Dstillery Audiences

CHAT ROOMS

Audience Size: 34.7 Thousand Devices

Explore the Chat Rooms Audience

Below you'll find more information about the Chat Rooms audience, broken down in different categories based on their digital and physical behaviors. These are 34.7 thousand unique devices whose actions qualify for the Chat Rooms audience.

Dstillery Crafted Audiences

INTERESTS

The Chat Rooms audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chat Rooms audience is Casual Dining Restaurant Researchers.

Interest Composition Index
Casual Dining Restaurant Researchers 30.84% 12.85x
Big Box Shoppers 30.61% 12.79x
Generic Prescription Drug Shoppers 28.86% 12.55x
Budget Grocery Shoppers 24.83% 11.38x
Flower & Gift Basket Shoppers 26.41% 11.37x
Discount Big Box Shoppers 25.26% 11.04x
Auto Insurance Shoppers 23.53% 11.01x
Restaurant Menu Researchers 24.60% 10.91x
TV Game Show Fans 25.09% 10.87x
First Aid Researchers 24.02% 10.71x
Composition Percentage: The overlap percentage between the Chat Rooms audience and the Interest attribute.
Index: A comparison of the Chat Rooms audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chat Rooms audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chat Rooms audience is American Apparel.

Location Composition Index
American Apparel 0.09% 4.90x
Dressbarn 0.12% 4.76x
Topshop 0.06% 2.90x
Hugo Boss 0.06% 2.74x
J. Crew 0.09% 2.64x
American Eagle Outfitters 0.09% 2.23x
Free People 0.03% 1.97x
Zara 0.03% 1.87x
Armani 0.03% 1.83x
Zumiez 0.09% 1.74x
Composition Percentage: The overlap percentage between the Chat Rooms audience and the Location attribute.
Index: A comparison of the Chat Rooms audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chat Rooms audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chat Rooms audience is accessify.com.

Website Composition Index
accessify.com 66.79% 442.22x
dnsrsearch.com 53.55% 91.58x
findglocal.com 4.66% 31.74x
stantondaily.com 5.44% 30.24x
thebrofessional.net 4.20% 27.30x
mystore411.com 4.47% 26.61x
tworeddots.com 4.25% 26.54x
thebuzztube.com 4.20% 26.33x
mutually.com 4.20% 25.82x
goodrx.com 4.21% 25.53x
Composition Percentage: The overlap percentage between the Chat Rooms audience and the Web attribute.
Index: A comparison of the Chat Rooms audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chat Rooms audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 0.69% 38.01x
Discount Shopping 3.91% 29.11x
Instagram Management 0.58% 25.76x
Alternative Movie Streaming 0.92% 21.93x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 4.83% 21.86x
Survival Guides 0.32% 21.40x
Humor & Entertainment 1.41% 21.35x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.46% 20.68x
Roleplay & Fantasy Games 0.66% 17.26x
Alternative Streaming Services 0.26% 16.88x
Composition Percentage: The overlap percentage between the Chat Rooms audience and the Content Affinity attribute.
Index: A comparison of the Chat Rooms audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chat Rooms audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male