Explore the Cincinnati Cluster Audience
Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Cincinnati Cluster audience.
INTERESTS
The Cincinnati Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cincinnati Cluster audience is Cininnati Reds Fans.
| Interest | Composition | Index |
| Cininnati Reds Fans | 38.33% | 15.34x |
| Cleveland Cavaliers Fans | 28.69% | 14.06x |
| Cincinnati Bengals Fans | 30.19% | 13.92x |
| Liberal News Readers | 21.10% | 10.72x |
| Ohio State Buckeyes Fans | 24.64% | 10.51x |
| Tampa and St Petersburg Trip Planners | 22.86% | 10.48x |
| Ohio County and Local Fair Visitors | 31.58% | 9.91x |
| South Carolina Gamecocks Fans | 22.10% | 9.81x |
| Country Music Fans | 22.29% | 9.61x |
| Aquarium Trip Planners | 25.50% | 9.51x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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APPAREL RETAILERS
The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.51% | 1.96x |
| Talbots | 0.04% | 1.59x |
| Buckle | 0.05% | 1.49x |
| American Eagle Outfitters | 0.05% | 1.32x |
| Jos A. Bank Clothiers | 0.03% | 1.19x |
| Chicos | 0.04% | 1.18x |
| Hollister | 0.03% | 1.12x |
| H&M | 0.04% | 1.11x |
| Journeys | 0.07% | 1.09x |
| J. Crew | 0.03% | 1.08x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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WEBSITES
The Cincinnati Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cincinnati Cluster audience is greatparks.org.
| Website | Composition | Index |
| greatparks.org | 2.34% | 90.96x |
| cincinnatiarts.org | 2.57% | 86.90x |
| cincinnatimagazine.com | 1.54% | 84.18x |
| mydaytondailynews.com | 1.78% | 81.87x |
| fox45now.com | 2.06% | 80.70x |
| ketteringhealth.org | 3.33% | 80.68x |
| k99online.com | 1.38% | 80.49x |
| mcohio.org | 3.15% | 80.18x |
| rcnky.com | 3.55% | 77.59x |
| boonecountyky.org | 1.19% | 76.74x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 7.73% | 22.67x |
| Central & Northwest Ohio Cluster | 23.13% | 17.68x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.09% | 13.87x |
| Local & Travel England - North Midlands | 0.05% | 12.70x |
| Cleveland News | 24.74% | 12.45x |
| College Sports | 1.43% | 11.59x |
| Kentucky News | 22.02% | 11.33x |
| Illinois College Sports | 0.25% | 10.42x |
| West Virginia News | 7.60% | 10.30x |
| Assorted Topics (Viral Media, Paid Traffic) | 8.16% | 9.90x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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DEMOGRAPHICS
The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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