Explore the Diamonds & Precious Metals Audience
Below you'll find more information about the Diamonds & Precious Metals audience, broken down in different categories based on their digital and physical behaviors. These are 287.1 thousand unique devices whose actions qualify for the Diamonds & Precious Metals audience.
INTERESTS
The Diamonds & Precious Metals audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Diamonds & Precious Metals audience is Engagement Ring Shoppers.
| Interest | Composition | Index |
| Engagement Ring Shoppers | 64.77% | 20.50x |
| Jewelry & Watch Shoppers | 60.32% | 19.44x |
| Brides & Wedding Planners | 48.05% | 15.75x |
| Wedding Content Readers | 41.30% | 13.99x |
| Wedding Registrants | 34.84% | 13.78x |
| Trendy Shoe Shoppers | 33.64% | 12.69x |
| Leather Goods Shoppers | 33.03% | 12.19x |
| Orlando Activities Researchers | 29.20% | 12.16x |
| Alternative Medicine Enthusiasts | 31.77% | 11.59x |
| Personalized Gift Shoppers | 33.53% | 11.45x |
Composition Percentage:
The overlap percentage between the Diamonds & Precious Metals audience and the Interest attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
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APPAREL RETAILERS
The Diamonds & Precious Metals audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Diamonds & Precious Metals audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.02% | 3.27x |
| Columbia | 0.02% | 2.39x |
| Madewell | 0.04% | 2.02x |
| REI | 0.02% | 1.85x |
| Ralph Lauren | 0.02% | 1.81x |
| Lululemon | 0.05% | 1.63x |
| Banana Republic | 0.10% | 1.57x |
| J. Crew | 0.06% | 1.53x |
| Hugo Boss | 0.04% | 1.44x |
| Free People | 0.03% | 1.44x |
Composition Percentage:
The overlap percentage between the Diamonds & Precious Metals audience and the Location attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
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WEBSITES
The Diamonds & Precious Metals audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Diamonds & Precious Metals audience is laurenbjewelry.com.
| Website | Composition | Index |
| laurenbjewelry.com | 9.25% | 415.42x |
| idonowidont.com | 10.62% | 367.38x |
| pompeii3.com | 9.05% | 363.84x |
| gemvara.com | 8.30% | 337.25x |
| jewelrypoint.com | 6.12% | 329.21x |
| diamondnexus.com | 24.93% | 285.88x |
| helzberg.com | 13.74% | 280.12x |
| nationaljeweler.com | 12.86% | 261.13x |
| gia.edu | 33.82% | 259.20x |
| jewelrywise.com | 7.24% | 254.75x |
Composition Percentage:
The overlap percentage between the Diamonds & Precious Metals audience and the Web attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Diamonds & Precious Metals audience is Bridal Fashion.
| Content Affinity | Composition | Index |
| Bridal Fashion | 2.22% | 28.22x |
| Watches Retail | 5.06% | 25.78x |
| Beach & Intimate Wear | 0.77% | 21.80x |
| Wedding Planning | 19.27% | 18.75x |
| Homemade Jewelry & Crafts | 2.34% | 18.70x |
| Higher-End Fashion Brands | 0.76% | 17.51x |
| Dermatology | 2.82% | 16.46x |
| Custom Gifts | 3.58% | 15.99x |
| Perfume, Makeup & Cosmetics | 1.63% | 15.90x |
| Unique & Personalized Fashion | 2.44% | 15.61x |
Composition Percentage:
The overlap percentage between the Diamonds & Precious Metals audience and the Content Affinity attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
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DEMOGRAPHICS
The Diamonds & Precious Metals audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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