Dstillery Audiences

CENTRAL & NORTHWEST OHIO CLUSTER

Audience Size: 1.3 Million Devices

Explore the Central & Northwest Ohio Cluster Audience

Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Ohio State Buckeyes Fans.

Interest Composition Index
Ohio State Buckeyes Fans 32.07% 12.88x
Tampa and St Petersburg Trip Planners 14.99% 11.56x
Liberal News Readers 11.80% 11.42x
Streaming Radio Listeners 16.11% 11.12x
Vacation Rental Accommodation Researchers 9.80% 10.38x
Golden State Warriors Fans 19.02% 10.36x
Law Enforcement Officers 17.87% 10.08x
Financial Business Intelligence Researchers 11.74% 9.95x
Voters 15.33% 9.76x
Ohio County and Local Fair Visitors 34.32% 9.73x
Composition Percentage: The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.03% 1.92x
Brooks Brothers 0.01% 1.89x
Carhartt 0.23% 1.47x
Hollister 0.01% 1.46x
Michael Kors 0.01% 1.35x
Talbots 0.01% 1.33x
Buckle 0.02% 1.30x
Lane Bryant 0.01% 1.18x
Maurices 0.05% 1.17x
Victoria's Secret 0.03% 1.13x
Composition Percentage: The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is sent-trib.com.

Website Composition Index
sent-trib.com 1.60% 88.79x
myfox28columbus.com 4.68% 84.58x
crawfordcountynow.com 3.62% 79.40x
wktn.com 2.68% 75.49x
thisweeknews.com 1.77% 75.35x
norwalkreflector.com 2.53% 72.95x
hometownstations.com 6.48% 72.27x
advertiser-tribune.com 2.53% 71.97x
delgazette.com 1.83% 71.50x
knoxpages.com 1.25% 69.41x
Composition Percentage: The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 9.02% 42.98x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 2.47% 42.81x
College Sports 0.34% 17.25x
Cleveland News 39.30% 15.94x
Cincinnati Cluster 36.02% 13.16x
New Jersey Travel Location Cluster 4.41% 13.12x
New Hampshire News 5.37% 12.89x
Northern California Cluster 7.98% 12.58x
Florida Naples News Cluster 5.75% 12.12x
West Virginia News 10.95% 11.53x
Composition Percentage: The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male