CONSERVATIVE MEDIA CLUSTER

Audience Size: 8 Million Devices

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Explore the Conservative Media Cluster Audience

Below you'll find more information about the Conservative Media Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 8 million unique devices whose actions qualify for the Conservative Media Cluster audience.

INTERESTS

The Conservative Media Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Conservative Media Cluster audience is Conservative News Readers.

Interest	Composition	Index
Conservative News Readers	24.54%	11.65x
Liberal News Readers	16.01%	9.29x
Financial Business Intelligence Researchers	15.93%	9.18x
Financial News Readers	15.16%	8.98x
Advertising Professionals	15.01%	8.63x
Gun Violence Researchers	18.39%	8.59x
Cholesterol Researchers	12.64%	8.26x
Media Buying Professionals	14.02%	8.20x
Eco-Conscious Consumers	13.48%	8.20x
TV Advertising Professionals	13.94%	8.18x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Interest attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

APPAREL RETAILERS

The Conservative Media Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Conservative Media Cluster audience is Carhartt.

Location	Composition	Index
Carhartt	0.07%	1.19x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Location attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

WEBSITES

The Conservative Media Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Conservative Media Cluster audience is theconservativetreehouse.com.

Website	Composition	Index
theconservativetreehouse.com	1.47%	22.42x
breitbart.com	2.43%	22.06x
grabien.com	1.78%	21.71x
campusreform.org	2.76%	21.68x
twitchy.com	5.31%	21.52x
wnd.com	6.84%	21.45x
truthandaction.org	1.05%	21.41x
rightwingtribune.com	1.08%	21.20x
spectator.org	5.99%	21.14x
freebeacon.com	8.44%	21.09x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Web attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Conservative Media Cluster audience is Right Wing Blogs - Political Activism.

Content Affinity	Composition	Index
Right Wing Blogs - Political Activism	0.06%	12.32x
Right Wing Blogs - Conspiracy Theories	3.33%	12.22x
Public Policy Media	1.42%	11.25x
Right Wing Blogs - Pro-gun & Pro-life	3.28%	10.75x
Natural & Healthy Living Researchers	0.14%	9.66x
Australia & New Zealand Media	1.36%	9.06x
Assorted Topics (Conservative News, Politics, Viral Media)	4.95%	8.93x
Military & Law Enforcement	10.16%	8.81x
Conservatives & Conspiracies	3.02%	8.29x
Conscious Living	2.79%	7.81x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Content Affinity attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

DEMOGRAPHICS

The Conservative Media Cluster audience resonates most for the following age bracket and gender.

Age

65+

Gender

Male