Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 21.6 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 21.6 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Horror Movie Fans.

Interest Composition Index
Horror Movie Fans 10.67% 6.74x
Comedy Fans 10.97% 6.67x
Blockbuster Movie Fans 11.94% 6.66x
Star Wars Fans 10.08% 6.54x
Doctor Who Fans 11.21% 6.44x
Movie and Game Review Readers 9.64% 6.32x
Video and Computer Gaming Enthusiasts 10.94% 6.19x
Sci-Fi Show Watchers 10.65% 5.90x
Star Trek Fans 11.38% 5.73x
Sci-Fi Movie Fans 11.00% 5.72x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.40% 1.06x
Jos A. Bank Clothiers 0.24% 1.02x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is minq.com.

Website Composition Index
minq.com 4.18% 14.99x
guff.com 2.91% 14.63x
dorkly.com 3.50% 14.48x
collegehumor.com 2.87% 14.25x
odometer.com 2.39% 14.10x
epicstream.com 2.68% 13.96x
chipchick.com 1.25% 13.75x
thegamer.com 14.52% 13.69x
goliath.com 2.89% 13.58x
therecipe.com 1.46% 13.58x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 6.59% 6.07x
Movie & Comic Book News 19.93% 5.69x
Studio & Franchise Video Game Players 2.62% 5.31x
Gossip & Rumors 9.87% 5.20x
Humor & Entertainment - Comic Culture 6.24% 5.08x
Edgy Content 7.29% 5.04x
Assorted Topics (Viral Media, Paid Traffic) 2.79% 5.03x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 1.81% 4.84x
Military & Law Enforcement 1.71% 4.77x
Live Music 2.54% 4.76x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female