Dstillery Audiences

DIET & WEIGHT LOSS

Audience Size: 522.3 Thousand Devices

Explore the Diet & Weight Loss Audience

Below you'll find more information about the Diet & Weight Loss audience, broken down in different categories based on their digital and physical behaviors. These are 522.3 thousand unique devices whose actions qualify for the Diet & Weight Loss audience.

Dstillery Crafted Audiences

INTERESTS

The Diet & Weight Loss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diet & Weight Loss audience is Essential Oils Enthusiasts.

Interest Composition Index
Essential Oils Enthusiasts 57.44% 30.08x
Sustainable Lifestyle Enthusiasts 47.97% 28.97x
Alternative Medicine Enthusiasts 41.54% 25.30x
Vitamin Shoppers 45.27% 25.28x
Natural and Holistic Health Researchers 39.67% 25.20x
Soap Shoppers 39.72% 24.50x
Paleo Eaters 40.93% 23.53x
Organic Food Eaters 37.63% 23.41x
Gluten-Free Recipe Researchers 39.54% 23.40x
Sinus Researchers 31.29% 20.74x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Interest attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diet & Weight Loss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diet & Weight Loss audience is Belk.

Location Composition Index
Belk 0.02% 1.60x
Free People 0.03% 1.51x
REI 0.02% 1.37x
Lane Bryant 0.05% 1.23x
Michael Kors 0.06% 1.17x
Mens Wearhouse 0.52% 1.12x
Jos A. Bank Clothiers 0.32% 1.10x
Supreme 0.01% 1.10x
Club Monaco 0.02% 1.05x
Old Navy 0.09% 1.03x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Location attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diet & Weight Loss audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diet & Weight Loss audience is juiceplusvirtualfranchise.com.

Website Composition Index
juiceplusvirtualfranchise.com 5.29% 468.68x
wholesalesuppliesplus.com 4.50% 408.48x
rusticescentuals.com 5.60% 366.93x
naturesgardencandles.com 6.29% 348.52x
candlewic.com 2.99% 301.68x
newdirectionsaromatics.com 5.56% 293.83x
makingcosmetics.com 3.62% 280.39x
oil-testimonials.com 7.30% 266.19x
sustainablebabysteps.com 5.06% 249.44x
frontiercoop.com 2.98% 240.84x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Web attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diet & Weight Loss audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 3.18% 50.44x
Organic Beauty & Skincare Products 8.62% 44.53x
Natural Diet & Supplement Researchers 17.55% 39.38x
Homeschooling 1.31% 36.56x
Paleo & Keto Diet Enthusiasts 27.28% 31.98x
Survival Guides 0.83% 30.97x
Female Lifestyle Content Readers 9.88% 26.32x
Vitamin Shoppers 12.42% 26.19x
Yoga & Meditation 7.92% 24.93x
Healthy Eating Researchers 5.96% 23.58x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Content Affinity attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diet & Weight Loss audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female