Dstillery Audiences

COMPUTERS & ACCESSORIES

Audience Size: 918.8 Thousand Devices

Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 918.8 thousand unique devices whose actions qualify for the Computers & Accessories audience.

Dstillery Crafted Audiences

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 44.30% 19.34x
Web Conferences and Remote Workers 55.44% 19.24x
PC Users 52.87% 15.46x
IT Decision Makers 31.82% 15.35x
High End TV Shoppers 34.84% 15.05x
Computer Processor and Data Center Decision Makers 48.25% 14.88x
Mac Users 28.34% 14.73x
GIS Users 34.95% 13.48x
Home Networking Researchers 38.59% 12.90x
Ink & Toner Shoppers 36.34% 12.72x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is Hollister.

Location Composition Index
Hollister 0.01% 1.34x
Dressbarn 0.01% 1.19x
Gap 0.01% 0.95x
LOFT 0.01% 0.95x
Maurices 0.02% 0.94x
Mens Wearhouse 0.02% 0.93x
White House Black Market 0.01% 0.90x
Victoria's Secret 0.02% 0.85x
Carhartt 0.12% 0.84x
Buckle 0.01% 0.75x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is nirsoft.net.

Website Composition Index
nirsoft.net 1.91% 142.19x
theitbros.com 3.07% 117.21x
majorgeeks.com 6.07% 115.17x
itninja.com 1.62% 111.13x
techsupportalert.com 1.21% 108.53x
petenetlive.com 2.16% 107.30x
idera.com 2.09% 106.81x
winaero.com 2.72% 100.18x
prajwaldesai.com 1.12% 97.39x
howtofixwindows.com 1.06% 96.96x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Robotics.

Content Affinity Composition Index
Robotics 0.07% 53.17x
Routers, Switches & Networking 10.73% 37.47x
Data Centers 1.74% 32.07x
Audio Clips & Sound Effects 0.07% 29.86x
Professional Audio Visual 0.03% 29.22x
Data, Analytics & Coding 4.36% 25.61x
Data Analysis & Scripting 11.26% 23.41x
Phone & Computer Game Downloaders 0.04% 23.30x
Electrical Engineering 0.58% 23.03x
Mobile Phone Networks 0.08% 19.75x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male