Dstillery Audiences

CHILD DEVELOPMENT

Audience Size: 1.6 Million Devices

Explore the Child Development Audience

Below you'll find more information about the Child Development audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Child Development audience.

Dstillery Crafted Audiences

INTERESTS

The Child Development audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Child Development audience is Food Allergies Researchers.

Interest Composition Index
Food Allergies Researchers 36.88% 17.56x
Parents with Kids 34.88% 17.06x
Pediatricians 42.83% 16.41x
Senior Caregivers 41.92% 15.27x
Doctors 36.11% 14.56x
Involved Parents 35.18% 14.37x
Hands-On Parents 33.14% 13.94x
Sleep Disorder Researchers 36.45% 13.72x
Day Care Users 34.99% 13.59x
Pregnancy Resources Researchers 32.53% 13.26x
Composition Percentage: The overlap percentage between the Child Development audience and the Interest attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Child Development audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Child Development audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.69x
Ralph Lauren 0.01% 1.46x
Intermix 0.01% 1.42x
Ann Taylor 0.02% 1.36x
Dressbarn 0.04% 1.20x
Patagonia 0.01% 1.17x
Zara 0.02% 1.12x
J. Crew 0.03% 1.12x
Abercrombie & Fitch 0.02% 1.10x
Free People 0.02% 1.09x
Composition Percentage: The overlap percentage between the Child Development audience and the Location attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Web Insights

WEBSITES

The Child Development audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Child Development audience is speakingofspeech.com.

Website Composition Index
speakingofspeech.com 1.76% 184.09x
superduperinc.com 2.04% 172.60x
parentcenterhub.org 1.51% 168.61x
speechpathology.com 2.09% 165.97x
playingwithwords365.com 2.13% 161.20x
autismsupportnetwork.com 2.10% 155.64x
additudemag.com 3.06% 142.92x
home-speech-home.com 4.20% 140.88x
asha.org 5.10% 140.38x
childdevelopmentinfo.com 7.56% 139.89x
Composition Percentage: The overlap percentage between the Child Development audience and the Web attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Child Development audience is Children's Health.

Content Affinity Composition Index
Children's Health 8.77% 33.52x
Homeschooling 1.06% 25.28x
Psychology & Social Work 4.11% 23.29x
New Parents 26.01% 21.23x
Assorted Topics #11554 (Children'S Activities, Outdoor Play, Viral Media) 1.52% 19.88x
Parenting Blogs 2.81% 19.52x
Parenting & Children's Activities 7.28% 19.45x
Online Learning 0.41% 17.93x
School Curriculum 9.67% 17.37x
Arthritis & Bones 6.46% 16.42x
Composition Percentage: The overlap percentage between the Child Development audience and the Content Affinity attribute.
Index: A comparison of the Child Development audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Child Development audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female