Topics #11218 (Art, Life Hacks, Banking, Humor) 27.56% 6.13x
Military & Law Enforcement 0.92% 6.09x
Collectibles - Toys & Collectibles 6.19% 5.92x
Movie & Comic Book News 13.27% 5.66x
Feminism 0.49% 5.57x
Assorted Topics #11132 (Freebies, Gardens, Jewelry) 6.93% 5.26x
Assorted Topics #11524 (Viral Media, Paid Traffic) 0.00% 5.19x
Conscious Living 1.30% 5.15x
Right Wing Blogs - Political Activism 1.51% 5.07x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age and income brackets.
Age
35-44
Income
Over $250,000