Dstillery Audiences

DATING & RELATIONSHIPS

Audience Size: 2.4 Million Devices

Explore the Dating & Relationships Audience

Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Dating & Relationships audience.

Dstillery Crafted Audiences

INTERESTS

The Dating & Relationships audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dating & Relationships audience is Online Daters.

Interest Composition Index
Online Daters 56.45% 22.24x
Romantics 50.64% 18.87x
Women's Fitness Enthusiasts 27.96% 16.38x
Adult Acne Sufferers 38.19% 15.83x
Women's Fashion Magazine Readers 25.99% 15.30x
Bodybuilding Enthusiasts 34.10% 14.35x
Astrology Enthusiasts 35.05% 14.34x
Senior Caregivers 37.42% 13.19x
Divorcees 31.35% 13.01x
Sleep Disorder Researchers 33.03% 12.61x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dating & Relationships audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dating & Relationships audience is American Apparel.

Location Composition Index
American Apparel 0.04% 1.73x
Urban Outfitters 0.05% 1.46x
Levi Strauss 0.01% 1.38x
Ann Taylor 0.02% 1.37x
Express 0.03% 1.33x
LOFT 0.04% 1.32x
Columbia 0.01% 1.25x
Uniqlo 0.01% 1.24x
Forever 21 0.04% 1.23x
Zumiez 0.03% 1.20x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dating & Relationships audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dating & Relationships audience is thedatingtruth.com.

Website Composition Index
thedatingtruth.com 0.56% 144.91x
hookingupsmart.com 1.52% 135.20x
torontosnumber1datedoctor.com 0.47% 134.39x
whatdomenreallythink.com 1.71% 131.88x
anewmode.com 12.79% 127.44x
lovepanky.com 4.03% 124.31x
datingadviceguru.com 0.79% 120.92x
welovedates.com 1.01% 120.80x
whatiscodependency.com 0.99% 120.20x
jaysongaddis.com 0.54% 118.98x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics #11273 (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics #11273 (Television, Origami, Men's Health) 0.34% 22.05x
Local & Travel England - East Midlands 0.24% 20.01x
Home Décor, Furniture, & Decorating 0.10% 19.44x
Reproductive Health 8.60% 19.21x
Numerology & Astrology 6.40% 18.90x
Yoga & Meditation 5.92% 17.32x
Dermatology 9.80% 16.19x
Mysticism 0.24% 16.00x
Psychics & Horoscopes 16.39% 15.88x
Psychiatry & Emotional Health 21.80% 15.74x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dating & Relationships audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000