Dstillery Audiences

CLEAN ENERGY

Audience Size: 224.9 Thousand Devices

Explore the Clean Energy Audience

Below you'll find more information about the Clean Energy audience, broken down in different categories based on their digital and physical behaviors. These are 224.9 thousand unique devices whose actions qualify for the Clean Energy audience.

Dstillery Crafted Audiences

INTERESTS

The Clean Energy audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Clean Energy audience is Solar Energy Solution Shoppers.

Interest Composition Index
Solar Energy Solution Shoppers 67.58% 21.60x
Electric Vehicle Shoppers 51.29% 19.03x
Civil Engineers 61.33% 17.78x
Tesla Enthusiasts 43.95% 16.87x
Pilots 43.53% 15.57x
Green Party Policy Supporters 45.62% 15.57x
Environmental Activists 47.02% 15.55x
Market Intelligence Researchers 41.92% 15.46x
Power Tools Shoppers 41.91% 14.97x
Eco-Conscious Consumers 35.97% 14.87x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Interest attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Clean Energy audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Clean Energy audience is REI.

Location Composition Index
REI 0.04% 2.44x
Chicos 0.07% 1.33x
Urban Outfitters 0.05% 1.31x
Hugo Boss 0.04% 1.26x
Bonobos 0.09% 1.25x
Jos A. Bank Clothiers 0.28% 1.16x
Ralph Lauren 0.01% 1.12x
Free People 0.02% 1.07x
White House Black Market 0.30% 1.07x
Tommy Bahama 0.03% 1.05x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Location attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Web Insights

WEBSITES

The Clean Energy audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Clean Energy audience is pv-tech.org.

Website Composition Index
pv-tech.org 13.23% 579.58x
gogreensolar.com 16.49% 508.16x
dsireusa.org 13.40% 392.13x
powermag.com 15.46% 377.04x
enphase.com 12.16% 363.24x
energysage.com 33.32% 351.75x
greentechmedia.com 19.53% 253.61x
batteryuniversity.com 19.29% 212.58x
duke-energy.com 4.81% 185.98x
electricitylocal.com 6.53% 168.92x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Web attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Clean Energy audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.66% 99.40x
Survival Guides 1.05% 46.47x
Golf & Boats 0.07% 46.02x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 9.84% 44.47x
Robotics 4.98% 44.04x
Oil & Energy 8.63% 38.92x
Chemicals 2.01% 37.59x
Engineering 13.25% 34.76x
Lighting & Power 6.59% 34.24x
Handyman Tools 0.06% 33.94x
Composition Percentage: The overlap percentage between the Clean Energy audience and the Content Affinity attribute.
Index: A comparison of the Clean Energy audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Clean Energy audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male