CONSERVATIVE MEDIA CLUSTER

Audience Size: 16.6 Million Devices

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Explore the Conservative Media Cluster Audience

Below you'll find more information about the Conservative Media Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 16.6 million unique devices whose actions qualify for the Conservative Media Cluster audience.

INTERESTS

The Conservative Media Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Conservative Media Cluster audience is Conservative News Readers.

Interest	Composition	Index
Conservative News Readers	18.17%	8.21x
Liberal News Readers	14.73%	7.16x
Financial Business Intelligence Researchers	14.72%	7.14x
Financial News Readers	13.81%	6.84x
Advertising Professionals	13.44%	6.41x
Readers of Japanese Content	13.72%	6.41x
TV Advertising Professionals	13.37%	6.40x
Entertainment Industry Decision Makers	13.69%	6.37x
Market Intelligence Researchers	13.39%	6.36x
United Kingdom News Readers	13.59%	6.33x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Interest attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

APPAREL RETAILERS

The Conservative Media Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Conservative Media Cluster audience is Maurices.

Location	Composition	Index
Maurices	0.02%	1.20x
Carhartt	0.19%	1.17x
Journeys	0.01%	1.13x
Old Navy	0.02%	1.13x
Victoria's Secret	0.01%	1.04x
Mens Wearhouse	0.01%	0.95x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Location attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

WEBSITES

The Conservative Media Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Conservative Media Cluster audience is theamericanmirror.com.

Website	Composition	Index
theamericanmirror.com	2.00%	13.04x
grabien.com	2.96%	12.81x
frontpagemag.com	2.21%	12.75x
legalinsurrection.com	2.93%	12.60x
breitbart.com	6.17%	12.59x
judicialwatch.org	2.78%	12.49x
freebeacon.com	7.32%	12.44x
campusreform.org	2.87%	12.22x
theconservativetreehouse.com	2.66%	12.20x
spectator.org	4.46%	12.05x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Web attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Conservative Media Cluster audience is Right Wing Blogs - Political Activism.

Content Affinity	Composition	Index
Right Wing Blogs - Political Activism	0.14%	8.34x
Right Wing Blogs - Conspiracy Theories	2.99%	8.20x
Cars, Travel & Food	0.01%	7.70x
Public Policy Media	1.91%	7.60x
Right Wing Blogs - Pro-gun & Pro-life	2.89%	7.46x
Assorted Topics (Viral Media, Paid Traffic)	0.02%	7.27x
Australia & New Zealand Media	1.64%	6.14x
Conservatives & Conspiracies	2.84%	5.95x
Liberal Media - Political Activism	2.22%	5.90x
Liberal Media	17.63%	5.65x

Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Content Affinity attribute.

Index: A comparison of the Conservative Media Cluster audience to the internet population.

DEMOGRAPHICS

The Conservative Media Cluster audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male