Dstillery Audiences

CINCINNATI CLUSTER

Audience Size: 1.6 Million Devices

Explore the Cincinnati Cluster Audience

Below you'll find more information about the Cincinnati Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Cincinnati Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Cincinnati Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cincinnati Cluster audience is Cincinnati Bengals Fans.

Interest Composition Index
Cincinnati Bengals Fans 34.61% 15.76x
COVID Testing Researchers 8.08% 14.12x
Advertising Professionals 15.73% 13.46x
TV Advertising Professionals 13.90% 13.05x
Breast Cancer Fund Raisers 9.61% 12.50x
Women’s Lifestyle Blogs Researchers 6.19% 12.43x
COVID Vaccine Researchers 11.55% 12.21x
Entertainment Industry Decision Makers 14.50% 11.54x
Cord Cutters 11.06% 11.32x
Nashville Activity Researchers 4.71% 11.17x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Interest attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cincinnati Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cincinnati Cluster audience is Gap.

Location Composition Index
Gap 0.01% 1.62x
Chicos 0.01% 1.06x
Old Navy 0.02% 1.05x
Maurices 0.03% 0.96x
Journeys 0.01% 0.95x
Gymboree 0.01% 0.83x
American Eagle Outfitters 0.01% 0.81x
Zumiez 0.01% 0.58x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Location attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cincinnati Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cincinnati Cluster audience is journal-news.com.

Website Composition Index
journal-news.com 6.28% 75.06x
dayton.com 4.54% 72.92x
wnewsj.com 2.29% 67.99x
daytondailynews.com 14.22% 67.74x
wdtn.com 18.05% 67.28x
cincinnatimagazine.com 4.63% 63.95x
timesgazette.com 1.53% 60.90x
dayton247now.com 5.23% 60.70x
fox19.com 26.75% 60.59x
365cincinnati.com 1.56% 59.48x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Web attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cincinnati Cluster audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 2.11% 20.32x
Central & Northwest Ohio Cluster 21.82% 16.32x
College Sports 0.18% 12.33x
Cleveland News 23.66% 12.21x
Environmental Conservation 0.01% 10.53x
Northern California Cluster 4.37% 10.53x
Kentucky News 16.78% 10.31x
Assorted Topics (Viral Media, Paid Traffic) 7.84% 9.68x
Los Angeles News 14.23% 9.56x
Nature & Wildlife 1.23% 9.54x
Composition Percentage: The overlap percentage between the Cincinnati Cluster audience and the Content Affinity attribute.
Index: A comparison of the Cincinnati Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cincinnati Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male