Dstillery Audiences

COMPUTERS & ACCESSORIES

Audience Size: 3.3 Million Devices

Explore the Computers & Accessories Audience

Below you'll find more information about the Computers & Accessories audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Computers & Accessories audience.

Dstillery Crafted Audiences

INTERESTS

The Computers & Accessories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Computers & Accessories audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 43.48% 19.27x
IT Decision Makers 39.42% 16.52x
Computer Processor and Data Center Decision Makers 44.62% 16.35x
High End TV Shoppers 38.29% 15.87x
Home Networking Researchers 39.51% 14.94x
Camera Review Readers 31.66% 14.18x
GIS Users 32.06% 13.59x
Ink & Toner Shoppers 31.68% 13.10x
Open Source Developers 35.88% 12.66x
Microsoft Friendly Developers 36.86% 12.60x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Interest attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Computers & Accessories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Computers & Accessories audience is REI.

Location Composition Index
REI 0.01% 1.56x
Forever 21 0.03% 1.35x
Eddie Bauer 0.01% 1.29x
Jos A. Bank Clothiers 0.03% 1.28x
Ann Taylor 0.01% 1.24x
Coach 0.02% 1.22x
Urban Outfitters 0.02% 1.20x
Zara 0.01% 1.17x
Victoria's Secret 0.07% 1.17x
Chicos 0.03% 1.16x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Location attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Computers & Accessories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Computers & Accessories audience is disk-partition.com.

Website Composition Index
disk-partition.com 2.56% 64.85x
neosmart.net 2.37% 59.29x
file.net 2.58% 59.03x
drivethelife.com 2.80% 55.95x
top-password.com 4.62% 53.79x
backup-utility.com 1.08% 53.74x
nirsoft.net 2.73% 53.71x
codeproject.com 1.17% 52.69x
fileinfo.com 2.12% 52.53x
troubleshooter.xyz 3.29% 52.23x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Web attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Computers & Accessories audience is Data Centers.

Content Affinity Composition Index
Data Centers 3.75% 23.43x
Robotics 1.33% 22.82x
Content Streamers & Downloaders 0.03% 21.65x
Online Media Converters 3.15% 19.41x
Computer Printers 0.50% 19.14x
Electronic Cabling 1.00% 18.43x
Routers, Switches & Networking 16.67% 18.41x
Data, Analytics & Coding 9.44% 16.77x
Drawing & Animation 0.13% 16.42x
Data Analysis & Scripting 13.06% 16.30x
Composition Percentage: The overlap percentage between the Computers & Accessories audience and the Content Affinity attribute.
Index: A comparison of the Computers & Accessories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Computers & Accessories audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male