Dstillery Audiences

EDUCATION CLUSTER

Audience Size: 642.1 Thousand Devices

Explore the Education Cluster Audience

Below you'll find more information about the Education Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 642.1 thousand unique devices whose actions qualify for the Education Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Education Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Education Cluster audience is College Professors.

Interest Composition Index
College Professors 85.54% 27.94x
College Students 59.40% 19.63x
Harvard University Fans 59.93% 19.31x
Teachers 54.32% 17.28x
Yale University Fans 55.16% 17.08x
Liberal Think Tank Readers 50.95% 16.40x
Tutoring Resources Researchers 45.95% 14.90x
Immigration Resource Researchers 44.67% 14.66x
Immigration Policy Researchers 44.67% 14.66x
United Nations Donors 42.02% 14.51x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Interest attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Education Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Education Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 2.83x
Bonobos 0.02% 2.07x
American Apparel 0.04% 2.02x
Urban Outfitters 0.05% 1.75x
Banana Republic 0.12% 1.74x
Lululemon 0.06% 1.71x
Brooks Brothers 0.04% 1.68x
The North Face 0.02% 1.67x
Patagonia 0.01% 1.64x
REI 0.02% 1.64x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Location attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Education Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Education Cluster audience is aacu.org.

Website Composition Index
aacu.org 5.44% 255.38x
eab.com 3.35% 244.57x
chroniclevitae.com 13.26% 240.94x
cies.org 2.93% 214.90x
acenet.edu 2.21% 201.17x
nafsa.org 2.03% 195.39x
ellucian.com 1.59% 175.69x
higheredjobs.com 28.78% 170.12x
chronicle.com 66.46% 168.05x
aacsb.edu 1.31% 167.52x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Web attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Education Cluster audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 2.47% 49.86x
University Press 14.75% 37.34x
Online Learning 0.33% 36.04x
Social & Demographic Trends 2.91% 33.87x
Writing & Publishing 6.73% 33.38x
New England Universities 15.57% 32.65x
Feminism 1.85% 31.25x
Teaching Abroad 0.36% 31.04x
MBA Education 12.70% 30.44x
Liberal Views on LGBTQ Rights and Pro-Choice 0.92% 27.34x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Content Affinity attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Education Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male