Dstillery Audiences

CONSERVATIVE MEDIA CLUSTER

Audience Size: 3.1 Million Devices

Explore the Conservative Media Cluster Audience

Below you'll find more information about the Conservative Media Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Conservative Media Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Conservative Media Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Conservative Media Cluster audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 48.16% 21.17x
Readers of Jewish Content 21.31% 14.00x
Law Enforcement Officers 24.99% 11.39x
Newly Recruited Military Personnel 18.63% 11.03x
Liberal Think Tank Readers 16.27% 9.75x
Marines 10.21% 9.32x
Streaming Radio Listeners 16.05% 9.29x
Financial Business Intelligence Researchers 7.86% 9.28x
Wyoming Cowboys Fans 13.25% 8.73x
Readers of Israeli News in English 16.99% 8.69x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Interest attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Conservative Media Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Conservative Media Cluster audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.27x
Chicos 0.02% 1.22x
Talbots 0.01% 1.12x
Dressbarn 0.01% 1.07x
Lululemon 0.01% 1.06x
H&M 0.02% 1.06x
White House Black Market 0.02% 1.05x
Aeropostale 0.02% 1.03x
Mens Wearhouse 0.01% 1.02x
Maurices 0.03% 1.02x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Location attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Conservative Media Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Conservative Media Cluster audience is freebeacon.com.

Website Composition Index
freebeacon.com 5.08% 46.10x
legalinsurrection.com 2.52% 45.98x
pjmedia.com 6.16% 45.50x
billoreilly.com 1.21% 44.97x
thegatewaypundit.com 6.82% 44.28x
wnd.com 2.85% 44.16x
twitchy.com 6.81% 44.15x
amgreatness.com 2.83% 43.86x
hotair.com 7.22% 43.62x
spectator.org 4.75% 42.55x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Web attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Conservative Media Cluster audience is Right Wing Blogs - Political Activism.

Content Affinity Composition Index
Right Wing Blogs - Political Activism 0.02% 24.62x
Public Policy Media 1.18% 19.92x
Conservatives & Conspiracies 1.84% 13.71x
Australia & New Zealand Media 1.01% 10.76x
Natural & Healthy Living Researchers 0.02% 10.60x
Humor & Entertainment 0.15% 10.16x
Muscle Cars 3.38% 9.65x
Police Gear 0.07% 9.36x
Liberal Media - Political Activism 1.17% 9.13x
Environmental Conservation 0.01% 9.01x
Composition Percentage: The overlap percentage between the Conservative Media Cluster audience and the Content Affinity attribute.
Index: A comparison of the Conservative Media Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Conservative Media Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male