Dstillery Audiences

CHILDREN'S LEARNING TOOLS

Audience Size: 1.1 Million Devices

Explore the Children's Learning Tools Audience

Below you'll find more information about the Children's Learning Tools audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Children's Learning Tools audience.

Dstillery Crafted Audiences

INTERESTS

The Children's Learning Tools audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Children's Learning Tools audience is Involved Parents.

Interest Composition Index
Involved Parents 53.32% 23.32x
Hands-On Parents 48.09% 20.29x
Parents with Toddlers 53.52% 19.56x
School Supply Shoppers 53.41% 19.25x
Parents with Kids 31.39% 15.46x
Drawing Enthusiasts 32.56% 12.63x
Family Halloween Party Planners 26.01% 10.34x
Coupon Researchers 18.68% 9.94x
Kids Clothing Shoppers 21.25% 9.84x
Misc-Deal Seekers or Coupon Shoppers 16.85% 9.80x
Composition Percentage: The overlap percentage between the Children's Learning Tools audience and the Interest attribute.
Index: A comparison of the Children's Learning Tools audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Children's Learning Tools audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Children's Learning Tools audience is REI.

Location Composition Index
REI 0.02% 1.62x
Dressbarn 0.05% 1.47x
Charlotte Russe 0.02% 1.40x
Kate Spade 0.02% 1.35x
Calvin Klein 0.01% 1.31x
Old Navy 0.06% 1.24x
Columbia 0.01% 1.23x
Ralph Lauren 0.01% 1.11x
The North Face 0.02% 1.11x
Carhartt 0.18% 1.09x
Composition Percentage: The overlap percentage between the Children's Learning Tools audience and the Location attribute.
Index: A comparison of the Children's Learning Tools audience to the internet population.
Dstillery Web Insights

WEBSITES

The Children's Learning Tools audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Children's Learning Tools audience is dltk-kids.com.

Website Composition Index
dltk-kids.com 1.64% 277.53x
coloringpages101.com 3.36% 260.55x
coloringpages.net 1.30% 255.04x
schooltimesnippets.com 2.85% 254.65x
edupics.com 1.37% 252.06x
lifeovercs.com 6.82% 250.62x
dltk-holidays.com 3.00% 248.01x
free-coloring-pages.com 4.18% 245.26x
hubbardscupboard.org 4.07% 242.17x
coloring-pages.info 4.48% 240.30x
Composition Percentage: The overlap percentage between the Children's Learning Tools audience and the Web attribute.
Index: A comparison of the Children's Learning Tools audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Children's Learning Tools audience is Christian Youth.

Content Affinity Composition Index
Christian Youth 4.65% 47.22x
Mommy Bloggers 15.41% 46.62x
Scrapbooking & Home Art Projects 11.56% 37.40x
Children's Health 10.65% 36.56x
Homeschooling 1.54% 35.08x
Youth Educational Resources 6.52% 32.51x
Math Education 31.99% 30.91x
Home Printing 1.56% 25.93x
K-12 Teacher Resources 32.73% 22.85x
School Curriculum 11.54% 18.80x
Composition Percentage: The overlap percentage between the Children's Learning Tools audience and the Content Affinity attribute.
Index: A comparison of the Children's Learning Tools audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Children's Learning Tools audience resonates most for the following age and income brackets.
Age
25-34
Income
$100,000-$149,999