Dstillery Audiences

EDUCATION CLUSTER

Audience Size: 544.5 Thousand Devices

Explore the Education Cluster Audience

Below you'll find more information about the Education Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 544.5 thousand unique devices whose actions qualify for the Education Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Education Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Education Cluster audience is College Professors.

Interest Composition Index
College Professors 85.39% 33.90x
College Students 59.21% 24.52x
Harvard University Fans 58.55% 23.22x
Teachers 52.87% 21.75x
Yale University Fans 52.98% 21.12x
Liberal Think Tank Readers 48.57% 20.72x
Tutoring Resources Researchers 45.06% 18.72x
College Aspirants 45.81% 17.94x
Immigration Resource Researchers 43.96% 17.32x
Immigration Policy Researchers 43.96% 17.32x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Interest attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Education Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Education Cluster audience is REI.

Location Composition Index
REI 0.01% 1.94x
Ann Taylor 0.01% 1.85x
Forever 21 0.03% 1.72x
J. Crew 0.03% 1.71x
Coach 0.03% 1.67x
Armani 0.02% 1.63x
Brooks Brothers 0.02% 1.63x
Lululemon 0.03% 1.46x
Talbots 0.03% 1.44x
Levi Strauss 0.01% 1.42x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Location attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Education Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Education Cluster audience is aacu.org.

Website Composition Index
aacu.org 5.11% 287.74x
eab.com 3.32% 262.50x
chroniclevitae.com 15.70% 226.44x
acenet.edu 2.15% 224.32x
cies.org 3.96% 213.69x
higheredjobs.com 27.94% 196.99x
chronicle.com 65.67% 184.41x
diverseeducation.com 5.84% 156.48x
nacacnet.org 1.53% 154.29x
facultyfocus.com 3.01% 148.27x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Web attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Education Cluster audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 2.59% 61.60x
University Press 14.25% 47.72x
Online Learning 0.31% 45.87x
Teaching Abroad 0.41% 45.12x
Social & Demographic Trends 2.50% 42.58x
Writing & Publishing 6.61% 40.52x
New England Universities 16.52% 39.37x
MBA Education 12.80% 38.41x
Liberal Views on LGBTQ Rights and Pro-Choice 0.92% 33.68x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 1.28% 32.84x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Content Affinity attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Education Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male