Dstillery Audiences

CLEVELAND NEWS

Audience Size: 3.3 Million Devices

Explore the Cleveland News Audience

Below you'll find more information about the Cleveland News audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Cleveland News audience.

Dstillery Crafted Audiences

INTERESTS

The Cleveland News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cleveland News audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 47.68% 19.00x
Ohio County and Local Fair Visitors 47.40% 14.39x
Cleveland Indians Fans 38.63% 13.61x
Cleveland Browns Fans 30.04% 11.48x
Ohio State Buckeyes Fans 29.73% 11.24x
Penn State Nittany Lions Fans 26.17% 11.04x
Tampa and St Petersburg Trip Planners 24.53% 10.32x
Liberal News Readers 24.74% 10.00x
Cincinnati Bengals Fans 23.10% 9.33x
South Carolina Gamecocks Fans 22.71% 9.30x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Interest attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cleveland News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cleveland News audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.07% 1.27x
Chicos 0.06% 1.23x
Buckle 0.06% 1.23x
Talbots 0.03% 1.23x
Victoria's Secret 0.13% 1.19x
Jos A. Bank Clothiers 0.04% 1.18x
Gymboree 0.05% 1.16x
Carhartt 0.33% 1.14x
Dressbarn 0.03% 1.13x
Journeys 0.11% 1.13x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Location attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cleveland News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cleveland News audience is theqarena.com.

Website Composition Index
theqarena.com 1.24% 67.38x
chroniclet.com 1.08% 66.44x
clevelandorchestra.com 1.12% 65.54x
clevelandmagazine.com 2.63% 64.79x
indeonline.com 3.14% 63.53x
morningjournalnews.com 1.10% 63.08x
the-review.com 2.33% 62.39x
heinens.com 1.59% 62.00x
morningjournal.com 5.30% 61.30x
ohio.com 10.58% 61.02x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Web attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cleveland News audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 7.25% 20.34x
Central & Northwest Ohio Cluster 21.20% 16.18x
College Sports 1.57% 13.66x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.09% 13.55x
Cincinnati Cluster 22.25% 12.05x
Local & Travel England - North Midlands 0.06% 11.39x
Pittsburgh News 21.95% 10.38x
West Virginia News 7.57% 9.96x
Environmental Conservation 0.05% 9.77x
Assorted Topics (Viral Media, Paid Traffic) 9.56% 9.73x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Content Affinity attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cleveland News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male