Dstillery Audiences

DATA, ANALYTICS & CODING

Audience Size: 505.2 Thousand Devices

Explore the Data, Analytics & Coding Audience

Below you'll find more information about the Data, Analytics & Coding audience, broken down in different categories based on their digital and physical behaviors. These are 505.2 thousand unique devices whose actions qualify for the Data, Analytics & Coding audience.

Dstillery Crafted Audiences

INTERESTS

The Data, Analytics & Coding audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Data, Analytics & Coding audience is GIS Users.

Interest Composition Index
GIS Users 61.64% 22.42x
Business Tax Filers 70.07% 21.66x
Laptop Researchers 45.63% 20.30x
Accounting & CPA Continuing Education Researchers 61.45% 19.82x
Web Conferences and Remote Workers 57.10% 19.57x
Telemedicine Content Readers 0.85% 17.72x
SEO Specialists 50.25% 16.90x
Enterprise Field Services Researchers 54.20% 16.89x
Executive Travelers 32.48% 14.64x
Yale University Fans 35.07% 14.05x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Interest attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Data, Analytics & Coding audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Data, Analytics & Coding audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 2.05x
Carhartt 0.04% 0.57x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Location attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Web Insights

WEBSITES

The Data, Analytics & Coding audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Data, Analytics & Coding audience is ozgrid.com.

Website Composition Index
ozgrid.com 17.39% 355.27x
sqlshack.com 7.50% 299.74x
software-solutions-online.com 2.79% 282.09x
get-digital-help.com 16.65% 276.61x
automateexcel.com 9.04% 261.85x
thespreadsheetguru.com 4.62% 222.64x
mbaexcel.com 2.37% 220.86x
extendoffice.com 50.49% 209.02x
mrexcel.com 57.14% 206.72x
tips.net 25.48% 200.23x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Web attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Data, Analytics & Coding audience is Assorted Topics (Business Support ToolsForm Templates).

Content Affinity Composition Index
Assorted Topics (Business Support ToolsForm Templates) 0.74% 53.17x
Institutional Investing 2.52% 45.29x
Electronic Cabling 1.07% 41.68x
Computer Printers 0.49% 41.60x
Data Analysis & Scripting 26.04% 36.17x
Data Centers 3.62% 35.42x
Engineering 4.49% 35.32x
Chemicals 0.46% 32.63x
Electronic Document Assembly 0.31% 32.53x
Work Productivity 2.54% 30.75x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Content Affinity attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Data, Analytics & Coding audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male