Dstillery Audiences

CLEVELAND NEWS

Audience Size: 2.7 Million Devices

Explore the Cleveland News Audience

Below you'll find more information about the Cleveland News audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Cleveland News audience.

Dstillery Crafted Audiences

INTERESTS

The Cleveland News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cleveland News audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 39.04% 28.82x
Cleveland Indians Fans 31.76% 20.92x
Cleveland Browns Fans 22.17% 16.91x
Ohio State Buckeyes Fans 20.78% 15.06x
Penn State Nittany Lions Fans 16.32% 11.31x
Cincinnati Bengals Fans 14.16% 11.10x
Water Park Visitors 22.08% 11.05x
Liberal News Readers 13.57% 10.81x
Tampa and St Petersburg Trip Planners 13.92% 10.42x
Pittsburgh Steelers Fans 14.37% 10.41x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Interest attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cleveland News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cleveland News audience is Club Monaco.

Location Composition Index
Club Monaco 0.01% 2.46x
H&M 0.06% 1.56x
Brooks Brothers 0.03% 1.55x
Chicos 0.04% 1.43x
Buckle 0.10% 1.39x
Talbots 0.04% 1.35x
American Eagle Outfitters 0.03% 1.34x
REI 0.02% 1.32x
Jos A. Bank Clothiers 0.27% 1.29x
Johnston and Murphy 0.07% 1.25x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Location attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cleveland News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cleveland News audience is musicboxcle.com.

Website Composition Index
musicboxcle.com 1.38% 97.33x
summahealth.org 1.03% 96.34x
morningjournalnews.com 1.31% 92.81x
burntwoodtavern.com 1.18% 89.68x
chroniclet.com 1.61% 89.45x
indeonline.com 1.58% 89.23x
clevelandorchestra.com 1.75% 88.54x
riderta.com 1.14% 88.37x
theqarena.com 4.76% 88.12x
clevelandmagazine.com 3.87% 88.07x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Web attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cleveland News audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 8.27% 23.93x
Central & Northwest Ohio Cluster 17.24% 18.23x
College Sports 2.27% 15.11x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.19% 12.95x
Cincinnati Cluster 14.99% 11.89x
Local & Travel England - North Midlands 0.03% 11.11x
Pittsburgh News 14.50% 10.66x
Assorted Topics (Viral Media, Paid Traffic) 4.74% 9.91x
West Virginia News 4.73% 9.35x
Local & Travel England - Northern England 0.07% 8.65x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Content Affinity attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cleveland News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male