Dstillery Audiences

CLEVELAND NEWS

Audience Size: 2.5 Million Devices

Explore the Cleveland News Audience

Below you'll find more information about the Cleveland News audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Cleveland News audience.

Dstillery Crafted Audiences

INTERESTS

The Cleveland News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cleveland News audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 43.68% 27.47x
Cleveland Indians Fans 35.59% 20.95x
Cleveland Browns Fans 25.65% 16.27x
Ohio State Buckeyes Fans 23.53% 13.65x
Cincinnati Bengals Fans 15.13% 9.93x
Liberal News Readers 13.62% 9.86x
Golden State Warriors Fans 14.37% 9.79x
Water Park Visitors 25.14% 9.77x
Penn State Nittany Lions Fans 17.11% 9.73x
NFL Fans 14.35% 9.33x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Interest attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cleveland News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cleveland News audience is Gymboree.

Location Composition Index
Gymboree 0.04% 1.54x
Brooks Brothers 0.04% 1.47x
Victoria's Secret 0.10% 1.46x
Express 0.03% 1.36x
H&M 0.04% 1.33x
Journeys 0.03% 1.32x
LOFT 0.04% 1.29x
American Eagle Outfitters 0.06% 1.22x
LL Bean 0.01% 1.20x
Forever 21 0.04% 1.19x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Location attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cleveland News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cleveland News audience is musicboxcle.com.

Website Composition Index
musicboxcle.com 1.47% 130.50x
chroniclet.com 1.40% 126.77x
summahealth.org 1.84% 125.62x
indeonline.com 1.42% 121.82x
lanefuneralhomes.com 1.13% 121.25x
morningjournalnews.com 1.54% 120.89x
clevelandorchestra.com 2.22% 120.89x
riderta.com 1.39% 119.93x
the-review.com 1.51% 118.12x
clevelandmagazine.com 3.71% 117.31x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Web attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cleveland News audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 9.64% 26.80x
Central & Northwest Ohio Cluster 15.56% 19.70x
College Sports 2.54% 16.71x
Cincinnati Cluster 12.55% 12.62x
Assorted Topics #11662 (Viral Media, Paid Traffic) 3.92% 12.08x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.25% 12.05x
Pittsburgh News 13.92% 11.25x
Local & Travel England - North Midlands 0.03% 10.67x
West Virginia News 4.40% 9.17x
Local & Travel England - Northern England 0.06% 8.94x
Composition Percentage: The overlap percentage between the Cleveland News audience and the Content Affinity attribute.
Index: A comparison of the Cleveland News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cleveland News audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male