Explore the Diet & Exercise Audience
Below you'll find more information about the Diet & Exercise audience, broken down in different categories based on their digital and physical behaviors. These are 14 million unique devices whose actions qualify for the Diet & Exercise audience.
INTERESTS
The Diet & Exercise audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Diet & Exercise audience is Luxury Athletic Footwear Shoppers.
| Interest | Composition | Index |
| Luxury Athletic Footwear Shoppers | 20.39% | 9.30x |
| Luxury Fitness Shoppers | 20.39% | 9.30x |
| Healthy Eaters | 21.42% | 9.29x |
| Home Kitchen Chefs | 21.82% | 9.05x |
| Home Design and Living Publication Readers | 19.30% | 9.04x |
| Nutrition Conscious Eaters | 20.59% | 9.03x |
| Gourmet Food & Wine Researchers | 20.17% | 8.94x |
| Healthy Diet Recipe Researchers | 22.16% | 8.93x |
| Recipe Researchers | 20.26% | 8.88x |
| Healthy Snacks Shoppers | 21.72% | 8.88x |
Composition Percentage:
The overlap percentage between the Diet & Exercise audience and the Interest attribute.
Index: A comparison of the Diet & Exercise audience to the internet population.
Curious about what else the Diet & Exercise audience is interested in?
Sign Up
APPAREL RETAILERS
The Diet & Exercise audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Diet & Exercise audience is Victoria's Secret.
| Location | Composition | Index |
| Victoria's Secret | 0.01% | 1.26x |
| Old Navy | 0.01% | 1.17x |
| Mens Wearhouse | 0.01% | 1.15x |
| Maurices | 0.01% | 1.07x |
| Carhartt | 0.14% | 1.03x |
Composition Percentage:
The overlap percentage between the Diet & Exercise audience and the Location attribute.
Index: A comparison of the Diet & Exercise audience to the internet population.
Want to find more of the Diet & Exercise audience in the real world?
Sign Up
WEBSITES
The Diet & Exercise audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Diet & Exercise audience is peaceloveandlowcarb.com.
| Website | Composition | Index |
| peaceloveandlowcarb.com | 3.00% | 13.55x |
| detoxinista.com | 9.46% | 13.44x |
| thebigmansworld.com | 7.92% | 13.38x |
| chocolatecoveredkatie.com | 11.69% | 13.36x |
| ibreatheimhungry.com | 5.15% | 13.33x |
| cookincanuck.com | 2.02% | 13.27x |
| paleomg.com | 1.45% | 13.26x |
| anediblemosaic.com | 1.42% | 13.18x |
| lexiscleankitchen.com | 2.21% | 13.16x |
| thecoconutmama.com | 1.28% | 13.15x |
Composition Percentage:
The overlap percentage between the Diet & Exercise audience and the Web attribute.
Index: A comparison of the Diet & Exercise audience to the internet population.
Want to see more of the websites the Diet & Exercise audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Diet & Exercise audience is Low Carb Diets.
| Content Affinity | Composition | Index |
| Low Carb Diets | 5.04% | 9.03x |
| Vegans & Animal Welfare | 1.14% | 8.69x |
| Vegetarian Diet | 11.23% | 8.39x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.12% | 8.28x |
| Female Lifestyle Content Readers | 3.05% | 8.25x |
| Travel, Food, Fashion & Fitness | 2.11% | 7.90x |
| Paleo & Keto Diet Enthusiasts | 1.82% | 7.86x |
| Active Lifestyle Enthusiasts | 0.02% | 7.79x |
| Organic Beauty & Skincare Products | 0.56% | 7.60x |
| Natural Diet & Supplement Researchers | 0.86% | 7.36x |
Composition Percentage:
The overlap percentage between the Diet & Exercise audience and the Content Affinity attribute.
Index: A comparison of the Diet & Exercise audience to the internet population.
Want to see more of the Content Affinities the Diet & Exercise audience visits?
Sign Up
DEMOGRAPHICS
The Diet & Exercise audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
Interested in seeing other characteristics of the Diet & Exercise audience?
Sign Up