Dstillery Audiences

CUB & GIRL SCOUTS

Audience Size: 14.5 Thousand Devices

Explore the Cub & Girl Scouts Audience

Below you'll find more information about the Cub & Girl Scouts audience, broken down in different categories based on their digital and physical behaviors. These are 14.5 thousand unique devices whose actions qualify for the Cub & Girl Scouts audience.

Dstillery Crafted Audiences

INTERESTS

The Cub & Girl Scouts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cub & Girl Scouts audience is Involved Parents.

Interest Composition Index
Involved Parents 73.21% 25.47x
Teaching Resources Researchers 80.95% 24.48x
Patriotic Party Decoration Shoppers 70.24% 23.45x
Dance Clothing Shoppers 80.95% 22.80x
K12 Education Resource Researchers 67.26% 21.84x
Recreational Sports Participants 63.10% 21.46x
Pet Boarding and Sitter Researchers 54.17% 21.28x
Disney Vacation Planners 58.33% 21.14x
Food Allergies Researchers 58.33% 20.77x
Parents with Kids 55.36% 20.48x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Interest attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cub & Girl Scouts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cub & Girl Scouts audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.04% 1.99x
Coach 0.02% 1.85x
Old Navy 0.04% 1.83x
Club Monaco 0.01% 1.74x
Ann Taylor 0.01% 1.13x
Armani 0.01% 0.96x
Carhartt 0.06% 0.45x
Johnston and Murphy 0.02% 0.32x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Location attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cub & Girl Scouts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cub & Girl Scouts audience is barnesandnoble.com.

Website Composition Index
barnesandnoble.com 31.67% 40.18x
punchbowl.com 13.66% 39.50x
instructables.com 26.21% 35.51x
hilton.com 14.21% 32.63x
petmd.com 14.07% 28.69x
signupgenius.com 66.07% 28.10x
ampproject.org 21.37% 28.06x
disneyfoodblog.com 9.61% 27.92x
gamestop.com 13.83% 27.70x
officedepot.com 14.63% 26.82x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Web attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cub & Girl Scouts audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 3.44% 36.41x
Child Development 7.35% 35.29x
Parenting Blogs 3.08% 34.59x
Cakes & Sweets 3.56% 33.06x
Party Planning & Invitations 32.98% 31.30x
Children's Learning Tools 8.19% 30.59x
Scrapbooking & Home Art Projects 9.02% 30.36x
Shoes & Accessories 2.49% 27.19x
K-12 Teacher Resources 13.52% 27.11x
Promo Codes 3.20% 24.03x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Content Affinity attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cub & Girl Scouts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female