
Explore the Diet & Weight Loss Audience
Below you'll find more information about the Diet & Weight Loss audience, broken down in different categories based on their digital and physical behaviors. These are 67.3 thousand unique devices whose actions qualify for the Diet & Weight Loss audience.

INTERESTS
The Diet & Weight Loss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Diet & Weight Loss audience is Essential Oils Enthusiasts.
Interest | Composition | Index |
Essential Oils Enthusiasts | 61.11% | 20.66x |
Beekeeping Enthusiasts | 39.52% | 19.39x |
Soap Shoppers | 46.03% | 17.38x |
Sustainable Lifestyle Enthusiasts | 43.17% | 16.24x |
Curly Hair Care Shoppers | 38.41% | 15.99x |
Natural and Holistic Health Researchers | 35.56% | 14.97x |
Alternative Medicine Enthusiasts | 39.05% | 14.78x |
Survivalist Enthusiasts | 31.11% | 13.48x |
Adult Acne Sufferers | 30.16% | 13.41x |
Organic Food Eaters | 33.65% | 13.21x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Interest attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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APPAREL RETAILERS
The Diet & Weight Loss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Diet & Weight Loss audience is Michael Kors.
Location | Composition | Index |
Michael Kors | 0.01% | 3.35x |
Gymboree | 0.01% | 1.56x |
Carhartt | 0.06% | 1.48x |
Gap | 0.01% | 1.46x |
LOFT | 0.01% | 1.45x |
Chicos | 0.01% | 1.41x |
White House Black Market | 0.01% | 1.22x |
Johnston and Murphy | 0.01% | 0.93x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Location attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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WEBSITES
The Diet & Weight Loss audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Diet & Weight Loss audience is bulkapothecary.com.
Website | Composition | Index |
bulkapothecary.com | 68.99% | 320.68x |
lovelygreens.com | 12.19% | 160.33x |
diynatural.com | 18.08% | 114.70x |
oneessentialcommunity.com | 8.53% | 98.18x |
mommypotamus.com | 8.84% | 88.87x |
wellnessmama.com | 20.52% | 71.58x |
growforagecookferment.com | 4.54% | 52.50x |
gardentherapy.ca | 8.11% | 41.77x |
organicauthority.com | 4.30% | 41.56x |
theprairiehomestead.com | 10.97% | 37.59x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Web attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Diet & Weight Loss audience is Organic Beauty & Skincare Products.
Content Affinity | Composition | Index |
Organic Beauty & Skincare Products | 1.96% | 122.06x |
Natural Diet & Supplement Researchers | 2.05% | 61.89x |
Paleo & Keto Diet Enthusiasts | 3.95% | 58.02x |
Vitamin Shoppers | 0.83% | 47.02x |
Perfume, Makeup & Cosmetics | 0.70% | 36.01x |
African-American Hair | 1.87% | 34.13x |
Female Lifestyle Content Readers | 7.01% | 33.58x |
Yoga & Meditation | 1.93% | 33.55x |
Numerology & Astrology | 2.08% | 30.87x |
Homemade Jewelry & Crafts | 0.70% | 30.03x |
Composition Percentage:
The overlap percentage between the Diet & Weight Loss audience and the Content Affinity attribute.
Index: A comparison of the Diet & Weight Loss audience to the internet population.
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DEMOGRAPHICS
The Diet & Weight Loss audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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