Explore the Central & Northwest Ohio Cluster Audience
Below you'll find more information about the Central & Northwest Ohio Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Central & Northwest Ohio Cluster audience.
INTERESTS
The Central & Northwest Ohio Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & Northwest Ohio Cluster audience is Cleveland Cavaliers Fans.
| Interest | Composition | Index |
| Cleveland Cavaliers Fans | 30.33% | 14.34x |
| Ohio State Buckeyes Fans | 30.88% | 12.15x |
| Ohio County and Local Fair Visitors | 33.79% | 11.36x |
| Country Music Fans | 20.24% | 9.30x |
| Liberal News Readers | 18.94% | 8.95x |
| Tampa and St Petersburg Trip Planners | 18.42% | 8.87x |
| Cleveland Indians Fans | 22.19% | 8.68x |
| Streaming Radio Listeners | 19.00% | 8.63x |
| Conservative News Readers | 19.29% | 8.48x |
| Breast Cancer Fund Raisers | 16.88% | 8.25x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Interest attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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APPAREL RETAILERS
The Central & Northwest Ohio Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & Northwest Ohio Cluster audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.01% | 2.33x |
| Carhartt | 0.34% | 2.22x |
| Chicos | 0.02% | 1.52x |
| Gymboree | 0.01% | 1.47x |
| Victoria's Secret | 0.04% | 1.38x |
| Jos A. Bank Clothiers | 0.01% | 1.31x |
| Buckle | 0.02% | 1.30x |
| Talbots | 0.01% | 1.25x |
| Journeys | 0.02% | 1.19x |
| H&M | 0.01% | 1.07x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Location attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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WEBSITES
The Central & Northwest Ohio Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & Northwest Ohio Cluster audience is toledo.com.
| Website | Composition | Index |
| toledo.com | 1.52% | 80.81x |
| myfox28columbus.com | 9.27% | 74.58x |
| peakofohio.com | 1.20% | 73.82x |
| sent-trib.com | 1.78% | 73.34x |
| advertiser-tribune.com | 2.34% | 71.25x |
| bucyrustelegraphforum.com | 1.39% | 70.13x |
| limaohio.com | 2.17% | 69.65x |
| crescent-news.com | 1.90% | 66.83x |
| snyderfuneralhomes.com | 1.47% | 66.82x |
| hollywoodcasinotoledo.com | 1.15% | 65.90x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Web attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & Northwest Ohio Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 14.03% | 40.03x |
| Cincinnati Cluster | 36.02% | 15.75x |
| Cleveland News | 41.38% | 15.26x |
| College Sports | 1.22% | 14.49x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.04% | 13.19x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.05% | 12.14x |
| Local & Travel England - North Midlands | 0.05% | 11.67x |
| West Virginia News | 11.25% | 11.40x |
| Environmental Conservation | 0.06% | 10.98x |
| Right Wing Blogs - Political Activism | 0.21% | 9.62x |
Composition Percentage:
The overlap percentage between the Central & Northwest Ohio Cluster audience and the Content Affinity attribute.
Index: A comparison of the Central & Northwest Ohio Cluster audience to the internet population.
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DEMOGRAPHICS
The Central & Northwest Ohio Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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