Dstillery Audiences

CINCINNATI CLUSTER

Audience Size: 2.3 Million Devices

Explore the Cincinnati Cluster Audience

Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Cincinnati Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Cincinnati Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cincinnati Cluster audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 30.85% 16.02x
Cincinnati Bengals Fans 32.71% 14.15x
Cininnati Reds Fans 38.98% 13.19x
Liberal News Readers 23.37% 12.61x
Tampa and St Petersburg Trip Planners 22.05% 11.54x
Advertising Professionals 21.33% 11.47x
Financial Business Intelligence Researchers 21.22% 11.33x
Streaming Radio Listeners 22.64% 11.15x
Country Music Fans 24.77% 11.07x
TV Advertising Professionals 19.53% 11.02x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is H&M.

Location Composition Index
H&M 0.02% 1.79x
Talbots 0.02% 1.56x
Chicos 0.03% 1.48x
Carhartt 0.36% 1.41x
Forever 21 0.02% 1.39x
Hollister 0.02% 1.36x
The Childrens Place 0.04% 1.36x
Buckle 0.03% 1.30x
Jos A. Bank Clothiers 0.02% 1.28x
Eddie Bauer 0.01% 1.27x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cincinnati Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cincinnati Cluster audience is dayton.com.

Website Composition Index
dayton.com 7.84% 59.57x
cincinnatimagazine.com 3.05% 59.55x
journal-news.com 13.19% 58.77x
wnewsj.com 1.84% 56.28x
cincinnatirefined.com 1.41% 55.88x
wdtn.com 16.16% 54.77x
fox19.com 31.36% 53.36x
daytondailynews.com 25.48% 51.85x
timesgazette.com 1.50% 49.92x
365cincinnati.com 1.59% 49.88x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 5.16% 25.10x
Central & Northwest Ohio Cluster 26.93% 17.33x
College Sports 0.36% 15.40x
Cleveland News 33.40% 13.37x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.13% 10.94x
Kentucky News 24.12% 10.51x
Indiana Finance & Business Cluster 7.24% 10.42x
Environmental Conservation 0.04% 10.31x
Paper & Packaging 0.01% 10.21x
Assorted Topics (Freebies, Gardens, Jewelry) 1.81% 10.17x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male