Dstillery Audiences

CHEERLEADING

Audience Size: 223.4 Thousand Devices

Explore the Cheerleading Audience

Below you'll find more information about the Cheerleading audience, broken down in different categories based on their digital and physical behaviors. These are 223.4 thousand unique devices whose actions qualify for the Cheerleading audience.

Dstillery Crafted Audiences

INTERESTS

The Cheerleading audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cheerleading audience is Dance Clothing Shoppers.

Interest Composition Index
Dance Clothing Shoppers 63.40% 22.78x
Patriotic Party Decoration Shoppers 53.64% 21.77x
Kids Clothing Shoppers 48.45% 21.75x
Photo Memory Makers 41.66% 16.58x
Parents with Kids 34.12% 16.52x
Candy Shoppers 39.63% 16.40x
Womens Fashion Brands Shoppers 43.33% 15.49x
Sweet Tooths 40.45% 15.32x
Involved Parents 33.62% 14.64x
Day Care Users 38.01% 14.44x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Interest attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cheerleading audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cheerleading audience is Old Navy.

Location Composition Index
Old Navy 0.08% 1.55x
Victoria's Secret 0.09% 1.54x
Lane Bryant 0.04% 1.27x
American Eagle Outfitters 0.05% 1.24x
Carhartt 0.20% 1.15x
Talbots 0.04% 1.05x
The Childrens Place 0.04% 1.02x
Lululemon 0.04% 1.02x
Banana Republic 0.03% 0.98x
Aeropostale 0.02% 0.98x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Location attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cheerleading audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cheerleading audience is thehairbowcompany.com.

Website Composition Index
thehairbowcompany.com 12.33% 484.37x
mud-pie.com 20.39% 350.28x
dancewearsolutions.com 28.64% 254.97x
frenchtoast.com 8.00% 249.61x
chasing-fireflies.com 38.59% 216.24x
proworldinc.com 4.77% 207.99x
silhouetteschoolblog.com 12.73% 206.05x
uscutter.com 6.26% 170.76x
leapoffaithcrafting.com 2.70% 116.31x
t-shirtforums.com 5.12% 112.06x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Web attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cheerleading audience is Unique & Personalized Fashion.

Content Affinity Composition Index
Unique & Personalized Fashion 11.65% 43.49x
Toys Shopping 18.48% 40.54x
Costumes 3.25% 37.58x
Parenting & Children's Activities 13.17% 35.03x
Custom Printing 13.17% 31.20x
Arts & Crafts 1.55% 26.11x
Party Suppliers 21.27% 25.76x
Tattoos & Costumes 1.14% 25.63x
Higher-End Fashion Brands 4.77% 25.31x
Custom Gifts 7.08% 25.11x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Content Affinity attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cheerleading audience resonates most for the following age and income brackets.
Age
25-34
Income
$25,000-$49,999