COMPUTERS & ACCESSORIES

Audience Size: 3.9 Million Devices

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Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Computers & Accessories audience.

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Laptop Researchers.

Interest	Composition	Index
Laptop Researchers	33.70%	19.38x
IT Decision Makers	29.51%	17.68x
Computer Processor and Data Center Decision Makers	33.09%	17.58x
High End TV Shoppers	26.68%	16.11x
Home Networking Researchers	28.25%	15.21x
Camera Review Readers	24.05%	15.15x
Microsoft Friendly Developers	28.83%	14.83x
Open Source Developers	29.30%	14.48x
GIS Users	26.57%	14.06x
Internet Speed Testers	24.92%	13.61x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is Patagonia.

Location	Composition	Index
Patagonia	0.02%	1.30x
Club Monaco	0.02%	1.29x
The North Face	0.02%	1.21x
Jos A. Bank Clothiers	0.32%	1.19x
Ralph Lauren	0.02%	1.18x
Uniqlo	0.02%	1.16x
REI	0.02%	1.15x
Free People	0.02%	1.14x
Johnston and Murphy	0.14%	1.13x
Brooks Brothers	0.04%	1.12x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is disk-partition.com.

Website	Composition	Index
disk-partition.com	3.08%	60.39x
file.net	3.56%	54.45x
openoffice.org	1.15%	54.29x
nirsoft.net	2.82%	53.69x
filepuma.com	1.44%	53.53x
petri.com	1.03%	52.68x
neosmart.net	5.04%	52.57x
redmondmag.com	1.31%	52.56x
glarysoft.com	1.46%	52.36x
troubleshooter.xyz	2.18%	52.20x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Data Centers.

Content Affinity	Composition	Index
Data Centers	4.96%	17.99x
Content Streamers & Downloaders	0.12%	17.83x
Robotics	1.95%	16.78x
Routers, Switches & Networking	16.88%	15.93x
Electronic Cabling	1.57%	15.21x
Computer Printers	0.81%	15.07x
Online Media Converters	4.45%	14.56x
Technology News	16.39%	14.16x
Data Analysis & Scripting	13.83%	13.85x
Audio Clips & Sound Effects	0.81%	13.06x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male