Explore the Educational Publishing Audience
Below you'll find more information about the Educational Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 453.3 thousand unique devices whose actions qualify for the Educational Publishing audience.
INTERESTS
The Educational Publishing audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Educational Publishing audience is Parents of Teenagers Going to College.
| Interest | Composition | Index |
| Parents of Teenagers Going to College | 38.20% | 19.68x |
| College Matching Resource Readers | 47.66% | 17.32x |
| College Aspirants | 24.39% | 16.31x |
| Avid Readers | 34.82% | 16.31x |
| Private Loan Researchers | 59.42% | 16.14x |
| Online Test Prep Users | 42.20% | 15.99x |
| Business Decision Makers | 35.48% | 15.39x |
| Tutoring Resources Researchers | 20.18% | 14.19x |
| Online Education Resource Researchers | 20.42% | 13.36x |
| Online Test Prep Resource Readers | 32.24% | 13.28x |
Composition Percentage:
The overlap percentage between the Educational Publishing audience and the Interest attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
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APPAREL RETAILERS
The Educational Publishing audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Educational Publishing audience is Gap.
| Location | Composition | Index |
| Gap | 0.01% | 2.35x |
| White House Black Market | 0.02% | 1.70x |
| Old Navy | 0.02% | 1.67x |
| Victoria's Secret | 0.02% | 1.67x |
| Gymboree | 0.02% | 1.39x |
| Talbots | 0.01% | 1.24x |
| Johnston and Murphy | 0.01% | 1.08x |
| Zumiez | 0.02% | 0.98x |
| Journeys | 0.01% | 0.78x |
Composition Percentage:
The overlap percentage between the Educational Publishing audience and the Location attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
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WEBSITES
The Educational Publishing audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Educational Publishing audience is easynotecards.com.
| Website | Composition | Index |
| easynotecards.com | 7.15% | 181.26x |
| homeworklib.com | 9.54% | 158.48x |
| chegg.com | 72.54% | 140.17x |
| reshish.com | 2.65% | 127.58x |
| slader.com | 2.76% | 105.77x |
| z-table.com | 2.28% | 104.48x |
| mathway.com | 48.26% | 98.06x |
| mathhelpforum.com | 1.85% | 95.96x |
| derivative-calculator.net | 6.33% | 94.52x |
| studystack.com | 11.27% | 92.14x |
Composition Percentage:
The overlap percentage between the Educational Publishing audience and the Web attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Educational Publishing audience is College Greek Life.
| Content Affinity | Composition | Index |
| College Greek Life | 0.39% | 53.46x |
| Math Reference | 14.30% | 43.11x |
| Writing Tools & Citation | 19.63% | 36.12x |
| Science Education & Academia | 0.22% | 34.18x |
| Fashion & Cosmetics | 0.08% | 33.68x |
| Learning & Development Products | 0.14% | 31.10x |
| MBA Education | 0.38% | 26.63x |
| College Planning | 2.41% | 23.18x |
| Nursing | 0.32% | 22.73x |
| Poetry Fans | 13.17% | 17.98x |
Composition Percentage:
The overlap percentage between the Educational Publishing audience and the Content Affinity attribute.
Index: A comparison of the Educational Publishing audience to the internet population.
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DEMOGRAPHICS
The Educational Publishing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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