Dstillery Audiences

CHRISTIANITY CLUSTER

Audience Size: 415.2 Thousand Devices

Explore the Christianity Cluster Audience

Below you'll find more information about the Christianity Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 415.2 thousand unique devices whose actions qualify for the Christianity Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Christianity Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christianity Cluster audience is Bible Study Researchers.

Interest Composition Index
Bible Study Researchers 70.00% 35.74x
Family Values Advocates 55.19% 32.56x
Evangelical Christians 62.28% 32.12x
Christian Voters 42.23% 26.31x
Family Medical Practice Journal Researchers 45.07% 20.99x
Readers of Jewish News 38.86% 20.16x
Conservative News Readers 22.43% 15.72x
Social Conservatives 23.22% 15.62x
Voters 26.15% 14.95x
Poetry Readers 28.44% 14.17x
Composition Percentage: The overlap percentage between the Christianity Cluster audience and the Interest attribute.
Index: A comparison of the Christianity Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christianity Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christianity Cluster audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 1.52x
Jos A. Bank Clothiers 0.33% 1.47x
Kate Spade 0.01% 1.39x
Journeys 0.04% 1.38x
Lane Bryant 0.05% 1.31x
Dressbarn 0.04% 1.23x
Forever 21 0.04% 1.14x
Chicos 0.04% 1.12x
Charlotte Russe 0.01% 1.12x
Buckle 0.09% 1.10x
Composition Percentage: The overlap percentage between the Christianity Cluster audience and the Location attribute.
Index: A comparison of the Christianity Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christianity Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christianity Cluster audience is thecripplegate.com.

Website Composition Index
thecripplegate.com 8.00% 418.27x
tvcresources.net 11.95% 365.22x
lighthousetrailsresearch.com 5.37% 327.82x
barna.com 9.57% 301.44x
challies.com 37.30% 289.88x
joniandfriends.org 7.89% 287.74x
moody.edu 6.34% 276.22x
opendoorsusa.org 6.92% 276.13x
str.org 10.70% 269.32x
spurgeon.org 3.47% 258.11x
Composition Percentage: The overlap percentage between the Christianity Cluster audience and the Web attribute.
Index: A comparison of the Christianity Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christianity Cluster audience is Christian Music.

Content Affinity Composition Index
Christian Music 12.73% 81.64x
Christian News 34.87% 78.77x
Christian Youth 6.04% 72.47x
Homeschooling 2.26% 63.76x
Christians Prosperity Gospel 14.75% 57.59x
Christianity - Faith, Charity & Counseling 54.03% 45.07x
Assorted Topics (Viral Media, Paid Traffic) 0.15% 34.23x
Christianity - Evangelism & Creationism 65.66% 29.86x
Seventh-day Adventist Church 0.48% 25.15x
Catholicism 23.10% 24.11x
Composition Percentage: The overlap percentage between the Christianity Cluster audience and the Content Affinity attribute.
Index: A comparison of the Christianity Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christianity Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female