Explore the Dating & Relationships Audience
Below you'll find more information about the Dating & Relationships audience, broken down in different categories based on their digital and physical behaviors. These are 741.2 thousand unique devices whose actions qualify for the Dating & Relationships audience.
INTERESTS
The Dating & Relationships audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dating & Relationships audience is Online Daters.
| Interest | Composition | Index |
| Online Daters | 71.88% | 27.83x |
| Readers of Buddhist Content | 63.00% | 27.73x |
| Teen Content Readers | 47.21% | 19.40x |
| Adult Acne Sufferers | 43.47% | 18.65x |
| Romantics | 54.40% | 18.65x |
| Women's Health Researchers | 34.56% | 18.38x |
| Women's Fitness Enthusiasts | 34.31% | 17.97x |
| Astrology Enthusiasts | 42.76% | 17.39x |
| Women's Fashion Magazine Readers | 33.19% | 17.04x |
| Yogis | 34.33% | 16.62x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Interest attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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APPAREL RETAILERS
The Dating & Relationships audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dating & Relationships audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.02% | 3.91x |
| Michael Kors | 0.01% | 1.88x |
| Talbots | 0.01% | 1.70x |
| Chicos | 0.02% | 1.70x |
| Lane Bryant | 0.02% | 1.50x |
| Aeropostale | 0.02% | 1.50x |
| Jos A. Bank Clothiers | 0.01% | 1.44x |
| Zumiez | 0.01% | 1.34x |
| LOFT | 0.02% | 1.32x |
| White House Black Market | 0.02% | 1.22x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Location attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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WEBSITES
The Dating & Relationships audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Dating & Relationships audience is vixendaily.com.
| Website | Composition | Index |
| vixendaily.com | 17.60% | 204.33x |
| girlsaskguys.com | 7.27% | 203.55x |
| howtogettheguy.com | 3.75% | 187.99x |
| anewmode.com | 28.51% | 159.88x |
| talkaboutmarriage.com | 4.35% | 154.58x |
| bodylanguagecentral.com | 3.05% | 146.25x |
| verilymag.com | 13.73% | 144.84x |
| professional-counselling.com | 1.63% | 142.71x |
| millennialships.com | 2.25% | 133.55x |
| lovepanky.com | 32.94% | 132.45x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Web attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dating & Relationships audience is Assorted Topics (Television, Origami, Men's Health).
| Content Affinity | Composition | Index |
| Assorted Topics (Television, Origami, Men's Health) | 3.70% | 46.99x |
| Numerology & Astrology | 1.51% | 29.12x |
| Beach & Intimate Wear | 0.08% | 27.81x |
| Yoga & Meditation | 1.13% | 23.23x |
| Higher Education | 0.15% | 22.24x |
| Job Interview Process | 0.15% | 22.11x |
| Jokes & Riddles | 0.28% | 21.33x |
| Local & Travel England - East Midlands | 0.18% | 21.22x |
| Mysticism | 0.15% | 20.28x |
| Hair & Beauty | 0.12% | 20.24x |
Composition Percentage:
The overlap percentage between the Dating & Relationships audience and the Content Affinity attribute.
Index: A comparison of the Dating & Relationships audience to the internet population.
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DEMOGRAPHICS
The Dating & Relationships audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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