Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Cleveland Cavaliers Fans.
| Interest | Composition | Index |
| Cleveland Cavaliers Fans | 34.86% | 18.72x |
| Ohio State Buckeyes Fans | 39.20% | 14.72x |
| Ohio County and Local Fair Visitors | 38.91% | 11.49x |
| Golden State Warriors Fans | 24.65% | 11.07x |
| Liberal News Readers | 19.15% | 10.97x |
| Cincinnati Bengals Fans | 23.52% | 10.49x |
| Streaming Radio Listeners | 20.66% | 10.45x |
| Breast Cancer Fund Raisers | 17.59% | 10.31x |
| Country Music Fans | 21.14% | 10.19x |
| Cininnati Reds Fans | 27.70% | 10.04x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.02% | 3.25x |
| Chicos | 0.01% | 1.89x |
| Carhartt | 0.12% | 1.69x |
| Old Navy | 0.01% | 1.48x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is myfox28columbus.com.
| Website | Composition | Index |
| myfox28columbus.com | 7.08% | 102.36x |
| sent-trib.com | 3.78% | 99.40x |
| hometownstations.com | 6.03% | 92.76x |
| lancastereaglegazette.com | 3.13% | 89.46x |
| crawfordcountynow.com | 2.44% | 89.02x |
| advertiser-tribune.com | 2.36% | 88.33x |
| crescent-news.com | 1.92% | 86.53x |
| newarkadvocate.com | 6.67% | 85.86x |
| bucyrustelegraphforum.com | 1.57% | 84.75x |
| thenews-messenger.com | 3.01% | 84.05x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 12.04% | 53.24x |
| Cincinnati Cluster | 42.07% | 19.49x |
| College Sports | 0.58% | 19.11x |
| Cleveland News | 46.02% | 18.86x |
| West Virginia News | 9.92% | 12.53x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.08% | 12.27x |
| Natural & Healthy Living Researchers | 0.15% | 11.03x |
| General Interest | 0.02% | 11.02x |
| Environmental Conservation | 0.04% | 10.13x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.03% | 10.01x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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