Dstillery Audiences

COLLEGE GREEK LIFE

Audience Size: 14.6 Thousand Devices

Explore the College Greek Life Audience

Below you'll find more information about the College Greek Life audience, broken down in different categories based on their digital and physical behaviors. These are 14.6 thousand unique devices whose actions qualify for the College Greek Life audience.

Dstillery Crafted Audiences

INTERESTS

The College Greek Life audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Greek Life audience is College Aspirants.

Interest Composition Index
College Aspirants 56.21% 22.56x
College Athletic Scholarships Researchers 51.63% 22.27x
Tutoring Resources Researchers 47.06% 20.70x
Online Test Prep Resource Readers 49.67% 18.11x
Jam Band Festival Fans 52.94% 17.57x
College Professors 37.91% 17.48x
Online Education Resource Researchers 41.83% 17.17x
Swimming Enthusiasts 36.60% 16.87x
Luxury Retail Shoppers 56.86% 16.64x
Winter Apparel Shoppers 42.48% 16.62x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Interest attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Greek Life audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Greek Life audience is Old Navy.

Location Composition Index
Old Navy 0.14% 3.25x
Journeys 0.07% 1.98x
White House Black Market 0.05% 1.98x
Saint Laurent Paris 0.01% 1.97x
Mens Wearhouse 0.07% 1.84x
Columbia 0.01% 1.84x
Buckle 0.07% 1.74x
Kate Spade 0.01% 1.41x
Carhartt 0.35% 1.25x
Victoria's Secret 0.06% 1.24x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Location attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Greek Life audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Greek Life audience is ratemyprofessors.com.

Website Composition Index
ratemyprofessors.com 42.57% 29.34x
easybib.com 20.06% 25.26x
chegg.com 13.49% 23.94x
bkstr.com 18.50% 22.57x
statisticshowto.com 11.60% 22.45x
thetab.com 9.34% 22.03x
simplypsychology.org 8.14% 19.16x
purdue.edu 21.20% 18.39x
partycity.com 8.31% 17.82x
shmoop.com 11.40% 16.76x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Web attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Greek Life audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.60% 71.28x
College Planning 16.67% 54.35x
Southeast College Athletics 2.71% 35.38x
Educational Publishing 19.09% 33.44x
Writing Tools & Citation 18.95% 27.51x
Math Reference 9.40% 19.85x
Saskatchewan Media & Retail Cluster 1.01% 18.74x
Internet Service Provider Sites 1.16% 17.59x
Poetry Fans 19.23% 17.08x
Travel, Food, Fashion & Fitness 2.42% 17.00x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Content Affinity attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Greek Life audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female