Dstillery Audiences

COLORADO SNOW

Audience Size: 88.7 Thousand Devices

Explore the Colorado Snow Audience

Below you'll find more information about the Colorado Snow audience, broken down in different categories based on their digital and physical behaviors. These are 88.7 thousand unique devices whose actions qualify for the Colorado Snow audience.

Dstillery Crafted Audiences

INTERESTS

The Colorado Snow audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Colorado Snow audience is Winter Sports Destination Seekers.

Interest Composition Index
Winter Sports Destination Seekers 66.08% 48.69x
Aspen Trip Planners 88.87% 45.70x
Telluride Trip Planners 78.45% 37.01x
Denver Trip Planners 74.12% 28.58x
Colorado Skiers and Snowboarders 86.91% 28.33x
Ski House Second Home Owners 41.96% 24.83x
Snowboard Enthusiasts 53.81% 21.24x
Rock Climbing Enthusiasts 49.59% 20.87x
Colorado County and Local Fair Visitors 59.07% 20.02x
Ski Enthusiasts 78.97% 19.68x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Interest attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Colorado Snow audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Colorado Snow audience is Michael Kors.

Location Composition Index
Michael Kors 0.04% 5.95x
Lululemon 0.03% 4.90x
Forever 21 0.03% 4.82x
Buckle 0.04% 3.14x
Eddie Bauer 0.02% 2.08x
Journeys 0.04% 1.97x
LOFT 0.02% 1.87x
Dressbarn 0.02% 1.72x
White House Black Market 0.02% 1.54x
Chicos 0.02% 1.53x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Location attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Web Insights

WEBSITES

The Colorado Snow audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Colorado Snow audience is summitdaily.com.

Website Composition Index
summitdaily.com 59.07% 434.08x
vaildaily.com 69.57% 410.84x
aspentimes.com 48.73% 393.84x
postindependent.com 18.13% 252.50x
dayhikesneardenver.com 15.36% 224.34x
steamboatpilot.com 17.36% 206.04x
gjsentinel.com 13.18% 127.99x
durangoherald.com 7.72% 127.78x
303magazine.com 8.79% 124.41x
eptrail.com 6.70% 113.36x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Web attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Colorado Snow audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 1.92% 122.63x
Action Sports 1.44% 97.94x
Colorado Cluster 43.43% 53.98x
Backpacking 8.44% 40.00x
Colorado News 72.59% 25.63x
Home Remodeling 0.21% 19.61x
Disease Cluster 0.19% 16.96x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 8.73% 13.89x
Utah Cluster 8.57% 13.73x
Vermont Cluster 2.23% 12.73x
Composition Percentage: The overlap percentage between the Colorado Snow audience and the Content Affinity attribute.
Index: A comparison of the Colorado Snow audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Colorado Snow audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male