Explore the DIY Decoration & Furniture Audience
Below you'll find more information about the DIY Decoration & Furniture audience, broken down in different categories based on their digital and physical behaviors. These are 82.3 thousand unique devices whose actions qualify for the DIY Decoration & Furniture audience.
INTERESTS
The DIY Decoration & Furniture audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the DIY Decoration & Furniture audience is Grandparents.
| Interest | Composition | Index |
| Grandparents | 30.10% | 55.09x |
| HGTV Enthusiasts | 37.79% | 53.08x |
| Home Interior Design Enthusiasts | 38.85% | 51.16x |
| Women’s Lifestyle Blogs Researchers | 20.38% | 50.28x |
| DIY Upcycle Home Project Planners | 56.63% | 47.52x |
| Home Remodelers | 37.88% | 46.09x |
| Home and Garden TV Fans | 31.83% | 45.52x |
| Kitchen & Bathroom Remodelers | 71.15% | 45.47x |
| Online Home Decor Shoppers | 40.87% | 44.92x |
| Home Decor Shoppers | 57.79% | 42.39x |
Composition Percentage:
The overlap percentage between the DIY Decoration & Furniture audience and the Interest attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Curious about what else the DIY Decoration & Furniture audience is interested in?
Sign Up
APPAREL RETAILERS
The DIY Decoration & Furniture audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the DIY Decoration & Furniture audience is American Apparel.
| Location | Composition | Index |
| American Apparel | 0.02% | 2.98x |
| Maurices | 0.02% | 1.42x |
Composition Percentage:
The overlap percentage between the DIY Decoration & Furniture audience and the Location attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Want to find more of the DIY Decoration & Furniture audience in the real world?
Sign Up
WEBSITES
The DIY Decoration & Furniture audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the DIY Decoration & Furniture audience is awellstyledlife.com.
| Website | Composition | Index |
| awellstyledlife.com | 29.61% | 497.26x |
| jolynneshane.com | 36.04% | 434.85x |
| ikeahackers.net | 19.97% | 294.04x |
| mychicobsession.com | 20.79% | 251.53x |
| everythingabode.com | 10.06% | 196.80x |
| blesserhouse.com | 12.64% | 185.65x |
| fromhousetohome.com | 14.23% | 166.95x |
| jennakateathome.com | 11.59% | 160.85x |
| remodelaholic.com | 12.05% | 159.24x |
| drivenbydecor.com | 10.74% | 153.71x |
Composition Percentage:
The overlap percentage between the DIY Decoration & Furniture audience and the Web attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Want to see more of the websites the DIY Decoration & Furniture audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the DIY Decoration & Furniture audience is Home Remodeling.
| Content Affinity | Composition | Index |
| Home Remodeling | 2.95% | 164.70x |
| Furniture & Home Improvement | 1.95% | 143.81x |
| Travel, Food, Fashion & Fitness | 5.74% | 97.11x |
| Female Lifestyle Content Readers | 5.06% | 75.58x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 16.94% | 73.84x |
| Home Decoration Content Readers | 37.45% | 66.60x |
| Canada Consumer Product Cluster | 2.40% | 58.91x |
| Cakes & Sweets | 0.75% | 52.83x |
| Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) | 51.44% | 49.31x |
| Home Decoration - Remodeling & Outdoors | 39.73% | 49.22x |
Composition Percentage:
The overlap percentage between the DIY Decoration & Furniture audience and the Content Affinity attribute.
Index: A comparison of the DIY Decoration & Furniture audience to the internet population.
Want to see more of the Content Affinities the DIY Decoration & Furniture audience visits?
Sign Up
DEMOGRAPHICS
The DIY Decoration & Furniture audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
Interested in seeing other characteristics of the DIY Decoration & Furniture audience?
Sign Up