Dstillery Audiences

EDUCATION CLUSTER

Audience Size: 28.9 Thousand Devices

Explore the Education Cluster Audience

Below you'll find more information about the Education Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 28.9 thousand unique devices whose actions qualify for the Education Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Education Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Education Cluster audience is College Professors.

Interest Composition Index
College Professors 79.35% 37.21x
Ivy League College Researchers 55.46% 33.18x
Online Education Resource Researchers 76.11% 32.97x
College Students 57.52% 28.08x
Social Workers 53.69% 26.22x
Liberal Think Tank Readers 51.03% 25.15x
Teachers 54.57% 25.01x
Tutoring Resources Researchers 57.82% 24.98x
Online Grammar Tool Users 45.13% 24.04x
Harvard University Fans 54.87% 23.77x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Interest attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Education Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Education Cluster audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.06% 3.18x
Mens Wearhouse 0.06% 3.11x
White House Black Market 0.04% 2.59x
Old Navy 0.06% 2.54x
Buckle 0.04% 2.19x
LOFT 0.02% 1.82x
Journeys 0.03% 1.46x
Banana Republic 0.02% 1.45x
Levi Strauss 0.01% 1.42x
Victoria's Secret 0.03% 1.40x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Location attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Education Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Education Cluster audience is collegefactual.com.

Website Composition Index
collegefactual.com 14.15% 51.66x
academia.edu 36.62% 51.07x
vimeo.com 12.49% 49.56x
nature.com 13.25% 45.27x
collegeconfidential.com 11.84% 44.05x
harvard.edu 14.96% 42.47x
doodle.com 47.69% 40.92x
abovethelaw.com 6.83% 38.76x
thenation.com 17.47% 37.80x
prospect.org 5.93% 34.81x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Web attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Education Cluster audience is MBA Education.

Content Affinity Composition Index
MBA Education 6.31% 155.27x
New England Universities 16.04% 108.82x
Medical Supplies and Information 3.74% 76.80x
School Curriculum 6.12% 58.01x
Aid Groups 4.10% 51.32x
University Research 33.50% 42.75x
New York City Education & News Cluster 9.92% 41.95x
Philanthropy - Charities & Fundraising 1.84% 39.16x
Feminism 1.29% 38.86x
College Planning 11.64% 36.45x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Content Affinity attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Education Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male