Dstillery Audiences

COMPUTERS & ACCESSORIES

Audience Size: 4.1 Million Devices

Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Computers & Accessories audience.

Dstillery Crafted Audiences

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 35.61% 16.79x
IT Decision Makers 30.40% 16.16x
Computer Processor and Data Center Decision Makers 34.70% 15.13x
High End TV Shoppers 28.73% 13.83x
Home Networking Researchers 29.50% 13.20x
Open Source Developers 31.22% 13.16x
Sony Fans 26.58% 12.87x
Microsoft Friendly Developers 31.60% 12.77x
GIS Users 29.77% 12.06x
Coders & Developers 28.45% 11.99x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is Everlane.

Location Composition Index
Everlane 0.00% 1.41x
Columbia 0.01% 1.39x
Uniqlo 0.02% 1.37x
REI 0.02% 1.20x
American Apparel 0.04% 1.16x
LL Bean 0.01% 1.16x
Urban Outfitters 0.05% 1.13x
Express Outlets 0.00% 1.11x
Jos A. Bank Clothiers 0.15% 1.11x
Ann Taylor 0.02% 1.10x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is disk-partition.com.

Website Composition Index
disk-partition.com 2.70% 75.09x
openoffice.org 1.41% 70.64x
filepuma.com 1.67% 67.43x
glarysoft.com 1.67% 66.85x
file.net 3.54% 66.15x
nirsoft.net 2.88% 66.06x
neosmart.net 4.43% 65.65x
troubleshooter.xyz 1.48% 64.00x
stellarinfo.com 1.16% 63.91x
majorgeeks.com 2.26% 63.61x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Data Centers.

Content Affinity Composition Index
Data Centers 5.55% 18.33x
Robotics 1.98% 17.72x
Routers, Switches & Networking 16.69% 17.25x
Content Streamers & Downloaders 0.18% 17.23x
Electronic Cabling 1.74% 16.38x
Computer Printers 0.97% 16.26x
Technology News 12.79% 16.09x
Online Media Converters 4.64% 15.27x
Data, Analytics & Coding 8.70% 14.49x
Drawing & Animation 0.19% 14.10x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male