Explore the Dating & Relationships Audience
Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 408.8 thousand unique devices whose actions qualify for the Dating & Relationships audience.
INTERESTS
The Dating & Relationships audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dating & Relationships audience is Online Daters.
| Interest | Composition | Index |
| Online Daters | 50.65% | 28.73x |
| Yogis | 22.14% | 25.29x |
| Divorcees | 19.87% | 25.05x |
| Online Health Researchers | 18.22% | 21.40x |
| Wellness Enthusiasts | 6.27% | 19.01x |
| Counseling Researchers | 27.59% | 18.70x |
| Biohackers | 26.83% | 18.20x |
| Women's Health Researchers | 15.79% | 18.14x |
| Curly Hair Care Shoppers | 15.53% | 17.84x |
| Women's Fitness Enthusiasts | 14.82% | 17.65x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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APPAREL RETAILERS
The Dating & Relationships audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dating & Relationships audience is American Eagle Outfitters.
| Location | Composition | Index |
| American Eagle Outfitters | 0.01% | 2.74x |
| Hugo Boss | 0.01% | 1.92x |
| Gymboree | 0.01% | 1.49x |
| Zumiez | 0.01% | 1.32x |
| Urban Outfitters | 0.01% | 1.23x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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WEBSITES
The Dating & Relationships audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Dating & Relationships audience is vixendaily.com.
| Website | Composition | Index |
| vixendaily.com | 4.21% | 222.85x |
| anewmode.com | 6.22% | 221.28x |
| hetexted.com | 1.77% | 170.04x |
| verilymag.com | 6.73% | 163.58x |
| professional-counselling.com | 2.04% | 162.74x |
| drpsychmom.com | 2.04% | 162.43x |
| talkaboutmarriage.com | 2.83% | 161.60x |
| attracttheone.com | 2.31% | 159.38x |
| girlsaskguys.com | 28.25% | 155.98x |
| tinybuddha.com | 14.62% | 154.77x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics (Television, Origami, Men's Health).
| Content Affinity | Composition | Index |
| Assorted Topics (Television, Origami, Men's Health) | 1.22% | 54.47x |
| Numerology & Astrology | 0.25% | 28.99x |
| Yoga & Meditation | 0.35% | 26.03x |
| Comedy Content | 0.14% | 21.45x |
| Vegans & Animal Welfare | 0.10% | 19.48x |
| Perfume, Makeup & Cosmetics | 0.32% | 18.89x |
| Psychics & Horoscopes | 6.94% | 17.38x |
| Job Interview Process | 0.07% | 14.64x |
| Dental Health | 0.08% | 14.47x |
| Travel, Food, Fashion & Fitness | 0.84% | 13.89x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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DEMOGRAPHICS
The Dating & Relationships audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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