Dstillery Audiences

CUB & GIRL SCOUTS

Audience Size: 215.7 Thousand Devices

Explore the Cub & Girl Scouts Audience

Below you'll find more information about the Cub & Girl Scouts audience, broken down in different categories based on their digital and physical behaviors. These are 215.7 thousand unique devices whose actions qualify for the Cub & Girl Scouts audience.

Dstillery Crafted Audiences

INTERESTS

The Cub & Girl Scouts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cub & Girl Scouts audience is Kids Clothing Shoppers.

Interest Composition Index
Kids Clothing Shoppers 42.74% 18.83x
Dance Clothing Shoppers 37.77% 16.09x
Teaching Resources Researchers 37.87% 14.21x
Trampoline Shoppers 27.92% 13.73x
Disney Vacation Planners 25.55% 13.12x
Patriotic Party Decoration Shoppers 28.77% 12.85x
Involved Parents 32.54% 12.77x
Food Allergies Researchers 26.00% 12.62x
Recreational Sports Participants 28.68% 12.56x
School Supply Shoppers 32.88% 12.53x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Interest attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cub & Girl Scouts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cub & Girl Scouts audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.04% 2.00x
Express 0.05% 1.81x
Ann Taylor 0.04% 1.74x
Uniqlo 0.02% 1.69x
Eddie Bauer 0.02% 1.66x
Belk 0.02% 1.52x
Lane Bryant 0.07% 1.41x
Gymboree 0.04% 1.33x
Journeys 0.04% 1.32x
Zumiez 0.04% 1.31x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Location attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cub & Girl Scouts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cub & Girl Scouts audience is girlscoutshop.com.

Website Composition Index
girlscoutshop.com 67.05% 1438.43x
girlscouts.org 87.03% 181.07x
honestandtruly.com 2.10% 86.45x
scoutsongs.com 5.60% 83.37x
ultimatecampresource.com 3.74% 72.05x
americangirl.com 10.68% 60.68x
mommypoppins.com 1.80% 56.94x
force.com 17.45% 56.52x
certifikid.com 1.61% 55.53x
kcedventures.com 1.77% 55.41x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Web attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cub & Girl Scouts audience is Italy Cluster.

Content Affinity Composition Index
Italy Cluster 1.11% 57.52x
Cheerleading 2.96% 24.90x
Toys Shopping 9.70% 23.56x
Parenting Blogs 2.78% 20.28x
Homeschooling 0.75% 20.12x
Scrapbooking & Home Art Projects 6.85% 18.05x
Tattoos & Costumes 0.47% 17.86x
Children's Health 4.30% 17.78x
Party Planning & Invitations 12.95% 15.77x
Mommy Bloggers 6.45% 15.58x
Composition Percentage: The overlap percentage between the Cub & Girl Scouts audience and the Content Affinity attribute.
Index: A comparison of the Cub & Girl Scouts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cub & Girl Scouts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female