Dstillery Audiences

DISEASE CLUSTER

Audience Size: 13.1 Thousand Devices

Explore the Disease Cluster Audience

Below you'll find more information about the Disease Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 13.1 thousand unique devices whose actions qualify for the Disease Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Disease Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disease Cluster audience is Professional Medical Journal Readers.

Interest Composition Index
Professional Medical Journal Readers 71.21% 33.22x
Breast Cancer Fund Raisers 62.12% 32.56x
Headache and Migraine Sufferers 62.12% 31.76x
Ivy League College Researchers 57.58% 31.50x
Heart Surgery Researchers 60.61% 31.32x
Heartburn Sufferers 59.09% 31.04x
Hematologists 51.52% 30.14x
Online Health Researchers 51.52% 29.49x
Medical Science Researchers 59.09% 29.13x
Arthritis Sufferers 68.18% 28.19x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Interest attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disease Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disease Cluster audience is Dressbarn.

Location Composition Index
Dressbarn 0.02% 1.99x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Location attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disease Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disease Cluster audience is mediavine.com.

Website Composition Index
mediavine.com 35.30% 34.31x
wikia.com 25.31% 32.49x
medscape.com 46.55% 30.19x
tributes.com 20.92% 26.60x
articlesvally.com 18.17% 22.28x
inquisitr.com 20.77% 22.27x
vitals.com 22.14% 21.49x
bobshideout.com 16.53% 21.42x
trend-chaser.com 20.26% 21.01x
m.ebay.com 19.61% 20.67x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Web attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disease Cluster audience is Medical Diagnostics.

Content Affinity Composition Index
Medical Diagnostics 10.47% 65.72x
Healthcare - Dermatology & Aging 24.42% 50.51x
Back & Spine 9.30% 39.64x
Charity Walks 8.14% 39.51x
Health Issues Cluster 10.47% 35.11x
Assorted Topics (Events, Tickets, Fitness) 9.88% 29.61x
People Search 7.56% 25.01x
Furniture Shopping 4.07% 24.95x
Canada Consumer Product Cluster 4.65% 20.09x
Middle East News 4.94% 18.67x
Composition Percentage: The overlap percentage between the Disease Cluster audience and the Content Affinity attribute.
Index: A comparison of the Disease Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disease Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female