Dstillery Audiences

CONSERVATIVE MEDIA CLUSTER

Audience Size: 5.2 Million Devices

Explore the Conservative Media Cluster Audience

Below you'll find more information about the Conservative Media Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Conservative Media Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Conservative Media Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Conservative Media Cluster audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 31.54% 16.05x
Liberal News Readers 14.28% 10.33x
Financial Business Intelligence Researchers 14.57% 10.28x
Financial News Readers 13.25% 9.95x
Marines 15.94% 9.66x
Advertising Professionals 13.02% 9.36x
Readers of Israeli News in English 20.02% 8.98x
Eco-Conscious Consumers 10.21% 8.94x
Voters 14.62% 8.89x
Media Buying Professionals 12.48% 8.81x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Interest attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Conservative Media Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Conservative Media Cluster audience is Talbots.

Location Composition Index
Talbots 0.02% 1.24x
Eddie Bauer 0.01% 1.19x
Lululemon 0.01% 1.12x
Carhartt 0.29% 1.10x
J. Crew 0.02% 1.10x
Chicos 0.03% 1.05x
Buckle 0.04% 1.05x
H&M 0.02% 1.05x
LOFT 0.03% 1.01x
Jos A. Bank Clothiers 0.02% 1.00x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Location attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Conservative Media Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Conservative Media Cluster audience is campusreform.org.

Website Composition Index
campusreform.org 1.31% 36.16x
grabien.com 1.77% 35.60x
thenationalpulse.com 2.26% 35.11x
davidharrisjr.com 1.53% 34.71x
wnd.com 5.38% 34.61x
spectator.org 5.65% 34.33x
freebeacon.com 8.51% 34.29x
legalinsurrection.com 4.83% 34.24x
twitchy.com 6.80% 34.17x
theconservativetreehouse.com 1.55% 34.15x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Web attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Conservative Media Cluster audience is Right Wing Blogs - Political Activism.

Content Affinity Composition Index
Right Wing Blogs - Political Activism 0.04% 19.64x
Public Policy Media 1.36% 17.61x
Natural & Healthy Living Researchers 0.13% 14.29x
Conservatives & Conspiracies 2.85% 11.97x
Assorted Topics (Conservative News, Politics, Viral Media) 3.32% 11.87x
Police Gear 0.13% 11.23x
Australia & New Zealand Media 1.02% 11.22x
Military & Law Enforcement 9.56% 10.85x
Holistic Medicine 0.01% 10.50x
Conscious Living 1.53% 9.93x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Content Affinity attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Conservative Media Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male