Dstillery Audiences

CINCINNATI CLUSTER

Audience Size: 2 Million Devices

Explore the Cincinnati Cluster Audience

Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Cincinnati Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Cincinnati Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cincinnati Cluster audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 16.54% 15.06x
Cincinnati Bengals Fans 30.40% 14.52x
Advertising Professionals 16.08% 12.82x
Financial Business Intelligence Researchers 15.54% 12.54x
Tampa and St Petersburg Trip Planners 16.68% 12.47x
Financial News Readers 13.62% 12.39x
TV Advertising Professionals 14.39% 12.14x
Streaming Radio Listeners 17.78% 11.97x
Breast Cancer Fund Raisers 11.66% 11.48x
Cininnati Reds Fans 33.83% 11.38x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is Talbots.

Location Composition Index
Talbots 0.02% 1.39x
Carhartt 0.25% 1.38x
Mens Wearhouse 0.03% 1.29x
Forever 21 0.01% 1.22x
Lululemon 0.01% 1.17x
Buckle 0.02% 1.14x
LOFT 0.02% 1.07x
Jos A. Bank Clothiers 0.01% 1.00x
Maurices 0.05% 0.98x
Dressbarn 0.01% 0.95x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cincinnati Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cincinnati Cluster audience is journal-news.com.

Website Composition Index
journal-news.com 7.46% 55.40x
dayton.com 5.00% 52.56x
wdtn.com 13.62% 51.60x
daytondailynews.com 17.13% 50.92x
wnewsj.com 2.20% 46.92x
fox19.com 25.78% 46.39x
365cincinnati.com 1.36% 46.20x
cincinnatimagazine.com 3.63% 45.89x
timesgazette.com 1.49% 45.21x
dayton247now.com 4.28% 44.93x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 3.23% 15.51x
Central & Northwest Ohio Cluster 21.97% 13.08x
College Sports 0.23% 12.20x
Cleveland News 25.14% 10.26x
Environmental Conservation 0.02% 10.11x
Rural Living 0.01% 9.72x
Northern California Cluster 5.83% 9.24x
Nature & Wildlife 1.84% 8.82x
San Francisco Bay Area Cluster 7.43% 8.82x
Kentucky News 19.49% 8.63x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male