Dstillery Audiences

CELEBRITY GOSSIP & VIRAL NEWS

Audience Size: 6.6 Million Devices

Explore the Celebrity Gossip & Viral News Audience

Below you'll find more information about the Celebrity Gossip & Viral News audience, broken down in different categories based on their digital and physical behaviors. These are 6.6 million unique devices whose actions qualify for the Celebrity Gossip & Viral News audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Viral News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Viral News audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 12.13% 9.47x
Liberal News Readers 14.56% 9.17x
Online Health Researchers 12.17% 9.06x
Financial Business Intelligence Researchers 14.47% 9.04x
Financial News Readers 13.32% 8.96x
Breast Cancer Fund Raisers 13.05% 8.70x
Medical Advice Researchers 12.26% 8.57x
Boston Trip Planners 12.55% 8.48x
Advertising Professionals 13.11% 8.47x
Retirees 14.98% 8.46x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Viral News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Viral News audience is Chicos.

Location Composition Index
Chicos 0.02% 1.13x
Hollister 0.01% 1.13x
Mens Wearhouse 0.03% 1.11x
Dressbarn 0.02% 1.08x
Gap 0.02% 1.07x
Lane Bryant 0.02% 1.06x
Express 0.02% 1.04x
Carhartt 0.21% 1.04x
White House Black Market 0.02% 1.01x
Old Navy 0.03% 1.00x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Viral News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Viral News audience is beenverified.com.

Website Composition Index
beenverified.com 1.49% 19.24x
popdust.com 3.34% 18.87x
easybreathe.com 1.57% 18.49x
stylebistro.com 8.78% 17.28x
answers.com 7.92% 15.17x
likeswifty.com 1.58% 14.57x
theshadowleague.com 3.79% 14.29x
thenationalpulse.com 1.36% 13.94x
mentalflare.com 2.22% 13.93x
thesmokinggun.com 1.74% 13.83x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Viral News audience is Natural & Healthy Living Researchers.

Content Affinity Composition Index
Natural & Healthy Living Researchers 0.12% 8.95x
Australia & New Zealand Media 1.09% 8.69x
Public Policy Media 0.83% 8.65x
Consumer Rewards 0.03% 8.52x
Celebrity Gossip 0.36% 8.50x
Liberal Media - Political Activism 1.85% 8.45x
Environmental Conservation 0.03% 7.65x
Right Wing Blogs - Political Activism 0.02% 7.53x
Video Content Sites 0.40% 7.43x
Assorted Topics (Power Trains, Drones, Web Design) 0.19% 7.37x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Viral News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male