Dstillery Audiences

CROSSFIT & OBSTACLE RACE ENTHUSIASTS

Audience Size: 385.9 Thousand Devices

Explore the Crossfit & Obstacle Race Enthusiasts Audience

Below you'll find more information about the Crossfit & Obstacle Race Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 385.9 thousand unique devices whose actions qualify for the Crossfit & Obstacle Race Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit & Obstacle Race Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 62.18% 23.17x
At-Home Gym Intenders 58.10% 20.34x
Exercise and Gym Researchers 49.10% 19.55x
Bodybuilding Enthusiasts 48.51% 18.43x
Men's Health Researchers 44.92% 18.12x
Olympics Fans 46.35% 17.35x
Health and Fitness Book Readers 45.28% 16.44x
Indoor Cycling & Spinning Enthusiasts 38.14% 15.11x
Running Enthusiasts 37.24% 14.89x
Mens Fitness Publication Readers 33.23% 14.24x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Interest attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit & Obstacle Race Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit & Obstacle Race Enthusiasts audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 2.28x
Ann Taylor 0.04% 1.62x
Bonobos 0.13% 1.60x
Saint Laurent Paris 0.01% 1.53x
Jos A. Bank Clothiers 0.40% 1.45x
Zara 0.03% 1.44x
Lululemon 0.06% 1.41x
Intermix 0.01% 1.38x
White House Black Market 0.46% 1.38x
H&M 0.08% 1.37x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Location attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Crossfit & Obstacle Race Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Crossfit & Obstacle Race Enthusiasts audience is repfitness.com.

Website Composition Index
repfitness.com 10.79% 523.43x
getrxd.com 8.35% 489.32x
elitefts.com 22.25% 337.63x
competitioncorner.net 5.78% 335.41x
thefitnessoutlet.com 5.68% 317.97x
lifefitness.com 5.95% 292.36x
crossfit.com 37.89% 290.82x
gymsource.com 4.45% 289.29x
buyjumpropes.net 3.31% 219.52x
roguefitness.com 78.83% 210.09x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Web attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 22.76% 50.11x
Active Lifestyle Enthusiasts 0.24% 28.25x
Men's Dress Shirt Shopping 2.04% 26.28x
Sports - Skiing, Snowboarding 0.04% 26.25x
Canada Travel & Tourism 0.91% 22.09x
Police Gear 5.56% 16.79x
Weight Loss & Nutrition Assistance Researchers 19.60% 16.75x
Handyman Tools 0.03% 16.52x
Winter Sports & Gear 2.55% 16.50x
Bags & Luggage 2.66% 16.48x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit & Obstacle Race Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male