COMPUTERS & ACCESSORIES

Audience Size: 756.5 Thousand Devices

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Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 756.5 thousand unique devices whose actions qualify for the Computers & Accessories audience.

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Web Conferences and Remote Workers.

Interest	Composition	Index
Web Conferences and Remote Workers	50.98%	20.56x
Laptop Researchers	39.79%	19.62x
High End TV Shoppers	29.69%	15.91x
PC Users	49.07%	15.69x
IT Decision Makers	25.43%	15.50x
Mac Users	20.50%	15.09x
Coders & Developers	46.46%	14.99x
Computer Processor and Data Center Decision Makers	45.59%	14.29x
GIS Users	34.51%	14.14x
Home Networking Researchers	38.27%	13.53x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is Gap.

Location	Composition	Index
Gap	0.02%	2.03x
Gymboree	0.01%	1.86x
American Eagle Outfitters	0.02%	1.81x
Banana Republic	0.01%	1.78x
Aeropostale	0.02%	1.77x
Buckle	0.01%	1.18x
Express	0.01%	1.06x
Carhartt	0.11%	0.98x
Mens Wearhouse	0.01%	0.92x
The Childrens Place	0.01%	0.86x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is nirsoft.net.

Website	Composition	Index
nirsoft.net	1.51%	137.46x
theitbros.com	1.91%	130.17x
majorgeeks.com	3.46%	110.33x
itninja.com	1.56%	105.43x
winaero.com	1.16%	104.70x
petenetlive.com	2.09%	104.01x
idera.com	1.55%	102.59x
alitajran.com	1.60%	96.30x
prajwaldesai.com	2.42%	89.74x
howtofixwindows.com	1.02%	89.17x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Routers, Switches & Networking.

Content Affinity	Composition	Index
Routers, Switches & Networking	9.39%	37.22x
Data Centers	1.34%	33.89x
Data, Analytics & Coding	3.85%	25.46x
Data Analysis & Scripting	10.80%	25.44x
Electrical Engineering	0.52%	24.73x
Writing Resources	0.18%	20.23x
Website Launchers	0.06%	18.51x
Engineering	0.25%	15.02x
Discount Books	0.03%	14.81x
PC Gamers	13.80%	13.68x

Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.

Index: A comparison of the Computers & Accessories audience to the internet population.

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.

Age

18-24

Gender

Male