Explore the Cincinnati Cluster Audience
Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Cincinnati Cluster audience.
INTERESTS
The Cincinnati Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cincinnati Cluster audience is Liberal News Readers.
| Interest | Composition | Index |
| Liberal News Readers | 16.54% | 15.06x |
| Cincinnati Bengals Fans | 30.40% | 14.52x |
| Advertising Professionals | 16.08% | 12.82x |
| Financial Business Intelligence Researchers | 15.54% | 12.54x |
| Tampa and St Petersburg Trip Planners | 16.68% | 12.47x |
| Financial News Readers | 13.62% | 12.39x |
| TV Advertising Professionals | 14.39% | 12.14x |
| Streaming Radio Listeners | 17.78% | 11.97x |
| Breast Cancer Fund Raisers | 11.66% | 11.48x |
| Cininnati Reds Fans | 33.83% | 11.38x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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APPAREL RETAILERS
The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.02% | 1.39x |
| Carhartt | 0.25% | 1.38x |
| Mens Wearhouse | 0.03% | 1.29x |
| Forever 21 | 0.01% | 1.22x |
| Lululemon | 0.01% | 1.17x |
| Buckle | 0.02% | 1.14x |
| LOFT | 0.02% | 1.07x |
| Jos A. Bank Clothiers | 0.01% | 1.00x |
| Maurices | 0.05% | 0.98x |
| Dressbarn | 0.01% | 0.95x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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WEBSITES
The Cincinnati Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cincinnati Cluster audience is journal-news.com.
| Website | Composition | Index |
| journal-news.com | 7.46% | 55.40x |
| dayton.com | 5.00% | 52.56x |
| wdtn.com | 13.62% | 51.60x |
| daytondailynews.com | 17.13% | 50.92x |
| wnewsj.com | 2.20% | 46.92x |
| fox19.com | 25.78% | 46.39x |
| 365cincinnati.com | 1.36% | 46.20x |
| cincinnatimagazine.com | 3.63% | 45.89x |
| timesgazette.com | 1.49% | 45.21x |
| dayton247now.com | 4.28% | 44.93x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.
| Content Affinity | Composition | Index |
| Ohio Universities | 3.23% | 15.51x |
| Central & Northwest Ohio Cluster | 21.97% | 13.08x |
| College Sports | 0.23% | 12.20x |
| Cleveland News | 25.14% | 10.26x |
| Environmental Conservation | 0.02% | 10.11x |
| Rural Living | 0.01% | 9.72x |
| Northern California Cluster | 5.83% | 9.24x |
| Nature & Wildlife | 1.84% | 8.82x |
| San Francisco Bay Area Cluster | 7.43% | 8.82x |
| Kentucky News | 19.49% | 8.63x |
Composition Percentage:
The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
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DEMOGRAPHICS
The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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