Explore the Connecticut News Audience
Below you'll find more information about the Connecticut News audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Connecticut News audience.
INTERESTS
The Connecticut News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Connecticut News audience is UConn Huskies Fans.
| Interest | Composition | Index |
| UConn Huskies Fans | 54.71% | 25.43x |
| Liberal News Readers | 29.07% | 14.48x |
| Boston Trip Planners | 29.39% | 14.01x |
| Financial Business Intelligence Researchers | 28.35% | 13.94x |
| Financial News Readers | 26.29% | 13.19x |
| Cape Cod News Readers | 30.75% | 13.06x |
| Conservative News Readers | 27.71% | 12.47x |
| Tampa and St Petersburg Trip Planners | 26.38% | 12.30x |
| Readers of South Asian Content | 24.70% | 12.01x |
| Social Liberals | 26.72% | 11.91x |
Composition Percentage:
The overlap percentage between the Connecticut News audience and the Interest attribute.
Index: A comparison of the Connecticut News audience to the internet population.
Curious about what else the Connecticut News audience is interested in?
Sign Up
APPAREL RETAILERS
The Connecticut News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Connecticut News audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.01% | 2.51x |
| Intermix | 0.01% | 2.07x |
| Patagonia | 0.01% | 1.96x |
| Brooks Brothers | 0.04% | 1.84x |
| J. Crew | 0.03% | 1.78x |
| Armani | 0.03% | 1.68x |
| Uniqlo | 0.02% | 1.59x |
| Bonobos | 0.03% | 1.55x |
| Ann Taylor | 0.02% | 1.50x |
| Lululemon | 0.04% | 1.42x |
Composition Percentage:
The overlap percentage between the Connecticut News audience and the Location attribute.
Index: A comparison of the Connecticut News audience to the internet population.
Want to find more of the Connecticut News audience in the real world?
Sign Up
WEBSITES
The Connecticut News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Connecticut News audience is ynhhs.org.
| Website | Composition | Index |
| ynhhs.org | 1.54% | 89.83x |
| bridgeporthospital.org | 1.04% | 88.59x |
| northeastmedicalgroup.org | 1.33% | 83.91x |
| hartfordhospital.org | 2.12% | 79.71x |
| ynhh.org | 3.40% | 79.09x |
| fairfieldct.org | 1.08% | 73.25x |
| newbritainherald.com | 1.91% | 72.61x |
| hartfordhealthcare.org | 2.61% | 71.56x |
| hartfordbusiness.com | 1.31% | 71.07x |
| newhavenindependent.org | 3.07% | 70.99x |
Composition Percentage:
The overlap percentage between the Connecticut News audience and the Web attribute.
Index: A comparison of the Connecticut News audience to the internet population.
Want to see more of the websites the Connecticut News audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Connecticut News audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).
| Content Affinity | Composition | Index |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.13% | 16.25x |
| Online Games | 3.67% | 15.48x |
| Hudson Valley New York Media | 6.92% | 14.28x |
| Cars, Travel & Food | 0.29% | 13.49x |
| Rhode Island Cluster | 4.32% | 13.07x |
| Local & Travel England - North Midlands | 0.05% | 12.87x |
| Assorted Topics (Viral Media, Paid Traffic) | 9.90% | 12.18x |
| New England & Ivy League Sports | 2.65% | 11.91x |
| New York City Real Estate Research Cluster | 6.38% | 11.69x |
| Middle East News | 4.28% | 11.16x |
Composition Percentage:
The overlap percentage between the Connecticut News audience and the Content Affinity attribute.
Index: A comparison of the Connecticut News audience to the internet population.
Want to see more of the Content Affinities the Connecticut News audience visits?
Sign Up
DEMOGRAPHICS
The Connecticut News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the Connecticut News audience?
Sign Up