Dstillery Audiences

DIABETES RESEARCH

Audience Size: 908.7 Thousand Devices

Explore the Diabetes Research Audience

Below you'll find more information about the Diabetes Research audience, broken down in different categories based on their digital and physical behaviors. These are 908.7 thousand unique devices whose actions qualify for the Diabetes Research audience.

Dstillery Crafted Audiences

INTERESTS

The Diabetes Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diabetes Research audience is Arthritis Sufferers.

Interest Composition Index
Arthritis Sufferers 40.78% 18.11x
Cardio Health Researchers 45.09% 17.52x
Pharmacy Shoppers 30.50% 16.97x
Medical Consultation Researchers 37.58% 16.95x
Joint Pain Sufferers 41.61% 16.55x
Doctors 41.12% 16.51x
Heart Health Researchers 37.36% 15.23x
Oncology Researchers 40.33% 15.12x
Retired Budget Healthcare Shoppers 30.30% 15.06x
Asthma Sufferers 32.21% 14.74x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Interest attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diabetes Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diabetes Research audience is H&M.

Location Composition Index
H&M 0.03% 1.24x
Eddie Bauer 0.01% 1.24x
Hollister 0.02% 1.18x
Charlotte Russe 0.02% 1.13x
Zara 0.02% 1.08x
Dressbarn 0.04% 1.07x
Gap 0.09% 1.05x
Hugo Boss 0.01% 1.03x
Zumiez 0.03% 1.02x
Gymboree 0.03% 1.01x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Location attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diabetes Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diabetes Research audience is shopdiabetes.org.

Website Composition Index
shopdiabetes.org 3.41% 360.62x
ndei.org 2.17% 294.59x
onetouch.com 1.48% 259.97x
diabeteseducator.org 3.27% 241.35x
invokana.com 1.33% 214.76x
joslin.org 15.64% 205.95x
diabetesresearch.org 1.70% 203.92x
diabetesforecast.org 29.50% 192.17x
diatribe.org 13.55% 186.45x
myfreestyle.com 4.03% 178.75x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Web attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diabetes Research audience is Nutrition & Diabetic Living.

Content Affinity Composition Index
Nutrition & Diabetic Living 3.32% 41.86x
Healthy Eating Researchers 8.99% 26.67x
Arthritis & Bones 10.31% 26.19x
Cardiac & Other Health Research 12.47% 24.97x
Disease Cluster 5.01% 18.24x
Food Cluster 5.60% 17.58x
As Seen On TV Products 0.15% 17.02x
Healthcare - Doctors & Diagnosis 8.49% 16.61x
Natural Diet & Supplement Researchers 9.65% 16.42x
Medical Supplies 6.76% 16.38x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Content Affinity attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diabetes Research audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female