Dstillery Audiences

DATING & RELATIONSHIPS

Audience Size: 902.3 Thousand Devices

Explore the Dating & Relationships Audience

Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 902.3 thousand unique devices whose actions qualify for the Dating & Relationships audience.

Dstillery Crafted Audiences

INTERESTS

The Dating & Relationships audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dating & Relationships audience is Online Daters.

Interest Composition Index
Online Daters 67.45% 22.47x
Romantics 55.08% 16.67x
Teen Content Readers 52.02% 16.23x
Adult Acne Sufferers 48.16% 16.08x
Women's Health Researchers 40.01% 16.05x
Women's Fashion Magazine Readers 41.90% 15.94x
Women's Fitness Enthusiasts 41.13% 15.85x
Astrology Enthusiasts 46.46% 14.63x
Yogis 37.73% 13.98x
College Students 36.94% 13.75x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dating & Relationships audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dating & Relationships audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 2.06x
Buckle 0.01% 1.93x
Journeys 0.02% 1.81x
Dressbarn 0.01% 1.73x
The Childrens Place 0.02% 1.60x
Jos A. Bank Clothiers 0.01% 1.58x
Lane Bryant 0.01% 1.49x
White House Black Market 0.01% 1.39x
Maurices 0.02% 1.37x
Chicos 0.01% 1.35x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dating & Relationships audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dating & Relationships audience is eharmony.com.

Website Composition Index
eharmony.com 1.39% 125.75x
vixendaily.com 17.09% 119.62x
youqueen.com 2.71% 108.96x
girlsaskguys.com 17.41% 108.64x
postmalesyndrome.com 1.17% 106.86x
lovepanky.com 26.42% 104.19x
anewmode.com 23.18% 102.57x
talkaboutmarriage.com 3.26% 100.35x
divorcemag.com 1.94% 97.12x
bodylanguagecentral.com 1.61% 93.07x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 3.79% 30.77x
Reproductive Health 1.06% 22.05x
Teaching Abroad 0.09% 21.40x
Numerology & Astrology 4.69% 19.97x
Beach & Intimate Wear 0.27% 17.41x
Yoga & Meditation 3.15% 17.37x
Addiction & Recovery Reference 1.21% 17.29x
Job Interview Process 0.50% 17.14x
Higher Education 0.65% 16.93x
Dermatology 1.02% 16.72x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dating & Relationships audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female