Dstillery Audiences

CHILDREN'S HEALTH

Audience Size: 197.3 Thousand Devices

Explore the Children's Health Audience

Below you'll find more information about the Children's Health audience, broken down in different categories based on their digital and physical behaviors. These are 197.3 thousand unique devices whose actions qualify for the Children's Health audience.

Dstillery Crafted Audiences

INTERESTS

The Children's Health audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Children's Health audience is Teaching Resources Researchers.

Interest Composition Index
Teaching Resources Researchers 76.88% 24.05x
Teachers 66.22% 21.06x
Involved Parents 63.17% 20.95x
Working Parents 49.85% 18.04x
Homeschooling Parents 57.76% 17.97x
School Supply Shoppers 59.81% 17.92x
Recreational Sports Participants 54.31% 17.31x
Parents with Kids 48.37% 17.18x
College Professors 52.26% 17.07x
PBS Enthusiasts 49.81% 16.23x
Composition Percentage: The overlap percentage between the Children's Health audience and the Interest attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Children's Health audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Children's Health audience is Bonobos.

Location Composition Index
Bonobos 0.02% 1.90x
Lululemon 0.07% 1.88x
American Apparel 0.04% 1.78x
Express Outlets 0.01% 1.74x
Ralph Lauren 0.02% 1.70x
Chicos 0.08% 1.64x
Johnston and Murphy 0.02% 1.54x
Urban Outfitters 0.05% 1.49x
Forever 21 0.06% 1.46x
Dressbarn 0.04% 1.43x
Composition Percentage: The overlap percentage between the Children's Health audience and the Location attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Web Insights

WEBSITES

The Children's Health audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Children's Health audience is wrightslaw.com.

Website Composition Index
wrightslaw.com 11.12% 435.17x
ldonline.org 20.06% 434.12x
education.com 24.71% 286.49x
colorincolorado.org 5.68% 176.78x
teachingchannel.org 10.84% 161.47x
busyteacher.org 4.23% 149.38x
teachhub.com 9.12% 144.73x
thecurriculumcorner.com 4.81% 144.12x
readingrockets.org 20.22% 142.99x
edglossary.org 4.99% 141.99x
Composition Percentage: The overlap percentage between the Children's Health audience and the Web attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Children's Health audience is Youth Educational Resources.

Content Affinity Composition Index
Youth Educational Resources 9.07% 77.13x
School Curriculum 32.12% 74.05x
Online Learning 0.53% 58.90x
K-12 Teacher Resources 46.65% 54.72x
Homeschooling 1.33% 48.53x
Math Education 31.43% 44.54x
Children's Learning Tools 19.10% 43.22x
Child Development 26.63% 39.36x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 1.72% 38.35x
Teaching Abroad 0.43% 37.70x
Composition Percentage: The overlap percentage between the Children's Health audience and the Content Affinity attribute.
Index: A comparison of the Children's Health audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Children's Health audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female