Dstillery Audiences

EDUCATION CLUSTER

Audience Size: 49.2 Thousand Devices

Explore the Education Cluster Audience

Below you'll find more information about the Education Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 49.2 thousand unique devices whose actions qualify for the Education Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Education Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Education Cluster audience is College Professors.

Interest Composition Index
College Professors 79.89% 36.74x
Online Education Resource Researchers 76.85% 33.15x
Ivy League College Researchers 54.84% 31.77x
College Students 58.06% 27.62x
Liberal Think Tank Readers 49.72% 24.36x
Teachers 54.46% 24.28x
Tutoring Resources Researchers 53.89% 23.79x
Harvard University Fans 53.32% 23.05x
Online Grammar Tool Users 40.80% 22.62x
Psychiatrists 48.58% 21.73x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Interest attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Education Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Education Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.04% 1.50x
Levi Strauss 0.01% 1.42x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Location attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Education Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Education Cluster audience is sagepub.com.

Website Composition Index
sagepub.com 16.55% 120.80x
yale.edu 9.22% 85.49x
virginia.edu 8.74% 68.05x
ucla.edu 8.70% 62.12x
lsu.edu 7.23% 59.26x
campusreform.org 6.15% 58.99x
teachthought.com 6.39% 55.70x
rutgers.edu 6.70% 53.65x
thecollegefix.com 7.86% 50.06x
psmag.com 5.64% 46.78x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Web attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Education Cluster audience is University Press.

Content Affinity Composition Index
University Press 6.50% 294.84x
MBA Education 7.72% 120.91x
Writing & Publishing 2.94% 116.80x
California Universities 3.41% 112.35x
New England Universities 15.39% 79.02x
Medical Supplies and Information 3.64% 58.77x
Learning & Development Products 1.29% 55.45x
Music Education 1.61% 50.23x
School Curriculum 6.03% 47.84x
Feminism 1.57% 45.80x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Content Affinity attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Education Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male