Dstillery Audiences

DATING & RELATIONSHIPS

Audience Size: 1.6 Million Devices

Explore the Dating & Relationships Audience

Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Dating & Relationships audience.

Dstillery Crafted Audiences

INTERESTS

The Dating & Relationships audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dating & Relationships audience is Online Daters.

Interest Composition Index
Online Daters 68.63% 22.19x
Romantics 58.81% 18.59x
Teen Content Readers 51.07% 16.90x
Adult Acne Sufferers 47.26% 16.45x
Astrology Enthusiasts 44.86% 16.22x
Women's Health Researchers 44.81% 16.10x
Women's Fitness Enthusiasts 43.36% 16.06x
Women's Fashion Magazine Readers 43.12% 15.59x
Men's Health Researchers 38.57% 13.29x
Bodybuilding Enthusiasts 36.41% 13.26x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dating & Relationships audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dating & Relationships audience is REI.

Location Composition Index
REI 0.01% 1.46x
Forever 21 0.04% 1.42x
Zara 0.02% 1.42x
Armani 0.02% 1.41x
Lululemon 0.04% 1.36x
Uniqlo 0.01% 1.35x
Free People 0.02% 1.33x
Buckle 0.04% 1.28x
Urban Outfitters 0.03% 1.27x
Ann Taylor 0.01% 1.27x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dating & Relationships audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dating & Relationships audience is gettingtotruelove.com.

Website Composition Index
gettingtotruelove.com 1.71% 138.57x
marsvenus.com 1.57% 113.46x
anewmode.com 18.47% 110.47x
vixendaily.com 16.42% 109.91x
eharmony.com 4.15% 103.89x
lovepanky.com 22.08% 98.75x
youqueen.com 3.78% 97.73x
howtogettheguy.com 2.31% 91.51x
postmalesyndrome.com 1.38% 90.81x
xojane.com 4.72% 88.78x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 2.84% 30.49x
Reproductive Health 2.70% 22.81x
Numerology & Astrology 6.36% 19.31x
Mysticism 0.33% 18.46x
Psychiatry & Emotional Health 15.52% 18.07x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.10% 17.98x
Dermatology 2.76% 17.79x
Yoga & Meditation 3.81% 17.75x
Instagram Management 0.29% 15.93x
Travel, Food, Fashion & Fitness 2.92% 15.68x
Composition Percentage: The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dating & Relationships audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female