Explore the Dating & Relationships Audience
Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Dating & Relationships audience.
INTERESTS
The Dating & Relationships audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dating & Relationships audience is Online Daters.
| Interest | Composition | Index |
| Online Daters | 57.47% | 26.18x |
| Romantics | 52.87% | 22.04x |
| Women's Fitness Enthusiasts | 30.46% | 19.73x |
| Adult Acne Sufferers | 39.28% | 19.29x |
| Women's Fashion Magazine Readers | 29.57% | 19.16x |
| Astrology Enthusiasts | 36.95% | 17.16x |
| Counseling Researchers | 38.68% | 16.00x |
| Hair Care Shoppers | 24.52% | 15.74x |
| Bodybuilding Enthusiasts | 36.09% | 15.43x |
| Men's Health Researchers | 25.61% | 15.16x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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APPAREL RETAILERS
The Dating & Relationships audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dating & Relationships audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.97x |
| Uniqlo | 0.02% | 1.65x |
| Free People | 0.03% | 1.60x |
| American Apparel | 0.06% | 1.54x |
| Levi Strauss | 0.02% | 1.52x |
| Supreme | 0.01% | 1.40x |
| Patagonia | 0.03% | 1.39x |
| Hollister | 0.03% | 1.39x |
| Express | 0.04% | 1.39x |
| Michael Kors | 0.03% | 1.39x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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WEBSITES
The Dating & Relationships audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Dating & Relationships audience is hookingupsmart.com.
| Website | Composition | Index |
| hookingupsmart.com | 1.27% | 155.07x |
| whatdomenreallythink.com | 1.69% | 146.66x |
| anewmode.com | 13.83% | 142.40x |
| vixendaily.com | 14.05% | 135.60x |
| attractioninstitute.com | 1.44% | 128.41x |
| marsvenus.com | 3.48% | 125.47x |
| newlovetimes.com | 2.31% | 124.11x |
| postmalesyndrome.com | 1.38% | 120.46x |
| beautyandtips.com | 1.57% | 119.61x |
| youqueen.com | 4.93% | 117.41x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics (Television, Origami, Men's Health).
| Content Affinity | Composition | Index |
| Assorted Topics (Television, Origami, Men's Health) | 0.35% | 25.51x |
| Reproductive Health | 8.38% | 22.80x |
| Home Décor, Furniture, & Decorating | 0.07% | 22.21x |
| Numerology & Astrology | 6.95% | 20.62x |
| Local & Travel England - East Midlands | 0.26% | 20.61x |
| Dermatology | 9.05% | 20.15x |
| Yoga & Meditation | 6.12% | 19.79x |
| Mysticism | 0.33% | 19.00x |
| Psychiatry & Emotional Health | 22.19% | 18.71x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.28% | 17.64x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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DEMOGRAPHICS
The Dating & Relationships audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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