Dstillery Audiences

COMPUTERS & ACCESSORIES

Audience Size: 1.8 Million Devices

Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Computers & Accessories audience.

Dstillery Crafted Audiences

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 40.03% 16.88x
IT Decision Makers 35.51% 14.99x
Computer Processor and Data Center Decision Makers 39.96% 14.77x
High End TV Shoppers 34.07% 13.92x
Home Networking Researchers 35.94% 13.44x
Camera Review Readers 28.98% 12.78x
GIS Users 31.59% 11.87x
Microsoft Friendly Developers 35.45% 11.77x
Open Source Developers 34.96% 11.62x
Sony Fans 31.68% 11.61x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.53x
Brooks Brothers 0.03% 1.46x
Ralph Lauren 0.01% 1.44x
Columbia 0.01% 1.38x
Urban Outfitters 0.05% 1.37x
American Apparel 0.03% 1.36x
Madewell 0.01% 1.34x
J. Crew 0.02% 1.24x
Ann Taylor 0.02% 1.23x
White House Black Market 0.08% 1.22x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is disk-partition.com.

Website Composition Index
disk-partition.com 3.17% 58.95x
neosmart.net 3.27% 57.03x
file.net 3.13% 54.44x
filepuma.com 1.27% 53.17x
nirsoft.net 2.52% 52.78x
glarysoft.com 1.27% 51.97x
drivethelife.com 3.30% 50.96x
fileinfo.com 3.15% 50.53x
troubleshooter.xyz 3.05% 50.51x
backup-utility.com 1.56% 50.28x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Content Streamers & Downloaders.

Content Affinity Composition Index
Content Streamers & Downloaders 0.06% 18.75x
Data Centers 4.08% 18.74x
Robotics 1.52% 17.51x
Routers, Switches & Networking 16.69% 15.82x
Online Media Converters 3.60% 15.32x
Computer Printers 0.63% 15.03x
Electronic Cabling 1.24% 14.87x
Build Your Own Computer Enthusiasts 24.17% 14.68x
Technology News 21.03% 13.89x
Data, Analytics & Coding 9.87% 12.95x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male