Explore the Data, Analytics & Coding Audience
Below you'll find more information about the Data, Analytics & Coding audience, broken down in different categories based on their digital and physical behaviors. These are 312.3 thousand unique devices whose actions qualify for the Data, Analytics & Coding audience.
INTERESTS
The Data, Analytics & Coding audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Data, Analytics & Coding audience is GIS Users.
| Interest | Composition | Index |
| GIS Users | 61.45% | 19.07x |
| Web Conferences and Remote Workers | 56.79% | 18.39x |
| Business Tax Filers | 73.74% | 18.13x |
| Laptop Researchers | 47.07% | 17.46x |
| Accounting & CPA Continuing Education Researchers | 62.66% | 16.65x |
| SEO Specialists | 53.05% | 14.62x |
| Enterprise Field Services Researchers | 54.79% | 14.18x |
| Executive Travelers | 33.98% | 13.99x |
| Yale University Fans | 36.69% | 13.02x |
| Venture Capitalists | 36.99% | 12.56x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Interest attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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APPAREL RETAILERS
The Data, Analytics & Coding audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Data, Analytics & Coding audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.01% | 3.20x |
| Dressbarn | 0.01% | 2.16x |
| The Childrens Place | 0.01% | 1.62x |
| Mens Wearhouse | 0.01% | 1.44x |
| Old Navy | 0.01% | 1.25x |
| Carhartt | 0.08% | 0.85x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Location attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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WEBSITES
The Data, Analytics & Coding audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Data, Analytics & Coding audience is ozgrid.com.
| Website | Composition | Index |
| ozgrid.com | 17.44% | 369.84x |
| sqlshack.com | 6.75% | 322.39x |
| get-digital-help.com | 18.34% | 287.16x |
| automateexcel.com | 7.71% | 272.31x |
| thespreadsheetguru.com | 4.69% | 236.09x |
| extendoffice.com | 45.30% | 228.60x |
| tips.net | 22.36% | 217.73x |
| mrexcel.com | 58.74% | 213.11x |
| tek-tips.com | 10.48% | 206.07x |
| howtoexcelatexcel.com | 3.37% | 200.47x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Web attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Data, Analytics & Coding audience is Assorted Topics (Business Support ToolsForm Templates).
| Content Affinity | Composition | Index |
| Assorted Topics (Business Support ToolsForm Templates) | 0.63% | 53.99x |
| Institutional Investing | 2.16% | 42.21x |
| Electronic Cabling | 0.93% | 41.35x |
| Computer Printers | 0.39% | 40.27x |
| Electronic Document Assembly | 0.29% | 38.65x |
| Engineering | 4.11% | 36.01x |
| Chemicals | 0.44% | 35.37x |
| Data Analysis & Scripting | 25.68% | 33.81x |
| Data Centers | 3.50% | 31.89x |
| Learning & Development Products | 4.44% | 30.95x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Content Affinity attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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DEMOGRAPHICS
The Data, Analytics & Coding audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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