Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 3.1 Million Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 25.55% 21.97x
Home Kitchen Chefs 29.95% 21.87x
Cooking Show Fans 29.70% 21.42x
Healthy Diet Recipe Researchers 26.60% 18.62x
Korean Food Enthusiasts 29.79% 18.43x
Recipe Researchers 23.61% 18.33x
Healthy Eaters 22.71% 18.28x
Home Kitchen Bakers 29.05% 17.96x
Malaysian Food Enthusiasts 28.51% 17.93x
Nutrition Conscious Eaters 21.62% 17.84x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Recipe & Ingredient Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Recipe & Ingredient Researchers audience is Chicos.

Location Composition Index
Chicos 0.03% 1.37x
Banana Republic 0.02% 1.16x
Forever 21 0.02% 1.13x
Zumiez 0.02% 1.11x
Talbots 0.01% 1.04x
LOFT 0.02% 1.03x
Victoria's Secret 0.04% 1.03x
White House Black Market 0.02% 1.01x
Carhartt 0.21% 1.01x
Dressbarn 0.02% 1.00x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Location attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is norecipes.com.

Website Composition Index
norecipes.com 2.56% 44.53x
thefreshloaf.com 2.37% 40.74x
italianfoodforever.com 2.06% 40.44x
pepperscale.com 4.67% 38.56x
christinascucina.com 7.04% 38.31x
maangchi.com 4.33% 37.55x
mygourmetconnection.com 2.87% 37.48x
toriavey.com 12.48% 37.15x
carnaldish.com 1.44% 36.09x
joyofbaking.com 2.75% 35.17x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 0.27% 15.36x
Canada Shopping - Kitchenware 0.22% 15.26x
Vegetarian Diet 6.94% 14.63x
Canada Consumer Product Cluster 1.40% 14.61x
Cakes & Sweets 0.57% 14.25x
Low Carb Diets 2.99% 14.21x
Assorted Topics (Family, Household Wellness, The Beach) 12.93% 13.65x
Grilling 0.40% 11.92x
Stay at Home Mom 16.36% 11.86x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.10% 11.65x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female