Dstillery Audiences

DIAMONDS & PRECIOUS METALS

Audience Size: 135.8 Thousand Devices

Explore the Diamonds & Precious Metals Audience

Below you'll find more information about the Diamonds & Precious Metals audience, broken down in different categories based on their digital and physical behaviors. These are 135.8 thousand unique devices whose actions qualify for the Diamonds & Precious Metals audience.

Dstillery Crafted Audiences

INTERESTS

The Diamonds & Precious Metals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diamonds & Precious Metals audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 62.44% 23.70x
Engagement Ring Shoppers 64.34% 23.56x
Brides & Wedding Planners 54.40% 19.97x
Wedding Content Readers 47.57% 19.78x
Wedding Registrants 40.45% 17.78x
Trendy Shoe Shoppers 35.59% 16.16x
Orlando Activities Researchers 34.60% 16.13x
Home Custom Bedroom Decorators 30.58% 15.64x
Custom Home Lighting Shoppers 30.58% 15.64x
Online Home Decor Shoppers 33.05% 15.09x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Interest attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diamonds & Precious Metals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diamonds & Precious Metals audience is Chicos.

Location Composition Index
Chicos 0.03% 3.25x
Talbots 0.02% 3.24x
Gap 0.01% 2.47x
The Childrens Place 0.02% 2.25x
Express 0.01% 2.11x
White House Black Market 0.01% 1.89x
Old Navy 0.02% 1.59x
Victoria's Secret 0.01% 1.32x
Mens Wearhouse 0.01% 1.21x
Maurices 0.01% 0.97x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Location attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diamonds & Precious Metals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diamonds & Precious Metals audience is diamondnexus.com.

Website Composition Index
diamondnexus.com 24.47% 561.12x
gia.edu 31.54% 505.20x
shaneco.com 18.57% 391.74x
longsjewelers.com 13.02% 311.53x
pricescope.com 17.39% 310.26x
jeulia.com 9.68% 110.38x
weddbook.com 3.03% 65.57x
therealreal.com 4.05% 64.31x
authenticwatches.com 2.72% 63.72x
riogrande.com 4.08% 61.85x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Web attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diamonds & Precious Metals audience is Bridal Fashion.

Content Affinity Composition Index
Bridal Fashion 2.09% 41.65x
Watches Retail 4.27% 34.89x
Beach & Intimate Wear 0.53% 29.85x
Homemade Jewelry & Crafts 2.18% 29.50x
Higher-End Fashion Brands 0.39% 27.76x
Custom Gifts 2.93% 27.01x
Wedding Planning 22.87% 25.79x
Dermatology 1.83% 25.28x
Concert Posters 0.36% 25.01x
Hair & Beauty 1.98% 24.55x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Content Affinity attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diamonds & Precious Metals audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female