Dstillery Audiences

COMPUTERS & ACCESSORIES

Audience Size: 756.5 Thousand Devices

Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 756.5 thousand unique devices whose actions qualify for the Computers & Accessories audience.

Dstillery Crafted Audiences

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Web Conferences and Remote Workers.

Interest Composition Index
Web Conferences and Remote Workers 50.98% 20.56x
Laptop Researchers 39.79% 19.62x
High End TV Shoppers 29.69% 15.91x
PC Users 49.07% 15.69x
IT Decision Makers 25.43% 15.50x
Mac Users 20.50% 15.09x
Coders & Developers 46.46% 14.99x
Computer Processor and Data Center Decision Makers 45.59% 14.29x
GIS Users 34.51% 14.14x
Home Networking Researchers 38.27% 13.53x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is Gap.

Location Composition Index
Gap 0.02% 2.03x
Gymboree 0.01% 1.86x
American Eagle Outfitters 0.02% 1.81x
Banana Republic 0.01% 1.78x
Aeropostale 0.02% 1.77x
Buckle 0.01% 1.18x
Express 0.01% 1.06x
Carhartt 0.11% 0.98x
Mens Wearhouse 0.01% 0.92x
The Childrens Place 0.01% 0.86x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is nirsoft.net.

Website Composition Index
nirsoft.net 1.51% 137.46x
theitbros.com 1.91% 130.17x
majorgeeks.com 3.46% 110.33x
itninja.com 1.56% 105.43x
winaero.com 1.16% 104.70x
petenetlive.com 2.09% 104.01x
idera.com 1.55% 102.59x
alitajran.com 1.60% 96.30x
prajwaldesai.com 2.42% 89.74x
howtofixwindows.com 1.02% 89.17x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Routers, Switches & Networking.

Content Affinity Composition Index
Routers, Switches & Networking 9.39% 37.22x
Data Centers 1.34% 33.89x
Data, Analytics & Coding 3.85% 25.46x
Data Analysis & Scripting 10.80% 25.44x
Electrical Engineering 0.52% 24.73x
Writing Resources 0.18% 20.23x
Website Launchers 0.06% 18.51x
Engineering 0.25% 15.02x
Discount Books 0.03% 14.81x
PC Gamers 13.80% 13.68x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male