Dstillery Audiences

CROSSFIT & OBSTACLE RACE ENTHUSIASTS

Audience Size: 227.9 Thousand Devices

Explore the Crossfit & Obstacle Race Enthusiasts Audience

Below you'll find more information about the Crossfit & Obstacle Race Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 227.9 thousand unique devices whose actions qualify for the Crossfit & Obstacle Race Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit & Obstacle Race Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Interest Composition Index
Weight Lifting Enthusiasts 66.96% 29.33x
At-Home Gym Intenders 60.69% 25.43x
Exercise and Gym Researchers 51.25% 23.93x
Men's Health Researchers 45.66% 22.60x
Olympics Fans 49.51% 21.31x
Health and Fitness Book Readers 48.84% 20.47x
Indoor Cycling & Spinning Enthusiasts 40.70% 20.04x
Bodybuilding Enthusiasts 46.72% 19.31x
Running Enthusiasts 38.71% 19.12x
Online Exercise Class Users 42.31% 18.39x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Interest attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit & Obstacle Race Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit & Obstacle Race Enthusiasts audience is Coach.

Location Composition Index
Coach 0.01% 2.11x
Chicos 0.01% 1.86x
J. Crew 0.01% 1.59x
Old Navy 0.02% 1.57x
Talbots 0.02% 1.26x
Carhartt 0.14% 1.22x
Banana Republic 0.01% 0.97x
Gap 0.01% 0.91x
Mens Wearhouse 0.01% 0.91x
The Childrens Place 0.02% 0.58x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Location attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Crossfit & Obstacle Race Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Crossfit & Obstacle Race Enthusiasts audience is elitefts.com.

Website Composition Index
elitefts.com 21.54% 502.62x
crossfit.com 32.94% 443.85x
lifefitness.com 9.61% 308.16x
roguefitness.com 78.11% 304.86x
fitnesszone.com 11.22% 225.15x
liftvault.com 5.88% 164.23x
athleticmuscle.net 7.72% 135.90x
rizknows.com 4.34% 123.29x
breakingmuscle.com 6.34% 110.93x
exrx.net 3.54% 101.71x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Web attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit & Obstacle Race Enthusiasts audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 22.83% 76.47x
Men's Dress Shirt Shopping 1.22% 31.50x
Canada Travel & Tourism 1.41% 30.58x
Police Gear 5.28% 25.40x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 3.59% 23.60x
Bags & Luggage 2.52% 20.78x
Weight Loss & Nutrition Assistance Researchers 19.85% 19.97x
Running & Marathons 24.37% 19.94x
Upstate New York State Athletics 0.20% 19.82x
Texas Off-Roading 0.09% 18.61x
Composition Percentage: The overlap percentage between the Crossfit & Obstacle Race Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Crossfit & Obstacle Race Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit & Obstacle Race Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male