Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 3.7 Million Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 50.88% 20.01x
Gourmet Food & Wine Researchers 51.58% 19.58x
Home Kitchen Chefs 50.27% 19.46x
Malaysian Food Enthusiasts 46.11% 17.19x
Healthy Eaters 42.84% 16.82x
Recipe Researchers 45.28% 16.66x
Nutrition Conscious Eaters 42.31% 16.28x
Home Design and Living Publication Readers 39.09% 16.24x
Italian Food Enthusiasts 45.79% 16.18x
Home Kitchen Bakers 43.66% 15.89x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Recipe & Ingredient Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Recipe & Ingredient Researchers audience is Supreme.

Location Composition Index
Supreme 0.01% 1.41x
Bonobos 0.11% 1.36x
Club Monaco 0.02% 1.30x
Jos A. Bank Clothiers 0.34% 1.23x
REI 0.02% 1.23x
The North Face 0.02% 1.23x
Columbia 0.02% 1.21x
Mens Wearhouse 0.55% 1.19x
Eddie Bauer 0.03% 1.14x
White House Black Market 0.36% 1.14x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Location attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is cooksillustrated.com.

Website Composition Index
cooksillustrated.com 2.65% 52.21x
laurainthekitchen.com 1.03% 50.13x
italianfoodforever.com 2.23% 49.57x
norecipes.com 3.92% 48.30x
thefreshloaf.com 4.19% 47.79x
gourmetsleuth.com 6.04% 47.07x
wholefoodsmarket.com 2.92% 46.19x
mygourmetconnection.com 2.17% 45.94x
christinascucina.com 4.40% 45.22x
emerils.com 9.82% 45.05x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 3.77% 15.47x
Consumer Packaged Goods 17.44% 15.31x
Cakes & Sweets 4.98% 15.26x
Vegetarian Diet 17.94% 14.75x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.19% 14.62x
Low Carb Diets 8.62% 14.46x
Assorted Topics (Family, Household Wellness, The Beach) 6.43% 13.62x
Healthy Eating Researchers 2.88% 13.61x
Chef & Restaurant Resources 2.80% 13.40x
Vegans & Animal Welfare 3.24% 13.38x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female