Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 24.2 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 24.2 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 8.93% 5.98x
Horror Movie Fans 9.24% 5.95x
Comedy Fans 9.01% 5.90x
Star Wars Fans 8.15% 5.86x
Doctor Who Fans 9.07% 5.78x
Streaming Video Fans 8.79% 5.77x
Movie and Game Review Readers 8.09% 5.70x
Video and Computer Gaming Enthusiasts 8.38% 5.65x
Meme Users 1.10% 5.59x
Sci-Fi Show Watchers 9.57% 5.42x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Buckle.

Location Composition Index
Buckle 0.19% 1.13x
REI 0.02% 1.13x
Mens Wearhouse 0.52% 1.12x
Jos A. Bank Clothiers 0.31% 1.07x
Supreme 0.01% 1.06x
Hollister 0.03% 1.04x
Aeropostale 0.06% 1.03x
Columbia 0.01% 1.03x
American Eagle Outfitters 0.10% 1.03x
Zumiez 0.07% 1.03x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is minq.com.

Website Composition Index
minq.com 3.02% 11.88x
guff.com 2.16% 11.68x
dorkly.com 2.82% 11.51x
epicstream.com 2.74% 11.35x
collegehumor.com 2.40% 11.28x
odometer.com 1.74% 11.24x
thegamer.com 12.10% 11.12x
goliath.com 2.78% 11.03x
cbr.com 22.72% 10.95x
buzzfuse.net 3.21% 10.92x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 6.51% 5.30x
Movie & Comic Book News 21.98% 4.88x
Studio & Franchise Video Game Players 2.37% 4.75x
Feminism 0.42% 4.70x
Assorted Topics (Viral Media, Paid Traffic) 2.61% 4.53x
Edgy Content 8.45% 4.51x
Humor & Entertainment - Comic Culture 6.03% 4.50x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.26% 4.45x
Mysticism 0.09% 4.42x
Gossip & Rumors 9.10% 4.40x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female