Dstillery Audiences

DIAMONDS & PRECIOUS METALS

Audience Size: 19.2 Thousand Devices

Explore the Diamonds & Precious Metals Audience

Below you'll find more information about the Diamonds & Precious Metals audience, broken down in different categories based on their digital and physical behaviors. These are 19.2 thousand unique devices whose actions qualify for the Diamonds & Precious Metals audience.

Dstillery Crafted Audiences

INTERESTS

The Diamonds & Precious Metals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diamonds & Precious Metals audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 70.00% 23.55x
Online Home Decor Shoppers 40.00% 22.83x
Apartment Furniture Shoppers 39.00% 20.89x
Engagement Ring Shoppers 60.00% 20.83x
Misc-Deal Seekers or Coupon Shoppers 38.00% 20.21x
Ocean Activists 39.00% 19.74x
Wedding Registrants 40.00% 19.73x
Wedding Content Readers 40.00% 19.50x
Trendy Shoe Shoppers 36.00% 19.29x
Orlando Activities Researchers 30.00% 18.70x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Interest attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diamonds & Precious Metals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diamonds & Precious Metals audience is Carhartt.

Location Composition Index
Carhartt 0.49% 3.79x
Lane Bryant 0.02% 1.86x
Aeropostale 0.01% 1.73x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Location attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diamonds & Precious Metals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diamonds & Precious Metals audience is mediavine.com.

Website Composition Index
mediavine.com 32.96% 32.03x
m.ebay.com 28.34% 29.88x
wikia.com 22.93% 29.44x
hotels.com 17.68% 27.20x
kitco.com 19.45% 24.30x
answers.com 15.07% 23.38x
fashionista.com 11.33% 22.95x
mortgageafterlife.com 13.00% 22.95x
90min.com 11.99% 22.91x
brides.com 37.98% 22.50x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Web attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diamonds & Precious Metals audience is Antiques & Auctions.

Content Affinity Composition Index
Antiques & Auctions 8.43% 66.91x
Furniture Shopping 7.68% 47.08x
Wedding Planning 20.79% 29.44x
Collectibles - Coins & Sports Cards 3.93% 26.47x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 2.43% 25.03x
Cruise Vacations 4.12% 23.15x
People Search 6.93% 22.93x
Teen Hair 2.62% 22.67x
Health Issues Cluster 6.37% 21.36x
Fashion Cluster 14.79% 21.06x
Composition Percentage: The overlap percentage between the Diamonds & Precious Metals audience and the Content Affinity attribute.
Index: A comparison of the Diamonds & Precious Metals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diamonds & Precious Metals audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female