Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 4.5 Million Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 42.37% 20.09x
Cooking Show Fans 44.91% 19.63x
Home Kitchen Chefs 44.13% 19.57x
Recipe Researchers 36.80% 17.65x
Healthy Eaters 37.83% 17.31x
Malaysian Food Enthusiasts 41.14% 17.01x
Nutrition Conscious Eaters 36.48% 16.81x
Healthy Snacks Shoppers 38.13% 16.46x
Home Design and Living Publication Readers 34.44% 16.38x
Home Kitchen Bakers 38.83% 16.30x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is norecipes.com.

Website Composition Index
norecipes.com 3.77% 35.49x
hispanickitchen.com 2.59% 35.47x
finedininglovers.com 1.53% 33.71x
cookitsimply.com 1.80% 33.51x
gourmetsleuth.com 4.69% 33.08x
italianfoodforever.com 2.39% 32.83x
maangchi.com 3.63% 32.48x
caciqueinc.com 1.12% 32.21x
emerils.com 6.57% 32.11x
californiaavocado.com 1.76% 31.89x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.21% 15.56x
Cakes & Sweets 3.28% 15.53x
Low Carb Diets 7.25% 14.90x
Food Cluster 1.33% 14.56x
Consumer Packaged Goods 10.50% 14.22x
Vegetarian Diet 16.33% 14.14x
Vegans & Animal Welfare 1.99% 13.91x
Grilling 1.42% 13.66x
Chef & Restaurant Resources 1.26% 12.86x
Stay at Home Mom 23.15% 12.26x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female