Dstillery Audiences

COLORADO SNOW

Audience Size: 130.9 Thousand Devices

Explore the Colorado Snow Audience

Below you'll find more information about the Colorado Snow audience, broken down in different categories based on their digital and physical behaviors. These are 130.9 thousand unique devices whose actions qualify for the Colorado Snow audience.

Dstillery Crafted Audiences

INTERESTS

The Colorado Snow audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Colorado Snow audience is Aspen Trip Planners.

Interest Composition Index
Aspen Trip Planners 94.98% 37.72x
Telluride Trip Planners 87.15% 33.77x
Denver Trip Planners 82.22% 28.44x
Colorado Skiers and Snowboarders 86.18% 27.21x
Ski House Second Home Owners 54.88% 23.76x
Quarantine Planners 37.49% 22.88x
Colorado County and Local Fair Visitors 68.60% 22.63x
Denver Broncos Fans 55.36% 21.99x
Rock Climbing Enthusiasts 58.84% 20.22x
Ski and Snowboard Enthusiasts 40.48% 19.07x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Interest attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Colorado Snow audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Colorado Snow audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.03% 4.52x
White House Black Market 0.03% 2.11x
Zumiez 0.02% 1.77x
Chicos 0.02% 1.42x
Talbots 0.01% 1.31x
Buckle 0.02% 1.25x
Michael Kors 0.01% 1.24x
Carhartt 0.17% 1.07x
Jos A. Bank Clothiers 0.01% 0.95x
Journeys 0.02% 0.94x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Location attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Web Insights

WEBSITES

The Colorado Snow audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Colorado Snow audience is vaildaily.com.

Website Composition Index
vaildaily.com 59.00% 559.37x
summitdaily.com 57.63% 465.74x
aspentimes.com 41.46% 435.77x
dayhikesneardenver.com 17.89% 330.18x
steamboatpilot.com 15.70% 274.81x
postindependent.com 14.62% 257.68x
powder.com 8.61% 170.18x
nbc11news.com 9.02% 166.65x
5280.com 20.97% 160.81x
eptrail.com 8.64% 157.73x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Web attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Colorado Snow audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 5.17% 143.08x
Action Sports 3.57% 106.69x
Colorado Cluster 47.57% 55.67x
Backpacking 20.14% 39.47x
National Parks 0.76% 34.14x
Colorado News 80.30% 25.56x
Sports - Climbing, Non-traditional 8.20% 19.00x
Shipping & Logistics 0.25% 16.12x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 10.48% 15.94x
Alaska Cluster 1.72% 15.56x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Content Affinity attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Colorado Snow audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male