Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 790.8 Thousand Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 790.8 thousand unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 34.60% 16.59x
Cooking Show Fans 36.56% 16.50x
Home Kitchen Chefs 38.03% 16.42x
Recipe Researchers 30.92% 14.77x
Healthy Eaters 31.90% 14.67x
Nutrition Conscious Eaters 30.75% 14.59x
Home Design and Living Publication Readers 27.77% 14.47x
Korean Food Enthusiasts 32.35% 14.41x
Home Kitchen Bakers 35.08% 14.35x
Malaysian Food Enthusiasts 35.15% 14.25x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Recipe & Ingredient Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Recipe & Ingredient Researchers audience is Gap.

Location Composition Index
Gap 0.01% 1.53x
Maurices 0.02% 1.43x
Victoria's Secret 0.02% 1.27x
Dressbarn 0.01% 1.26x
Chicos 0.01% 1.24x
Express 0.01% 1.24x
Old Navy 0.02% 1.16x
Carhartt 0.17% 1.15x
The Childrens Place 0.01% 0.99x
Mens Wearhouse 0.01% 0.93x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Location attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is norecipes.com.

Website Composition Index
norecipes.com 3.46% 25.11x
dailycookingquest.com 1.07% 24.75x
hispanickitchen.com 1.22% 24.75x
italianfoodforever.com 2.30% 24.31x
thefreshloaf.com 5.61% 24.04x
gourmetsleuth.com 4.11% 23.63x
joyofbaking.com 4.69% 22.92x
thewoksoflife.com 16.43% 22.50x
emerils.com 4.83% 22.48x
mygourmetconnection.com 4.66% 22.37x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Cakes & Sweets.

Content Affinity Composition Index
Cakes & Sweets 2.07% 12.89x
Vegans & Animal Welfare 1.52% 12.26x
Low Carb Diets 7.77% 11.97x
Vegetarian Diet 16.56% 11.75x
Food Cluster 0.45% 11.65x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.19% 11.49x
Grilling 0.88% 10.94x
Chef & Restaurant Resources 0.54% 10.91x
Female Lifestyle Content Readers 4.39% 10.74x
Assorted Topics (Family, Household Wellness, The Beach) 7.87% 10.60x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female