Explore the Cincinnati Cluster Audience
Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Cincinnati Cluster audience.
INTERESTS
The Cincinnati Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cincinnati Cluster audience is Cleveland Cavaliers Fans.
| Interest | Composition | Index |
| Cleveland Cavaliers Fans | 31.02% | 15.72x |
| Cincinnati Bengals Fans | 32.03% | 13.59x |
| Cininnati Reds Fans | 38.93% | 13.13x |
| Liberal News Readers | 22.74% | 12.06x |
| Tampa and St Petersburg Trip Planners | 22.05% | 11.24x |
| Advertising Professionals | 19.92% | 11.01x |
| Ohio State Buckeyes Fans | 29.44% | 10.98x |
| Country Music Fans | 24.22% | 10.97x |
| Financial Business Intelligence Researchers | 20.98% | 10.95x |
| TV Advertising Professionals | 19.59% | 10.77x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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APPAREL RETAILERS
The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is H&M.
| Location | Composition | Index |
| H&M | 0.01% | 1.61x |
| J. Crew | 0.01% | 1.52x |
| Chicos | 0.02% | 1.34x |
| Carhartt | 0.23% | 1.24x |
| Michael Kors | 0.01% | 1.13x |
| Buckle | 0.02% | 1.11x |
| Banana Republic | 0.02% | 1.05x |
| Gymboree | 0.01% | 1.02x |
| Journeys | 0.02% | 0.94x |
| Jos A. Bank Clothiers | 0.01% | 0.93x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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WEBSITES
The Cincinnati Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cincinnati Cluster audience is cincinnatimagazine.com.
| Website | Composition | Index |
| cincinnatimagazine.com | 2.35% | 56.79x |
| dayton.com | 8.47% | 54.00x |
| wnewsj.com | 1.76% | 53.50x |
| journal-news.com | 14.25% | 52.94x |
| cincinnatirefined.com | 1.67% | 51.44x |
| fox19.com | 32.87% | 49.86x |
| wdtn.com | 15.73% | 47.80x |
| daytondailynews.com | 26.73% | 47.49x |
| dayton247now.com | 4.26% | 45.10x |
| 365cincinnati.com | 1.48% | 44.73x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 5.59% | 24.71x |
| Central & Northwest Ohio Cluster | 27.22% | 17.19x |
| College Sports | 0.40% | 13.97x |
| Cleveland News | 34.70% | 13.41x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.08% | 11.61x |
| Environmental Conservation | 0.05% | 10.72x |
| Kentucky News | 25.26% | 10.20x |
| Northern California Cluster | 6.91% | 10.15x |
| Indiana Finance & Business Cluster | 7.47% | 10.08x |
| Central California Cluster | 1.99% | 9.80x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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DEMOGRAPHICS
The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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