Dstillery Audiences

CINCINNATI CLUSTER

Audience Size: 2.3 Million Devices

Explore the Cincinnati Cluster Audience

Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Cincinnati Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Cincinnati Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cincinnati Cluster audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 32.60% 18.42x
Cincinnati Bengals Fans 33.41% 15.41x
Cininnati Reds Fans 43.16% 15.39x
Liberal News Readers 23.43% 14.29x
Tampa and St Petersburg Trip Planners 23.32% 12.97x
Ohio State Buckeyes Fans 31.37% 12.86x
Financial Business Intelligence Researchers 21.61% 12.68x
Country Music Fans 24.93% 12.58x
Financial News Readers 21.04% 12.54x
Advertising Professionals 21.74% 12.34x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is H&M.

Location Composition Index
H&M 0.02% 1.97x
Carhartt 0.24% 1.59x
Forever 21 0.01% 1.55x
Buckle 0.02% 1.34x
American Eagle Outfitters 0.02% 1.27x
Gymboree 0.01% 1.15x
Hollister 0.01% 1.12x
Journeys 0.02% 1.11x
Chicos 0.01% 1.05x
Old Navy 0.02% 1.00x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cincinnati Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cincinnati Cluster audience is cincinnatiusa.com.

Website Composition Index
cincinnatiusa.com 1.19% 70.54x
cincinnatimagazine.com 2.00% 63.12x
wnewsj.com 1.80% 60.67x
journal-news.com 14.11% 59.82x
wdtn.com 15.21% 59.10x
dayton.com 10.24% 58.92x
fox19.com 33.75% 55.04x
daytondailynews.com 29.06% 53.12x
timesgazette.com 1.41% 52.79x
dayton247now.com 3.95% 51.88x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 6.79% 29.12x
Central & Northwest Ohio Cluster 29.83% 20.91x
College Sports 0.50% 18.68x
Cleveland News 37.64% 16.07x
Local & Travel England - North Midlands 0.06% 12.90x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.11% 12.81x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 12.08x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.02% 11.75x
Central California Cluster 2.50% 11.51x
Indiana Finance & Business Cluster 8.26% 11.50x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male