Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Cleveland Cavaliers Fans.
| Interest | Composition | Index |
| Cleveland Cavaliers Fans | 33.93% | 17.19x |
| Ohio State Buckeyes Fans | 37.40% | 13.96x |
| Ohio County and Local Fair Visitors | 36.47% | 10.58x |
| Golden State Warriors Fans | 23.67% | 10.13x |
| Cincinnati Bengals Fans | 23.85% | 10.12x |
| Liberal News Readers | 19.03% | 10.10x |
| Streaming Radio Listeners | 20.83% | 9.73x |
| Breast Cancer Fund Raisers | 17.98% | 9.42x |
| Country Music Fans | 20.65% | 9.35x |
| Voters | 19.75% | 9.31x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 0.01% | 2.42x |
| J. Crew | 0.02% | 1.72x |
| Carhartt | 0.28% | 1.45x |
| H&M | 0.01% | 1.44x |
| Gymboree | 0.02% | 1.37x |
| Forever 21 | 0.01% | 1.36x |
| Aeropostale | 0.02% | 1.36x |
| Buckle | 0.03% | 1.36x |
| Michael Kors | 0.01% | 1.35x |
| Victoria's Secret | 0.03% | 1.24x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is myfox28columbus.com.
| Website | Composition | Index |
| myfox28columbus.com | 6.09% | 91.17x |
| sent-trib.com | 3.50% | 89.43x |
| hometownstations.com | 5.57% | 86.06x |
| advertiser-tribune.com | 2.18% | 80.57x |
| galioninquirer.com | 1.06% | 78.43x |
| crawfordcountynow.com | 2.55% | 77.43x |
| nbc24.com | 3.78% | 76.60x |
| crescent-news.com | 1.99% | 76.59x |
| norwalkreflector.com | 2.91% | 74.60x |
| delgazette.com | 1.79% | 73.87x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 11.09% | 48.95x |
| College Sports | 0.55% | 19.29x |
| Cleveland News | 44.52% | 17.21x |
| Cincinnati Cluster | 42.03% | 17.19x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.09% | 14.67x |
| West Virginia News | 9.51% | 11.38x |
| Environmental Conservation | 0.05% | 11.31x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.01% | 9.87x |
| Right Wing Blogs - Political Activism | 0.03% | 9.63x |
| Assorted Topics (Freebies, Gardens, Jewelry) | 2.28% | 9.51x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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