Dstillery Audiences

CINCINNATI CLUSTER

Audience Size: 2.2 Million Devices

Explore the Cincinnati Cluster Audience

Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Cincinnati Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Cincinnati Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cincinnati Cluster audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 31.97% 17.17x
Cininnati Reds Fans 40.84% 14.81x
Cincinnati Bengals Fans 32.56% 14.52x
Liberal News Readers 22.67% 12.99x
Tampa and St Petersburg Trip Planners 22.37% 12.03x
Financial Business Intelligence Researchers 20.67% 11.85x
Country Music Fans 24.56% 11.83x
Advertising Professionals 20.27% 11.72x
Ohio State Buckeyes Fans 31.14% 11.69x
Financial News Readers 19.61% 11.54x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 2.58x
Carhartt 0.10% 1.50x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cincinnati Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cincinnati Cluster audience is cincinnatimagazine.com.

Website Composition Index
cincinnatimagazine.com 2.30% 62.82x
wnewsj.com 1.76% 61.54x
wdtn.com 15.50% 61.06x
journal-news.com 14.83% 60.20x
dayton.com 10.01% 57.78x
fox19.com 34.40% 54.26x
daytondailynews.com 28.45% 53.43x
timesgazette.com 1.47% 52.93x
dayton247now.com 4.19% 51.56x
local12.com 29.83% 47.80x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 6.24% 27.61x
Central & Northwest Ohio Cluster 28.03% 19.49x
College Sports 0.44% 14.62x
Cleveland News 35.68% 14.62x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.08% 13.05x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.03% 11.93x
Central California Cluster 2.08% 11.04x
Indiana Finance & Business Cluster 7.92% 11.02x
Kentucky News 26.27% 10.98x
West Virginia News 8.58% 10.83x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male