Dstillery Audiences

COLLEGE PLANNING

Audience Size: 1.4 Million Devices

Explore the College Planning Audience

Below you'll find more information about the College Planning audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the College Planning audience.

Dstillery Crafted Audiences

INTERESTS

The College Planning audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Planning audience is College Aspirants.

Interest Composition Index
College Aspirants 71.05% 28.45x
Government Student Loan Researchers 51.57% 22.17x
Tutoring Resources Researchers 38.34% 18.17x
College Professors 33.71% 15.58x
Harvard University Fans 28.79% 13.58x
Yale University Fans 26.13% 12.81x
College Students 30.37% 12.12x
Immigration Resource Researchers 24.61% 11.88x
Immigration Policy Researchers 24.60% 11.88x
Teachers 29.87% 11.83x
Composition Percentage: The overlap percentage between the College Planning audience and the Interest attribute.
Index: A comparison of the College Planning audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Planning audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Planning audience is Supreme.

Location Composition Index
Supreme 0.02% 1.71x
LL Bean 0.02% 1.65x
Columbia 0.03% 1.63x
Bonobos 0.14% 1.56x
Uniqlo 0.03% 1.51x
Hugo Boss 0.05% 1.51x
Jos A. Bank Clothiers 0.49% 1.43x
Intermix 0.02% 1.42x
Levi Strauss 0.05% 1.41x
Ralph Lauren 0.03% 1.40x
Composition Percentage: The overlap percentage between the College Planning audience and the Location attribute.
Index: A comparison of the College Planning audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Planning audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Planning audience is studypoint.com.

Website Composition Index
studypoint.com 4.07% 131.86x
ivycoach.com 3.66% 129.17x
thecollegesolution.com 3.48% 128.92x
coca-colascholarsfoundation.org 4.08% 122.19x
admitsee.com 1.52% 120.42x
acceptancerate.com 1.03% 116.34x
nacacfairs.org 2.53% 115.99x
nacacnet.org 2.02% 114.43x
mitadmissions.org 1.45% 114.06x
unigo.com 16.91% 114.04x
Composition Percentage: The overlap percentage between the College Planning audience and the Web attribute.
Index: A comparison of the College Planning audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Planning audience is Higher Education.

Content Affinity Composition Index
Higher Education 5.23% 28.88x
College Greek Life 1.93% 27.03x
MBA Education 11.41% 20.72x
Lacrosse College Athletics 2.15% 19.57x
Educational Publishing 11.77% 18.76x
Science Education & Academia 4.60% 18.74x
New England & Ivy League Sports 5.34% 18.44x
Upstate New York State Athletics 0.29% 18.07x
Teaching Abroad 0.31% 17.02x
Virginia Athletics 0.80% 16.90x
Composition Percentage: The overlap percentage between the College Planning audience and the Content Affinity attribute.
Index: A comparison of the College Planning audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Planning audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female