Dstillery Audiences

COOKING RECIPE & INGREDIENT RESEARCHERS

Audience Size: 4.6 Million Devices

Explore the Cooking Recipe & Ingredient Researchers Audience

Below you'll find more information about the Cooking Recipe & Ingredient Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Cooking Recipe & Ingredient Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Recipe & Ingredient Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Recipe & Ingredient Researchers audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 35.20% 20.75x
Gourmet Food & Wine Researchers 38.42% 19.81x
Cooking Show Fans 40.49% 19.44x
Italian Food Enthusiasts 35.05% 17.83x
Healthy Eaters 29.36% 17.64x
Nutrition Conscious Eaters 28.49% 16.95x
Malaysian Food Enthusiasts 33.94% 16.78x
Home Kitchen Bakers 32.31% 16.69x
Home Coffee Makers 28.86% 16.51x
Recipe Researchers 31.34% 16.48x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Interest attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Recipe & Ingredient Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Recipe & Ingredient Researchers audience is Intermix.

Location Composition Index
Intermix 0.01% 1.42x
Uniqlo 0.02% 1.40x
Club Monaco 0.01% 1.38x
Zara 0.04% 1.32x
Levi Strauss 0.02% 1.29x
Madewell 0.03% 1.29x
Patagonia 0.02% 1.29x
Saint Laurent Paris 0.01% 1.27x
Supreme 0.01% 1.26x
Everlane 0.00% 1.26x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Location attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Recipe & Ingredient Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Recipe & Ingredient Researchers audience is kingarthurflour.com.

Website Composition Index
kingarthurflour.com 20.28% 57.42x
cooksillustrated.com 3.78% 57.40x
italianfoodforever.com 2.17% 54.94x
joyofbaking.com 3.43% 52.73x
norecipes.com 3.19% 52.55x
thefreshloaf.com 4.29% 51.63x
gourmetsleuth.com 6.91% 51.52x
wholefoodsmarket.com 5.13% 50.50x
chilipeppermadness.com 3.57% 50.06x
mygourmetconnection.com 1.73% 49.50x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Web attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Recipe & Ingredient Researchers audience is Assorted Topics (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics (Family, Household Wellness, The Beach) 4.97% 16.97x
Cakes & Sweets 5.19% 16.65x
Food Cluster 4.59% 16.53x
Vegetarian Diet 17.72% 15.67x
Consumer Packaged Goods 20.79% 15.59x
Nutrition & Diabetic Living 0.98% 14.80x
Chef & Restaurant Resources 3.57% 14.21x
Grilling 2.91% 14.20x
Low Carb Diets 8.88% 14.00x
Bird Watching 1.20% 13.67x
Composition Percentage: The overlap percentage between the Cooking Recipe & Ingredient Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cooking Recipe & Ingredient Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Recipe & Ingredient Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female