Dstillery Audiences

COLLEGE GREEK LIFE

Audience Size: 74.7 Thousand Devices

Explore the College Greek Life Audience

Below you'll find more information about the College Greek Life audience, broken down in different categories based on their digital and physical behaviors. These are 74.7 thousand unique devices whose actions qualify for the College Greek Life audience.

Dstillery Crafted Audiences

INTERESTS

The College Greek Life audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Greek Life audience is College Aspirants.

Interest Composition Index
College Aspirants 58.79% 15.73x
College Athletic Scholarships Researchers 52.03% 15.05x
College Professors 46.34% 13.48x
Northwestern Wildcats Fans 41.48% 13.42x
Tutoring Resources Researchers 50.38% 13.08x
College Students 45.99% 13.01x
Jam Band Festival Fans 44.96% 12.96x
Women's Fashion Magazine Readers 35.71% 12.91x
Teen Content Readers 37.00% 12.24x
Adult Acne Sufferers 35.11% 12.22x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Interest attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Greek Life audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Greek Life audience is REI.

Location Composition Index
REI 0.03% 2.29x
Eddie Bauer 0.04% 2.20x
Tommy Bahama 0.03% 2.18x
Brooks Brothers 0.05% 2.16x
Uniqlo 0.03% 2.12x
LOFT 0.12% 2.07x
Saint Laurent Paris 0.01% 1.97x
Aeropostale 0.10% 1.94x
Express Outlets 0.01% 1.94x
Patagonia 0.01% 1.92x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Location attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Greek Life audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Greek Life audience is greekrank.com.

Website Composition Index
greekrank.com 58.33% 539.13x
betches.com 25.13% 122.81x
watchtheyard.com 7.64% 101.25x
collegemagazine.com 8.18% 57.63x
collegedata.com 3.95% 56.17x
bkstr.com 4.68% 49.97x
unigo.com 6.44% 48.88x
hercampus.com 14.27% 47.97x
symbolab.com 5.87% 46.25x
derivative-calculator.net 4.48% 45.39x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Web attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Greek Life audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.60% 71.28x
Hipster Clothing 1.88% 56.20x
Virginia Athletics 0.93% 29.14x
College Planning 23.77% 26.43x
Educational Publishing 16.96% 25.63x
Law School Research Cluster 0.56% 25.36x
Upstate New York State Athletics 0.34% 24.39x
Southeast College Athletics 2.29% 22.81x
Men's Fashion Shopping 0.25% 22.37x
Local & Travel England - East Midlands 0.40% 21.21x
Composition Percentage: The overlap percentage between the College Greek Life audience and the Content Affinity attribute.
Index: A comparison of the College Greek Life audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Greek Life audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female