Dstillery Audiences

CLEAN ENERGY

Audience Size: 301 Thousand Devices

Explore the Clean Energy Audience

Below you'll find more information about the Clean Energy audience, broken down in different categories based on their digital and physical behaviors. These are 301 thousand unique devices whose actions qualify for the Clean Energy audience.

Dstillery Crafted Audiences

INTERESTS

The Clean Energy audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Clean Energy audience is Solar Energy Solution Shoppers.

Interest Composition Index
Solar Energy Solution Shoppers 61.20% 26.69x
Civil Engineers 50.31% 20.71x
Green Party Policy Supporters 38.27% 17.99x
Tesla Enthusiasts 33.59% 17.22x
Pilots 30.98% 16.89x
Automotive Industry 30.36% 15.91x
Market Intelligence Researchers 28.35% 15.54x
Sailing Enthusiasts 31.40% 15.48x
Contractors & Construction Professionals 30.09% 15.40x
Telecom Industry 27.57% 15.13x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Interest attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Clean Energy audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Clean Energy audience is J. Crew.

Location Composition Index
J. Crew 0.03% 1.73x
American Apparel 0.03% 1.57x
Coach 0.05% 1.50x
Banana Republic 0.03% 1.33x
Brooks Brothers 0.02% 1.31x
Chicos 0.03% 1.25x
Dressbarn 0.03% 1.10x
Victoria's Secret 0.04% 1.05x
Lane Bryant 0.02% 1.04x
Gap 0.05% 0.98x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Location attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Web Insights

WEBSITES

The Clean Energy audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Clean Energy audience is gogreensolar.com.

Website Composition Index
gogreensolar.com 13.39% 621.29x
dsireusa.org 12.01% 481.36x
sunpower.com 12.25% 473.23x
energysage.com 21.36% 458.13x
enphase.com 8.80% 437.37x
powermag.com 12.34% 427.76x
homepower.com 17.01% 407.53x
greentechmedia.com 12.78% 293.52x
solar-electric.com 5.75% 273.15x
batteryuniversity.com 17.92% 249.63x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Web attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Clean Energy audience is Oil & Energy.

Content Affinity Composition Index
Oil & Energy 8.87% 42.16x
Robotics 5.24% 41.39x
Assorted Topics #11293 (Academic Press, World Facts, Nature Conservation, Liberalism) 9.97% 39.23x
Survival Guides 1.43% 38.93x
Chemicals 2.20% 37.06x
Lighting & Power 7.90% 35.56x
Electronic Cabling 4.20% 32.31x
Engineering 14.14% 31.42x
Shipping & Logistics 2.18% 30.45x
Electrical Engineering 12.50% 27.97x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Content Affinity attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Clean Energy audience resonates most for the following age and income brackets.
Age
25-34
Income
$50,000-$74,999