Explore the Central & South American News Audience
Below you'll find more information about the Central & South American News audience, broken down in different categories based on their digital and physical behaviors. These are 43.8 thousand unique devices whose actions qualify for the Central & South American News audience.
INTERESTS
The Central & South American News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & South American News audience is Readers of Mexican Content.
| Interest | Composition | Index |
| Readers of Mexican Content | 85.71% | 40.98x |
| Readers of Hispanic Content | 84.96% | 34.61x |
| Readers of Puerto Rican Content | 92.86% | 34.53x |
| Readers of Cuban Content | 94.74% | 34.22x |
| Readers of South American Content | 95.11% | 33.39x |
| Mexico Trip Planners | 73.68% | 31.36x |
| Readers of Argentinian Content | 93.98% | 30.40x |
| Readers of Costa Rican Content | 89.47% | 28.76x |
| Israel Trip Planners | 77.82% | 26.18x |
| United Nations Donors | 35.34% | 26.16x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Interest attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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APPAREL RETAILERS
The Central & South American News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & South American News audience is White House Black Market.
| Location | Composition | Index |
| White House Black Market | 0.09% | 3.83x |
| Mens Wearhouse | 0.08% | 3.67x |
| LOFT | 0.04% | 2.61x |
| Old Navy | 0.08% | 2.56x |
| Dressbarn | 0.04% | 2.43x |
| Express | 0.07% | 2.09x |
| Lululemon | 0.01% | 1.85x |
| J. Crew | 0.02% | 1.84x |
| Victoria's Secret | 0.03% | 1.84x |
| Gymboree | 0.05% | 1.60x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Location attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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WEBSITES
The Central & South American News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & South American News audience is eldiariony.com.
| Website | Composition | Index |
| eldiariony.com | 65.08% | 319.82x |
| clarin.com | 60.16% | 298.97x |
| laopinion.com | 59.58% | 286.15x |
| infobae.com | 71.51% | 254.86x |
| semana.com | 53.40% | 246.30x |
| peopleenespanol.com | 62.03% | 181.53x |
| primerahora.com | 36.70% | 165.35x |
| telemundo.com | 58.54% | 162.47x |
| elnuevodia.com | 44.13% | 157.77x |
| desafiomundial.com | 25.63% | 128.19x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Web attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & South American News audience is Peru Media.
| Content Affinity | Composition | Index |
| Peru Media | 35.99% | 509.43x |
| Spanish Health & Wellness | 12.23% | 272.92x |
| Gossip & Entertainment | 55.42% | 261.99x |
| Sports - Climbing, Non-traditional | 52.17% | 228.27x |
| Spain News - Madrid & Seville | 70.20% | 224.55x |
| Golf & Boats | 0.47% | 204.22x |
| Sports - Skiing, Snowboarding | 0.64% | 184.82x |
| Mexico Cluster | 60.53% | 160.84x |
| Latin American News | 81.89% | 153.58x |
| Latin American Spanish Language News | 54.95% | 141.75x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Content Affinity attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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DEMOGRAPHICS
The Central & South American News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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