Dstillery Audiences

DIY DECORATION & FURNITURE

Audience Size: 377.1 Thousand Devices

Explore the DIY Decoration & Furniture Audience

Below you'll find more information about the DIY Decoration & Furniture audience, broken down in different categories based on their digital and physical behaviors. These are 377.1 thousand unique devices whose actions qualify for the DIY Decoration & Furniture audience.

Dstillery Crafted Audiences

INTERESTS

The DIY Decoration & Furniture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the DIY Decoration & Furniture audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 70.62% 39.82x
Home Design Enthusiasts 62.69% 38.58x
Home and Garden TV Fans 59.37% 37.77x
Home DIY Enthusiasts 64.17% 36.90x
DIY Upcycle Home Project Planners 67.13% 33.87x
HGTV Enthusiasts 54.94% 32.31x
Apartment Furniture Shoppers 53.72% 31.61x
Architecture Enthusiasts 51.69% 30.79x
Online Home Decor Shoppers 46.16% 28.73x
Home Custom Bedroom Decorators 38.89% 26.79x
Composition Percentage: The overlap percentage between the DIY Decoration & Furniture audience and the Interest attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The DIY Decoration & Furniture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the DIY Decoration & Furniture audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.24% 1.09x
Mens Wearhouse 0.37% 1.05x
Composition Percentage: The overlap percentage between the DIY Decoration & Furniture audience and the Location attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Dstillery Web Insights

WEBSITES

The DIY Decoration & Furniture audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the DIY Decoration & Furniture audience is savvysouthernstyle.net.

Website Composition Index
savvysouthernstyle.net 7.55% 533.74x
yellowbrickhome.com 8.75% 411.35x
cyndispivey.com 11.49% 379.32x
thewoodgraincottage.com 5.23% 376.96x
town-n-country-living.com 10.69% 375.38x
jennasuedesign.com 14.33% 354.64x
nestingwithgrace.com 15.23% 333.35x
frenchcountrycottage.net 4.97% 319.65x
thediyplaybook.com 19.16% 284.65x
emilyaclark.com 5.32% 283.17x
Composition Percentage: The overlap percentage between the DIY Decoration & Furniture audience and the Web attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the DIY Decoration & Furniture audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 13.68% 63.83x
Comedy Content 2.36% 53.87x
Female Lifestyle Content Readers 13.97% 43.81x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 33.37% 41.72x
Scrapbooking & Home Art Projects 15.15% 39.56x
Teen Hair 16.03% 39.50x
Home Decoration - Remodeling & Outdoors 54.15% 39.22x
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) 63.75% 37.41x
Coupons & Family 18.90% 36.50x
Home Decoration Content Readers 57.48% 36.37x
Composition Percentage: The overlap percentage between the DIY Decoration & Furniture audience and the Content Affinity attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The DIY Decoration & Furniture audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female