Dstillery Audiences

DIABETES RESEARCH

Audience Size: 858.5 Thousand Devices

Explore the Diabetes Research Audience

Below you'll find more information about the Diabetes Research audience, broken down in different categories based on their digital and physical behaviors. These are 858.5 thousand unique devices whose actions qualify for the Diabetes Research audience.

Dstillery Crafted Audiences

INTERESTS

The Diabetes Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diabetes Research audience is Diabetes Support Forum Readers.

Interest Composition Index
Diabetes Support Forum Readers 63.03% 31.87x
Heart Surgery Researchers 35.03% 19.71x
Arthritis Sufferers 41.98% 19.68x
Cardio Health Researchers 46.35% 18.45x
Joint Pain Sufferers 42.01% 18.21x
Doctors 42.29% 17.66x
Pharmacy Shoppers 33.33% 17.42x
Retired Budget Healthcare Shoppers 31.25% 17.30x
Medical Consultation Researchers 40.98% 17.27x
Retired Health Insurance Researchers 28.94% 16.27x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Interest attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diabetes Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diabetes Research audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 2.65x
Journeys 0.04% 1.45x
Gymboree 0.04% 1.37x
Ann Taylor 0.03% 1.34x
Columbia 0.01% 1.29x
Eddie Bauer 0.01% 1.19x
Coach 0.07% 1.14x
LOFT 0.05% 1.13x
Charlotte Russe 0.02% 1.12x
Uniqlo 0.01% 1.12x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Location attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diabetes Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diabetes Research audience is shopdiabetes.org.

Website Composition Index
shopdiabetes.org 2.63% 426.88x
ndei.org 2.08% 330.97x
diabeteseducator.org 3.44% 267.17x
joslin.org 15.80% 231.69x
diabetesresearch.org 1.67% 229.83x
diatribe.org 12.84% 229.06x
diabetesforecast.org 30.97% 209.59x
myfreestyle.com 4.26% 194.40x
diabetesselfmanagement.com 33.12% 187.26x
nestlenutritionstore.com 2.37% 176.91x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Web attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diabetes Research audience is Nutrition & Diabetic Living.

Content Affinity Composition Index
Nutrition & Diabetic Living 3.32% 47.37x
Healthy Eating Researchers 8.89% 28.00x
Arthritis & Bones 10.53% 27.52x
Cardiac & Other Health Research 12.59% 26.67x
As Seen On TV Products 0.15% 20.45x
Disease Cluster 5.42% 19.97x
Food Cluster 5.56% 18.90x
Natural Diet & Supplement Researchers 9.63% 17.75x
Healthcare - Doctors & Diagnosis 8.41% 17.65x
Reproductive Health 6.86% 17.47x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Content Affinity attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diabetes Research audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female