Dstillery Audiences

CROSSFIT & OBSTACLE RACE ENTHUSIASTS

Audience Size: 59.4 Thousand Devices

Explore the Crossfit & Obstacle Race Enthusiasts Audience

Below you'll find more information about the Crossfit & Obstacle Race Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 59.4 thousand unique devices whose actions qualify for the Crossfit & Obstacle Race Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit & Obstacle Race Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 74.51% 26.19x
Men's Health Researchers 58.08% 23.94x
Exercise and Gym Researchers 60.72% 23.54x
At-Home Gym Intenders 69.78% 22.64x
Indoor Cycling & Spinning Enthusiasts 51.25% 21.22x
Sporting Goods Shoppers 52.92% 20.89x
Running Enthusiasts 49.16% 20.69x
Men's Clothing Shoppers 49.16% 20.45x
Mens Business Clothes Shoppers 50.56% 19.82x
Wellness Enthusiasts 49.44% 19.39x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Interest attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit & Obstacle Race Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit & Obstacle Race Enthusiasts audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.04% 5.72x
Maurices 0.03% 2.12x
H&M 0.01% 1.97x
Old Navy 0.03% 1.96x
White House Black Market 0.01% 1.83x
Chicos 0.01% 1.67x
Express 0.01% 1.64x
Jos A. Bank Clothiers 0.01% 1.63x
Gymboree 0.01% 1.50x
Aeropostale 0.01% 1.33x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Location attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Crossfit & Obstacle Race Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Crossfit & Obstacle Race Enthusiasts audience is forum.bodybuilding.com.

Website Composition Index
forum.bodybuilding.com 24.71% 164.24x
t-nation.com 37.35% 137.89x
bodybuilding.com 36.09% 125.40x
barbend.com 38.12% 125.07x
generationiron.com 11.35% 107.70x
boxrox.com 31.08% 106.28x
fitnessvolt.com 25.41% 98.90x
stack.com 33.57% 84.58x
bjpenn.com 5.43% 56.27x
tapology.com 5.03% 52.41x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Web attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 23.25% 117.39x
Canada Travel & Tourism 1.61% 51.38x
Police Gear 4.10% 48.84x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 2.90% 30.21x
Bags & Luggage 2.26% 27.80x
Construction Apparel 0.57% 27.03x
Action Sports 1.32% 26.97x
Running & Marathons 24.97% 26.90x
Yard Structures 1.00% 25.86x
Southeast College Athletics 1.12% 25.65x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit & Obstacle Race Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male