Explore the Design Software Audience
Below you'll find more information about the Design Software audience, broken down in different categories based on their digital and physical behaviors. These are 86.7 thousand unique devices whose actions qualify for the Design Software audience.
INTERESTS
The Design Software audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Design Software audience is Commercial Architects and Designers.
| Interest | Composition | Index |
| Commercial Architects and Designers | 57.89% | 26.64x |
| Commercial Contractors & Designers | 35.79% | 20.52x |
| Landscape Architects | 23.47% | 18.19x |
| Civil Engineers | 56.21% | 15.73x |
| Commercial Healthcare Hospitality & Retail Design Content Readers | 46.84% | 15.66x |
| Food Safety QA Professionals | 28.11% | 15.59x |
| GIS Users | 39.16% | 15.57x |
| Kitchen and Bath Professionals | 38.74% | 14.96x |
| Architects | 47.58% | 14.51x |
| First Responders | 36.00% | 13.37x |
Composition Percentage:
The overlap percentage between the Design Software audience and the Interest attribute.
Index: A comparison of the Design Software audience to the internet population.
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APPAREL RETAILERS
The Design Software audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Design Software audience is LOFT.
| Location | Composition | Index |
| LOFT | 0.04% | 6.48x |
| Dressbarn | 0.03% | 4.70x |
| Gap | 0.03% | 4.58x |
| Gymboree | 0.03% | 3.89x |
| American Eagle Outfitters | 0.02% | 3.11x |
| White House Black Market | 0.02% | 3.08x |
| Aeropostale | 0.02% | 2.89x |
| Express | 0.02% | 2.84x |
| Lane Bryant | 0.02% | 2.77x |
| Journeys | 0.02% | 1.96x |
Composition Percentage:
The overlap percentage between the Design Software audience and the Location attribute.
Index: A comparison of the Design Software audience to the internet population.
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WEBSITES
The Design Software audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Design Software audience is archdaily.com.
| Website | Composition | Index |
| archdaily.com | 29.85% | 499.60x |
| architectmagazine.com | 20.15% | 256.51x |
| archtoolbox.com | 15.48% | 236.01x |
| dezeen.com | 16.77% | 230.43x |
| nfpa.org | 31.20% | 191.29x |
| theconstructor.org | 8.74% | 118.24x |
| design-milk.com | 5.19% | 80.88x |
| dimensions.com | 9.84% | 73.66x |
| contemporist.com | 4.38% | 72.54x |
| greenbuildingadvisor.com | 9.95% | 69.61x |
Composition Percentage:
The overlap percentage between the Design Software audience and the Web attribute.
Index: A comparison of the Design Software audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Design Software audience is Home Furnishings.
| Content Affinity | Composition | Index |
| Home Furnishings | 3.82% | 118.23x |
| Real Estate Cluster | 1.18% | 79.33x |
| Home Remodeling | 0.65% | 60.74x |
| Engineering | 0.99% | 54.77x |
| Furniture & Home Improvement | 1.78% | 49.73x |
| Community Planning & Transportation | 0.92% | 35.09x |
| Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) | 2.10% | 34.35x |
| Home Remodeling | 1.36% | 32.68x |
| Canada Tax and Finance Research Cluster | 0.90% | 24.64x |
| Shipping & Logistics | 0.25% | 23.95x |
Composition Percentage:
The overlap percentage between the Design Software audience and the Content Affinity attribute.
Index: A comparison of the Design Software audience to the internet population.
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DEMOGRAPHICS
The Design Software audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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