Dstillery Audiences

COLORADO CLUSTER

Audience Size: 1.2 Million Devices

Explore the Colorado Cluster Audience

Below you'll find more information about the Colorado Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Colorado Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Colorado Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Colorado Cluster audience is Colorado County and Local Fair Visitors.

Interest Composition Index
Colorado County and Local Fair Visitors 62.00% 22.35x
Aspen Trip Planners 47.70% 20.38x
Denver Trip Planners 47.48% 17.92x
Telluride Trip Planners 38.00% 15.66x
Denver Broncos Fans 33.76% 14.08x
Rapid City Trip Planners 30.34% 13.11x
South West State Fair Visitors 57.27% 12.29x
Arizona Wildcats Fans 28.39% 11.65x
Colorado Skiers and Snowboarders 27.94% 11.04x
Liberal News Readers 21.61% 10.63x
Composition Percentage: The overlap percentage between the Colorado Cluster audience and the Interest attribute.
Index: A comparison of the Colorado Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Colorado Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Colorado Cluster audience is The North Face.

Location Composition Index
The North Face 0.02% 2.26x
Zumiez 0.06% 1.96x
REI 0.01% 1.73x
Gymboree 0.04% 1.68x
Buckle 0.04% 1.64x
Carhartt 0.27% 1.41x
Eddie Bauer 0.01% 1.37x
Dressbarn 0.02% 1.06x
Journeys 0.05% 1.03x
Lane Bryant 0.02% 0.97x
Composition Percentage: The overlap percentage between the Colorado Cluster audience and the Location attribute.
Index: A comparison of the Colorado Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Colorado Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Colorado Cluster audience is pikespeakcenter.com.

Website Composition Index
pikespeakcenter.com 1.13% 185.11x
coloradostatefair.com 1.94% 170.23x
westernslopenow.com 5.25% 154.09x
kgwn.tv 2.06% 148.95x
laramieboomerang.com 2.55% 136.25x
krdo.com 40.74% 133.26x
fox21news.com 24.22% 132.83x
nbc11news.com 9.48% 131.15x
montrosepress.com 3.28% 128.99x
gjsentinel.com 7.59% 128.70x
Composition Percentage: The overlap percentage between the Colorado Cluster audience and the Web attribute.
Index: A comparison of the Colorado Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Colorado Cluster audience is Colorado Snow.

Content Affinity Composition Index
Colorado Snow 5.74% 37.16x
Assorted Topics (Animals, Clothing, Events, Education) 0.04% 27.01x
Colorado News 60.93% 22.35x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 13.14% 19.10x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.08% 17.06x
South Dakota Cluster 7.33% 14.81x
Local & Travel England - North Midlands 0.07% 14.71x
Idaho Cluster 7.60% 14.67x
Alaska Cluster 3.12% 14.00x
New Mexico News 10.70% 13.72x
Composition Percentage: The overlap percentage between the Colorado Cluster audience and the Content Affinity attribute.
Index: A comparison of the Colorado Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Colorado Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female