Dstillery Audiences

DIAMONDS & PRECIOUS METALS

Audience Size: 38.7 Thousand Devices

Explore the Diamonds & Precious Metals Audience

Below you'll find more information about the Diamonds & Precious Metals audience, broken down in different categories based on their digital and physical behaviors. These are 38.7 thousand unique devices whose actions qualify for the Diamonds & Precious Metals audience.

Dstillery Crafted Audiences

INTERESTS

The Diamonds & Precious Metals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diamonds & Precious Metals audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 69.02% 20.00x
Engagement Ring Shoppers 65.81% 19.58x
Wedding Content Readers 52.35% 19.23x
Wedding Registrants 47.01% 18.27x
Brides & Wedding Planners 60.04% 18.01x
Apartment Furniture Shoppers 41.88% 16.87x
Online Home Decor Shoppers 38.68% 16.52x
Ocean Activists 41.67% 16.35x
Trendy Shoe Shoppers 41.67% 16.29x
Orlando Activities Researchers 36.11% 16.26x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Interest attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diamonds & Precious Metals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diamonds & Precious Metals audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.04% 3.06x
Banana Republic 0.02% 1.90x
Lane Bryant 0.02% 1.86x
Gap 0.02% 1.84x
Aeropostale 0.01% 1.73x
Mens Wearhouse 0.02% 1.63x
White House Black Market 0.02% 1.61x
American Eagle Outfitters 0.01% 1.60x
Express 0.02% 1.60x
Maurices 0.02% 1.59x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Location attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diamonds & Precious Metals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diamonds & Precious Metals audience is marthastewartweddings.com.

Website Composition Index
marthastewartweddings.com 13.28% 79.35x
weddingbee.com 16.09% 63.26x
steinmart.com 7.06% 52.55x
weddingwire.com 7.50% 47.09x
racked.com 5.71% 44.32x
thisisinsider.com 10.28% 43.21x
overstock.com 8.54% 42.20x
worthpoint.com 12.03% 40.49x
cupcakesandcashmere.com 5.14% 37.48x
brides.com 35.05% 36.71x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Web attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diamonds & Precious Metals audience is Bridal Fashion.

Content Affinity Composition Index
Bridal Fashion 1.51% 49.17x
Custom Gifts 2.42% 48.71x
Homemade Jewelry & Crafts 1.99% 46.52x
Watches Retail 3.80% 45.95x
Collectibles - Coins & Sports Cards 3.89% 38.26x
Construction Apparel 0.78% 35.61x
Women Shoppers 7.70% 33.69x
Dermatology 0.95% 31.77x
Antiques & Auctions 8.56% 30.81x
Fashion & Retail 6.66% 30.25x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Content Affinity attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diamonds & Precious Metals audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female