Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 22.6 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 22.6 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 14.44% 5.69x
Horror Movie Fans 14.56% 5.67x
Comedy Fans 13.83% 5.63x
Star Wars Fans 14.24% 5.50x
Streaming Video Fans 13.98% 5.47x
Doctor Who Fans 14.19% 5.42x
Movie and Game Review Readers 13.29% 5.40x
Video and Computer Gaming Enthusiasts 13.53% 5.31x
Sci-Fi Movie Fans 13.86% 5.08x
Video Gamers 13.38% 5.06x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Buckle.

Location Composition Index
Buckle 0.28% 1.15x
REI 0.02% 1.12x
Mens Wearhouse 0.48% 1.09x
Zumiez 0.08% 1.08x
Jos A. Bank Clothiers 0.28% 1.06x
White House Black Market 0.32% 1.05x
Express Outlets 0.01% 1.04x
Charlotte Russe 0.05% 1.04x
Lane Bryant 0.05% 1.03x
Journeys 0.05% 1.03x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is minq.com.

Website Composition Index
minq.com 2.48% 11.49x
guff.com 1.85% 11.33x
dorkly.com 2.44% 11.13x
odometer.com 1.46% 10.99x
epicstream.com 3.19% 10.83x
buzzfuse.net 2.70% 10.77x
goliath.com 2.92% 10.72x
thegamer.com 11.66% 10.67x
collegehumor.com 2.31% 10.66x
clipd.com 4.09% 10.65x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 6.82% 5.25x
Studio & Franchise Video Game Players 2.16% 4.81x
Movie & Comic Book News 24.56% 4.79x
Feminism 0.41% 4.72x
Edgy Content 10.00% 4.58x
Assorted Topics (Viral Media, Paid Traffic) 2.54% 4.55x
Humor & Entertainment - Comic Culture 6.76% 4.51x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.26% 4.50x
Assorted Topics (Viral Media, Paid Traffic) 0.03% 4.45x
Local & Travel England - East Midlands 0.08% 4.38x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female