Dstillery Audiences

DIAMONDS & PRECIOUS METALS

Audience Size: 15 Thousand Devices

Explore the Diamonds & Precious Metals Audience

Below you'll find more information about the Diamonds & Precious Metals audience, broken down in different categories based on their digital and physical behaviors. These are 15 thousand unique devices whose actions qualify for the Diamonds & Precious Metals audience.

Dstillery Crafted Audiences

INTERESTS

The Diamonds & Precious Metals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diamonds & Precious Metals audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 67.82% 24.11x
Orlando Activities Researchers 38.70% 23.75x
Wedding Content Readers 46.74% 23.07x
Wedding Registrants 47.13% 22.75x
Ocean Activists 46.74% 22.68x
Engagement Ring Shoppers 62.07% 22.54x
Bargain Shopping Researchers 40.23% 22.01x
Trendy Shoe Shoppers 42.15% 21.66x
Home Remodelers 38.70% 21.04x
Apartment Furniture Shoppers 41.38% 21.01x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Interest attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diamonds & Precious Metals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diamonds & Precious Metals audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.04% 3.06x
Carhartt 0.12% 2.28x
Lane Bryant 0.02% 1.86x
Aeropostale 0.01% 1.73x
American Eagle Outfitters 0.01% 1.60x
Chicos 0.02% 1.57x
Buckle 0.02% 1.56x
LOFT 0.01% 1.55x
Victoria's Secret 0.02% 1.10x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Location attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diamonds & Precious Metals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diamonds & Precious Metals audience is nerdwallet.com.

Website Composition Index
nerdwallet.com 14.72% 41.67x
ampproject.org 18.94% 41.25x
barnesandnoble.com 17.61% 31.63x
brides.com 36.31% 31.14x
coolimba.com 16.26% 31.04x
instructables.com 14.66% 29.72x
buzznet.com 12.90% 28.53x
officedepot.com 10.59% 28.44x
editorchoice.com 19.01% 28.20x
radaronline.com 28.21% 26.71x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Web attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diamonds & Precious Metals audience is Watches Retail.

Content Affinity Composition Index
Watches Retail 3.77% 63.16x
Women Shoppers 7.04% 56.74x
Fashion & Retail 5.49% 50.72x
Antiques & Auctions 8.44% 48.11x
Shoes & Accessories 2.38% 44.64x
Collectibles - Coins & Sports Cards 4.26% 39.29x
Party Suppliers 1.64% 36.42x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 5.00% 34.44x
Wedding Planning 18.43% 34.27x
Furniture Shopping 11.79% 33.49x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Content Affinity attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diamonds & Precious Metals audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female