Dstillery Audiences

COLLECTIBLES - TOYS & COLLECTIBLES

Audience Size: 1.8 Million Devices

Explore the Collectibles - Toys & Collectibles Audience

Below you'll find more information about the Collectibles - Toys & Collectibles audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Collectibles - Toys & Collectibles audience.

Dstillery Crafted Audiences

INTERESTS

The Collectibles - Toys & Collectibles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Collectibles - Toys & Collectibles audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 65.66% 24.59x
Star Wars Fans 64.35% 24.24x
Fantasy & Comic Fans 56.91% 22.21x
Horror Movie Fans 58.01% 21.23x
Sci-Fi Movie Fans 55.79% 20.60x
Movie and Game Review Readers 50.15% 20.01x
Video and Computer Gaming Enthusiasts 53.08% 19.89x
Comedy Fans 49.05% 19.01x
Streaming Video Fans 51.02% 18.85x
Sci-Fi Show Watchers 53.08% 18.66x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Interest attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Collectibles - Toys & Collectibles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Collectibles - Toys & Collectibles audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 1.42x
Topshop 0.03% 1.31x
H&M 0.08% 1.30x
Buckle 0.34% 1.29x
Madewell 0.03% 1.29x
REI 0.02% 1.29x
Ann Taylor 0.03% 1.27x
Hugo Boss 0.05% 1.26x
Mens Wearhouse 0.59% 1.26x
Bonobos 0.10% 1.25x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Location attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Web Insights

WEBSITES

The Collectibles - Toys & Collectibles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Collectibles - Toys & Collectibles audience is imagecomics.com.

Website Composition Index
imagecomics.com 1.78% 132.61x
actionfigureinsider.com 1.14% 129.41x
comicbookdb.com 1.48% 128.71x
toynewsi.com 1.23% 127.14x
tfaw.com 3.53% 124.42x
previewsworld.com 7.56% 123.91x
mwctoys.com 1.14% 119.92x
icv2.com 4.85% 118.83x
freecomicbookday.com 1.49% 118.19x
entertainmentearth.com 2.60% 115.41x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Web attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Collectibles - Toys & Collectibles audience is Assorted Topics (Toys, T-Shirts, Volvos).

Content Affinity Composition Index
Assorted Topics (Toys, T-Shirts, Volvos) 0.51% 29.25x
Drawing & Animation 0.38% 27.19x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.35% 24.43x
Content Streamers & Downloaders 0.11% 22.66x
Studio & Franchise Video Game Players 9.07% 21.29x
Roleplay & Fantasy Games 1.11% 21.07x
Magic & Games 7.20% 19.89x
Parenting & Nutrition 0.06% 19.21x
Feminism 1.57% 18.88x
London Tourism & Events 0.37% 17.63x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Content Affinity attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Collectibles - Toys & Collectibles audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male