Dstillery Audiences

EDUCATION CLUSTER

Audience Size: 845.1 Thousand Devices

Explore the Education Cluster Audience

Below you'll find more information about the Education Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 845.1 thousand unique devices whose actions qualify for the Education Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Education Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Education Cluster audience is College Professors.

Interest Composition Index
College Professors 79.65% 29.26x
Harvard University Fans 52.36% 19.58x
College Students 51.50% 19.02x
Yale University Fans 45.76% 17.82x
Teachers 46.44% 16.57x
Liberal Think Tank Readers 43.02% 16.22x
Tutoring Resources Researchers 37.25% 15.05x
College Aspirants 39.67% 14.55x
United Nations Donors 36.79% 14.24x
Immigration Resource Researchers 38.30% 14.19x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Interest attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Education Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Education Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 2.20x
Patagonia 0.01% 1.91x
Bonobos 0.02% 1.91x
Armani 0.03% 1.85x
Brooks Brothers 0.03% 1.82x
Uniqlo 0.02% 1.72x
Madewell 0.02% 1.67x
J. Crew 0.04% 1.62x
Lululemon 0.04% 1.60x
Jos A. Bank Clothiers 0.05% 1.57x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Location attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Education Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Education Cluster audience is aaup.org.

Website Composition Index
aaup.org 2.06% 236.08x
chroniclevitae.com 10.79% 234.00x
eab.com 4.11% 226.02x
aacu.org 6.09% 220.64x
fulbrightonline.org 1.95% 214.64x
cies.org 2.47% 208.34x
aplu.org 1.59% 204.08x
acenet.edu 2.65% 183.38x
nafsa.org 2.39% 177.97x
ellucian.com 1.83% 161.52x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Web attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Education Cluster audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 2.55% 43.35x
Online Learning 0.35% 31.00x
University Press 14.40% 29.75x
Writing & Publishing 6.47% 29.11x
Social & Demographic Trends 3.13% 28.68x
New England Universities 14.07% 27.96x
Feminism 1.83% 26.91x
Teaching Abroad 0.34% 26.51x
MBA Education 12.11% 25.64x
Liberal Views on LGBTQ Rights and Pro-Choice 0.88% 23.86x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Content Affinity attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Education Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male