Dstillery Audiences

COLORADO SNOW

Audience Size: 475 Thousand Devices

Explore the Colorado Snow Audience

Below you'll find more information about the Colorado Snow audience, broken down in different categories based on their digital and physical behaviors. These are 475 thousand unique devices whose actions qualify for the Colorado Snow audience.

Dstillery Crafted Audiences

INTERESTS

The Colorado Snow audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Colorado Snow audience is Denver Trip Planners.

Interest Composition Index
Denver Trip Planners 80.87% 41.97x
Aspen Trip Planners 59.54% 39.61x
Colorado Skiers and Snowboarders 66.69% 36.60x
Denver Broncos Fans 32.13% 24.14x
Rodeo Enthusiasts 37.35% 21.30x
Rock Climbing Enthusiasts 31.43% 19.91x
Ski and Snowboard Apparel Shoppers 33.19% 19.51x
Western Canada Skiers and Snowboarders 28.68% 19.07x
Las Vegas Nightlife Researchers 35.87% 18.15x
Ski House Second Home Owners 29.31% 18.13x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Interest attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Colorado Snow audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Colorado Snow audience is Patagonia.

Location Composition Index
Patagonia 0.09% 4.85x
The North Face 0.10% 3.73x
REI 0.06% 3.13x
Columbia 0.05% 2.96x
Club Monaco 0.05% 2.53x
Ralph Lauren 0.04% 2.02x
Intermix 0.02% 1.91x
Buckle 0.35% 1.68x
Bonobos 0.12% 1.59x
Lululemon 0.11% 1.58x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Location attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Web Insights

WEBSITES

The Colorado Snow audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Colorado Snow audience is colorado.com.

Website Composition Index
colorado.com 6.20% 364.47x
rockymountainhikingtrails.com 13.21% 348.19x
dayhikesneardenver.com 22.01% 342.30x
skicb.com 3.68% 328.27x
bouldercoloradousa.com 12.06% 306.98x
summitdaily.com 13.84% 295.03x
vaildaily.com 14.71% 285.23x
skyhinews.com 5.12% 282.32x
breckbrew.com 5.85% 267.11x
visitestespark.com 17.03% 264.13x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Web attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Colorado Snow audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 7.39% 40.37x
Colorado Cluster 20.93% 37.00x
Assorted Topics (Animals, Clothing, Events, Education) 0.13% 33.23x
Backpacking 15.71% 31.18x
Sports - Skiing, Snowboarding 0.05% 29.42x
Colorado News 63.90% 23.85x
National Parks 6.35% 23.08x
Action Sports 1.86% 13.96x
Sports - Climbing, Non-traditional 7.30% 12.22x
Fashion & Cosmetics 0.04% 12.07x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Content Affinity attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Colorado Snow audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male