Dstillery Audiences

DATA, ANALYTICS & CODING

Audience Size: 202.4 Thousand Devices

Explore the Data, Analytics & Coding Audience

Below you'll find more information about the Data, Analytics & Coding audience, broken down in different categories based on their digital and physical behaviors. These are 202.4 thousand unique devices whose actions qualify for the Data, Analytics & Coding audience.

Dstillery Crafted Audiences

INTERESTS

The Data, Analytics & Coding audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Data, Analytics & Coding audience is Business Tax Filers.

Interest Composition Index
Business Tax Filers 72.79% 21.62x
GIS Users 54.27% 20.21x
Accounting & CPA Continuing Education Researchers 59.74% 18.03x
Laptop Researchers 39.40% 17.66x
Web Conferences and Remote Workers 45.27% 16.89x
Enterprise Field Services Researchers 45.52% 14.13x
SEO Specialists 44.11% 14.09x
Executive Travelers 23.12% 13.11x
Business Accounting Software Researchers 41.38% 11.50x
Employee Management & HR Researchers 33.94% 11.41x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Interest attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Data, Analytics & Coding audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Data, Analytics & Coding audience is Aeropostale.

Location Composition Index
Aeropostale 0.01% 3.64x
The Childrens Place 0.01% 2.74x
Carhartt 0.02% 0.61x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Location attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Web Insights

WEBSITES

The Data, Analytics & Coding audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Data, Analytics & Coding audience is ozgrid.com.

Website Composition Index
ozgrid.com 26.05% 718.28x
get-digital-help.com 27.37% 499.74x
exceloffthegrid.com 9.46% 332.44x
techonthenet.com 47.29% 330.39x
tek-tips.com 16.87% 300.70x
automateexcel.com 22.78% 300.11x
excelchamps.com 7.42% 271.79x
mrexcel.com 75.59% 248.81x
excelhow.net 13.66% 213.36x
essentialsql.com 7.71% 198.63x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Web attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Data, Analytics & Coding audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.34% 53.22x
Engineering 1.33% 43.95x
Data Analysis & Scripting 23.09% 40.05x
Robotics 0.18% 35.17x
Online Media Converters 0.22% 34.60x
Retail Industry News 0.34% 34.00x
Startup Investment 2.34% 31.90x
Routers, Switches & Networking 11.04% 29.25x
Learning & Development Products 0.67% 28.75x
Clean Energy 0.51% 27.49x
Composition Percentage: The overlap percentage between the Data, Analytics & Coding audience and the Content Affinity attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Data, Analytics & Coding audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male