Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 27.2 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 27.2 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 13.62% 5.29x
Horror Movie Fans 13.68% 5.20x
Comedy Fans 13.28% 5.18x
Star Wars Fans 13.83% 5.09x
Streaming Video Fans 13.20% 5.08x
Movie and Game Review Readers 13.63% 5.02x
Video and Computer Gaming Enthusiasts 13.11% 4.97x
Entertainment Industry Decision Makers 11.21% 4.93x
Entertainment & Tabloid Magazine Readers 11.56% 4.88x
Doctor Who Fans 13.39% 4.83x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Aeropostale.

Location Composition Index
Aeropostale 0.06% 1.08x
Zumiez 0.07% 1.08x
Carhartt 0.30% 1.07x
Buckle 0.05% 1.07x
The Childrens Place 0.08% 1.06x
Journeys 0.10% 1.06x
American Eagle Outfitters 0.05% 1.06x
Hollister 0.05% 1.06x
Forever 21 0.04% 1.05x
Talbots 0.03% 1.05x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is dorkly.com.

Website Composition Index
dorkly.com 1.12% 8.99x
epicstream.com 3.95% 8.62x
lrmonline.com 1.18% 8.41x
cbr.com 26.32% 8.39x
clipd.com 1.09% 8.38x
goliath.com 1.33% 8.32x
comicbookmovie.com 4.71% 8.29x
heroichollywood.com 8.29% 8.28x
thesportster.com 4.72% 8.13x
theplaylist.net 1.15% 8.11x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 6.42% 4.83x
Studio & Franchise Video Game Players 1.67% 4.46x
Roleplay & Fantasy Games 0.18% 4.37x
Movie & Comic Book News 25.77% 4.36x
Feminism 0.26% 4.36x
Australia & New Zealand Media 1.45% 4.35x
Assorted Topics (Viral Media, Paid Traffic) 1.92% 4.33x
Edgy Content 10.04% 4.25x
Right Wing Blogs - Political Activism 0.30% 4.24x
Humor & Entertainment - Comic Culture 6.61% 4.21x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male