Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 3.2 Million Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 37.68% 22.28x
Cooking Show Fans 40.17% 22.02x
Home Kitchen Chefs 40.86% 21.93x
Healthy Eaters 33.95% 19.11x
Recipe Researchers 34.60% 19.10x
Nutrition Conscious Eaters 33.26% 18.89x
Korean Food Enthusiasts 37.92% 18.77x
Malaysian Food Enthusiasts 39.55% 18.74x
Healthy Diet Recipe Researchers 37.37% 18.72x
Shelf-Stable Food Content Readers 22.88% 18.68x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Recipe & Ingredient Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Recipe & Ingredient Researchers audience is Maurices.

Location Composition Index
Maurices 0.01% 1.03x
Journeys 0.01% 0.97x
Carhartt 0.09% 0.94x
Old Navy 0.01% 0.91x
Victoria's Secret 0.01% 0.83x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Location attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is dailycookingquest.com.

Website Composition Index
dailycookingquest.com 1.01% 42.83x
norecipes.com 3.49% 41.02x
thefreshloaf.com 4.82% 38.83x
italianfoodforever.com 2.38% 38.31x
pepperscale.com 6.46% 36.78x
joyofbaking.com 4.70% 35.45x
christinascucina.com 10.18% 35.08x
mygourmetconnection.com 4.16% 35.06x
toriavey.com 17.92% 35.01x
thewoksoflife.com 18.68% 34.44x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Cakes & Sweets.

Content Affinity Composition Index
Cakes & Sweets 1.37% 16.70x
Low Carb Diets 5.63% 16.24x
Vegans & Animal Welfare 0.97% 16.07x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.18% 15.84x
Vegetarian Diet 13.37% 15.56x
Canada Consumer Product Cluster 4.57% 14.41x
Food Cluster 0.18% 14.34x
Grilling 0.70% 14.33x
Female Lifestyle Content Readers 3.29% 14.04x
Stay at Home Mom 20.12% 13.71x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female