Dstillery Audiences

CROSSFIT & OBSTACLE RACE ENTHUSIASTS

Audience Size: 596.8 Thousand Devices

Explore the Crossfit & Obstacle Race Enthusiasts Audience

Below you'll find more information about the Crossfit & Obstacle Race Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 596.8 thousand unique devices whose actions qualify for the Crossfit & Obstacle Race Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit & Obstacle Race Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 54.43% 26.66x
At-Home Gym Intenders 48.22% 23.20x
Exercise and Gym Researchers 41.30% 22.82x
Men's Health Researchers 35.29% 20.59x
Olympics Fans 37.76% 17.66x
Bodybuilding Enthusiasts 41.77% 17.42x
Health and Fitness Book Readers 37.33% 16.26x
Running Enthusiasts 25.89% 15.41x
Mens Fitness Publication Readers 24.38% 15.23x
Indie Coffee Shoppers 31.58% 14.06x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Interest attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit & Obstacle Race Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit & Obstacle Race Enthusiasts audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 2.14x
REI 0.03% 1.85x
Madewell 0.03% 1.60x
Lululemon 0.08% 1.60x
Coach 0.08% 1.32x
Gymboree 0.04% 1.29x
Free People 0.02% 1.28x
Hugo Boss 0.02% 1.26x
Forever 21 0.05% 1.23x
American Apparel 0.03% 1.23x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Location attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Crossfit & Obstacle Race Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Crossfit & Obstacle Race Enthusiasts audience is americanbarbell.com.

Website Composition Index
americanbarbell.com 4.56% 454.67x
getrxd.com 6.76% 442.45x
jtsstrength.com 9.29% 416.23x
performbetter.com 3.73% 336.60x
bodysolid.com 3.27% 336.57x
elitefts.com 18.00% 330.64x
competitioncorner.net 3.45% 329.22x
dragondoor.com 4.17% 321.73x
thefitnessoutlet.com 5.68% 294.82x
powerliftingtowin.com 2.95% 293.35x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Web attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 23.56% 43.19x
Canada Travel & Tourism 1.10% 32.09x
Men's Dress Shirt Shopping 3.39% 21.26x
Active Lifestyle Enthusiasts 0.21% 19.34x
Weight Loss & Nutrition Assistance Researchers 18.68% 17.35x
Police Gear 5.56% 15.29x
Running & Marathons 17.61% 15.19x
Bags & Luggage 2.80% 14.84x
Winter Sports & Gear 3.07% 14.09x
Action Sports 2.64% 13.25x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit & Obstacle Race Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male