DATA, ANALYTICS & CODING

Audience Size: 87.4 Thousand Devices

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Explore the Data, Analytics & Coding Audience

Below you'll find more information about the Data, Analytics & Coding audience, broken down in different categories based on their digital and physical behaviors. These are 87.4 thousand unique devices whose actions qualify for the Data, Analytics & Coding audience.

INTERESTS

The Data, Analytics & Coding audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Data, Analytics & Coding audience is Masters in Management Researchers.

Interest	Composition	Index
Masters in Management Researchers	71.41%	28.56x
IT News Readers	66.15%	26.51x
IT Decision Makers	55.64%	25.22x
Accounting & CPA Continuing Education Researchers	98.33%	23.16x
Tutoring Resources Researchers	67.31%	21.87x
Commercial Banking Market Intelligence Researchers	26.03%	21.56x
Finance Continuing Education Researchers	37.18%	21.22x
CRM Platform Users	52.44%	21.19x
Cloud Security Researchers	57.44%	20.55x
Laptop Researchers	22.69%	20.34x

Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Interest attribute.

Index: A comparison of the Data, Analytics & Coding audience to the internet population.

APPAREL RETAILERS

The Data, Analytics & Coding audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Data, Analytics & Coding audience is Victoria's Secret.

Location	Composition	Index
Victoria's Secret	0.02%	3.20x
White House Black Market	0.02%	2.30x
Hollister	0.01%	2.00x
Urban Outfitters	0.02%	1.96x
Talbots	0.01%	1.80x
Jos A. Bank Clothiers	0.01%	1.79x
Express	0.02%	1.73x
LOFT	0.01%	1.59x
Dressbarn	0.01%	1.40x
Chicos	0.01%	1.09x

Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Location attribute.

Index: A comparison of the Data, Analytics & Coding audience to the internet population.

WEBSITES

The Data, Analytics & Coding audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Data, Analytics & Coding audience is techonthenet.com.

Website	Composition	Index
techonthenet.com	52.67%	484.51x
excelchamps.com	25.60%	365.60x
mrexcel.com	81.06%	268.82x
contextures.com	26.88%	254.71x
exceldemy.com	44.21%	187.21x
solveyourtech.com	9.77%	164.90x
automateexcel.com	39.87%	164.28x
trumpexcel.com	46.73%	151.22x
c-sharpcorner.com	11.03%	122.65x
exceljet.net	54.55%	121.12x

Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Web attribute.

Index: A comparison of the Data, Analytics & Coding audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Data, Analytics & Coding audience is Data Analysis & Scripting.

Content Affinity	Composition	Index
Data Analysis & Scripting	17.45%	47.71x
Engineering	0.59%	44.16x
Startup Investment	1.38%	40.70x
Routers, Switches & Networking	6.11%	29.60x
Data Centers	0.48%	27.77x
Work Productivity	0.33%	25.34x
Computers & Accessories	20.79%	24.93x
Maps & Navigation	1.10%	19.90x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing)	2.04%	19.68x
Accounting	0.74%	15.78x

Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Content Affinity attribute.

Index: A comparison of the Data, Analytics & Coding audience to the internet population.

DEMOGRAPHICS

The Data, Analytics & Coding audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male