Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 11.6 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 11.6 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 14.66% 5.87x
Horror Movie Fans 14.08% 5.82x
Comedy Fans 13.68% 5.78x
Streaming Video Fans 13.97% 5.63x
Star Wars Fans 14.22% 5.63x
Movie and Game Review Readers 12.91% 5.57x
Doctor Who Fans 15.09% 5.51x
Video and Computer Gaming Enthusiasts 13.80% 5.46x
Entertainment Industry Decision Makers 10.79% 5.33x
Sci-Fi Movie Fans 13.87% 5.29x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.30x
Journeys 0.05% 1.16x
Lane Bryant 0.04% 1.13x
Charlotte Russe 0.04% 1.12x
American Eagle Outfitters 0.05% 1.10x
Aeropostale 0.05% 1.10x
Zumiez 0.06% 1.09x
Express 0.03% 1.09x
Columbia 0.01% 1.08x
The Childrens Place 0.08% 1.08x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is minq.com.

Website Composition Index
minq.com 1.73% 11.04x
guff.com 1.28% 10.93x
dorkly.com 1.80% 10.72x
odometer.com 1.03% 10.61x
collegehumor.com 1.66% 10.48x
momsrow.com 1.82% 10.40x
quizcenter.com 1.45% 10.39x
clipd.com 2.94% 10.38x
goliath.com 2.82% 10.37x
buzzfuse.net 1.95% 10.30x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 6.50% 5.38x
Feminism 0.32% 4.93x
Studio & Franchise Video Game Players 1.77% 4.92x
Movie & Comic Book News 24.97% 4.90x
Edgy Content 10.57% 4.82x
Roleplay & Fantasy Games 0.19% 4.70x
Humor & Entertainment - Comic Culture 6.50% 4.67x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 2.32% 4.65x
Assorted Topics (Viral Media, Paid Traffic) 2.13% 4.64x
Australia & New Zealand Media 1.55% 4.62x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female