Dstillery Audiences

CUB & GIRL SCOUTS

Audience Size: 182 Thousand Devices

Explore the Cub & Girl Scouts Audience

Below you'll find more information about the Cub & Girl Scouts audience, broken down in different categories based on their digital and physical behaviors. These are 182 thousand unique devices whose actions qualify for the Cub & Girl Scouts audience.

Dstillery Crafted Audiences

INTERESTS

The Cub & Girl Scouts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cub & Girl Scouts audience is Kids Clothing Shoppers.

Interest Composition Index
Kids Clothing Shoppers 42.85% 23.19x
Dance Clothing Shoppers 38.62% 20.26x
Teaching Resources Researchers 37.66% 17.73x
Trampoline Shoppers 26.93% 17.34x
Disney Vacation Planners 25.03% 16.48x
Involved Parents 32.15% 15.81x
School Supply Shoppers 33.92% 15.66x
Food Allergies Researchers 26.18% 15.45x
Sea World Park Trip Planners 28.39% 15.41x
Patriotic Party Decoration Shoppers 31.36% 15.27x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Interest attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cub & Girl Scouts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cub & Girl Scouts audience is Hollister.

Location Composition Index
Hollister 0.04% 1.68x
Bonobos 0.05% 1.55x
The Childrens Place 0.05% 1.50x
Charlotte Russe 0.02% 1.50x
Urban Outfitters 0.05% 1.39x
Jos A. Bank Clothiers 0.32% 1.28x
Coach 0.04% 1.25x
Supreme 0.02% 1.22x
American Apparel 0.04% 1.21x
Brooks Brothers 0.03% 1.21x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Location attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cub & Girl Scouts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cub & Girl Scouts audience is girlscoutshop.com.

Website Composition Index
girlscoutshop.com 71.24% 1189.53x
girlscouts.org 89.25% 168.66x
scoutsongs.com 6.28% 74.82x
ultimatecampresource.com 4.26% 60.96x
honestandtruly.com 2.10% 60.21x
force.com 21.10% 55.62x
americangirl.com 10.94% 53.88x
hellocreativefamily.com 1.56% 50.57x
momof6.com 1.80% 49.03x
mommypoppins.com 1.63% 48.58x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Web attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cub & Girl Scouts audience is Toys Shopping.

Content Affinity Composition Index
Toys Shopping 9.15% 26.67x
Cheerleading 2.75% 25.84x
Homeschooling 0.89% 25.09x
Parenting Blogs 2.95% 21.90x
Tattoos & Costumes 0.45% 21.43x
Scrapbooking & Home Art Projects 7.18% 18.99x
Children's Health 4.14% 17.78x
Networking Marketing 3.09% 17.07x
Mommy Bloggers 7.12% 15.96x
Children's Learning Tools 8.43% 14.86x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Content Affinity attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cub & Girl Scouts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female