Dstillery Audiences

COLLECTIBLES - TOYS & COLLECTIBLES

Audience Size: 1.5 Million Devices

Explore the Collectibles - Toys & Collectibles Audience

Below you'll find more information about the Collectibles - Toys & Collectibles audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Collectibles - Toys & Collectibles audience.

Dstillery Crafted Audiences

INTERESTS

The Collectibles - Toys & Collectibles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Collectibles - Toys & Collectibles audience is Star Wars Fans.

Interest Composition Index
Star Wars Fans 56.72% 72.17x
Video and Computer Gaming Enthusiasts 49.25% 60.68x
Movie and Game Review Readers 44.78% 58.51x
Horror Movie Fans 50.75% 58.42x
Comedy Fans 46.27% 56.64x
Streaming Video Fans 44.78% 54.13x
Video Gamers 44.78% 52.17x
Game of Thrones Fans 41.79% 48.99x
Disney Vacation Planners 35.82% 46.81x
Readers of Indian Content 34.33% 45.17x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Interest attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Collectibles - Toys & Collectibles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Collectibles - Toys & Collectibles audience is Carhartt.

Location Composition Index
Carhartt 0.24% 1.65x
The Childrens Place 0.02% 1.63x
Buckle 0.01% 1.45x
Victoria's Secret 0.01% 1.27x
Journeys 0.01% 1.13x
Old Navy 0.01% 0.88x
Maurices 0.01% 0.80x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Location attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Web Insights

WEBSITES

The Collectibles - Toys & Collectibles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Collectibles - Toys & Collectibles audience is icv2.com.

Website Composition Index
icv2.com 3.38% 107.27x
previewsworld.com 3.53% 106.49x
necaonline.com 1.14% 96.17x
darkhorse.com 1.71% 95.09x
getcomics.info 3.12% 93.43x
toynewsi.com 3.96% 92.22x
comicartfans.com 1.06% 88.97x
dccomics.com 6.08% 88.38x
newsarama.com 38.01% 85.05x
comicbookroundup.com 1.07% 80.81x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Web attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Collectibles - Toys & Collectibles audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.63% 41.14x
Movie Reviews 21.13% 34.03x
Magic & Games 5.87% 30.02x
Anime 7.28% 30.01x
Assorted Topics (Viral Media, Paid Traffic) 4.93% 28.24x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 34.74% 26.68x
Video Content Sites 4.46% 25.10x
London Tourism & Events 0.26% 24.21x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 5.16% 22.77x
Humor & Entertainment - Comic Culture 28.17% 21.82x
Composition Percentage: The overlap percentage between the Collectibles - Toys & Collectibles audience and the Content Affinity attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Collectibles - Toys & Collectibles audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male