Dstillery Audiences

CONSERVATIVE MEDIA CLUSTER

Audience Size: 11.5 Million Devices

Explore the Conservative Media Cluster Audience

Below you'll find more information about the Conservative Media Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 11.5 million unique devices whose actions qualify for the Conservative Media Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Conservative Media Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Conservative Media Cluster audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 29.74% 12.19x
Social Conservatives 29.13% 12.03x
Social Liberals 23.43% 9.85x
Financial Business Intelligence Researchers 20.80% 9.71x
Liberal News Readers 20.39% 9.60x
Tea Party Policy Supporters 24.86% 9.39x
Financial News Readers 18.87% 8.97x
Gun Violence Researchers 21.98% 8.77x
Readers of Israeli News in English 21.01% 8.55x
Readers of Russian Content 20.82% 8.41x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Interest attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Conservative Media Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Conservative Media Cluster audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.30% 1.26x
Bonobos 0.09% 1.18x
Mens Wearhouse 0.46% 1.16x
White House Black Market 0.35% 1.14x
Belk 0.01% 1.14x
Buckle 0.27% 1.11x
Johnston and Murphy 0.52% 1.11x
Topshop 0.02% 1.10x
Chicos 0.05% 1.03x
REI 0.01% 1.01x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Location attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Conservative Media Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Conservative Media Cluster audience is theamericanmirror.com.

Website Composition Index
theamericanmirror.com 3.34% 24.59x
ntknetwork.com 1.47% 24.34x
grabien.com 4.69% 24.04x
campusreform.org 3.15% 23.62x
anncoulter.com 1.67% 23.28x
theconservativetreehouse.com 2.18% 23.10x
weeklystandard.com 2.72% 23.06x
thegatewaypundit.com 11.55% 23.04x
legalinsurrection.com 4.06% 22.83x
truepundit.com 1.09% 22.82x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Web attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Conservative Media Cluster audience is Right Wing Blogs - Conspiracy Theories.

Content Affinity Composition Index
Right Wing Blogs - Conspiracy Theories 6.34% 12.09x
Right Wing Blogs - Political Activism 1.47% 11.82x
Right Wing Blogs - Pro-gun & Pro-life 5.48% 11.00x
Public Policy Media 3.54% 10.92x
Cars, Travel & Food 0.26% 10.08x
Conservatives & Conspiracies 3.78% 8.47x
Liberal Media - Political Activism 2.82% 8.47x
Australia & New Zealand Media 3.04% 8.44x
Assorted Topics (Viral Media, Paid Traffic) 0.06% 8.37x
Middle East News 3.15% 8.36x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Content Affinity attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Conservative Media Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male