Dstillery Audiences

CROSSFIT & OBSTACLE RACE ENTHUSIASTS

Audience Size: 319.4 Thousand Devices

Explore the Crossfit & Obstacle Race Enthusiasts Audience

Below you'll find more information about the Crossfit & Obstacle Race Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 319.4 thousand unique devices whose actions qualify for the Crossfit & Obstacle Race Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit & Obstacle Race Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 66.78% 21.94x
Bodybuilding Enthusiasts 51.50% 18.75x
At-Home Gym Intenders 63.41% 18.48x
Exercise and Gym Researchers 51.55% 17.93x
Men's Health Researchers 48.40% 16.67x
Olympics Fans 51.12% 16.45x
Health and Fitness Book Readers 49.74% 15.78x
Indie Coffee Shoppers 36.57% 14.06x
Indoor Cycling & Spinning Enthusiasts 42.94% 14.06x
Running Enthusiasts 42.60% 13.74x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Interest attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit & Obstacle Race Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit & Obstacle Race Enthusiasts audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.03% 2.66x
Saint Laurent Paris 0.01% 2.28x
REI 0.02% 1.86x
Gymboree 0.06% 1.78x
Jos A. Bank Clothiers 0.06% 1.66x
Michael Kors 0.05% 1.55x
H&M 0.07% 1.46x
Free People 0.03% 1.38x
Talbots 0.03% 1.37x
Banana Republic 0.08% 1.34x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Location attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Crossfit & Obstacle Race Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Crossfit & Obstacle Race Enthusiasts audience is repfitness.com.

Website Composition Index
repfitness.com 13.25% 593.25x
getrxd.com 8.90% 550.41x
competitioncorner.net 6.18% 385.13x
elitefts.com 22.06% 383.94x
thefitnessoutlet.com 5.88% 346.72x
crossfit.com 34.20% 336.49x
lifefitness.com 7.53% 276.30x
fitnesszone.com 7.13% 258.70x
titleboxing.com 5.10% 227.86x
roguefitness.com 80.51% 226.11x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Web attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 21.24% 60.63x
Active Lifestyle Enthusiasts 0.18% 32.52x
Canada Travel & Tourism 1.28% 26.80x
Men's Dress Shirt Shopping 1.36% 25.40x
Police Gear 5.41% 18.18x
Weight Loss & Nutrition Assistance Researchers 17.79% 17.95x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 3.51% 17.48x
Bags & Luggage 2.34% 16.75x
Running & Marathons 20.92% 16.66x
Action Sports 1.37% 14.98x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit & Obstacle Race Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male