Dstillery Audiences

CROSSFIT & OBSTACLE RACE ENTHUSIASTS

Audience Size: 479.6 Thousand Devices

Explore the Crossfit & Obstacle Race Enthusiasts Audience

Below you'll find more information about the Crossfit & Obstacle Race Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 479.6 thousand unique devices whose actions qualify for the Crossfit & Obstacle Race Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit & Obstacle Race Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 54.09% 32.23x
Exercise and Gym Researchers 41.24% 27.75x
At-Home Gym Intenders 51.48% 27.08x
Bodybuilding Enthusiasts 39.62% 24.66x
Men's Health Researchers 36.88% 24.57x
Health and Fitness Book Readers 36.98% 21.90x
Olympics Fans 37.16% 21.36x
Indoor Cycling & Spinning Enthusiasts 31.26% 19.39x
Running Enthusiasts 28.94% 18.86x
Mens Fitness Publication Readers 25.90% 18.82x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Interest attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit & Obstacle Race Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit & Obstacle Race Enthusiasts audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 2.50x
Club Monaco 0.04% 2.05x
Ann Taylor 0.05% 1.69x
The North Face 0.04% 1.57x
Jos A. Bank Clothiers 0.51% 1.52x
Bonobos 0.10% 1.51x
Hugo Boss 0.05% 1.49x
White House Black Market 0.34% 1.38x
Brooks Brothers 0.06% 1.36x
Intermix 0.01% 1.34x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Location attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Crossfit & Obstacle Race Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Crossfit & Obstacle Race Enthusiasts audience is americanbarbell.com.

Website Composition Index
americanbarbell.com 5.40% 453.14x
jtsstrength.com 5.43% 437.40x
dragondoor.com 4.04% 318.09x
competitioncorner.net 5.50% 303.73x
elitefts.com 21.24% 301.94x
athleteps.com 3.08% 285.24x
fitnesszone.com 5.11% 284.19x
thefitnessoutlet.com 5.79% 274.85x
lifefitness.com 6.58% 258.56x
crossfit.com 37.27% 255.51x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Web attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 24.15% 44.91x
Men's Dress Shirt Shopping 2.69% 25.76x
Active Lifestyle Enthusiasts 0.24% 24.24x
Sports - Skiing, Snowboarding 0.04% 23.92x
Canada Travel & Tourism 0.77% 21.91x
Bags & Luggage 2.86% 16.80x
Police Gear 5.56% 16.68x
Winter Sports & Gear 3.01% 16.42x
Action Sports 2.17% 16.36x
Weight Loss & Nutrition Assistance Researchers 20.66% 16.11x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit & Obstacle Race Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male