Dstillery Audiences

EDUCATION CLUSTER

Audience Size: 350.3 Thousand Devices

Explore the Education Cluster Audience

Below you'll find more information about the Education Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 350.3 thousand unique devices whose actions qualify for the Education Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Education Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Education Cluster audience is College Professors.

Interest Composition Index
College Professors 86.37% 37.23x
Online Education Resource Researchers 76.89% 30.39x
College Students 62.06% 27.58x
Harvard University Fans 61.23% 25.88x
Teachers 56.29% 25.20x
Ivy League College Researchers 52.60% 24.13x
Liberal Think Tank Readers 52.12% 23.61x
Yale University Fans 55.92% 23.48x
Psychiatrists 47.50% 20.55x
Tutoring Resources Researchers 50.92% 20.54x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Interest attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Education Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Education Cluster audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.01% 1.42x
Carhartt 0.09% 0.92x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Location attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Education Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Education Cluster audience is higheredjobs.com.

Website Composition Index
higheredjobs.com 25.71% 307.43x
chroniclevitae.com 19.07% 283.74x
chronicle.com 63.35% 281.33x
cies.org 6.05% 276.28x
diverseeducation.com 5.32% 231.18x
insidehighered.com 74.23% 206.82x
canvaslms.com 13.13% 176.28x
dukeupress.edu 3.75% 170.55x
historians.org 2.20% 151.03x
tandfonline.com 2.15% 145.47x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Web attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Education Cluster audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 2.40% 83.28x
University Press 13.13% 72.23x
Teaching Abroad 0.37% 64.16x
Social & Demographic Trends 1.92% 62.10x
Online Learning 0.27% 59.37x
Writing & Publishing 6.32% 55.63x
MBA Education 11.73% 50.82x
Assorted Topics (Business Support ToolsForm Templates) 0.78% 49.50x
New England Universities 16.77% 49.04x
California Universities 5.90% 45.58x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Content Affinity attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Education Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male