Dstillery Audiences

CHILD DEVELOPMENT

Audience Size: 1.2 Million Devices

Explore the Child Development Audience

Below you'll find more information about the Child Development audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Child Development audience.

Dstillery Crafted Audiences

INTERESTS

The Child Development audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Child Development audience is Teaching Resources Researchers.

Interest Composition Index
Teaching Resources Researchers 48.19% 24.08x
Food Allergies Researchers 39.96% 23.55x
Pediatricians 43.15% 22.88x
Parents with Kids 39.61% 22.84x
Mature Parents 32.42% 22.13x
Senior Caregivers 39.66% 20.74x
Involved Parents 38.72% 20.49x
Doctors 37.68% 19.66x
New & Expecting Parents 33.26% 19.34x
Foot Pain Sufferers 28.00% 19.16x
Composition Percentage: The overlap percentage between the Child Development audience and the Interest attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Child Development audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Child Development audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.31x
LL Bean 0.01% 1.30x
Jos A. Bank Clothiers 0.39% 1.24x
White House Black Market 0.27% 1.19x
Eddie Bauer 0.03% 1.19x
The North Face 0.03% 1.19x
Mens Wearhouse 0.60% 1.18x
Chicos 0.08% 1.17x
Club Monaco 0.02% 1.15x
Ralph Lauren 0.02% 1.14x
Composition Percentage: The overlap percentage between the Child Development audience and the Location attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Web Insights

WEBSITES

The Child Development audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Child Development audience is speakingofspeech.com.

Website Composition Index
speakingofspeech.com 1.60% 190.83x
speechpathology.com 1.29% 180.96x
superduperinc.com 1.97% 170.53x
playingwithwords365.com 1.98% 166.83x
chadd.org 2.47% 153.39x
autismsupportnetwork.com 2.02% 151.02x
friendshipcircle.org 6.62% 147.54x
parentingscience.com 7.55% 147.03x
additudemag.com 1.98% 141.66x
empoweringparents.com 2.00% 140.00x
Composition Percentage: The overlap percentage between the Child Development audience and the Web attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Child Development audience is Children's Health.

Content Affinity Composition Index
Children's Health 7.26% 36.88x
Homeschooling 1.09% 30.35x
Psychology & Social Work 3.70% 26.89x
Parenting & Children's Activities 7.16% 25.20x
New Parents 27.88% 24.46x
Parenting Blogs 3.02% 21.17x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 1.21% 21.08x
Youth Educational Resources 2.40% 20.23x
Online Learning 0.33% 19.70x
Toys Shopping 6.70% 19.62x
Composition Percentage: The overlap percentage between the Child Development audience and the Content Affinity attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Child Development audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female