Dstillery Audiences

DATA, ANALYTICS & CODING

Audience Size: 1.2 Million Devices

Explore the Data, Analytics & Coding Audience

Below you'll find more information about the Data, Analytics & Coding audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Data, Analytics & Coding audience.

Dstillery Crafted Audiences

INTERESTS

The Data, Analytics & Coding audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Data, Analytics & Coding audience is Business Tax Filers.

Interest Composition Index
Business Tax Filers 58.00% 19.28x
GIS Users 47.45% 18.23x
Accounting & CPA Continuing Education Researchers 51.00% 17.31x
Enterprise Field Services Researchers 44.43% 14.85x
Project Managers 42.58% 14.67x
Laptop Researchers 35.45% 14.25x
SEO Specialists 39.25% 13.53x
Business Accounting Software Researchers 39.81% 12.52x
Microsoft Friendly Developers 38.05% 12.12x
IT News Readers 43.89% 11.96x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Interest attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Data, Analytics & Coding audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Data, Analytics & Coding audience is Bonobos.

Location Composition Index
Bonobos 0.02% 2.98x
Club Monaco 0.01% 2.64x
Uniqlo 0.01% 2.40x
Zara 0.02% 2.05x
Urban Outfitters 0.03% 1.97x
The North Face 0.01% 1.91x
J. Crew 0.02% 1.89x
Brooks Brothers 0.02% 1.66x
American Apparel 0.02% 1.64x
LOFT 0.04% 1.59x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Location attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Web Insights

WEBSITES

The Data, Analytics & Coding audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Data, Analytics & Coding audience is ozgrid.com.

Website Composition Index
ozgrid.com 11.09% 215.16x
sqlservercentral.com 1.50% 210.89x
codevba.com 2.97% 203.81x
get-digital-help.com 8.57% 199.00x
sageintelligence.com 2.64% 180.75x
automateexcel.com 3.73% 175.91x
thespreadsheetguru.com 2.82% 173.90x
fmsinc.com 3.42% 172.22x
vbforums.com 1.39% 165.16x
developerfusion.com 1.09% 163.63x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Web attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Data, Analytics & Coding audience is Assorted Topics (Business Support ToolsForm Templates).

Content Affinity Composition Index
Assorted Topics (Business Support ToolsForm Templates) 1.24% 25.89x
Data Analysis & Scripting 24.79% 23.10x
Institutional Investing 3.06% 21.34x
Data Centers 4.69% 21.26x
Computer Printers 0.81% 19.28x
Electronic Cabling 1.56% 18.58x
Startup Investment 9.10% 17.30x
Barcode Site & App Users 0.09% 16.91x
Accounting 7.24% 16.89x
Work Productivity 2.86% 16.55x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Content Affinity attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Data, Analytics & Coding audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male