Dstillery Audiences

CENTRAL & SOUTH AMERICAN NEWS

Audience Size: 416.2 Thousand Devices

Explore the Central & South American News Audience

Below you'll find more information about the Central & South American News audience, broken down in different categories based on their digital and physical behaviors. These are 416.2 thousand unique devices whose actions qualify for the Central & South American News audience.

Dstillery Crafted Audiences

INTERESTS

The Central & South American News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Central & South American News audience is Readers of Cuban Content.

Interest Composition Index
Readers of Cuban Content 93.36% 33.95x
Readers of Spanish Content 92.40% 30.45x
Readers of Hispanic Content 78.16% 29.70x
Readers of Russian Content 68.70% 28.01x
Readers of Honduran Content 91.59% 27.84x
Readers of Caribbean Content 92.96% 27.75x
Readers of South American Content 97.00% 27.49x
Readers of Panamanian Content 92.95% 27.19x
Readers of Puerto Rican Content 92.54% 26.96x
Readers of Costa Rican Content 88.89% 26.70x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Interest attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Central & South American News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Central & South American News audience is Express Outlets.

Location Composition Index
Express Outlets 0.02% 4.13x
Hugo Boss 0.05% 2.87x
Ralph Lauren 0.02% 2.69x
Gap 0.13% 2.68x
Gymboree 0.07% 2.42x
Zara 0.03% 2.31x
Banana Republic 0.10% 2.18x
Aeropostale 0.08% 2.11x
Club Monaco 0.01% 2.08x
Hollister 0.06% 2.08x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Location attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Central & South American News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Central & South American News audience is laiguana.tv.

Website Composition Index
laiguana.tv 7.28% 540.97x
miamidiario.com 22.90% 527.93x
globovision.com 7.16% 507.01x
midiario.com 6.35% 495.35x
eluniversal.com 6.29% 490.49x
noticias24.com 7.14% 476.89x
elcooperante.com 5.55% 454.78x
elpitazo.net 7.04% 449.10x
venezuelaaldia.com 8.58% 449.01x
cibercuba.com 21.29% 448.79x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Web attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Central & South American News audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.47% 204.22x
Sports - Skiing, Snowboarding 0.64% 184.82x
Peru Media 36.07% 155.10x
Spanish Lifestyle & Health 15.85% 130.83x
Latin American News 66.29% 128.57x
Spain News - Madrid & Seville 71.35% 123.79x
Gossip & Entertainment 65.97% 119.59x
Cuba & Mexico Media 5.02% 91.16x
Latin American Spanish Language News 51.69% 89.94x
Spanish Health & Wellness 33.62% 84.56x
Composition Percentage: The overlap percentage between the Central & South American News audience and the Content Affinity attribute.
Index: A comparison of the Central & South American News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Central & South American News audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male