Dstillery Audiences

CELEBRITY GOSSIP & POP CULTURE

Audience Size: 22.2 Million Devices

Explore the Celebrity Gossip & Pop Culture Audience

Below you'll find more information about the Celebrity Gossip & Pop Culture audience, broken down in different categories based on their digital and physical behaviors. These are 22.2 million unique devices whose actions qualify for the Celebrity Gossip & Pop Culture audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Pop Culture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Pop Culture audience is Doctor Who Fans.

Interest Composition Index
Doctor Who Fans 7.32% 3.42x
Blockbuster Movie Fans 7.82% 3.42x
Streaming Video Fans 6.79% 3.41x
Comedy Fans 6.52% 3.40x
Movie and Game Review Readers 5.61% 3.39x
Horror Movie Fans 8.44% 3.39x
Entertainment Industry Decision Makers 4.43% 3.36x
TV Advertising Professionals 3.88% 3.36x
Video and Computer Gaming Enthusiasts 8.79% 3.35x
Entertainment & Tabloid Magazine Readers 5.00% 3.33x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Pop Culture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Pop Culture audience is Forever 21.

Location Composition Index
Forever 21 0.01% 1.14x
Buckle 0.02% 1.12x
White House Black Market 0.02% 1.12x
Mens Wearhouse 0.02% 1.11x
Dressbarn 0.01% 1.11x
Maurices 0.05% 1.09x
H&M 0.01% 1.09x
LOFT 0.02% 1.08x
Aeropostale 0.02% 1.07x
Journeys 0.03% 1.07x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Pop Culture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Pop Culture audience is altpress.com.

Website Composition Index
altpress.com 1.23% 5.87x
murphysmultiverse.com 1.59% 5.80x
heroichollywood.com 1.81% 5.73x
ihorror.com 1.30% 5.66x
epicstream.com 6.18% 5.57x
belloflostsouls.net 2.98% 5.54x
epiqlife.com 1.83% 5.52x
shliza.com 1.40% 5.52x
bamsmackpow.com 4.99% 5.51x
gamepedia.com 1.67% 5.50x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Pop Culture audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 3.29% 3.25x
Studio & Franchise Video Game Players 0.80% 3.24x
Anime 0.60% 3.09x
Feminism 0.05% 3.08x
Casual & Nintendo Gamers 10.29% 2.97x
Natural & Healthy Living Researchers 0.01% 2.94x
Humor & Entertainment - Comic Culture 6.07% 2.93x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 0.80% 2.93x
Comedy Content 0.05% 2.91x
Edgy Content 5.73% 2.91x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Pop Culture audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Pop Culture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Pop Culture audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male