Dstillery Audiences

CHEMICALS

Audience Size: 71.3 Thousand Devices

Explore the Chemicals Audience

Below you'll find more information about the Chemicals audience, broken down in different categories based on their digital and physical behaviors. These are 71.3 thousand unique devices whose actions qualify for the Chemicals audience.

Dstillery Crafted Audiences

INTERESTS

The Chemicals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chemicals audience is Civil Engineers.

Interest Composition Index
Civil Engineers 67.40% 28.09x
Enterprise Field Services Researchers 49.09% 22.76x
Executive Travelers 0.05% 21.65x
Venture Capitalists 36.92% 19.17x
Medical Technology News Readers 38.87% 18.60x
Dairy Industry New Readers 38.93% 17.70x
Insurance Professionals 34.43% 16.84x
GIS Users 31.93% 16.55x
Market Intelligence Researchers 35.16% 16.29x
Business Book Readers 31.51% 15.53x
Composition Percentage: The overlap percentage between the Chemicals audience and the Interest attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chemicals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chemicals audience is Carhartt.

Location Composition Index
Carhartt 0.01% 7.36x
Lorna Jane 0.01% 6.02x
Express Outlets 0.02% 5.44x
Joe's Jeans 0.01% 4.23x
Club Monaco 0.06% 4.05x
Calvin Klein 0.01% 3.78x
Ralph Lauren 0.04% 2.82x
LL Bean 0.01% 2.79x
Talbots 0.12% 2.76x
Saint Laurent Paris 0.01% 2.69x
Composition Percentage: The overlap percentage between the Chemicals audience and the Location attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chemicals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chemicals audience is coleparmer.com.

Website Composition Index
coleparmer.com 15.81% 146.91x
acs.org 26.94% 108.03x
asme.org 11.57% 105.98x
globalspec.com 12.41% 103.85x
te.com 6.75% 80.51x
engineeringtoolbox.com 27.92% 77.81x
graco.com 5.62% 74.12x
engineering.com 8.55% 72.84x
lenntech.com 8.28% 72.77x
nfpa.org 8.38% 63.36x
Composition Percentage: The overlap percentage between the Chemicals audience and the Web attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chemicals audience is Assorted Topics (Viral Media, Paid Traffic).

Content Affinity Composition Index
Assorted Topics (Viral Media, Paid Traffic) 2.15% 715.45x
Paper & Packaging 6.93% 189.49x
Decoration & Fabric 0.72% 185.72x
Health & Safety Compliance 6.33% 135.77x
Engineering 29.26% 115.93x
Cosmetics Business 3.04% 97.14x
Shipping & Logistics 4.32% 97.07x
Oil & Energy 20.01% 94.75x
General Interest 1.76% 94.05x
Medical Supplies and Information 24.70% 80.31x
Composition Percentage: The overlap percentage between the Chemicals audience and the Content Affinity attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chemicals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male