Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 4 Million Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 34.10% 19.32x
Home Kitchen Chefs 40.25% 19.02x
Cooking Show Fans 37.23% 18.97x
Healthy Diet Recipe Researchers 34.81% 16.91x
Malaysian Food Enthusiasts 34.45% 16.74x
Healthy Eaters 33.72% 16.71x
Recipe Researchers 31.22% 16.70x
Shelf-Stable Food Content Readers 18.63% 16.69x
Korean Food Enthusiasts 34.40% 16.62x
Nutrition Conscious Eaters 31.71% 16.45x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Recipe & Ingredient Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Recipe & Ingredient Researchers audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 1.18x
American Eagle Outfitters 0.01% 1.12x
LOFT 0.01% 1.12x
Mens Wearhouse 0.02% 1.05x
Carhartt 0.14% 1.00x
The Childrens Place 0.02% 0.97x
Chicos 0.01% 0.97x
Victoria's Secret 0.02% 0.95x
Banana Republic 0.01% 0.93x
Old Navy 0.02% 0.89x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Location attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is norecipes.com.

Website Composition Index
norecipes.com 3.33% 40.21x
thefreshloaf.com 3.74% 38.84x
italianfoodforever.com 2.26% 37.95x
joyofbaking.com 3.64% 36.21x
maangchi.com 3.71% 35.40x
mygourmetconnection.com 3.49% 35.31x
christinascucina.com 8.64% 35.20x
pepperscale.com 5.80% 35.04x
toriavey.com 16.41% 33.92x
emerils.com 3.65% 33.65x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 0.65% 15.21x
Cakes & Sweets 0.81% 14.61x
Vegetarian Diet 10.57% 14.46x
Canada Shopping - General Commerce 0.32% 14.40x
Low Carb Diets 4.03% 14.30x
Canada Consumer Product Cluster 3.26% 14.06x
Canada Shopping - Kitchenware 0.51% 13.62x
Assorted Topics (Family, Household Wellness, The Beach) 13.39% 12.55x
Food Cluster 0.06% 12.55x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.04% 12.49x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female