Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Cleveland Cavaliers Fans.
| Interest | Composition | Index |
| Cleveland Cavaliers Fans | 40.93% | 14.20x |
| Ohio State Buckeyes Fans | 37.81% | 13.71x |
| Ohio County and Local Fair Visitors | 42.25% | 9.21x |
| Cleveland Indians Fans | 27.38% | 9.14x |
| Cininnati Reds Fans | 26.06% | 8.99x |
| Liberal News Readers | 24.04% | 8.92x |
| Streaming Radio Listeners | 25.18% | 8.44x |
| Country Music Fans | 26.49% | 8.43x |
| Cincinnati Bengals Fans | 27.00% | 8.39x |
| Law Enforcement Officers | 26.17% | 8.21x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.36% | 1.77x |
| Talbots | 0.02% | 1.52x |
| Gymboree | 0.02% | 1.51x |
| J. Crew | 0.01% | 1.49x |
| The Childrens Place | 0.02% | 1.31x |
| Aeropostale | 0.02% | 1.31x |
| Journeys | 0.03% | 1.29x |
| Jos A. Bank Clothiers | 0.01% | 1.24x |
| Banana Republic | 0.02% | 1.22x |
| Maurices | 0.03% | 1.20x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is myfox28columbus.com.
| Website | Composition | Index |
| myfox28columbus.com | 7.73% | 83.91x |
| hometownstations.com | 5.21% | 79.20x |
| sent-trib.com | 2.87% | 77.88x |
| lancastereaglegazette.com | 3.49% | 73.52x |
| advertiser-tribune.com | 2.01% | 73.10x |
| newarkadvocate.com | 7.57% | 71.71x |
| crescent-news.com | 1.85% | 71.59x |
| bucyrustelegraphforum.com | 1.53% | 70.64x |
| thisweeknews.com | 7.23% | 69.35x |
| marionstar.com | 4.29% | 69.30x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 13.69% | 38.57x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.03% | 17.94x |
| College Sports | 0.83% | 16.07x |
| Cincinnati Cluster | 46.20% | 15.91x |
| Cleveland News | 51.16% | 15.66x |
| West Virginia News | 12.00% | 11.68x |
| Local & Travel England - North Midlands | 0.06% | 10.41x |
| Right Wing Blogs - Political Activism | 0.11% | 9.35x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.07% | 9.03x |
| Environmental Conservation | 0.05% | 8.92x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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