Explore the Collectibles - Toys & Collectibles Audience
Below you'll find more information about the Collectibles - Toys & Collectibles audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Collectibles - Toys & Collectibles audience.
INTERESTS
The Collectibles - Toys & Collectibles audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Collectibles - Toys & Collectibles audience is Star Wars Fans.
| Interest | Composition | Index |
| Star Wars Fans | 49.20% | 28.71x |
| Blockbuster Movie Fans | 52.69% | 26.20x |
| Horror Movie Fans | 43.14% | 24.64x |
| Fantasy & Comic Fans | 45.37% | 23.63x |
| Movie and Game Review Readers | 35.90% | 21.98x |
| Sci-Fi Movie Fans | 45.35% | 21.22x |
| Star Trek Fans | 37.90% | 20.92x |
| Sci-Fi Show Watchers | 43.89% | 20.80x |
| Comedy Fans | 36.45% | 20.33x |
| Video and Computer Gaming Enthusiasts | 40.89% | 20.22x |
Composition Percentage:
The overlap percentage between the Collectibles - Toys & Collectibles audience and the Interest attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
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APPAREL RETAILERS
The Collectibles - Toys & Collectibles audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Collectibles - Toys & Collectibles audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.75x |
| American Apparel | 0.06% | 1.61x |
| LL Bean | 0.01% | 1.33x |
| Levi Strauss | 0.02% | 1.32x |
| Express | 0.04% | 1.30x |
| Madewell | 0.03% | 1.30x |
| Hollister | 0.03% | 1.29x |
| Free People | 0.03% | 1.27x |
| Michael Kors | 0.03% | 1.26x |
| H&M | 0.06% | 1.26x |
Composition Percentage:
The overlap percentage between the Collectibles - Toys & Collectibles audience and the Location attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
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WEBSITES
The Collectibles - Toys & Collectibles audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Collectibles - Toys & Collectibles audience is actionfigureinsider.com.
| Website | Composition | Index |
| actionfigureinsider.com | 1.19% | 163.40x |
| comicbookdb.com | 1.38% | 163.31x |
| theouthousers.com | 1.07% | 162.19x |
| imagecomics.com | 3.57% | 161.58x |
| tfaw.com | 3.92% | 160.92x |
| shopdcentertainment.com | 1.93% | 160.09x |
| previewsworld.com | 6.31% | 159.75x |
| mwctoys.com | 1.10% | 158.11x |
| freecomicbookday.com | 1.09% | 153.12x |
| kirinhobby.com | 1.15% | 151.08x |
Composition Percentage:
The overlap percentage between the Collectibles - Toys & Collectibles audience and the Web attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Collectibles - Toys & Collectibles audience is Assorted Topics (Toys, T-Shirts, Volvos).
| Content Affinity | Composition | Index |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.52% | 34.10x |
| Drawing & Animation | 0.40% | 29.98x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 1.49% | 27.82x |
| Magic & Games | 5.71% | 23.23x |
| Roleplay & Fantasy Games | 0.78% | 22.84x |
| Content Streamers & Downloaders | 0.23% | 22.12x |
| Studio & Franchise Video Game Players | 10.17% | 21.77x |
| Movie & Comic Book News | 53.18% | 20.31x |
| Feminism | 1.55% | 19.34x |
| Humor & Entertainment - Comic Culture | 20.05% | 18.61x |
Composition Percentage:
The overlap percentage between the Collectibles - Toys & Collectibles audience and the Content Affinity attribute.
Index: A comparison of the Collectibles - Toys & Collectibles audience to the internet population.
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DEMOGRAPHICS
The Collectibles - Toys & Collectibles audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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