Dstillery Audiences

DISEASE CLUSTER

Audience Size: 356.8 Thousand Devices

Explore the Disease Cluster Audience

Below you'll find more information about the Disease Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 356.8 thousand unique devices whose actions qualify for the Disease Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Disease Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disease Cluster audience is Heart Surgery Researchers.

Interest Composition Index
Heart Surgery Researchers 49.14% 22.92x
Oncology Researchers 60.55% 22.54x
Medical Consultation Researchers 53.19% 22.48x
Medical Science Researchers 49.72% 22.09x
Arthritis Sufferers 54.17% 21.52x
Doctors 54.91% 21.07x
Foot Pain Sufferers 45.18% 20.26x
Hematologists 44.30% 20.24x
Pharmacy Shoppers 45.43% 20.05x
Primary Care Doctor Researchers 50.96% 19.95x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Interest attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disease Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disease Cluster audience is Uniqlo.

Location Composition Index
Uniqlo 0.01% 1.65x
Dressbarn 0.03% 1.59x
Free People 0.02% 1.54x
White House Black Market 0.04% 1.43x
J. Crew 0.04% 1.43x
Coach 0.03% 1.41x
Madewell 0.02% 1.38x
Talbots 0.02% 1.32x
Journeys 0.07% 1.30x
Gymboree 0.03% 1.26x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Location attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disease Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disease Cluster audience is mymsaa.org.

Website Composition Index
mymsaa.org 11.88% 480.34x
abovems.com 18.78% 275.23x
multiplesclerosisnewstoday.com 4.04% 266.87x
tecfidera.com 10.97% 258.55x
parkinson.org 22.54% 219.18x
nationalmssociety.org 44.22% 185.30x
aphasia.org 5.82% 180.90x
alsa.org 17.99% 164.14x
crossroadshospice.com 24.68% 150.94x
michaeljfox.org 5.21% 91.28x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Web attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disease Cluster audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 11.97% 48.99x
Cardiac & Other Health Research 9.86% 48.04x
Senior Care 2.18% 33.73x
Reproductive Health 4.21% 31.16x
Cancer Research 16.59% 30.29x
Back & Spine 16.33% 25.59x
Eye Health & Vision 4.02% 24.94x
Diabetes Research 7.20% 24.92x
Healthcare - Doctors & Diagnosis 8.60% 24.24x
Natural Diet & Supplement Researchers 5.40% 23.78x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Content Affinity attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disease Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female