Dstillery Audiences

CHEMICALS

Audience Size: 68.1 Thousand Devices

Explore the Chemicals Audience

Below you'll find more information about the Chemicals audience, broken down in different categories based on their digital and physical behaviors. These are 68.1 thousand unique devices whose actions qualify for the Chemicals audience.

Dstillery Crafted Audiences

INTERESTS

The Chemicals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chemicals audience is Civil Engineers.

Interest Composition Index
Civil Engineers 76.06% 25.79x
Enterprise Field Services Researchers 50.44% 18.47x
Medical Technology News Readers 45.51% 18.34x
Dairy Industry New Readers 47.29% 18.05x
Farm Finance Researchers 41.21% 15.71x
Venture Capitalists 42.16% 15.38x
Building Service Contractors 38.24% 15.28x
Business Book Readers 34.55% 14.91x
Insurance Professionals 38.02% 14.77x
Agriculture and Climate Advocates 39.48% 14.42x
Composition Percentage: The overlap percentage between the Chemicals audience and the Interest attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chemicals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chemicals audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.09% 3.66x
H&M 0.06% 2.96x
Talbots 0.03% 2.59x
Urban Outfitters 0.03% 2.35x
Hollister 0.04% 2.20x
Coach 0.03% 2.07x
LOFT 0.04% 1.91x
Madewell 0.01% 1.88x
Kate Spade 0.01% 1.85x
REI 0.01% 1.83x
Composition Percentage: The overlap percentage between the Chemicals audience and the Location attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chemicals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chemicals audience is coleparmer.com.

Website Composition Index
coleparmer.com 16.97% 183.24x
globalspec.com 12.57% 128.22x
sigmaaldrich.com 12.41% 109.67x
acs.org 30.79% 107.80x
engineeringtoolbox.com 31.31% 89.11x
te.com 6.62% 88.80x
lenntech.com 7.68% 82.20x
scitation.org 9.37% 77.36x
engineering.com 8.22% 66.39x
digikey.com 6.28% 64.65x
Composition Percentage: The overlap percentage between the Chemicals audience and the Web attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chemicals audience is Paper & Packaging.

Content Affinity Composition Index
Paper & Packaging 7.17% 203.25x
Cosmetics Business 4.20% 139.31x
Health & Safety Compliance 9.01% 136.70x
Engineering 32.78% 100.87x
Shipping & Logistics 4.27% 100.67x
General Interest 1.35% 92.43x
Oil & Energy 16.53% 91.30x
Machines & Industrial Supplies 18.80% 77.78x
Medical Supplies and Information 26.53% 74.39x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 8.24% 47.76x
Composition Percentage: The overlap percentage between the Chemicals audience and the Content Affinity attribute.
Index: A comparison of the Chemicals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chemicals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male