Dstillery Audiences

CELEBRITY GOSSIP & VIRAL NEWS

Audience Size: 4.3 Million Devices

Explore the Celebrity Gossip & Viral News Audience

Below you'll find more information about the Celebrity Gossip & Viral News audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Celebrity Gossip & Viral News audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip & Viral News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip & Viral News audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 4.09% 11.33x
Breast Cancer Fund Raisers 6.12% 11.06x
Financial Business Intelligence Researchers 9.32% 10.99x
TV Advertising Professionals 7.46% 10.55x
Entertainment Industry Decision Makers 8.28% 10.16x
Readers of South Asian Content 9.80% 10.14x
Advertising Professionals 8.83% 9.95x
Liberal News Readers 10.39% 9.90x
Mens Fitness Publication Readers 5.89% 9.88x
Home Custom Bedroom Decorators 1.74% 9.70x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip & Viral News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip & Viral News audience is Talbots.

Location Composition Index
Talbots 0.02% 1.35x
H&M 0.02% 1.17x
Gap 0.01% 1.14x
Urban Outfitters 0.02% 1.10x
Dressbarn 0.01% 1.08x
Chicos 0.02% 1.06x
Zumiez 0.03% 1.05x
White House Black Market 0.02% 1.04x
Express 0.02% 1.04x
Gymboree 0.02% 1.02x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Location attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip & Viral News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip & Viral News audience is theshadowleague.com.

Website Composition Index
theshadowleague.com 13.31% 23.82x
stylebistro.com 5.85% 23.48x
megazinos.com 2.26% 22.55x
easybreathe.com 1.79% 21.66x
popdust.com 2.75% 21.53x
rollingout.com 2.69% 18.60x
goodmorningamerica.com 2.14% 18.49x
amgreatness.com 1.16% 18.10x
boxingscene.com 1.19% 17.58x
freebeacon.com 1.87% 17.20x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Web attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip & Viral News audience is Natural & Healthy Living Researchers.

Content Affinity Composition Index
Natural & Healthy Living Researchers 0.02% 9.49x
Liberal Media - Political Activism 1.20% 9.41x
Australia & New Zealand Media 0.88% 9.32x
Assorted Topics (Freebies, Gardens, Jewelry) 1.04% 9.16x
Celebrity Gossip 0.18% 8.88x
Cuba & Mexico Media 0.01% 8.84x
Consumer Rewards 0.01% 8.30x
LGBTQ Advocacy 3.18% 7.83x
Public Policy Media 0.46% 7.74x
Nature & Wildlife 1.49% 7.61x
Composition Percentage: The overlap percentage between the Celebrity Gossip & Viral News audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip & Viral News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip & Viral News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male