Dstillery Audiences

CLEAN ENERGY

Audience Size: 246.6 Thousand Devices

Explore the Clean Energy Audience

Below you'll find more information about the Clean Energy audience, broken down in different categories based on their digital and physical behaviors. These are 246.6 thousand unique devices whose actions qualify for the Clean Energy audience.

Dstillery Crafted Audiences

INTERESTS

The Clean Energy audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Clean Energy audience is Solar Energy Solution Shoppers.

Interest Composition Index
Solar Energy Solution Shoppers 59.62% 32.44x
Electric Vehicle Shoppers 41.17% 27.91x
Tesla Enthusiasts 34.82% 24.62x
Civil Engineers 53.57% 24.22x
Green Party Policy Supporters 38.04% 21.65x
Model Aircraft and Rocket Hobbyists 39.48% 20.89x
Pilots 32.97% 20.85x
Environmental Activists 36.92% 20.24x
Power Tools Shoppers 34.27% 20.17x
Market Intelligence Researchers 33.04% 20.11x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Interest attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Clean Energy audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Clean Energy audience is LL Bean.

Location Composition Index
LL Bean 0.02% 2.45x
Ralph Lauren 0.03% 2.21x
The North Face 0.04% 2.21x
Patagonia 0.02% 1.70x
Intermix 0.01% 1.69x
American Apparel 0.05% 1.58x
Columbia 0.02% 1.50x
Free People 0.03% 1.45x
Johnston and Murphy 0.17% 1.42x
Tommy Bahama 0.03% 1.39x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Location attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Web Insights

WEBSITES

The Clean Energy audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Clean Energy audience is gogreensolar.com.

Website Composition Index
gogreensolar.com 15.93% 519.61x
dsireusa.org 12.64% 416.66x
homepower.com 10.57% 410.84x
powermag.com 14.32% 367.57x
enphase.com 11.38% 356.35x
energysage.com 32.39% 349.52x
greentechmedia.com 18.07% 253.46x
batteryuniversity.com 19.54% 214.45x
duke-energy.com 4.62% 192.09x
goalzero.com 10.25% 178.47x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Web attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Clean Energy audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.70% 93.83x
Golf & Boats 0.08% 59.67x
Survival Guides 1.21% 45.54x
Robotics 4.94% 42.56x
Oil & Energy 8.26% 41.10x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 9.86% 40.83x
Chemicals 2.03% 39.41x
Handyman Tools 0.08% 39.04x
Lighting & Power 6.89% 36.11x
Engineering 13.51% 35.78x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Content Affinity attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Clean Energy audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male