Dstillery Audiences

COLLECTIBLES - TOYS & COLLECTIBLES

Audience Size: 1.1 Million Devices

Explore the Collectibles - Toys & Collectibles Audience

Below you'll find more information about the Collectibles - Toys & Collectibles audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Collectibles - Toys & Collectibles audience.

Dstillery Crafted Audiences

INTERESTS

The Collectibles - Toys & Collectibles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Collectibles - Toys & Collectibles audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 73.65% 23.33x
Streaming Video Fans 51.74% 21.53x
Fantasy & Comic Fans 62.55% 20.37x
Horror Movie Fans 67.02% 20.21x
Movie and Game Review Readers 60.49% 20.05x
Comedy Fans 58.44% 18.93x
Video and Computer Gaming Enthusiasts 61.76% 18.40x
Video Gamers 57.31% 17.46x
Sci-Fi Movie Fans 64.41% 17.45x
Techies 49.60% 17.38x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Interest attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Collectibles - Toys & Collectibles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Collectibles - Toys & Collectibles audience is Zumiez.

Location Composition Index
Zumiez 0.02% 2.39x
Forever 21 0.01% 2.29x
Mens Wearhouse 0.03% 1.76x
Lane Bryant 0.02% 1.71x
Michael Kors 0.01% 1.63x
Old Navy 0.03% 1.57x
Chicos 0.02% 1.50x
Banana Republic 0.01% 1.45x
Dressbarn 0.01% 1.44x
Journeys 0.02% 1.42x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Location attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Web Insights

WEBSITES

The Collectibles - Toys & Collectibles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Collectibles - Toys & Collectibles audience is icv2.com.

Website Composition Index
icv2.com 2.90% 150.49x
previewsworld.com 2.88% 149.18x
darkhorse.com 1.33% 133.81x
toynewsi.com 5.01% 131.06x
dccomics.com 5.00% 126.80x
newsarama.com 33.19% 125.74x
getcomics.info 2.89% 124.70x
sellmycomicbooks.com 1.20% 107.78x
eaglemoss.com 1.12% 106.37x
gonintendo.com 1.98% 106.15x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Web attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Collectibles - Toys & Collectibles audience is Drawing & Animation.

Content Affinity Composition Index
Drawing & Animation 0.10% 35.22x
Roleplay & Fantasy Games 0.64% 30.97x
Assorted Topics (Toys, T-Shirts, Volvos) 0.15% 30.70x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.53% 30.65x
Studio & Franchise Video Game Players 7.39% 25.29x
London Tourism & Events 0.24% 25.04x
Feminism 1.24% 22.69x
Magic & Games 9.16% 21.32x
Film Production 1.19% 20.92x
Anime 8.24% 19.58x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Content Affinity attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Collectibles - Toys & Collectibles audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male