COMPUTERS & ACCESSORIES

Audience Size: 918.8 Thousand Devices

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Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 918.8 thousand unique devices whose actions qualify for the Computers & Accessories audience.

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Laptop Researchers.

Interest	Composition	Index
Laptop Researchers	44.30%	19.34x
Web Conferences and Remote Workers	55.44%	19.24x
PC Users	52.87%	15.46x
IT Decision Makers	31.82%	15.35x
High End TV Shoppers	34.84%	15.05x
Computer Processor and Data Center Decision Makers	48.25%	14.88x
Mac Users	28.34%	14.73x
GIS Users	34.95%	13.48x
Home Networking Researchers	38.59%	12.90x
Ink & Toner Shoppers	36.34%	12.72x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is Hollister.

Location	Composition	Index
Hollister	0.01%	1.34x
Dressbarn	0.01%	1.19x
Gap	0.01%	0.95x
LOFT	0.01%	0.95x
Maurices	0.02%	0.94x
Mens Wearhouse	0.02%	0.93x
White House Black Market	0.01%	0.90x
Victoria's Secret	0.02%	0.85x
Carhartt	0.12%	0.84x
Buckle	0.01%	0.75x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is nirsoft.net.

Website	Composition	Index
nirsoft.net	1.91%	142.19x
theitbros.com	3.07%	117.21x
majorgeeks.com	6.07%	115.17x
itninja.com	1.62%	111.13x
techsupportalert.com	1.21%	108.53x
petenetlive.com	2.16%	107.30x
idera.com	2.09%	106.81x
winaero.com	2.72%	100.18x
prajwaldesai.com	1.12%	97.39x
howtofixwindows.com	1.06%	96.96x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Robotics.

Content Affinity	Composition	Index
Robotics	0.07%	53.17x
Routers, Switches & Networking	10.73%	37.47x
Data Centers	1.74%	32.07x
Audio Clips & Sound Effects	0.07%	29.86x
Professional Audio Visual	0.03%	29.22x
Data, Analytics & Coding	4.36%	25.61x
Data Analysis & Scripting	11.26%	23.41x
Phone & Computer Game Downloaders	0.04%	23.30x
Electrical Engineering	0.58%	23.03x
Mobile Phone Networks	0.08%	19.75x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.

Age

18-24

Gender

Male