Explore the Diet & Weight Loss Audience
Below you'll find more information about the Diet & Weight Loss audience, broken down in different categories based on their digital and physical behaviors. These are 587.5 thousand unique devices whose actions qualify for the Diet & Weight Loss audience.
INTERESTS
The Diet & Weight Loss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Diet & Weight Loss audience is Sustainable Lifestyle Enthusiasts.
| Interest | Composition | Index |
| Sustainable Lifestyle Enthusiasts | 47.58% | 28.31x |
| Vitamin Shoppers | 43.84% | 24.70x |
| Soap Shoppers | 39.57% | 23.96x |
| Alternative Medicine Enthusiasts | 43.40% | 23.89x |
| Natural and Holistic Health Researchers | 41.88% | 23.76x |
| Organic Food Eaters | 37.12% | 22.85x |
| Gluten-Free Recipe Researchers | 39.39% | 22.60x |
| Paleo Eaters | 41.14% | 22.30x |
| Sinus Researchers | 31.12% | 20.31x |
| Tea Drinkers | 30.21% | 20.02x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Interest attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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APPAREL RETAILERS
The Diet & Weight Loss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Diet & Weight Loss audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.56x |
| Club Monaco | 0.01% | 1.51x |
| Dressbarn | 0.04% | 1.28x |
| Old Navy | 0.06% | 1.18x |
| Banana Republic | 0.03% | 1.17x |
| Buckle | 0.09% | 1.11x |
| Armani | 0.03% | 1.10x |
| Jos A. Bank Clothiers | 0.25% | 1.08x |
| Mens Wearhouse | 0.40% | 1.07x |
| Lane Bryant | 0.04% | 1.06x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Location attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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WEBSITES
The Diet & Weight Loss audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Diet & Weight Loss audience is juiceplusvirtualfranchise.com.
| Website | Composition | Index |
| juiceplusvirtualfranchise.com | 5.00% | 423.00x |
| wholesalesuppliesplus.com | 4.26% | 372.62x |
| candlesandsupplies.net | 2.93% | 328.02x |
| rusticescentuals.com | 5.31% | 325.00x |
| naturesgardencandles.com | 6.95% | 305.00x |
| newdirectionsaromatics.com | 4.64% | 283.90x |
| auracacia.com | 2.58% | 280.00x |
| candlewic.com | 3.35% | 262.65x |
| makingcosmetics.com | 2.98% | 252.82x |
| oil-testimonials.com | 7.19% | 244.78x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Web attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Diet & Weight Loss audience is Holistic Medicine.
| Content Affinity | Composition | Index |
| Holistic Medicine | 3.23% | 49.38x |
| Organic Beauty & Skincare Products | 8.69% | 45.29x |
| Natural Diet & Supplement Researchers | 18.06% | 38.32x |
| Homeschooling | 1.29% | 36.57x |
| Paleo & Keto Diet Enthusiasts | 28.25% | 31.22x |
| Survival Guides | 0.79% | 28.88x |
| Female Lifestyle Content Readers | 8.78% | 27.85x |
| Vitamin Shoppers | 12.50% | 26.52x |
| Yoga & Meditation | 7.83% | 25.60x |
| Natural & Healthy Living Researchers | 1.90% | 24.05x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Content Affinity attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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DEMOGRAPHICS
The Diet & Weight Loss audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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