Dstillery Audiences

CLEVELAND NEWS

Audience Size: 2.5 Million Devices

Explore the Cleveland News Audience

Below you'll find more information about the Cleveland News audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Cleveland News audience.

Dstillery Crafted Audiences

INTERESTS

The Cleveland News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cleveland News audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 39.76% 21.10x
Ohio County and Local Fair Visitors 48.95% 14.04x
Cleveland Indians Fans 37.45% 13.07x
Liberal News Readers 22.22% 12.36x
Ohio State Buckeyes Fans 32.70% 12.28x
Tampa and St Petersburg Trip Planners 22.07% 11.40x
Advertising Professionals 19.33% 11.18x
TV Advertising Professionals 19.35% 11.17x
Financial Business Intelligence Researchers 20.37% 10.96x
Financial News Readers 19.29% 10.89x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Interest attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cleveland News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cleveland News audience is Carhartt.

Location Composition Index
Carhartt 0.06% 0.95x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Location attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cleveland News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cleveland News audience is whbc.com.

Website Composition Index
whbc.com 1.34% 61.04x
vindy.com 3.58% 58.61x
morningjournal.com 4.56% 57.83x
morningjournalnews.com 1.32% 57.49x
tribtoday.com 3.44% 57.16x
the-review.com 2.50% 55.65x
mytownneo.com 1.21% 54.03x
news-herald.com 7.17% 53.99x
wytv.com 2.02% 53.86x
times-gazette.com 1.45% 53.03x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Web attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cleveland News audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 5.62% 25.73x
Central & Northwest Ohio Cluster 27.49% 18.11x
College Sports 0.45% 14.99x
Cincinnati Cluster 32.46% 14.07x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.01% 11.38x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.06% 10.80x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.02% 9.82x
West Virginia News 7.76% 9.79x
Central California Cluster 1.87% 9.55x
Ireland Cluster 3.46% 9.52x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Content Affinity attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cleveland News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male