Dstillery Audiences

DIET & WEIGHT LOSS

Audience Size: 686.9 Thousand Devices

Explore the Diet & Weight Loss Audience

Below you'll find more information about the Diet & Weight Loss audience, broken down in different categories based on their digital and physical behaviors. These are 686.9 thousand unique devices whose actions qualify for the Diet & Weight Loss audience.

Dstillery Crafted Audiences

INTERESTS

The Diet & Weight Loss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diet & Weight Loss audience is Sustainable Lifestyle Enthusiasts.

Interest Composition Index
Sustainable Lifestyle Enthusiasts 46.53% 23.88x
Vitamin Shoppers 43.32% 20.35x
Gluten-Free Recipe Researchers 37.12% 19.72x
Soap Shoppers 37.81% 19.64x
Paleo Eaters 39.19% 19.60x
Alternative Medicine Enthusiasts 44.17% 18.99x
Natural and Holistic Health Researchers 42.60% 18.69x
Organic Food Eaters 39.46% 17.89x
Sinus Researchers 29.77% 17.48x
Home Kitchen Chefs 28.13% 16.73x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Interest attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diet & Weight Loss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diet & Weight Loss audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.76x
Everlane 0.01% 1.69x
Madewell 0.03% 1.49x
Lane Bryant 0.07% 1.43x
Free People 0.03% 1.34x
Ralph Lauren 0.01% 1.30x
Zumiez 0.04% 1.28x
Aeropostale 0.03% 1.19x
Hugo Boss 0.03% 1.19x
Kate Spade 0.02% 1.18x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Location attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diet & Weight Loss audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diet & Weight Loss audience is juiceplusvirtualfranchise.com.

Website Composition Index
juiceplusvirtualfranchise.com 4.52% 506.90x
wholesalesuppliesplus.com 4.19% 415.67x
rusticescentuals.com 4.94% 373.84x
newdirectionsaromatics.com 4.07% 361.27x
naturesgardencandles.com 7.95% 336.50x
auracacia.com 2.82% 316.59x
candlewic.com 3.92% 293.50x
oil-testimonials.com 6.90% 293.19x
makingcosmetics.com 2.52% 292.86x
towergarden.com 8.06% 265.97x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Web attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diet & Weight Loss audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 3.07% 53.59x
Organic Beauty & Skincare Products 8.48% 44.03x
Natural Diet & Supplement Researchers 18.57% 36.35x
Homeschooling 1.27% 35.71x
Paleo & Keto Diet Enthusiasts 29.33% 29.07x
Female Lifestyle Content Readers 7.87% 27.50x
Survival Guides 0.81% 26.55x
Vitamin Shoppers 12.56% 26.37x
Yoga & Meditation 7.92% 25.62x
Homesteading 5.59% 24.23x
Composition Percentage: The overlap percentage between the Diet & Weight Loss audience and the Content Affinity attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diet & Weight Loss audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female