Explore the Conservative Media Cluster Audience
Below you'll find more information about the Conservative Media Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 12.2 million unique devices whose actions qualify for the Conservative Media Cluster audience.
INTERESTS
The Conservative Media Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Conservative Media Cluster audience is Conservative News Readers.
| Interest | Composition | Index |
| Conservative News Readers | 28.42% | 11.12x |
| Social Conservatives | 29.60% | 11.04x |
| Social Liberals | 24.82% | 9.12x |
| Financial Business Intelligence Researchers | 22.99% | 9.05x |
| Liberal News Readers | 22.20% | 8.97x |
| Financial News Readers | 20.88% | 8.43x |
| Tea Party Policy Supporters | 21.67% | 8.33x |
| Entertainment Industry Decision Makers | 18.21% | 8.01x |
| Gun Violence Researchers | 20.22% | 8.00x |
| Readers of Israeli News in English | 21.49% | 7.99x |
Composition Percentage:
The overlap percentage between the Conservative Media Cluster audience and the Interest attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
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APPAREL RETAILERS
The Conservative Media Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Conservative Media Cluster audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.28x |
| REI | 0.01% | 1.22x |
| Chicos | 0.05% | 1.12x |
| Carhartt | 0.31% | 1.11x |
| Talbots | 0.03% | 1.10x |
| Tommy Bahama | 0.01% | 1.05x |
| Jos A. Bank Clothiers | 0.04% | 1.04x |
| Lane Bryant | 0.04% | 1.04x |
| Ralph Lauren | 0.01% | 1.03x |
| LOFT | 0.06% | 1.02x |
Composition Percentage:
The overlap percentage between the Conservative Media Cluster audience and the Location attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
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WEBSITES
The Conservative Media Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Conservative Media Cluster audience is theamericanmirror.com.
| Website | Composition | Index |
| theamericanmirror.com | 2.85% | 19.96x |
| grabien.com | 3.86% | 19.81x |
| anncoulter.com | 1.30% | 19.57x |
| weeklystandard.com | 1.49% | 19.37x |
| theconservativetreehouse.com | 2.16% | 19.21x |
| campusreform.org | 3.10% | 18.96x |
| thegatewaypundit.com | 9.82% | 18.87x |
| legalinsurrection.com | 3.23% | 18.75x |
| freebeacon.com | 9.41% | 18.64x |
| thecollegefix.com | 3.61% | 18.62x |
Composition Percentage:
The overlap percentage between the Conservative Media Cluster audience and the Web attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Conservative Media Cluster audience is Right Wing Blogs - Conspiracy Theories.
| Content Affinity | Composition | Index |
| Right Wing Blogs - Conspiracy Theories | 4.41% | 11.21x |
| Right Wing Blogs - Political Activism | 0.78% | 11.02x |
| Public Policy Media | 3.14% | 10.18x |
| Right Wing Blogs - Pro-gun & Pro-life | 4.55% | 9.93x |
| Cars, Travel & Food | 0.16% | 9.50x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.04% | 9.02x |
| Liberal Media - Political Activism | 2.56% | 8.36x |
| Australia & New Zealand Media | 2.74% | 8.21x |
| Conservatives & Conspiracies | 3.45% | 8.06x |
| Liberal Media | 18.85% | 7.68x |
Composition Percentage:
The overlap percentage between the Conservative Media Cluster audience and the Content Affinity attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
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DEMOGRAPHICS
The Conservative Media Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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