Explore the Dating & Relationships Audience
Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Dating & Relationships audience.
INTERESTS
The Dating & Relationships audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dating & Relationships audience is Online Daters.
| Interest | Composition | Index |
| Online Daters | 69.74% | 23.92x |
| Romantics | 59.96% | 20.26x |
| Women's Fitness Enthusiasts | 43.26% | 17.82x |
| Women's Health Researchers | 44.66% | 17.76x |
| Teen Content Readers | 51.62% | 17.65x |
| Adult Acne Sufferers | 49.01% | 17.65x |
| Women's Fashion Magazine Readers | 41.86% | 16.78x |
| Astrology Enthusiasts | 47.02% | 16.58x |
| Men's Health Researchers | 36.43% | 15.13x |
| Counseling Researchers | 43.81% | 14.98x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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APPAREL RETAILERS
The Dating & Relationships audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dating & Relationships audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.02% | 1.85x |
| Bonobos | 0.02% | 1.57x |
| Hollister | 0.05% | 1.42x |
| Ann Taylor | 0.02% | 1.35x |
| H&M | 0.06% | 1.34x |
| Uniqlo | 0.02% | 1.34x |
| Buckle | 0.05% | 1.32x |
| Charlotte Russe | 0.03% | 1.30x |
| Aeropostale | 0.06% | 1.29x |
| Journeys | 0.07% | 1.28x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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WEBSITES
The Dating & Relationships audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Dating & Relationships audience is gettingtotruelove.com.
| Website | Composition | Index |
| gettingtotruelove.com | 2.04% | 146.47x |
| whatdomenreallythink.com | 1.20% | 144.98x |
| anewmode.com | 16.93% | 132.09x |
| vixendaily.com | 15.39% | 130.00x |
| thehopeline.com | 1.36% | 128.61x |
| marsvenus.com | 2.03% | 127.81x |
| eharmony.com | 5.80% | 117.12x |
| newlovetimes.com | 1.22% | 113.99x |
| youqueen.com | 4.37% | 111.62x |
| howtogettheguy.com | 2.07% | 111.60x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics (Television, Origami, Men's Health).
| Content Affinity | Composition | Index |
| Assorted Topics (Television, Origami, Men's Health) | 1.76% | 35.94x |
| Reproductive Health | 3.73% | 24.88x |
| Numerology & Astrology | 6.80% | 19.91x |
| Dermatology | 3.98% | 19.81x |
| Mysticism | 0.35% | 19.68x |
| Yoga & Meditation | 4.38% | 18.89x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.15% | 18.52x |
| Psychiatry & Emotional Health | 16.13% | 18.37x |
| Beach & Intimate Wear | 0.68% | 17.28x |
| Travel, Food, Fashion & Fitness | 3.25% | 17.23x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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DEMOGRAPHICS
The Dating & Relationships audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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