Dstillery Audiences

CHEMICALS

Audience Size: 105.1 Thousand Devices

Explore the Chemicals Audience

Below you'll find more information about the Chemicals audience, broken down in different categories based on their digital and physical behaviors. These are 105.1 thousand unique devices whose actions qualify for the Chemicals audience.

Dstillery Crafted Audiences

INTERESTS

The Chemicals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chemicals audience is Civil Engineers.

Interest Composition Index
Civil Engineers 63.94% 26.63x
Enterprise Field Services Researchers 44.06% 19.32x
Market Intelligence Researchers 27.38% 15.18x
Venture Capitalists 35.31% 14.64x
Truck Drivers 30.13% 14.59x
Contractors & Construction Professionals 28.07% 14.54x
Executive Travelers 38.57% 14.08x
Building Service Contractors 33.92% 13.81x
Foreman and Construction Managers 32.29% 13.73x
Supply Chain Professionals 33.65% 13.64x
Composition Percentage: The overlap percentage between the Chemicals audience and the Interest attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chemicals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chemicals audience is Carhartt.

Location Composition Index
Carhartt 0.07% 0.75x
Composition Percentage: The overlap percentage between the Chemicals audience and the Location attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chemicals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chemicals audience is dow.com.

Website Composition Index
dow.com 36.88% 713.12x
coleparmer.com 14.34% 177.05x
thomasnet.com 9.68% 148.94x
globalspec.com 12.08% 130.83x
asme.org 12.02% 124.69x
sigmaaldrich.com 15.99% 117.85x
acs.org 26.60% 113.27x
rockwellautomation.com 5.88% 92.02x
engineeringtoolbox.com 26.66% 89.77x
spglobal.com 4.26% 84.05x
Composition Percentage: The overlap percentage between the Chemicals audience and the Web attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chemicals audience is Paper & Packaging.

Content Affinity Composition Index
Paper & Packaging 11.33% 141.00x
Health & Safety Compliance 11.74% 110.29x
Oil & Energy 20.64% 98.06x
Cosmetics Business 5.69% 92.90x
Engineering 34.63% 76.94x
Shipping & Logistics 4.92% 68.88x
Machines & Industrial Supplies 22.17% 63.16x
Medical Supplies and Information 28.53% 56.29x
Design Software 20.21% 39.12x
Assorted Topics #11735 (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 12.27% 37.86x
Composition Percentage: The overlap percentage between the Chemicals audience and the Content Affinity attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chemicals audience resonates most for the following age and income brackets.
Age
25-34
Income
$100,000-$149,999