Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 5.9 Million Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.9 million unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 33.87% 17.45x
Cooking Show Fans 35.25% 17.40x
Home Kitchen Chefs 35.26% 17.30x
Malaysian Food Enthusiasts 32.92% 15.16x
Recipe Researchers 30.79% 15.14x
Shelf-Stable Food Content Readers 11.30% 15.08x
Healthy Eaters 30.87% 15.02x
Home Kitchen Bakers 32.26% 14.81x
Korean Food Enthusiasts 31.56% 14.76x
Nutrition Conscious Eaters 29.75% 14.70x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Recipe & Ingredient Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Recipe & Ingredient Researchers audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.27x
Mens Wearhouse 0.01% 1.25x
Carhartt 0.15% 1.12x
Victoria's Secret 0.01% 1.11x
Maurices 0.01% 1.01x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Location attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is hispanickitchen.com.

Website Composition Index
hispanickitchen.com 1.37% 28.08x
norecipes.com 3.34% 27.44x
cookitsimply.com 1.03% 27.12x
italianfoodforever.com 2.18% 26.34x
maangchi.com 3.46% 25.70x
dailycookingquest.com 1.02% 25.55x
gourmetsleuth.com 4.13% 25.53x
thefreshloaf.com 5.95% 25.01x
thewoksoflife.com 15.31% 24.29x
emerils.com 5.12% 24.19x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Cakes & Sweets.

Content Affinity Composition Index
Cakes & Sweets 2.36% 13.12x
Low Carb Diets 7.04% 12.32x
Vegans & Animal Welfare 1.58% 11.96x
Vegetarian Diet 16.11% 11.82x
Food Cluster 0.70% 11.61x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.16% 11.35x
Grilling 0.97% 10.73x
Chef & Restaurant Resources 0.74% 10.51x
Consumer Packaged Goods 11.00% 10.43x
Female Lifestyle Content Readers 3.89% 10.39x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female