Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Ohio State Buckeyes Fans.
| Interest | Composition | Index |
| Ohio State Buckeyes Fans | 32.07% | 12.88x |
| Tampa and St Petersburg Trip Planners | 14.99% | 11.56x |
| Liberal News Readers | 11.80% | 11.42x |
| Streaming Radio Listeners | 16.11% | 11.12x |
| Vacation Rental Accommodation Researchers | 9.80% | 10.38x |
| Golden State Warriors Fans | 19.02% | 10.36x |
| Law Enforcement Officers | 17.87% | 10.08x |
| Financial Business Intelligence Researchers | 11.74% | 9.95x |
| Voters | 15.33% | 9.76x |
| Ohio County and Local Fair Visitors | 34.32% | 9.73x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.03% | 1.92x |
| Brooks Brothers | 0.01% | 1.89x |
| Carhartt | 0.23% | 1.47x |
| Hollister | 0.01% | 1.46x |
| Michael Kors | 0.01% | 1.35x |
| Talbots | 0.01% | 1.33x |
| Buckle | 0.02% | 1.30x |
| Lane Bryant | 0.01% | 1.18x |
| Maurices | 0.05% | 1.17x |
| Victoria's Secret | 0.03% | 1.13x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is sent-trib.com.
| Website | Composition | Index |
| sent-trib.com | 1.60% | 88.79x |
| myfox28columbus.com | 4.68% | 84.58x |
| crawfordcountynow.com | 3.62% | 79.40x |
| wktn.com | 2.68% | 75.49x |
| thisweeknews.com | 1.77% | 75.35x |
| norwalkreflector.com | 2.53% | 72.95x |
| hometownstations.com | 6.48% | 72.27x |
| advertiser-tribune.com | 2.53% | 71.97x |
| delgazette.com | 1.83% | 71.50x |
| knoxpages.com | 1.25% | 69.41x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 9.02% | 42.98x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 2.47% | 42.81x |
| College Sports | 0.34% | 17.25x |
| Cleveland News | 39.30% | 15.94x |
| Cincinnati Cluster | 36.02% | 13.16x |
| New Jersey Travel Location Cluster | 4.41% | 13.12x |
| New Hampshire News | 5.37% | 12.89x |
| Northern California Cluster | 7.98% | 12.58x |
| Florida Naples News Cluster | 5.75% | 12.12x |
| West Virginia News | 10.95% | 11.53x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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