Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Cleveland Cavaliers Fans.
| Interest | Composition | Index |
| Cleveland Cavaliers Fans | 31.83% | 15.26x |
| Ohio State Buckeyes Fans | 34.11% | 13.55x |
| Ohio County and Local Fair Visitors | 38.98% | 12.53x |
| Cleveland Indians Fans | 25.65% | 9.61x |
| Country Music Fans | 20.05% | 9.48x |
| Liberal News Readers | 18.55% | 9.43x |
| Cininnati Reds Fans | 24.64% | 9.17x |
| Streaming Radio Listeners | 18.50% | 8.87x |
| Conservative News Readers | 18.47% | 8.77x |
| Tampa and St Petersburg Trip Planners | 17.62% | 8.76x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.36% | 1.80x |
| Maurices | 0.02% | 1.76x |
| Mens Wearhouse | 0.02% | 1.56x |
| Old Navy | 0.01% | 1.00x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is toledo.com.
| Website | Composition | Index |
| toledo.com | 1.10% | 75.52x |
| myfox28columbus.com | 8.75% | 68.05x |
| sent-trib.com | 2.30% | 66.82x |
| hometownstations.com | 4.66% | 64.54x |
| bucyrustelegraphforum.com | 1.48% | 64.39x |
| snyderfuneralhomes.com | 1.08% | 63.93x |
| advertiser-tribune.com | 2.35% | 62.87x |
| crescent-news.com | 2.01% | 61.82x |
| lancastereaglegazette.com | 3.42% | 61.04x |
| newarkadvocate.com | 7.32% | 58.85x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 13.29% | 37.73x |
| Cincinnati Cluster | 43.72% | 16.17x |
| Cleveland News | 48.86% | 16.11x |
| College Sports | 0.98% | 14.57x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.03% | 12.03x |
| West Virginia News | 12.43% | 11.36x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.04% | 10.70x |
| Local & Travel England - North Midlands | 0.05% | 10.19x |
| Environmental Conservation | 0.05% | 9.92x |
| Right Wing Blogs - Political Activism | 0.16% | 8.69x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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