Dstillery Audiences

COLLEGE SPORTS

Audience Size: 28.6 Thousand Devices

Explore the College Sports Audience

Below you'll find more information about the College Sports audience, broken down in different categories based on their digital and physical behaviors. These are 28.6 thousand unique devices whose actions qualify for the College Sports audience.

Dstillery Crafted Audiences

INTERESTS

The College Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Sports audience is College Athletic Scholarships Researchers.

Interest Composition Index
College Athletic Scholarships Researchers 79.52% 32.57x
NCAA Fans 67.58% 32.06x
College Football Fans 75.77% 30.67x
NCAA Football Fans 73.04% 29.15x
High School Sports Researchers 75.09% 27.86x
March Madness Enthusiasts 66.55% 26.47x
Duke Blue Devils Fans 68.94% 25.38x
Swimming Enthusiasts 55.97% 25.27x
Volleyball Enthusiasts 67.58% 22.70x
Clemson Tigers Fans 65.87% 22.67x
Composition Percentage: The overlap percentage between the College Sports audience and the Interest attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Sports audience is Lululemon.

Location Composition Index
Lululemon 0.02% 2.19x
Gap 0.02% 1.90x
Johnston and Murphy 0.01% 0.90x
Composition Percentage: The overlap percentage between the College Sports audience and the Location attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Sports audience is elevenwarriors.com.

Website Composition Index
elevenwarriors.com 13.60% 74.11x
toledoblade.com 21.10% 53.56x
sports-reference.com 33.50% 50.53x
baseballamerica.com 14.58% 47.59x
cantonrep.com 13.58% 47.01x
athletic.net 17.02% 45.10x
fbschedules.com 15.42% 44.52x
footballscoop.com 20.50% 44.37x
d1baseball.com 12.07% 42.20x
aseaofblue.com 8.92% 41.51x
Composition Percentage: The overlap percentage between the College Sports audience and the Web attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Sports audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 23.68% 335.08x
New England & Ivy League Sports 19.48% 325.52x
Southeast College Athletics 24.95% 311.20x
Pac 12 Sports 19.01% 200.75x
Ohio Universities 12.68% 58.02x
Sports News & Apparel 26.48% 44.58x
Online Ticket Buyers 3.07% 29.48x
Education Cluster 1.47% 28.75x
Texas University Athletics 17.48% 26.04x
Tennis, Golf & Boxing 2.40% 25.32x
Composition Percentage: The overlap percentage between the College Sports audience and the Content Affinity attribute.
Index: A comparison of the College Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Sports audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male