Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Ohio State Buckeyes Fans.
| Interest | Composition | Index |
| Ohio State Buckeyes Fans | 31.31% | 13.44x |
| Vacation Rental Accommodation Researchers | 7.19% | 11.63x |
| Golden State Warriors Fans | 19.06% | 11.61x |
| Drama Show Watchers | 8.39% | 10.27x |
| Financial Business Intelligence Researchers | 9.13% | 10.20x |
| Nashville Trip Planners | 17.15% | 10.12x |
| Breast Cancer Fund Raisers | 6.38% | 9.95x |
| Ohio County and Local Fair Visitors | 35.09% | 9.91x |
| Cincinnati Bengals Fans | 17.04% | 9.72x |
| TV Advertising Professionals | 7.48% | 9.66x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Abercrombie & Fitch.
| Location | Composition | Index |
| Abercrombie & Fitch | 0.02% | 3.98x |
| Lane Bryant | 0.02% | 1.75x |
| Maurices | 0.06% | 1.69x |
| Hollister | 0.02% | 1.54x |
| Mens Wearhouse | 0.02% | 1.47x |
| The Childrens Place | 0.01% | 1.45x |
| J. Crew | 0.02% | 1.38x |
| Buckle | 0.02% | 1.23x |
| Talbots | 0.02% | 1.12x |
| Journeys | 0.03% | 1.10x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is sent-trib.com.
| Website | Composition | Index |
| sent-trib.com | 1.05% | 116.91x |
| myfox28columbus.com | 4.85% | 105.67x |
| crawfordcountynow.com | 4.18% | 105.59x |
| thisweeknews.com | 1.05% | 97.87x |
| advertiser-tribune.com | 2.44% | 93.66x |
| wktn.com | 3.45% | 93.05x |
| norwalkreflector.com | 2.91% | 92.88x |
| delgazette.com | 1.70% | 89.86x |
| hometownstations.com | 7.77% | 87.06x |
| bucyrustelegraphforum.com | 5.02% | 83.69x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
| Content Affinity | Composition | Index |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 1.77% | 48.23x |
| Ohio Universities | 6.74% | 48.18x |
| Cleveland News | 37.18% | 17.15x |
| College Sports | 0.25% | 16.65x |
| Cincinnati Cluster | 34.32% | 14.51x |
| Northern California Cluster | 6.27% | 12.40x |
| New Jersey Travel Location Cluster | 3.09% | 12.08x |
| Florida Naples News Cluster | 4.25% | 11.66x |
| West Virginia News | 10.11% | 11.53x |
| New Hampshire News | 3.87% | 11.19x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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