Dstillery Audiences

DIAMONDS & PRECIOUS METALS

Audience Size: 287.1 Thousand Devices

Explore the Diamonds & Precious Metals Audience

Below you'll find more information about the Diamonds & Precious Metals audience, broken down in different categories based on their digital and physical behaviors. These are 287.1 thousand unique devices whose actions qualify for the Diamonds & Precious Metals audience.

Dstillery Crafted Audiences

INTERESTS

The Diamonds & Precious Metals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diamonds & Precious Metals audience is Engagement Ring Shoppers.

Interest Composition Index
Engagement Ring Shoppers 64.77% 20.50x
Jewelry & Watch Shoppers 60.32% 19.44x
Brides & Wedding Planners 48.05% 15.75x
Wedding Content Readers 41.30% 13.99x
Wedding Registrants 34.84% 13.78x
Trendy Shoe Shoppers 33.64% 12.69x
Leather Goods Shoppers 33.03% 12.19x
Orlando Activities Researchers 29.20% 12.16x
Alternative Medicine Enthusiasts 31.77% 11.59x
Personalized Gift Shoppers 33.53% 11.45x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Interest attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diamonds & Precious Metals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diamonds & Precious Metals audience is LL Bean.

Location Composition Index
LL Bean 0.02% 3.27x
Columbia 0.02% 2.39x
Madewell 0.04% 2.02x
REI 0.02% 1.85x
Ralph Lauren 0.02% 1.81x
Lululemon 0.05% 1.63x
Banana Republic 0.10% 1.57x
J. Crew 0.06% 1.53x
Hugo Boss 0.04% 1.44x
Free People 0.03% 1.44x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Location attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diamonds & Precious Metals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diamonds & Precious Metals audience is laurenbjewelry.com.

Website Composition Index
laurenbjewelry.com 9.25% 415.42x
idonowidont.com 10.62% 367.38x
pompeii3.com 9.05% 363.84x
gemvara.com 8.30% 337.25x
jewelrypoint.com 6.12% 329.21x
diamondnexus.com 24.93% 285.88x
helzberg.com 13.74% 280.12x
nationaljeweler.com 12.86% 261.13x
gia.edu 33.82% 259.20x
jewelrywise.com 7.24% 254.75x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Web attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diamonds & Precious Metals audience is Bridal Fashion.

Content Affinity Composition Index
Bridal Fashion 2.22% 28.22x
Watches Retail 5.06% 25.78x
Beach & Intimate Wear 0.77% 21.80x
Wedding Planning 19.27% 18.75x
Homemade Jewelry & Crafts 2.34% 18.70x
Higher-End Fashion Brands 0.76% 17.51x
Dermatology 2.82% 16.46x
Custom Gifts 3.58% 15.99x
Perfume, Makeup & Cosmetics 1.63% 15.90x
Unique & Personalized Fashion 2.44% 15.61x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Content Affinity attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diamonds & Precious Metals audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female