Dstillery Audiences

CHEERLEADING

Audience Size: 221.6 Thousand Devices

Explore the Cheerleading Audience

Below you'll find more information about the Cheerleading audience, broken down in different categories based on their digital and physical behaviors. These are 221.6 thousand unique devices whose actions qualify for the Cheerleading audience.

Dstillery Crafted Audiences

INTERESTS

The Cheerleading audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cheerleading audience is Dance Clothing Shoppers.

Interest Composition Index
Dance Clothing Shoppers 61.63% 24.35x
Patriotic Party Decoration Shoppers 53.98% 23.16x
Kids Clothing Shoppers 49.13% 21.79x
Photo Memory Makers 41.92% 17.93x
Parents with Kids 35.63% 17.63x
Candy Shoppers 40.03% 17.33x
Womens Fashion Brands Shoppers 45.20% 16.81x
Sweet Tooths 40.42% 16.47x
Personalized Gift Shoppers 37.76% 16.15x
Apartment Furniture Shoppers 29.28% 15.70x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Interest attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cheerleading audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cheerleading audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.04% 1.45x
Journeys 0.04% 1.45x
Old Navy 0.08% 1.40x
Brooks Brothers 0.04% 1.27x
The North Face 0.03% 1.25x
LOFT 0.05% 1.16x
Carhartt 0.26% 1.13x
Chicos 0.05% 1.04x
Ann Taylor 0.19% 1.02x
Dressbarn 0.04% 0.99x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Location attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cheerleading audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cheerleading audience is thehairbowcompany.com.

Website Composition Index
thehairbowcompany.com 11.64% 509.19x
mud-pie.com 21.34% 327.94x
giftshappenhere.com 6.63% 279.78x
frenchtoast.com 7.48% 272.51x
chasing-fireflies.com 37.62% 258.61x
dancewearsolutions.com 27.81% 238.28x
proworldinc.com 4.86% 203.86x
silhouetteschoolblog.com 13.62% 199.82x
uscutter.com 6.00% 167.00x
svgandme.com 3.78% 163.75x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Web attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cheerleading audience is Unique & Personalized Fashion.

Content Affinity Composition Index
Unique & Personalized Fashion 12.15% 45.42x
Costumes 3.29% 42.16x
Toys Shopping 19.75% 41.85x
Parenting & Children's Activities 13.97% 38.25x
Tattoos & Costumes 1.09% 33.41x
Custom Printing 13.19% 32.23x
Higher-End Fashion Brands 4.56% 27.76x
Party Suppliers 21.63% 26.63x
Arts & Crafts 1.54% 25.83x
Bridal Fashion 4.20% 25.10x
Composition Percentage: The overlap percentage between the Cheerleading audience and the Content Affinity attribute.
Index: A comparison of the Cheerleading audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cheerleading audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female