Dstillery Audiences

DISEASE CLUSTER

Audience Size: 204.7 Thousand Devices

Explore the Disease Cluster Audience

Below you'll find more information about the Disease Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 204.7 thousand unique devices whose actions qualify for the Disease Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Disease Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disease Cluster audience is Heart Surgery Researchers.

Interest Composition Index
Heart Surgery Researchers 55.16% 28.38x
Medical Consultation Researchers 57.31% 27.92x
Professional Medical Journal Readers 55.49% 26.54x
Arthritis Sufferers 58.51% 26.29x
Medical Science Researchers 55.25% 26.10x
Doctors 59.86% 25.70x
Foot Pain Sufferers 48.15% 25.41x
Primary Care Doctor Researchers 55.06% 24.55x
Pharmacy Shoppers 48.78% 24.23x
Hematologists 45.95% 23.82x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Interest attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disease Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disease Cluster audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 2.42x
Dressbarn 0.01% 2.37x
The Childrens Place 0.02% 2.23x
Old Navy 0.02% 2.17x
Buckle 0.01% 0.75x
Carhartt 0.08% 0.72x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Location attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disease Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disease Cluster audience is abovems.com.

Website Composition Index
abovems.com 18.97% 379.36x
tecfidera.com 11.41% 376.96x
parkinson.org 21.99% 294.23x
nationalmssociety.org 42.23% 247.57x
alsa.org 17.77% 225.04x
crossroadshospice.com 27.73% 203.44x
michaeljfox.org 5.36% 135.90x
lung.org 39.34% 118.26x
nursingtimes.net 3.65% 78.70x
atsjournals.org 4.23% 76.72x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Web attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disease Cluster audience is Cardiac & Other Health Research.

Content Affinity Composition Index
Cardiac & Other Health Research 7.84% 64.53x
Arthritis & Bones 10.93% 62.90x
Senior Care 1.58% 44.86x
Reproductive Health 3.03% 37.99x
Diabetes Research 6.12% 33.58x
Medical & Pharmaceutical Scholarship 23.12% 33.01x
Healthcare - Doctors & Diagnosis 8.51% 32.69x
Back & Spine 15.39% 31.84x
Eye Health & Vision 3.34% 30.80x
Natural Diet & Supplement Researchers 4.31% 29.14x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Content Affinity attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disease Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female