Dstillery Audiences

DIABETES RESEARCH

Audience Size: 28.5 Thousand Devices

Explore the Diabetes Research Audience

Below you'll find more information about the Diabetes Research audience, broken down in different categories based on their digital and physical behaviors. These are 28.5 thousand unique devices whose actions qualify for the Diabetes Research audience.

Dstillery Crafted Audiences

INTERESTS

The Diabetes Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diabetes Research audience is Heart Surgery Researchers.

Interest Composition Index
Heart Surgery Researchers 62.47% 36.12x
Diabetes Support Forum Readers 75.99% 31.68x
Medical Consultation Researchers 64.34% 31.09x
Professional Medical Journal Readers 56.64% 30.66x
Doctors 62.24% 30.00x
Arthritis Sufferers 63.64% 29.74x
Pharmacy Shoppers 54.31% 29.47x
Medical Science Researchers 53.38% 29.46x
Generic Prescription Drug Shoppers 58.97% 28.58x
Pain Medication Users 54.08% 27.34x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Interest attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diabetes Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diabetes Research audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.61x
Victoria's Secret 0.02% 1.44x
Journeys 0.02% 1.32x
Chicos 0.01% 1.27x
LOFT 0.01% 1.23x
Gap 0.01% 1.13x
Carhartt 0.07% 0.77x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Location attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diabetes Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diabetes Research audience is healthnfitness.net.

Website Composition Index
healthnfitness.net 12.92% 52.44x
ampproject.org 24.45% 42.36x
petmd.com 15.58% 41.51x
findlaw.com 11.15% 40.76x
healthprep.com 27.85% 39.43x
healthtopquestions.com 11.13% 37.41x
nerdwallet.com 14.24% 34.24x
intelius.com 11.21% 31.82x
sharecare.com 19.70% 31.12x
barnesandnoble.com 19.49% 31.12x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Web attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diabetes Research audience is Disease Cluster.

Content Affinity Composition Index
Disease Cluster 2.20% 87.10x
Arthritis & Bones 3.78% 86.87x
Healthy Eating Researchers 3.06% 75.46x
Vitamin Shoppers 2.15% 67.67x
Pharmacy 7.28% 67.38x
Eye Health & Vision 1.53% 63.51x
Medical & Pharmaceutical Scholarship 12.78% 61.34x
Medical Supplies 1.77% 61.21x
Medical Diagnostics 16.32% 59.33x
Paleo & Keto Diet Enthusiasts 4.55% 54.40x
Composition Percentage: The overlap percentage between the Diabetes Research audience and the Content Affinity attribute.
Index: A comparison of the Diabetes Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diabetes Research audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female