Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 21.8 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 21.8 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 5.54% 3.64x
Doctor Who Fans 5.00% 3.64x
Streaming Video Fans 6.21% 3.62x
Horror Movie Fans 6.33% 3.61x
Entertainment Industry Decision Makers 3.79% 3.58x
TV Advertising Professionals 3.38% 3.57x
Sci-Fi Movie Fans 8.42% 3.57x
Drama Show Watchers 5.07% 3.56x
Video and Computer Gaming Enthusiasts 8.80% 3.55x
Mens Fitness Publication Readers 2.57% 3.55x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Gymboree.

Location Composition Index
Gymboree 0.02% 1.10x
Aeropostale 0.01% 1.07x
Maurices 0.04% 1.06x
Zumiez 0.02% 1.05x
H&M 0.01% 1.01x
American Eagle Outfitters 0.02% 1.01x
Urban Outfitters 0.01% 1.01x
Patagonia 0.01% 1.01x
Old Navy 0.02% 1.00x
Chicos 0.01% 1.00x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is avantisvideo.com.

Website Composition Index
avantisvideo.com 3.81% 6.60x
heroichollywood.com 1.03% 6.52x
usgamer.net 1.77% 6.28x
dailyresearchplot.com 1.13% 6.28x
hard-drive.net 2.52% 6.22x
gamersheroes.com 1.36% 6.21x
doublexp.com 1.03% 6.17x
rpgsite.net 1.97% 6.15x
pushsquare.com 3.41% 6.14x
otakukart.com 2.11% 6.13x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 0.79% 3.46x
Collectibles - Toys & Collectibles 3.07% 3.45x
Anime 0.77% 3.25x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 1.12% 3.16x
Humor & Entertainment - Comic Culture 6.02% 3.14x
Edgy Content 5.10% 3.13x
Feminism 0.03% 3.13x
Casual & Nintendo Gamers 9.39% 3.12x
Comedy Content 0.03% 3.11x
Assorted Topics (Freebies, Gardens, Jewelry) 0.26% 3.09x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male