Explore the Data, Analytics & Coding Audience
Below you'll find more information about the Data, Analytics & Coding audience, broken down in different categories based on their digital and physical behaviors. These are 207.9 thousand unique devices whose actions qualify for the Data, Analytics & Coding audience.
INTERESTS
The Data, Analytics & Coding audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Data, Analytics & Coding audience is Business Tax Filers.
| Interest | Composition | Index |
| Business Tax Filers | 69.97% | 22.58x |
| GIS Users | 52.49% | 20.91x |
| Accounting & CPA Continuing Education Researchers | 58.68% | 18.78x |
| Laptop Researchers | 40.63% | 18.41x |
| Web Conferences and Remote Workers | 45.44% | 17.13x |
| Executive Travelers | 26.07% | 14.36x |
| SEO Specialists | 40.97% | 14.02x |
| Enterprise Field Services Researchers | 43.32% | 13.93x |
| Venture Capitalists | 29.46% | 12.10x |
| Business Filing Researchers | 27.85% | 11.88x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Interest attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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APPAREL RETAILERS
The Data, Analytics & Coding audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Data, Analytics & Coding audience is Aeropostale.
| Location | Composition | Index |
| Aeropostale | 0.01% | 3.64x |
| Buckle | 0.01% | 3.09x |
| The Childrens Place | 0.01% | 2.74x |
| Carhartt | 0.02% | 0.74x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Location attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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WEBSITES
The Data, Analytics & Coding audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Data, Analytics & Coding audience is ozgrid.com.
| Website | Composition | Index |
| ozgrid.com | 24.67% | 689.31x |
| get-digital-help.com | 25.70% | 483.27x |
| extendoffice.com | 16.31% | 432.36x |
| techonthenet.com | 47.77% | 315.56x |
| exceloffthegrid.com | 8.40% | 311.05x |
| automateexcel.com | 19.39% | 304.42x |
| tek-tips.com | 15.38% | 295.52x |
| mrexcel.com | 73.02% | 247.79x |
| excelhow.net | 11.81% | 197.39x |
| myexcelonline.com | 7.29% | 187.56x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Web attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Data, Analytics & Coding audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 0.53% | 51.19x |
| Engineering | 1.75% | 46.91x |
| Robotics | 0.33% | 45.72x |
| Data Analysis & Scripting | 22.79% | 36.95x |
| Online Media Converters | 0.37% | 35.64x |
| Learning & Development Products | 1.13% | 35.30x |
| Data Centers | 1.65% | 34.32x |
| Startup Investment | 3.02% | 34.14x |
| Electrical Engineering | 1.30% | 32.91x |
| Routers, Switches & Networking | 12.27% | 30.81x |
Composition Percentage:
The overlap percentage between the Data, Analytics & Coding audience and the Content Affinity attribute.
Index: A comparison of the Data, Analytics & Coding audience to the internet population.
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DEMOGRAPHICS
The Data, Analytics & Coding audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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