Dstillery Audiences

EDUCATIONAL PUBLISHING

Audience Size: 453.3 Thousand Devices

Explore the Educational Publishing Audience

Below you'll find more information about the Educational Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 453.3 thousand unique devices whose actions qualify for the Educational Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Educational Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Educational Publishing audience is Parents of Teenagers Going to College.

Interest Composition Index
Parents of Teenagers Going to College 38.20% 19.68x
College Matching Resource Readers 47.66% 17.32x
College Aspirants 24.39% 16.31x
Avid Readers 34.82% 16.31x
Private Loan Researchers 59.42% 16.14x
Online Test Prep Users 42.20% 15.99x
Business Decision Makers 35.48% 15.39x
Tutoring Resources Researchers 20.18% 14.19x
Online Education Resource Researchers 20.42% 13.36x
Online Test Prep Resource Readers 32.24% 13.28x
Composition Percentage: The overlap percentage between the Educational Publishing audience and the Interest attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Educational Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Educational Publishing audience is Gap.

Location Composition Index
Gap 0.01% 2.35x
White House Black Market 0.02% 1.70x
Old Navy 0.02% 1.67x
Victoria's Secret 0.02% 1.67x
Gymboree 0.02% 1.39x
Talbots 0.01% 1.24x
Johnston and Murphy 0.01% 1.08x
Zumiez 0.02% 0.98x
Journeys 0.01% 0.78x
Composition Percentage: The overlap percentage between the Educational Publishing audience and the Location attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Educational Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Educational Publishing audience is easynotecards.com.

Website Composition Index
easynotecards.com 7.15% 181.26x
homeworklib.com 9.54% 158.48x
chegg.com 72.54% 140.17x
reshish.com 2.65% 127.58x
slader.com 2.76% 105.77x
z-table.com 2.28% 104.48x
mathway.com 48.26% 98.06x
mathhelpforum.com 1.85% 95.96x
derivative-calculator.net 6.33% 94.52x
studystack.com 11.27% 92.14x
Composition Percentage: The overlap percentage between the Educational Publishing audience and the Web attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Educational Publishing audience is College Greek Life.

Content Affinity Composition Index
College Greek Life 0.39% 53.46x
Math Reference 14.30% 43.11x
Writing Tools & Citation 19.63% 36.12x
Science Education & Academia 0.22% 34.18x
Fashion & Cosmetics 0.08% 33.68x
Learning & Development Products 0.14% 31.10x
MBA Education 0.38% 26.63x
College Planning 2.41% 23.18x
Nursing 0.32% 22.73x
Poetry Fans 13.17% 17.98x
Composition Percentage: The overlap percentage between the Educational Publishing audience and the Content Affinity attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Educational Publishing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female