Dstillery Audiences

CENTRAL & SOUTH AMERICAN NEWS

Audience Size: 286.6 Thousand Devices

Explore the Central & South American News Audience

Below you'll find more information about the Central & South American News audience, broken down in different categories based on their digital and physical behaviors. These are 286.6 thousand unique devices whose actions qualify for the Central & South American News audience.

Dstillery Crafted Audiences

INTERESTS

The Central & South American News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Central & South American News audience is Readers of Cuban Content.

Interest Composition Index
Readers of Cuban Content 88.56% 44.41x
Readers of Panamanian Content 89.30% 40.81x
Readers of Spanish Content 81.33% 40.69x
Readers of Caribbean Content 89.86% 39.17x
Readers of South American Content 96.79% 38.90x
Readers of Puerto Rican Content 80.51% 37.50x
Readers of Nicaraguan Content 82.10% 37.42x
Readers of El Salvadoran Content 81.33% 36.80x
Readers of Dominican Republic Content 82.13% 36.62x
Readers of Colombian Content 80.37% 35.77x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Interest attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Central & South American News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Central & South American News audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.36% 1.16x
Jos A. Bank Clothiers 0.19% 0.96x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Location attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Central & South American News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Central & South American News audience is el-nacional.com.

Website Composition Index
el-nacional.com 23.70% 941.54x
lapatilla.com 28.82% 798.33x
dolartoday.com 17.35% 678.88x
prensa.com 16.19% 644.28x
cibercuba.com 26.53% 510.92x
todo-mail.com 8.03% 442.89x
informe21.com 11.36% 436.08x
cubanet.org 38.63% 411.09x
elnuevoherald.com 73.40% 351.25x
periodistadigital.com 20.96% 322.48x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Web attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Central & South American News audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 12.68% 168.88x
Peru Media 22.54% 165.03x
Latin American News 44.57% 148.42x
Spain News - Madrid & Seville 45.41% 145.08x
Gossip & Entertainment 41.42% 112.34x
Cuba & Mexico Media 8.56% 110.96x
Latin American Spanish Language News 23.45% 95.16x
Spanish Health & Wellness 35.33% 91.84x
Mexico Cluster 49.19% 79.29x
Spain News 56.50% 69.49x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Content Affinity attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Central & South American News audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male