Dstillery Audiences

EDUCATION CLUSTER

Audience Size: 995.1 Thousand Devices

Explore the Education Cluster Audience

Below you'll find more information about the Education Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 995.1 thousand unique devices whose actions qualify for the Education Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Education Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Education Cluster audience is College Professors.

Interest Composition Index
College Professors 74.32% 28.76x
Harvard University Fans 48.76% 19.75x
College Students 45.74% 18.90x
Yale University Fans 45.74% 17.32x
Liberal Think Tank Readers 39.18% 16.97x
United Nations Donors 35.20% 15.65x
Immigration Resource Researchers 34.35% 15.48x
Immigration Policy Researchers 34.35% 15.48x
College Aspirants 36.35% 15.16x
Tutoring Resources Researchers 34.24% 14.69x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Interest attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Education Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Education Cluster audience is American Apparel.

Location Composition Index
American Apparel 0.06% 2.20x
Kate Spade 0.03% 2.18x
Joe's Jeans 0.01% 2.07x
Supreme 0.01% 1.77x
J. Crew 0.05% 1.76x
Patagonia 0.01% 1.74x
Urban Outfitters 0.08% 1.71x
Calvin Klein 0.01% 1.67x
Madewell 0.02% 1.65x
Intermix 0.01% 1.62x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Location attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Education Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Education Cluster audience is naspa.org.

Website Composition Index
naspa.org 1.64% 318.04x
myacpa.org 2.12% 275.08x
aaup.org 2.05% 269.90x
chroniclevitae.com 17.69% 259.69x
aacu.org 6.25% 251.83x
cies.org 4.16% 249.79x
aplu.org 1.45% 246.74x
eab.com 6.33% 220.67x
fulbrightonline.org 4.97% 212.31x
acenet.edu 3.81% 189.04x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Web attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Education Cluster audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 3.88% 47.64x
University Press 16.89% 34.21x
Online Learning 0.63% 30.67x
Social & Demographic Trends 6.21% 30.32x
Teaching Abroad 0.62% 29.92x
Feminism 2.39% 29.86x
MBA Education 15.25% 29.44x
Writing & Publishing 7.81% 29.28x
Liberal Views on LGBTQ Rights and Pro-Choice 1.32% 28.48x
New England Universities 18.02% 28.25x
Composition Percentage: The overlap percentage between the Education Cluster audience and the Content Affinity attribute.
Index: A comparison of the Education Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Education Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male