Dstillery Audiences

CHINA CLUSTER

Audience Size: 242.1 Thousand Devices

Explore the China Cluster Audience

Below you'll find more information about the China Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 242.1 thousand unique devices whose actions qualify for the China Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The China Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the China Cluster audience is Readers of Chinese Content.

Interest Composition Index
Readers of Chinese Content 74.81% 22.44x
Work Visa Researchers 26.75% 9.52x
Symphony Music Enthusiasts 27.94% 8.65x
Israel Trip Planners 25.50% 8.33x
Readers of Vietnamese Content 19.97% 8.01x
Godiva Chocolate Fans 22.76% 7.30x
Readers of Korean Content 15.42% 7.12x
Coders & Developers 21.37% 6.65x
Japanese Tourism Researchers 21.62% 6.55x
Mahjong Players 19.66% 6.34x
Composition Percentage: The overlap percentage between the China Cluster audience and the Interest attribute.
Index: A comparison of the China Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The China Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the China Cluster audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 5.95x
Composition Percentage: The overlap percentage between the China Cluster audience and the Location attribute.
Index: A comparison of the China Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The China Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the China Cluster audience is bcbay.com.

Website Composition Index
bcbay.com 17.32% 625.52x
chinatimes.com 31.12% 596.17x
udn.com 35.37% 568.44x
setn.com 18.04% 558.56x
dealsaving.com 13.74% 557.73x
creaders.net 32.76% 498.36x
hk01.com 18.93% 447.60x
ettoday.net 18.06% 419.19x
appledaily.com 25.71% 414.87x
wenxuecity.com 43.35% 401.12x
Composition Percentage: The overlap percentage between the China Cluster audience and the Web attribute.
Index: A comparison of the China Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the China Cluster audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.11% 29.26x
Medical Supplies and Information 1.18% 18.60x
Visa & Immigration 0.49% 16.78x
English as a Second Language 0.51% 15.25x
Electrical Engineering 0.57% 14.38x
Smart Travel 1.35% 11.95x
California Universities 0.38% 11.73x
Mining & Natural Resources 0.22% 10.51x
Data Analysis & Scripting 6.43% 10.43x
Canada Tax and Finance Research Cluster 0.87% 10.13x
Composition Percentage: The overlap percentage between the China Cluster audience and the Content Affinity attribute.
Index: A comparison of the China Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The China Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male