Dstillery Audiences

COLLEGE SPORTS

Audience Size: 257.7 Thousand Devices

Explore the College Sports Audience

Below you'll find more information about the College Sports audience, broken down in different categories based on their digital and physical behaviors. These are 257.7 thousand unique devices whose actions qualify for the College Sports audience.

Dstillery Crafted Audiences

INTERESTS

The College Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Sports audience is NCAA Fans.

Interest Composition Index
NCAA Fans 47.17% 28.12x
High School Sports Researchers 48.46% 27.10x
College Football Fans 44.83% 23.85x
March Madness Enthusiasts 37.55% 22.35x
Duke Blue Devils Fans 39.25% 21.63x
Volleyball Enthusiasts 42.90% 20.96x
Olympics Fans 42.46% 20.88x
Lacrosse Enthusiasts 40.72% 20.51x
Swimming Enthusiasts 29.84% 19.41x
Clemson Tigers Fans 35.36% 19.25x
Composition Percentage: The overlap percentage between the College Sports audience and the Interest attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Sports audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.27% 1.33x
Mens Wearhouse 0.35% 1.06x
Composition Percentage: The overlap percentage between the College Sports audience and the Location attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Sports audience is ysusports.com.

Website Composition Index
ysusports.com 9.78% 500.05x
denison.edu 8.26% 379.82x
d3football.com 5.27% 236.85x
prestosports.com 13.33% 184.87x
belmontbruins.com 3.68% 184.37x
cmu.edu 6.54% 184.12x
brownbears.com 3.85% 178.55x
msuspartans.com 7.33% 174.46x
nusports.com 5.08% 173.89x
dartmouthsports.com 3.47% 172.41x
Composition Percentage: The overlap percentage between the College Sports audience and the Web attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Sports audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 9.32% 195.15x
Virginia Athletics 6.95% 130.00x
Lacrosse College Athletics 11.13% 91.60x
Upstate New York State Athletics 1.75% 91.58x
Southeast College Athletics 15.95% 87.63x
Florida College Athletics 31.90% 80.51x
New England & Ivy League Sports 19.58% 60.46x
Pac 12 Sports 9.66% 55.62x
Ohio Universities 12.02% 35.73x
US Soccer 4.72% 29.19x
Composition Percentage: The overlap percentage between the College Sports audience and the Content Affinity attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Sports audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male