Dstillery Audiences

COLLEGE GREEK LIFE

Audience Size: 69.7 Thousand Devices

Explore the College Greek Life Audience

Below you'll find more information about the College Greek Life audience, broken down in different categories based on their digital and physical behaviors. These are 69.7 thousand unique devices whose actions qualify for the College Greek Life audience.

Dstillery Crafted Audiences

INTERESTS

The College Greek Life audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Greek Life audience is College Aspirants.

Interest Composition Index
College Aspirants 53.80% 20.74x
Tutoring Resources Researchers 45.01% 18.77x
College Athletic Scholarships Researchers 42.32% 18.75x
College Students 40.69% 17.11x
College Professors 41.58% 17.01x
Resume Writing Researchers 41.88% 15.86x
Jam Band Festival Fans 42.62% 15.30x
Harvard University Fans 36.96% 15.17x
Women's Fashion Magazine Readers 34.13% 15.02x
Northwestern Wildcats Fans 35.92% 14.94x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Interest attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Greek Life audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Greek Life audience is Madewell.

Location Composition Index
Madewell 0.04% 5.05x
Banana Republic 0.06% 4.93x
Michael Kors 0.04% 2.22x
Talbots 0.04% 2.18x
Saint Laurent Paris 0.01% 1.97x
American Eagle Outfitters 0.03% 1.97x
Tommy Bahama 0.01% 1.96x
Club Monaco 0.01% 1.90x
Columbia 0.01% 1.84x
Journeys 0.03% 1.83x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Location attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Greek Life audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Greek Life audience is greekrank.com.

Website Composition Index
greekrank.com 61.90% 495.90x
betches.com 30.48% 112.22x
watchtheyard.com 8.08% 87.02x
collegemagazine.com 8.71% 64.34x
unigo.com 6.08% 61.43x
symbolab.com 5.11% 55.44x
society19.com 8.09% 50.58x
bkstr.com 3.74% 50.36x
collegeboard.org 6.84% 47.03x
zaful.com 5.58% 45.63x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Web attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Greek Life audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.60% 71.28x
Hipster Clothing 1.34% 59.77x
Virginia Athletics 0.79% 30.31x
College Planning 23.92% 29.17x
Law School Research Cluster 0.47% 27.60x
Southeast College Athletics 2.19% 26.69x
Educational Publishing 18.63% 26.65x
MBA Education 7.51% 26.16x
Higher-End Fashion Brands 0.53% 24.72x
Local & Travel England - East Midlands 0.58% 23.60x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Content Affinity attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Greek Life audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female