Explore the Central & South American News Audience
Below you'll find more information about the Central & South American News audience, broken down in different categories based on their digital and physical behaviors. These are 256.4 thousand unique devices whose actions qualify for the Central & South American News audience.
INTERESTS
The Central & South American News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Central & South American News audience is Readers of Spanish Content.
| Interest | Composition | Index |
| Readers of Spanish Content | 77.84% | 36.05x |
| Readers of South American Content | 95.15% | 35.69x |
| Readers of Cuban Content | 84.99% | 35.02x |
| Readers of Panamanian Content | 89.77% | 33.50x |
| Readers of Caribbean Content | 86.83% | 31.13x |
| Readers of Puerto Rican Content | 76.16% | 30.44x |
| Readers of Nicaraguan Content | 81.11% | 29.81x |
| Readers of Costa Rican Content | 70.37% | 29.53x |
| Readers of Colombian Content | 82.36% | 28.72x |
| Readers of El Salvadoran Content | 79.44% | 28.21x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Interest attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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APPAREL RETAILERS
The Central & South American News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Central & South American News audience is Express.
| Location | Composition | Index |
| Express | 0.05% | 2.22x |
| The Childrens Place | 0.09% | 2.18x |
| Coach | 0.09% | 2.04x |
| Banana Republic | 0.06% | 1.97x |
| Dressbarn | 0.07% | 1.93x |
| Zara | 0.04% | 1.76x |
| Gap | 0.12% | 1.58x |
| Journeys | 0.03% | 1.56x |
| Brooks Brothers | 0.04% | 1.55x |
| Aeropostale | 0.04% | 1.54x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Location attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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WEBSITES
The Central & South American News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Central & South American News audience is lapatilla.com.
| Website | Composition | Index |
| lapatilla.com | 39.29% | 1131.14x |
| dolartoday.com | 23.20% | 782.56x |
| prensa.com | 15.37% | 749.55x |
| cubanet.org | 31.20% | 569.33x |
| informe21.com | 10.96% | 500.72x |
| quien.com | 9.42% | 431.24x |
| elnuevoherald.com | 67.00% | 406.09x |
| elcomercio.com | 12.95% | 383.49x |
| colombia.com | 12.41% | 380.93x |
| elperiodico.com | 7.54% | 374.70x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Web attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Central & South American News audience is Spanish Lifestyle & Health.
| Content Affinity | Composition | Index |
| Spanish Lifestyle & Health | 16.81% | 193.30x |
| Peru Media | 21.75% | 177.50x |
| Spain News - Madrid & Seville | 36.82% | 170.12x |
| Latin American News | 31.79% | 160.04x |
| Gossip & Entertainment | 38.61% | 137.40x |
| Cuba & Mexico Media | 12.69% | 113.45x |
| Spanish Health & Wellness | 42.74% | 97.42x |
| Latin American Spanish Language News | 17.53% | 96.65x |
| Mexico Cluster | 38.88% | 92.48x |
| Spain News | 53.38% | 82.13x |
Composition Percentage:
The overlap percentage between the Central & South American News audience and the Content Affinity attribute.
Index: A comparison of the Central & South American News audience to the internet population.
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DEMOGRAPHICS
The Central & South American News audience resonates most for the following age and income brackets.
Age
35-44
Income
$25,000-$49,999
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