Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Cleveland Cavaliers Fans.
| Interest | Composition | Index |
| Cleveland Cavaliers Fans | 36.88% | 13.40x |
| Ohio State Buckeyes Fans | 32.65% | 11.74x |
| Ohio County and Local Fair Visitors | 33.34% | 9.99x |
| Country Music Fans | 24.25% | 9.49x |
| Tampa and St Petersburg Trip Planners | 23.68% | 9.06x |
| South Carolina Gamecocks Fans | 22.80% | 8.57x |
| Penn State Nittany Lions Fans | 22.26% | 8.56x |
| Conservative News Readers | 24.05% | 8.54x |
| Liberal News Readers | 24.20% | 8.48x |
| Streaming Radio Listeners | 24.11% | 8.24x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.47% | 1.84x |
| Buckle | 0.06% | 1.48x |
| Talbots | 0.03% | 1.38x |
| Chicos | 0.05% | 1.24x |
| American Eagle Outfitters | 0.04% | 1.09x |
| Journeys | 0.08% | 1.08x |
| Gymboree | 0.04% | 1.08x |
| White House Black Market | 0.04% | 1.01x |
| Dressbarn | 0.02% | 0.99x |
| Victoria's Secret | 0.09% | 0.98x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is danberry.com.
| Website | Composition | Index |
| danberry.com | 1.16% | 113.51x |
| toledo.com | 2.51% | 111.11x |
| metroparkstoledo.com | 1.53% | 110.21x |
| sent-trib.com | 2.11% | 102.69x |
| myfox28columbus.com | 10.57% | 101.68x |
| advertiser-tribune.com | 2.51% | 98.75x |
| peakofohio.com | 2.04% | 94.77x |
| bucyrustelegraphforum.com | 1.58% | 93.08x |
| crescent-news.com | 2.21% | 90.13x |
| snyderfuneralhomes.com | 2.46% | 89.44x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 15.88% | 45.57x |
| Cincinnati Cluster | 31.37% | 16.83x |
| Cleveland News | 36.16% | 16.08x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.09% | 15.68x |
| College Sports | 1.70% | 15.60x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.06% | 14.44x |
| Local & Travel England - North Midlands | 0.07% | 13.78x |
| West Virginia News | 10.09% | 13.04x |
| ISPs & Local Services | 0.02% | 12.68x |
| Environmental Conservation | 0.07% | 12.62x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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