Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 20 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 20 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 11.74% 4.97x
Horror Movie Fans 11.46% 4.93x
Comedy Fans 10.51% 4.89x
Movie and Game Review Readers 9.82% 4.88x
Streaming Video Fans 11.24% 4.85x
Video and Computer Gaming Enthusiasts 12.09% 4.84x
Entertainment Industry Decision Makers 8.88% 4.81x
TV Advertising Professionals 8.17% 4.77x
Video Gamers 11.17% 4.77x
Entertainment & Tabloid Magazine Readers 9.20% 4.76x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.04x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is heroichollywood.com.

Website Composition Index
heroichollywood.com 5.40% 8.51x
lrmonline.com 1.47% 8.47x
prowrestlingsheet.com 1.04% 8.25x
tvweb.com 1.95% 8.23x
altpress.com 6.37% 8.16x
bamsmackpow.com 3.23% 8.14x
nintendoeverything.com 1.91% 8.14x
nintendoenthusiast.com 1.23% 8.12x
awkward.com 1.65% 8.06x
theplaylist.net 3.16% 8.05x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.02% 4.73x
Collectibles - Toys & Collectibles 4.27% 4.72x
London Tourism & Events 0.01% 4.59x
Studio & Franchise Video Game Players 0.81% 4.49x
Mysticism 0.03% 4.41x
Roleplay & Fantasy Games 0.03% 4.38x
Anime 1.10% 4.35x
Natural & Healthy Living Researchers 0.05% 4.28x
Australia & New Zealand Media 0.65% 4.16x
Feminism 0.15% 4.11x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male