Dstillery Audiences

CHILDREN'S HEALTH

Audience Size: 39.2 Thousand Devices

Explore the Children's Health Audience

Below you'll find more information about the Children's Health audience, broken down in different categories based on their digital and physical behaviors. These are 39.2 thousand unique devices whose actions qualify for the Children's Health audience.

Dstillery Crafted Audiences

INTERESTS

The Children's Health audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Children's Health audience is K12 Education Resource Researchers.

Interest Composition Index
K12 Education Resource Researchers 74.62% 28.55x
Involved Parents 62.80% 28.31x
Teachers 58.86% 28.30x
Working Parents 55.80% 27.45x
Teaching Resources Researchers 75.05% 26.84x
Recreational Sports Participants 57.33% 24.80x
Homeschooling Parents 54.92% 22.45x
Parents with Kids 43.11% 21.96x
Online Education Resource Researchers 48.80% 20.35x
Job Seekers 35.01% 19.50x
Composition Percentage: The overlap percentage between the Children's Health audience and the Interest attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Children's Health audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Children's Health audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.95x
Talbots 0.01% 1.83x
Johnston and Murphy 0.02% 1.54x
Journeys 0.02% 1.51x
Maurices 0.02% 1.24x
Old Navy 0.02% 1.15x
Zara 0.01% 1.08x
Carhartt 0.07% 1.05x
Composition Percentage: The overlap percentage between the Children's Health audience and the Location attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Web Insights

WEBSITES

The Children's Health audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Children's Health audience is childcarecenter.us.

Website Composition Index
childcarecenter.us 51.71% 296.37x
schooldigger.com 63.28% 241.41x
readingrockets.org 20.50% 95.34x
teachervision.com 10.91% 81.36x
publicschoolreview.com 23.53% 80.91x
privateschoolreview.com 13.88% 78.12x
educationworld.com 14.19% 77.81x
sagepub.com 9.49% 59.58x
kidshealth.org 14.46% 57.36x
k12reader.com 11.32% 56.55x
Composition Percentage: The overlap percentage between the Children's Health audience and the Web attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Children's Health audience is School Curriculum.

Content Affinity Composition Index
School Curriculum 22.68% 167.44x
Child Development 12.16% 85.08x
K-12 Teacher Resources 33.29% 80.82x
Science Education & Academia 2.37% 62.14x
University Press 2.14% 47.07x
Math Education 22.09% 45.87x
English as a Second Language 1.73% 45.29x
Children's Learning Tools 10.43% 41.33x
Learning & Development Products 1.73% 35.99x
Historical Information - Museums & Libraries 3.10% 35.85x
Composition Percentage: The overlap percentage between the Children's Health audience and the Content Affinity attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Children's Health audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female