Dstillery Audiences

CHILDREN'S HEALTH

Audience Size: 256.8 Thousand Devices

Explore the Children's Health Audience

Below you'll find more information about the Children's Health audience, broken down in different categories based on their digital and physical behaviors. These are 256.8 thousand unique devices whose actions qualify for the Children's Health audience.

Dstillery Crafted Audiences

INTERESTS

The Children's Health audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Children's Health audience is Teaching Resources Researchers.

Interest Composition Index
Teaching Resources Researchers 74.24% 25.39x
Teachers 62.37% 23.18x
Involved Parents 58.85% 22.47x
School Supply Shoppers 59.28% 19.41x
Recreational Sports Participants 47.13% 19.01x
College Professors 48.22% 18.30x
Working Parents 45.76% 18.19x
Homeschooling Parents 52.45% 18.12x
Parents with Kids 43.46% 18.10x
PBS Enthusiasts 45.99% 17.19x
Composition Percentage: The overlap percentage between the Children's Health audience and the Interest attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Children's Health audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Children's Health audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.02% 7.19x
The North Face 0.03% 2.66x
Club Monaco 0.02% 2.45x
American Apparel 0.03% 1.89x
Brooks Brothers 0.03% 1.83x
Johnston and Murphy 0.02% 1.54x
Buckle 0.05% 1.53x
Urban Outfitters 0.03% 1.50x
American Eagle Outfitters 0.05% 1.49x
Forever 21 0.04% 1.39x
Composition Percentage: The overlap percentage between the Children's Health audience and the Location attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Web Insights

WEBSITES

The Children's Health audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Children's Health audience is rtinetwork.org.

Website Composition Index
rtinetwork.org 14.16% 501.45x
wrightslaw.com 11.04% 451.19x
ldonline.org 22.98% 374.73x
education.com 25.65% 262.64x
readnaturally.com 4.06% 204.05x
cast.org 4.64% 200.25x
adlit.org 4.45% 184.38x
colorincolorado.org 5.79% 167.24x
responsiveclassroom.org 3.44% 166.58x
amle.org 4.02% 154.55x
Composition Percentage: The overlap percentage between the Children's Health audience and the Web attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Children's Health audience is School Curriculum.

Content Affinity Composition Index
School Curriculum 32.81% 63.60x
Youth Educational Resources 9.47% 53.40x
Online Learning 0.53% 49.38x
Homeschooling 1.32% 48.44x
K-12 Teacher Resources 47.56% 44.28x
Child Development 26.69% 37.97x
Teaching Abroad 0.45% 37.69x
Children's Learning Tools 19.11% 37.39x
Math Education 32.79% 34.67x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 1.83% 34.00x
Composition Percentage: The overlap percentage between the Children's Health audience and the Content Affinity attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Children's Health audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female