Explore the Dating & Relationships Audience
Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Dating & Relationships audience.
INTERESTS
The Dating & Relationships audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dating & Relationships audience is Online Daters.
| Interest | Composition | Index |
| Online Daters | 68.87% | 23.15x |
| Romantics | 59.75% | 19.51x |
| Teen Content Readers | 50.99% | 17.97x |
| Women's Fitness Enthusiasts | 42.81% | 17.63x |
| Women's Health Researchers | 43.64% | 17.51x |
| Adult Acne Sufferers | 48.75% | 17.15x |
| Women's Fashion Magazine Readers | 41.24% | 17.01x |
| Astrology Enthusiasts | 46.04% | 16.36x |
| Bodybuilding Enthusiasts | 38.65% | 14.68x |
| Counseling Researchers | 45.36% | 14.55x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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APPAREL RETAILERS
The Dating & Relationships audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dating & Relationships audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 2.42x |
| Supreme | 0.01% | 1.72x |
| Intermix | 0.01% | 1.66x |
| Columbia | 0.02% | 1.61x |
| Ann Taylor | 0.03% | 1.46x |
| Uniqlo | 0.02% | 1.44x |
| Madewell | 0.03% | 1.37x |
| Bonobos | 0.11% | 1.36x |
| REI | 0.02% | 1.25x |
| White House Black Market | 0.39% | 1.24x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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WEBSITES
The Dating & Relationships audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Dating & Relationships audience is gettingtotruelove.com.
| Website | Composition | Index |
| gettingtotruelove.com | 2.10% | 133.44x |
| whatdomenreallythink.com | 1.46% | 133.26x |
| anewmode.com | 16.24% | 126.84x |
| vixendaily.com | 14.87% | 123.79x |
| marsvenus.com | 2.48% | 119.83x |
| thehopeline.com | 1.88% | 115.72x |
| howtogettheguy.com | 2.09% | 112.32x |
| newlovetimes.com | 1.52% | 110.53x |
| postmalesyndrome.com | 1.45% | 109.86x |
| youqueen.com | 4.69% | 106.32x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics (Television, Origami, Men's Health).
| Content Affinity | Composition | Index |
| Assorted Topics (Television, Origami, Men's Health) | 0.34% | 26.89x |
| Reproductive Health | 5.25% | 22.86x |
| Psychiatry & Emotional Health | 17.47% | 19.77x |
| Dermatology | 5.76% | 18.95x |
| Mysticism | 0.39% | 18.86x |
| Numerology & Astrology | 7.12% | 18.39x |
| Yoga & Meditation | 5.12% | 17.82x |
| Travel, Food, Fashion & Fitness | 3.57% | 16.34x |
| Beach & Intimate Wear | 0.95% | 16.30x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.20% | 16.29x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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DEMOGRAPHICS
The Dating & Relationships audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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