Dstillery Audiences

CENTRAL & SOUTH AMERICAN NEWS

Audience Size: 129.3 Thousand Devices

Explore the Central & South American News Audience

Below you'll find more information about the Central & South American News audience, broken down in different categories based on their digital and physical behaviors. These are 129.3 thousand unique devices whose actions qualify for the Central & South American News audience.

Dstillery Crafted Audiences

INTERESTS

The Central & South American News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Central & South American News audience is Readers of Hispanic Content.

Interest Composition Index
Readers of Hispanic Content 76.54% 37.61x
Readers of Spanish Content 89.14% 37.09x
Readers of Russian Content 70.24% 34.74x
Readers of Argentinian Content 94.93% 34.56x
Israel Trip Planners 80.52% 30.73x
Readers of Costa Rican Content 89.57% 27.58x
Readers of South American Content 97.18% 27.42x
Readers of Puerto Rican Content 90.59% 27.27x
Readers of Honduran Content 88.34% 27.04x
Readers of Caribbean Content 91.38% 26.67x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Interest attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Central & South American News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Central & South American News audience is Express.

Location Composition Index
Express 0.04% 4.34x
White House Black Market 0.03% 3.99x
Zumiez 0.02% 3.35x
Aeropostale 0.02% 2.92x
Gap 0.01% 2.45x
LOFT 0.01% 2.41x
Victoria's Secret 0.03% 2.26x
The Childrens Place 0.02% 2.12x
Journeys 0.02% 1.83x
Buckle 0.01% 1.80x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Location attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Central & South American News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Central & South American News audience is lapatilla.com.

Website Composition Index
lapatilla.com 43.91% 812.15x
diariolasamericas.com 31.39% 791.82x
diariogol.com 37.70% 732.29x
elnacional.com 43.26% 594.14x
telesurtv.net 21.66% 535.89x
laverdadnoticias.com 20.77% 529.29x
merca20.com 21.25% 526.39x
mibolsillo.com 24.61% 524.48x
nuevamujer.com 24.20% 524.47x
elperiodico.com 36.79% 508.30x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Web attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Central & South American News audience is Cuba & Mexico Media.

Content Affinity Composition Index
Cuba & Mexico Media 6.17% 323.84x
Peru Media 51.32% 320.16x
Spanish Health & Wellness 29.58% 273.83x
Spanish Lifestyle & Health 19.72% 235.94x
Golf & Boats 0.47% 204.22x
Gossip & Entertainment 63.47% 197.93x
Sports - Skiing, Snowboarding 0.64% 184.82x
Spain News - Madrid & Seville 76.93% 170.21x
Latin American Spanish Language News 64.87% 141.33x
Latin American News 78.69% 134.28x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Content Affinity attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Central & South American News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male