Explore the Celebrity Gossip & Viral News Audience
Below you'll find more information about the Celebrity Gossip & Viral News audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Celebrity Gossip & Viral News audience.
INTERESTS
The Celebrity Gossip & Viral News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Celebrity Gossip & Viral News audience is Generic Prescription Drug Shoppers.
| Interest | Composition | Index |
| Generic Prescription Drug Shoppers | 36.83% | 16.23x |
| Retirees | 33.72% | 15.63x |
| Online Health Researchers | 29.33% | 14.88x |
| Headache and Migraine Sufferers | 30.85% | 14.35x |
| Automotive Racing Enthusiasts | 31.32% | 14.27x |
| Auto Insurance Shoppers | 30.00% | 14.22x |
| First Aid Researchers | 31.63% | 14.10x |
| Retired Health Insurance Researchers | 30.65% | 14.06x |
| Budget Grocery Shoppers | 31.14% | 14.02x |
| Cholesterol Researchers | 28.60% | 14.00x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & Viral News audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Curious about what else the Celebrity Gossip & Viral News audience is interested in?
Sign Up
APPAREL RETAILERS
The Celebrity Gossip & Viral News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Celebrity Gossip & Viral News audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 0.01% | 1.42x |
| Buckle | 0.03% | 1.39x |
| Forever 21 | 0.03% | 1.35x |
| Gymboree | 0.03% | 1.33x |
| American Apparel | 0.01% | 1.30x |
| Coach | 0.02% | 1.30x |
| J. Crew | 0.03% | 1.28x |
| Chicos | 0.03% | 1.28x |
| Talbots | 0.02% | 1.19x |
| American Eagle Outfitters | 0.03% | 1.18x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & Viral News audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Want to find more of the Celebrity Gossip & Viral News audience in the real world?
Sign Up
WEBSITES
The Celebrity Gossip & Viral News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Celebrity Gossip & Viral News audience is healthypanda.net.
| Website | Composition | Index |
| healthypanda.net | 2.43% | 44.39x |
| americasspotlight.com | 1.23% | 42.69x |
| iflmylife.com | 1.05% | 41.40x |
| thefiscaltimes.com | 1.60% | 41.15x |
| shebudgets.com | 1.27% | 40.94x |
| dailyspikes.com | 2.09% | 40.28x |
| celebhour.com | 2.03% | 39.21x |
| finduslocal.com | 1.03% | 39.07x |
| tummytuckhipo.com | 3.60% | 37.78x |
| fallbrook247.com | 4.51% | 37.47x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & Viral News audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Want to see more of the websites the Celebrity Gossip & Viral News audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Celebrity Gossip & Viral News audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).
| Content Affinity | Composition | Index |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.33% | 33.17x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.01% | 28.76x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.06% | 25.92x |
| Cars, Travel & Food | 0.21% | 21.52x |
| Discount Shopping | 1.64% | 20.32x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.49% | 19.66x |
| ISPs & Local Services | 0.01% | 19.02x |
| Right Wing Blogs - Political Activism | 0.76% | 18.39x |
| Parenting & Nutrition | 0.01% | 18.10x |
| Consumer Rewards | 0.16% | 17.26x |
Composition Percentage:
The overlap percentage between the Celebrity Gossip & Viral News audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Want to see more of the Content Affinities the Celebrity Gossip & Viral News audience visits?
Sign Up
DEMOGRAPHICS
The Celebrity Gossip & Viral News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Celebrity Gossip & Viral News audience?
Sign Up