Dstillery Audiences

DIABETES RESEARCH

Audience Size: 971.2 Thousand Devices

Explore the Diabetes Research Audience

Below you'll find more information about the Diabetes Research audience, broken down in different categories based on their digital and physical behaviors. These are 971.2 thousand unique devices whose actions qualify for the Diabetes Research audience.

Dstillery Crafted Audiences

INTERESTS

The Diabetes Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diabetes Research audience is Arthritis Sufferers.

Interest Composition Index
Arthritis Sufferers 40.01% 16.97x
Pharmacy Shoppers 29.29% 16.69x
Cardio Health Researchers 45.60% 16.25x
Medical Consultation Researchers 35.80% 16.19x
Joint Pain Sufferers 40.04% 16.01x
Doctors 39.88% 15.83x
Oncology Researchers 39.79% 14.80x
Retired Budget Healthcare Shoppers 28.87% 14.64x
Heart Health Researchers 36.30% 14.58x
Asthma Sufferers 31.68% 14.27x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Interest attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diabetes Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diabetes Research audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.02% 1.36x
Lane Bryant 0.04% 1.28x
Journeys 0.02% 1.19x
Old Navy 0.05% 1.15x
Eddie Bauer 0.01% 1.15x
Hollister 0.01% 1.12x
The Childrens Place 0.04% 1.10x
American Eagle Outfitters 0.04% 1.05x
Chicos 0.04% 1.03x
Columbia 0.01% 1.00x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Location attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diabetes Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diabetes Research audience is shopdiabetes.org.

Website Composition Index
shopdiabetes.org 3.85% 361.49x
ndei.org 2.41% 291.98x
onetouch.com 1.64% 257.29x
diabeteseducator.org 3.41% 245.27x
diabetesresearch.org 1.84% 209.08x
joslin.org 15.61% 208.76x
diabetesforecast.org 28.08% 199.06x
diatribe.org 13.06% 184.23x
myfreestyle.com 3.86% 182.49x
diabetesselfmanagement.com 31.63% 169.17x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Web attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diabetes Research audience is Nutrition & Diabetic Living.

Content Affinity Composition Index
Nutrition & Diabetic Living 3.26% 40.90x
Healthy Eating Researchers 8.94% 25.47x
Arthritis & Bones 10.03% 25.38x
Cardiac & Other Health Research 12.42% 24.69x
Disease Cluster 4.77% 17.99x
Food Cluster 5.33% 17.14x
Natural Diet & Supplement Researchers 9.39% 16.21x
Medical Supplies 6.59% 16.06x
As Seen On TV Products 0.14% 15.98x
Healthcare - Doctors & Diagnosis 8.53% 15.95x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Content Affinity attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diabetes Research audience resonates most for the following age and income brackets.
Age
18-24
Income
$25,000-$49,999